51st International Film Festival of India (IFFI) has announced a line-up of programmes that will be showcased on the OTT platform.  The festival will be held in Goa from 16th to 24th January. Taking into account the Corona pandemic, IFFI is holding its first ever hybrid film festival.
 
This year, IFFI will organize a few of its events on the OTT platform for its audience. It includes Retrospective films like Live Flesh, Bad Education and Volver of Spanish Filmmaker Pedro Almodóvar and the Square and Force Majeure of Swedish Film Director Ruben Östlund. Besides, the festival will have Master classes and In-conversation Sessions at OTT Platform.
 
Bangladesh will be this edition’s Country in Focus. The Country in Focus is a special segment that recognizes the cinematic excellence and contributions of the country. This section at the 51st IFFI will showcase four films – Jibondhuli by Tanvir Mokammel, Meghmallar by Zahidur Rahim Anjan, Under Construction by Rubaiyat Hossain and Sincerely Yours, Dhaka by 11 individual directors, including Nuhash Humayun, Syed Ahmed Shawki, Rahat Rahman Joy, MD Robiul Alam, and Golam Kibria Farooki, Mir Mukarram Hossain, Tanvir Ahsan, Mahmudul Islam, Abdullah Al Noor, Krishnendu Chattopadhyay and Syed Saleh Ahmed Sobhan.

Ministry of Road Transport and Highways has issued a notification to facilitate the issuance of International Driving Permit (IDP) for Indian citizens whose IDP has expired while they are abroad. There was no mechanism for its renewal while citizens were abroad and their IDP expired.
 
After this amendment, Indian citizens can apply for renewal through Indian Embassies and Missions abroad, from where these applications will move to the VAHAN portal in India, to be considered by the concerned Road Transport Officers (RTOs).
 
The International Driving Permit will be couriered to the citizen at his or her address abroad by the respective RTOs. The Ministry said that the notification also removes the conditions of a Medical Certificate and a valid visa at the time of making the request for the IDP in India. The idea is that a citizen who has a valid driving licence should not have a requirement for another medical certificate.
 
Further, there are countries where the Visa is issued on arrival or Visa is issued at the last moment and in such cases, VISA is not available when applying for the IDP in India before travel.  Therefore, IDP application can now be made without VISA.

The aerial ground survey for Delhi – Varanasi High Speed Rail Corridor began from Greater Noida yesterday. Railway Ministry said, a helicopter fitted with state of art Aerial LiDAR and imagery sensors took the first flight and captured the data related to ground survey. The Ministry said, LiDAR technology provides all the ground details and data in 3 to 4 months wherein this process normally takes 10 to 12 months.
 
The ground survey is a crucial activity for any linear infrastructure project as the survey provides accurate details of areas around the alignment. This technique uses a combination of Laser data, GPS data, flight parameters and actual photographs to give accurate survey data.

The country’s COVID-19 recovery rate has reached 96.43 per cent as more than 16 thousand COVID patients recovered during the last 24 hours. The total number of recoveries has gone up to over one crore 92 thousand.
 
Health Ministry said, the actual caseload currently comprises only 2.13 per cent of the total positive cases. Presently, the total number of active cases in the country is around two lakh 22 thousand.
 
During the past 24 hours, 16 thousand 311 new cases were reported taking the total number of positive cases in the country to over one crore four lakh 66 thousand. The Ministry said, currently, India’s Case Fatality Rate is at 1.44 per cent, which is one of the lowest globally. During the last 24 hours, 161 deaths were reported taking the toll to one lakh 51 thousand 160.
 
According to Indian Council of Medical Research, more than six lakh 59 thousand tests were conducted during the last 24 hours. The total number of samples tested so far has crossed 18 crore 17 lakh.

Prime Minister Narendra Modi will interact with the Chief Ministers of all states today evening through video conferencing. During the interaction, the COVID-19 situation and the vaccination rollout will be discussed.

Emergency Use Authorisation or Accelerated Approval has been granted by the National Regulator, Drugs Controller General of India for two vaccines Covishield and Covaxin which have established safety and immunogenicity. On Saturday, the Prime Minister chaired a high-level meeting to review the COVID-19 status in the country.

The roll-out of COVID-19 vaccine will provide priority to the healthcare workers and the frontline workers who are estimated to be around 3 crore followed by those above 50 years of age and the under-50 population groups with co-morbidities numbering around 27 crore. The Co-WIN Vaccine Delivery Management System will provide real time information of vaccine stocks, their storage temperature and individualized tracking of beneficiaries of the COVID-19 vaccine.

