One of the greatest pleasures of being a blogger is writing product reviews. The excitement of getting packages in the mail, the thrill of finding a new product that helps my family, and the joy of making money from the comfort of my home has led to my career in professional blogging.
So how can you get started? This primer will show you how to get started as a product reviewer.
A product review blog can be an excellent way to earn extra money online. By tying your blog to an affiliate program, you can create links from your blog to the merchants who sell the products you review. If a reader clicks a link and purchases the product, you earn a commission. However, writing a high-quality review can be difficult; you want your blog to generate sales, but readers will quickly grow suspicious if every review that you publish is positive. Publish honest, high-quality reviews to foster trust with your readers, gain a following for your blog and begin earning revenue.
This article will he helpful for those who are looking for Product review blogs. These blogs will be portal for users to get to know about more products.
Selecting Items to Review
The first thing you need to consider is your audience. Is this something that only benefits you, or would you naturally recommend this product to a friend who matches your target audience?
You are an Influencer
Start thinking of yourself as an influencer: you can influence your audience’s behaviors and buying habits.
As your readers grow to trust you, you will naturally want to recommend things that are useful to them. If there are products, services or even destinations that you’ve already enjoyed that fit with your blog’s focus, go ahead and write a piece about them. Once you do that, you are an influencer – it’s as simple as that.
At first, you won’t get paid or get free products, but you can monetize your reviews easily.
One of the best ways to monetize your blog is with affiliate marketing.
Ad banners are a horrible way to make money online. In 2020, less than 0.1% of viewers clicked on an ad banner, and that statistic is only getting worse.
Roughly 25% of all visitors use an ad blocker. That means fewer individuals are seeing the ads on your blog.
That means less money in your pocket.
Creating a product review blog is an effective way to use affiliate marketing. There are three types of blog posts a product review blogger can create:
- Review — Detailed analysis of a product
- Comparison — How does a product compare to other products in the marketplace?
- How-To — How to use a product after purchasing
In this article, I’ll mostly cover reviews and the format you should use for them.
I can tell you from experience that creating a product review blog works very well. All of the income from my site Investor Junkie came from affiliate marketing. I sold the blog in 2018.
In fact, most of the websites that have sold for over seven figures were also product review blogs.
It turns out, as one of the final steps before buying a product, consumers seek out product reviews. What used to be found by picking up a copy of Consumer Reports magazine is now found online with Google.
With a product review blog, there’s much you must do to ensure your success. This guide will get you started as a product reviewer. It includes advice for which I normally charge a consulting fee.
Review products honestly. If you own the product, state this in your review because readers tend to appreciate a review that comes from firsthand experience. If you do not like the product, say so — even if you have an affiliate partnership with the manufacturer or seller. Some readers may choose to buy the product anyway. If you don’t like the product, you may still be able to point out some positive points that make it a good choice for other types of consumers.
Avoid reviewing products you do not own or have never used. Many blogs attempt to capitalize on affiliate partnerships by writing reviews that merely state products’ features copied from the manufacturers’ websites. Readers can tell when a review contains no firsthand experience and will usually look elsewhere for a better review.
Take your own pictures of the product whenever possible instead of using pictures from the manufacturer. Taking your own pictures — even if they look inferior to the manufacturer’s photos — proves that you are writing from firsthand experience.
Write the review using subheadings and bullet points that summarize the content and break it into easily digestible chunks. The majority of your readers will probably scan the review for high points rather than reading it thoroughly, and large blocks of text make an article difficult to digest.
Write a review that answers the questions potential buyers have. For example, if a product is a revised version of a company’s older product, owners of the older product will want to know if they should upgrade. Write from the reader’s point of view, and you will probably be able to think of several questions that the review should answer.