Significance and Art of Book Reviews

 Book reviews stand as vibrant reflections of literary critique, offering a glimpse into a reader’s interpretation, evaluation, and analysis of a written work. They serve as guiding beacons, navigating prospective readers through the labyrinth of literature, aiding in informed choices amidst a vast sea of options. These critical assessments not only illuminate the content of a book but also provoke discussions, foster connections, and contribute significantly to the literary ecosystem.

At their core, book reviews are multifaceted mirrors reflecting the myriad dimensions of a literary work. They encapsulate the essence of the narrative, delve into character depth, dissect thematic elements, and scrutinize the author’s style and craftsmanship. A well-crafted review transcends a mere synopsis; it unveils the nuances and intricacies, exposing the strengths and weaknesses while providing a comprehensive understanding of the book’s essence.

Moreover, book reviews serve as catalysts for intellectual discourse. They initiate conversations among readers, fostering a community where diverse perspectives coalesce. Readers engage in debates, share insights, and embark on journeys of intellectual exploration, amplifying the experience beyond the solitary act of reading. These discussions not only enrich individual interpretations but also contribute to a collective understanding of the literary landscape.

The art of crafting a compelling book review requires a delicate balance between objectivity and subjectivity. Reviewers navigate the terrain of personal opinion while maintaining an objective stance, offering a fair evaluation that respects both the author’s intent and the reader’s experience. A well-articulated review acknowledges the subjective nature of reading preferences while providing a reasoned analysis that aids readers in making informed choices.

Furthermore, the impact of book reviews transcends the realm of individual readership. They wield considerable influence in shaping literary trends, amplifying the visibility of authors and their works. A glowing review can catapult a book into the limelight, propelling it towards bestseller status and garnering the attention it deserves. Conversely, critical reviews, when constructive and insightful, serve as valuable feedback for authors, fostering growth and refinement in their craft.

In the digital age, the landscape of book reviews has evolved, proliferating across various platforms. From traditional print publications to online forums, social media, and dedicated book blogs, the avenues for sharing opinions have expanded exponentially. This democratization of reviewing empowers readers, allowing diverse voices to contribute to the rich tapestry of literary critique.

However, amidst this abundance of opinions, the integrity of book reviews stands as a cornerstone. Authenticity, honesty, and ethical responsibility are paramount. Reviewers bear the responsibility of offering genuine assessments, free from external influences or biases, maintaining the trust bestowed upon their insights.

In conclusion, book reviews serve as invaluable gateways into the literary universe, offering guidance, sparking discourse, and shaping the literary landscape. Their significance lies not only in elucidating the essence of a book but also in fostering a community bound by a shared love for literature. As readers, reviewers, and contributors to this vibrant tapestry of critique, we honor the diverse narratives that enrich our lives and perpetuate the timeless allure of the written word.

Send your book reviews for publication to editor@pen2print.org

Contact

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Membership for Discounted Book Publication

Edupedia Publications Pvt Ltd provide its members and associates to get book published at subsidised rate.  One free book publication is allowed with this membership. Get membership from below link.

It sounds like you’re interested in discounted book publication memberships. EduPub publishing platform and organizations that offer memberships or programs with discounts for authors.

LINK to GET One Book Published Each Yaar with This Membership Plan

After taking membership, send a mail to editor@pen2print.org for book publication. 

National Conference on Adventure Tourism focused on Destination Planning, Development and Management

 Ministry of Tourism organized a two-day National Conference on Adventure Tourism at Ekta Nagar, Gujarat with the theme ‘Viksit Bharat@2047: Making India a Global Adventure Tourism Hub’. The aim of the conference was to provide a platform to deliberate and devise strategies and initiatives to make India a Global Adventure Tourism Hub.

On the second day of the National Conference of State Tourism Secretaries, the Ministry of Tourism focused on Destination Planning, Development and Management. The Government of Gujarat made a detailed presentation on the Statue of Unity as a tourist destination, its evolution, master plan, destination development and management authority and way forward.

The Ministry of Tourism shared the ongoing exercise of preparing destination master plans and development under Swadesh Darshan 2.0.

The Ministry also discussed progress on engagement with the States on Incredible India Portal, Meet in India campaign, Wed in India campaign, Travel for LiFE program and Best Rural Tourism Village and Homestay competition.

The States were requested to work closely with the Ministry of Tourism on these initiatives which will help holistic and sustainable development of the tourism sector in the States.

The States were also encouraged to participate in various national competitions launched by the Ministry, which will help discover best practices in the country in various areas and their subsequent replication.

***

Top 10 Books to Read About Africa

 Africa is a diverse continent with a rich history and a wealth of cultures. Reading books that explore various aspects of Africa can provide valuable insights. Here are ten books that cover different facets of African history, society, and literature:

  1. “Things Fall Apart” by Chinua Achebe:

    • A classic novel that explores the impact of British colonialism on Igbo society in Nigeria. It’s a powerful narrative that delves into cultural clashes and the consequences of change.
  2. “Half of a Yellow Sun” by Chimamanda Ngozi Adichie:

    • Set during the Nigerian Civil War, this novel vividly portrays the lives of three characters whose paths become intertwined. It offers a glimpse into the complexities of the war and its aftermath.
  3. “Long Walk to Freedom” by Nelson Mandela:

    • An autobiography of Nelson Mandela, the iconic South African leader and anti-apartheid revolutionary. The book provides a firsthand account of his life, struggles, and the fight against apartheid.
  4. “Cutting for Stone” by Abraham Verghese:

    • Set in Ethiopia, this novel follows the lives of twin brothers born in a mission hospital. It weaves together themes of family, medicine, and political upheaval in a beautifully written narrative.
  5. “Things: A Story of the Sixties” by Georges Perec:

    • This novel, originally written in French, offers a unique perspective on urban life in post-colonial Dakar, Senegal. It’s a linguistic experiment that captures the rhythm and diversity of the city.
  6. “The Cairo Trilogy” by Naguib Mahfouz:

    • Comprising “Palace Walk,” “Palace of Desire,” and “Sugar Street,” this trilogy by Nobel laureate Naguib Mahfouz explores the lives of a Cairo family over three generations. It provides a nuanced portrayal of Egyptian society.
  7. “We Need New Names” by NoViolet Bulawayo:

    • A novel that follows the life of a young girl named Darling who grows up in a Zimbabwean shantytown and later experiences the challenges of immigration in the United States.
  8. “A Grain of Wheat” by Ngũgĩ wa Thiong’o:

    • Set in Kenya during the Mau Mau rebellion, this novel examines the impact of colonialism and the struggle for independence. It offers a complex narrative with multiple perspectives.
  9. “The Shadow of the Sun” by Ryszard Kapuściński:

    • A collection of journalistic essays by Polish journalist Ryszard Kapuściński, who spent many years covering events across Africa. The book provides a unique outsider’s perspective on the continent.
  10. “Purple Hibiscus” by Chimamanda Ngozi Adichie:

    • Another work by Adichie, this novel is set in Nigeria and tells the story of a young girl’s coming-of-age in a family ruled by a strict and abusive father. It explores themes of religion, politics, and personal freedom.

These books offer a diverse range of perspectives on Africa, encompassing history, literature, and personal narratives. Reading them can provide a deeper understanding of the continent’s complexities and contribute to a more nuanced appreciation of its people and cultures.

Book Marketing Strategies

 Effective book marketing is essential for reaching your target audience and maximizing the success of your book. Here are some strategies you can consider:

  1. Build an Author Platform:

    • Establish a strong online presence through a website and social media profiles. Connect with readers, fellow authors, and influencers in your genre.
  2. Optimize Your Book Cover and Description:

    • Invest in a professional book cover design that attracts your target audience. Craft a compelling book description that clearly conveys the value of your book.
  3. Utilize Social Media:

    • Engage with readers on platforms like Facebook, Twitter, Instagram, and Goodreads. Share content related to your book, such as behind-the-scenes glimpses, quotes, and updates.
  4. Create a Book Trailer:

    • Produce a visually appealing book trailer and share it on social media and your website. Video content can be a powerful marketing tool.
  5. Leverage Book Reviews:

    • Encourage readers to leave reviews on platforms like Amazon and Goodreads. Positive reviews can enhance your book’s credibility and visibility.
  6. Run Promotions:

    • Offer limited-time discounts or promotions to boost sales and attract new readers. Platforms like BookBub can help you promote your book to a wider audience.
  7. Participate in Author Events:

    • Attend book fairs, literary events, and conventions. These events provide opportunities to network with other authors and connect with potential readers.
  8. Engage with Book Bloggers and Reviewers:

    • Reach out to book bloggers and reviewers in your genre. Provide them with review copies and seek coverage on their blogs or social media channels.
  9. Build an Email List:

    • Create a mailing list to keep your readers informed about new releases, promotions, and exclusive content. Offer incentives, such as freebies or exclusive previews, to encourage sign-ups.
  10. Collaborate with Other Authors:

    • Partner with other authors for cross-promotions or joint events. Collaborative efforts can help you reach a broader audience.
  11. Optimize Your Amazon Author Page:

    • Take advantage of the features on your Amazon Author Central page. Add a compelling author bio, link your blog, and showcase your other books.
  12. Explore Book Advertising:

    • Consider using paid advertising platforms such as Amazon Ads, BookBub Ads, or Facebook Ads to target specific audiences.
  13. Utilize Book Launch Services:

    • Services like BookBaby or Reedsy can assist with book launches, including promotional strategies, marketing materials, and more.
  14. Engage with Book Communities:

    • Participate in forums, online communities, and groups related to your book’s genre. Engage in conversations, but avoid direct promotion—focus on building relationships.

Remember that effective book marketing is an ongoing process. Consistency and engagement with your audience are key to building a loyal readership. Experiment with different strategies and track the results to refine your approach over time.

Book Editing and Proofreading Services

 

  1. Freelance Editors:

    • Hire a freelance editor with experience in your book’s genre. Platforms like Upwork, Reedsy, or Freelancer allow you to find and hire freelance editors. Check their portfolios and reviews to ensure they have the skills and experience you need.
  2. Editing Services Companies:

    • Many companies specialize in editing and proofreading services. Reedsy, Scribendi, and Editage are examples of such services. They often have a team of experienced editors with expertise in different genres.
  3. Hybrid Publishing Services:

    • Some hybrid publishing companies offer editing and proofreading services as part of their publishing packages. They can provide a range of editorial services, from developmental editing to final proofreading.
  4. Ask for Recommendations:

    • Reach out to other authors or writing communities for recommendations. Personal referrals can be valuable in finding reliable and skilled editors.
  5. Professional Editorial Associations:

    • Check with professional editorial associations like the Editorial Freelancers Association (EFA) or the Chartered Institute of Editing and Proofreading (CIEP) for lists of qualified editors.
  6. Sample Edit:

    • Before committing to a full edit, consider requesting a sample edit from potential editors. This allows you to assess their editing style and see if it aligns with your vision for the book.
  7. Budget Considerations:

    • Keep in mind that editing services vary in cost. The level of editing you need (developmental editing, copy editing, proofreading) and the length of your manuscript can influence the overall cost. Make sure to discuss pricing and payment terms with potential editors.

When choosing an editor, it’s important to communicate clearly about your expectations, deadlines, and any specific requirements you have for your manuscript. A well-edited and proofread book is crucial for its overall professionalism and readability, so investing in quality editing services is often a worthwhile endeavor.

Book Cover Design Services

 

  1. Professional Designers:

    • Hire a professional book cover designer or a design agency. You can find freelance designers on platforms like Upwork, Fiverr, or 99designs. Look for designers with experience in book cover design and check their portfolios.
  2. Online Design Tools:

    • Use online design tools like Canva or Adobe Spark. These platforms offer templates and easy-to-use tools for creating your own book covers. They are user-friendly and don’t require advanced design skills.
  3. Book Cover Design Software:

    • Invest in design software like Adobe Creative Cloud (Photoshop, Illustrator) if you want to have more control over the design process. This option may have a steeper learning curve, but it provides extensive customization options.
  4. Pre-Made Book Covers:

    • Purchase pre-made book covers from websites like The Book Cover Designer, Premade Ebook Covers, or SelfPubBookCovers. These platforms offer a variety of professionally designed covers that you can customize with your book title and author name.
  5. Book Cover Design Contests:

    • Run a design contest on platforms like 99designs or DesignCrowd. You provide a brief, and multiple designers submit their concepts. You choose the one you like the most.
  6. Hybrid Publishing Services:

    • Some hybrid publishing companies offer book cover design as part of their services. Companies like Reedsy or Archangel Ink provide a range of publishing services, including cover design.

When selecting a book cover design option, consider your budget, the level of customization you desire, and the overall aesthetic you want for your book. It’s crucial that your book cover effectively communicates the genre and content of your book to attract the right audience.

Top Ten Books on Environmental Sustainability

A curated list of ten fantastic books that delve into various aspects of environmental sustainability:

  1. “Silent Spring” by Rachel Carson: This groundbreaking book raised awareness about the detrimental effects of pesticides on the environment and is credited with sparking the modern environmental movement.

  2. “Doughnut Economics: Seven Ways to Think Like a 21st-Century Economist” by Kate Raworth: Raworth presents a compelling framework for a sustainable economy that meets the needs of all within the means of the planet.

  3. “The Sixth Extinction: An Unnatural History” by Elizabeth Kolbert: Kolbert explores the ongoing mass extinction event caused by human activities, offering a sobering perspective on the impact of humanity on Earth’s biodiversity.

  4. “Cradle to Cradle: Remaking the Way We Make Things” by William McDonough and Michael Braungart: This book proposes a new industrial paradigm that promotes sustainable design, advocating for products that can be reused or recycled endlessly.

  5. “Braiding Sweetgrass: Indigenous Wisdom, Scientific Knowledge, and the Teachings of Plants” by Robin Wall Kimmerer: Kimmerer beautifully weaves together indigenous wisdom and scientific understanding, emphasizing the importance of respecting and learning from nature.

  6. “This Changes Everything: Capitalism vs. The Climate” by Naomi Klein: Klein explores the relationship between capitalism and climate change, arguing that addressing environmental issues requires fundamental societal changes.

  7. “Drawdown: The Most Comprehensive Plan Ever Proposed to Reverse Global Warming” edited by Paul Hawken: This book presents a collection of solutions to combat climate change, showcasing practical and scalable strategies.

  8. “The Nature Fix: Why Nature Makes Us Happier, Healthier, and More Creative” by Florence Williams: Williams explores the science behind our connection with nature and its profound impact on our well-being.

  9. “The Uninhabitable Earth: Life After Warming” by David Wallace-Wells: Wallace-Wells provides a stark portrayal of the potential consequences of unchecked climate change, urging urgent action to mitigate its impacts.

  10. “The Water Will Come: Rising Seas, Sinking Cities, and the Remaking of the Civilized World” by Jeff Goodell: Goodell investigates the impending threats of rising sea levels and the consequences for coastal cities due to climate change.

Each of these books offers a unique perspective on environmental sustainability, providing insights, solutions, and thought-provoking ideas that contribute to a deeper understanding of our relationship with the environment and the urgent need for sustainable practices.

Haruki Murakami’s ‘Norwegian Wood

Norwegian Wood is a 1987 novel by Japanese author Haruki Murakami. The novel is a nostalgic story of loss. It is told from the first-person perspective of Toru Watanabe, who looks back on his days as a college student living in Tokyo.

“Haruki Murakami’s ‘Norwegian Wood’ is a novel that transcends mere storytelling, delving deep into the recesses of the human soul.

Set against the backdrop of 1960s Japan, the narrative unfurls as Toru Watanabe, the protagonist, grapples with the labyrinthine complexities of love, loss, and the elusive quest for meaning. Murakami’s prose is a tapestry of poignant imagery and profound introspection, weaving a tale that lingers in the mind long after the final page. The characters, especially Toru’s relationships with Naoko and Midori, are intricately nuanced, each harboring their own scars and vulnerabilities. The novel’s thematic depth lies in its unflinching portrayal of mental health struggles, existential crises, and the enduring pursuit of human connection amid an emotionally desolate landscape. While the narrative occasionally drifts into meandering contemplation, this very introspection is the essence that lends ‘Norwegian Wood’ its haunting allure. It is a meditative exploration of the human psyche, inviting readers to confront their own emotions and wrestle with the ambiguity of life. ‘Norwegian Wood’ stands as a testament to Murakami’s mastery in crafting a melancholic yet profoundly thought-provoking tale, appealing to those who seek an immersive and introspective reading experience.”

How to Write Book Reviews

A book review is a form of literary criticism in which a book is merely described (summary review) or analyzed based on content, style, and merit. A book review may be a primary source, opinion piece, summary review or scholarly review.

Writing a book review is a way to share your thoughts, critique, and recommendations about a book you’ve read. Here’s a step-by-step guide to help you craft a thoughtful and engaging book review:

1. Read the Book Thoroughly

  • Take notes while reading. Highlight quotes, passages, or sections that stand out or are crucial to the story’s development.
  • Pay attention to the plot, characters, writing style, themes, and your emotional response as you read.

2. Provide Basic Information

  • Start your review with essential details: book title, author’s name, genre, publication date, and any other relevant information (e.g., series name, publisher).

3. Introduction

  • Begin with a hook or an attention-grabbing statement about the book to intrigue readers.
  • Provide a brief overview or summary of the plot without giving away spoilers.

4. Discuss the Book’s Strengths

  • Talk about what you liked. Was it the character development, the writing style, the plot twists, or the themes explored?
  • Use specific examples or quotes from the book to support your points.

5. Address Weaknesses (If Any)

  • Be constructive in your criticism. If there are elements you didn’t enjoy, explain why without being overly negative.
  • Remember that personal preference plays a role, so what didn’t resonate with you might be appreciated by others.

6. Analyze Themes or Messages

  • Discuss the themes or messages conveyed by the book. How effectively were they portrayed?
  • Reflect on the book’s relevance to real-life issues or its impact on readers.

7. Compare and Contrast

  • If applicable, compare the book to others in the same genre or by the same author. Highlight what makes it unique or how it stands out.

8. Conclusion and Recommendation

  • Summarize your thoughts. Would you recommend this book? Who might enjoy it?
  • End with a strong closing statement that encapsulates your overall opinion.

Additional Tips:

  • Be honest and fair. Readers appreciate genuine opinions.
  • Avoid spoilers, especially major plot twists, unless clearly indicated.
  • Consider the target audience of the book when making recommendations.
  • Keep your review concise and focused while covering the essential aspects.

Remember, a great book review not only shares your opinion but also helps potential readers decide whether the book aligns with their interests. Your perspective matters, so share it thoughtfully and respectfully!

Ringaal Rhythm: Voices of Uttarakhand's Basket Weavers

 In the heart of the Himalayas, where the air is crisp and the mountains stand tall, there exists a craft that resonates with the rhythms of nature. “Ringaal Rhythm: Voices of Uttarakhand’s Basket Weavers” is a journey into the lives and artistry of those who bring this craft to life. Tucked away in the heart of Uttarakhand’s valleys, Ringaal artisans have woven their stories into every basket and mat they create. With their skilful hands, they transform Ringaal, a resilient yet pliable dwarfbamboo, into functional and intricate pieces of artistry. This book is a collection of stories, each one different but all highlighting the remarkable world of these craftsmen. You’ll discover their skills, challenges, and their strong connection to the mountains they call home. As you read, you’ll sense the echoes of the past and the enduring spirit of this craft. These stories reflect the importance of this tradition and how it’s passed down through generations. Join us on a journey into the world of Ringaal basketry, where each basket has a story, and each person contributes to preserving Uttarakhand’s rich culture.

Book Title

Ringaal Rhythm: Voices of Uttarakhand’s Basket Weavers

 

Author Name

Soumitra Battacharya 

ISBN

 978-93-95891-76-9

Publisher

Edupedia Publications Pvt Ltd, New Delhi

Size

A4

Pages

148

Edition

First


How to get reviews for your book?

 Have you noticed how people choose movies to watch? Reviews work wonders not just for restaurants and movies but also for books. One of the most important criteria in the process of buying books is reviews.

People choose to buy books based on the following: 

  • A friend’s recommendation
  • A book review published on a website they love
  • A “Best Seller” list
  • Recommendations from bookstore staff
  • Books featured in a display

If you notice, you will see that most of the choices result in reviews. And that is why getting the right reviews from the right people is important. Choosing the right mediums to get reviews is the first step. Read on to understand how you can solicit reviews for your book.

How do I get reviews for my book? 

  • Start with your friends and family and their network.
  • Request your friends to read your book and post a customer review on your Amazon page.
  • They can also write a review or a recommendation on their social media profiles and share it with their followers. That way your friends will be able to easily recommend your book to their other friends.
  • Share your book with your office colleagues and ask them to review your book on Amazon/Flipkart/Kobo etc.
  • Create a list of bloggers, and book bloggers and send them your book along with a personalised email asking for reviews. These people love to read and will usually respond back to inquiries like this.
  • Make use of Indiblogger.in. It is a blogger directory that will help you in your hunt for bloggers to review your book.
  • You can also reach out to sites like Writermelon, Bookgeeks etc. and request them to review your book. These sites are followed by a lot of people that love books. And that way you will be reaching out to people who will review your book and also talk about your book to their book-loving followers.

<

p style=”background-color: white;color: #30373d;font-family: Arial, Helvetica, sans-serif;font-size: 14px;line-height: 1.6;margin: 10px;padding: 0px”>The process of getting a solid number of reviews will take time; however, the value that it adds to your book marketing cannot be undermined. Reviews add credibility to your book and as an Indie author credibility is what will help you build a strong author brand in the future. Not just that, reviews are an also an excellent opportunity for you to get feedback from their readers. Push past your natural fear of criticism and get those reviews.

Good news for cricket fans, India to host 2025 Women’s World Cup

The International Cricket Council (ICC) on Tuesday unveiled the host countries for the next major ICC tournaments in the women’s category. It is a matter of happiness for the Indian fans that India has got the host of the 2025 Women’s World Cup. The next ICC Women’s Cricket World Cup in 2025 will be hosted by India and Sri Lanka will host the ICC Women’s T20 Champions Trophy in 2027, provided they qualify for the event. Bangladesh will host the Women’s T20 World Cup for the second time. The hosts were selected through a competitive bidding process under the supervision of a board sub-committee chaired by Martin Snedden with Sourav Ganguly and Ricky Skerritt along with Claire Connor. The ICC Board accepted the recommendations of the committee and thus got three Asian countries hosting. The BCCI has already said that it wants to take all forms of cricket forward. Whether it is the issue of holding the women’s IPL or the return of cricket after 24 years in the Commonwealth, these are all indications that no stone is being left unturned to take women’s cricket forward. On this occasion, BCCI President Sourav Ganguly said that “We were keen to host the ICC Women’s Cricket World Cup 2025 and we are happy that we have won the rights to host the Women’s Cricket World Cup. India won the 50-over Women’s World Cup in 2013. The game has changed tremendously since hosting the Cup.” After receiving the host, BCCI Sachin Jay Shah has said that “We are delighted to host the 2025 ICC Women’s Cricket World Cup and let me tell you that BCCI will leave no stone unturned to make it a memorable event. We will try to enhance the game. Many steps are being taken.The popularity of the game in the country will increase further by hosting the World Cup at the grassroots level.

Shamshera Box Office Collection: Ranbir Kapoor did not live up to the expectations of the audience

Ranbir Kapoor returned to the big screen after four years with the film ‘Shamshera’.Vani Kapoor was seen opposite Ranbir Kapoor in the film made under the Yash Raj banner, while the same San-Jay Dutt’s Dum was also seen in the film.After watching the trailer, the curiosity of watching the film increased in the minds of the people.Seeing Ranbir on screen after four years was no less than a treat for the audience.But alas, the audience going to the theaters is not liking the story of the film much.This is the reason why Ranbir Kapoor and Sanjay Dutt starrer film ‘Shamshera’ failed to show its amazing performance at the box office on the weekend.Ranbir Kapoor’s ‘Shamshera’ earned only so many crores over the weekend Ranbir Kapoor’s film ‘Shamshera’ is struggling a lot in terms of earning at the box office.Yash Raj’s film, made in a budget of about 150 crores, has not been able to do even half the collection on the weekend.On the first day, Ranbir Kapoor and Sanjay Dutt’s film ‘Shamshera’ did a business of 10.25 crores.So on the same day the collection of the film was 10.50.Now if the reports are to be believed, the third day collection of the film also went from 10 to 11 crores.So far the total collection of the film has done business of up to 31 crores.Ranbir Kapoor was seen in double role in Shamshera Ranbir Kapoor is going to be seen in back to back films.After Shamshera, his film ‘Brahmastra’ is going to be released in theaters on 9 September 2022.He will be seen with wife Alia Bhatt for the first time in this film.Ranbir Kapoor will play the character of Shiva in the film.Ranbir Kapoor appeared in a double role for the first time in the film Shamshera.The film, made under the direction of Karan Malhotra, was shared on 4000 screens.However, despite its release on so many screens, Ranbir Kapoor’s film could not make a place in the hearts of the fans.