The platform will assist the program managers across all levels through automated session allocation for pre-registered beneficiaries, their verification and for generating a digital certificate upon successful completion of the vaccine schedule. More than 79 lakh beneficiaries have already been registered on the platform.

More than 61,000 programme managers, 2 lakh vaccinators and 3.7 lakh other vaccination team members have been trained so far as part of trainings at States, Districts and Block levels. Three phases of dry runs have been conducted across the country.

Before we begin, let’s give credit to the researcher behind many of these ideas. Brian Wansink is a professor at Cornell University and he has completed a variety of studies on how your environment shapes your eating decisions. Many of the ideas below come from his popular book, Mindless Eating.

1. Use smaller plates. Bigger plates mean bigger portions. And that means you eat more. According to a study conducted by Wansink and his research team, if you made a simple change and served your dinner on 10-inch plates instead of a 12-inch plate, you would eat 22% less food over the course of the next year.

On a related note, if you’re thinking “I’ll just put less food on my plate” … it’s not that simple. The picture below explains why. When you eat a small portion off of a large plate, your mind feels unsatisfied. Meanwhile, the same portion will feel more filling when eaten off of a small plate. The circles in the image below are the same size, but your brain (and stomach) doesn’t view them that way.

2. Make water more readily available. Most of us mindlessly take a swig of soda or a sip of coffee as we do other tasks. Try this instead: buy a large bottle water and set it somewhere close to you throughout your day. You’ll find that if it’s sitting next to you, you’ll often opt for water instead and avoid less healthy drink options naturally.

3. Want to drink less alcohol or soda? Use tall, slender glasses instead of short, fat ones. In other words, taller drinks look bigger to our eyes than round, horizontal mugs do. And because height makes things look bigger than width, you’ll actually drink less from taller glasses. In fact, you will typically drink about 20% less from a tall, slender glass than you would from a short, fat glass.

4. Use plates that have a high contrast color with your food. When the color of your plate matches the color of your food, you naturally serve yourself more because your brain has trouble distinguishing the portion size from the plate. Because of this, dark green and dark blue make great plate colors because they contrast with light foods like pasta and potatoes (which means you’re likely to serve less of them), but don’t contrast very much with leafy greens and vegetables (which means you’re likely to put more of them on your plate).

5. Display healthy foods in a prominent place. For example, you could place a bowl of fruits or nuts near the front door or somewhere else that you pass by before you leave the house. When you’re hungry and in a rush, you are more likely to grab the first thing you see.

6. Wrap unhealthy foods in tin foil. Wrap healthy foods in plastic wrap. The old saying, “out of sight, out of mind” turns out to have some truth to it. Eating isn’t just a physical event, but also an emotional one. Your mind often determines what it wants to eat based on what your eyes see. Thus, if you hide unhealthy foods by wrapping them up or tucking them away in less prominent places, then you are less likely to eat them.

7. Keep healthy foods in larger packages and containers, and unhealthy foods in smaller ones. Big boxes and containers tend to catch your eye more, take up space in your kitchen and pantry, and otherwise get in your way. As a result, you’re more likely to notice them and eat them. Meanwhile, smaller items can hide in your kitchen for months. (Just take a look at what you have lying around right now. It’s probably small cans and containers.)

Bonus tip: if you buy a large box of something unhealthy, you can re-package it into smaller Ziploc bags or containers, which should make it less likely that you’ll binge and eat a lot at once.

8. Serve meals by using the “half plate” rule. You can design your eating environment as well. When you serve yourself dinner, start by making half of your plate fruits or vegetables. Then, fill the rest of the dish based on that constraint.

9. Use the “Outer Ring” strategy to buy healthier foods. The concept is simple: when you go grocery shopping, don’t walk down the aisles. Only shop on the outer perimeter of the store. This is usually where the healthy food lives: fruits, vegetables, lean meats, fish, eggs, and nuts. If you only shop on the outer ring, then you’re more likely to buy healthy foods. And that, of course, means you’re more likely to eat healthy foods when you get home.

10. And for the tenth strategy, let’s apply these concepts to some other areas of life…

Applying Environment Design to the Rest of Your Life

When you really break down each of these strategies, you’ll see that each one is a small tweak that puts more steps between you and the bad behaviors and fewer steps between you and the good behaviors.

For example…

• Wrapping unhealthy foods in tin foil adds another step. You have to see the dish, then open it to see what is inside, then decide to eat it. (Rather than just spotting some leftovers in plastic wrap and grabbing them.)
• Using small plates adds another step between you and eating more. If you want more, you have to go back for seconds and fill up again.

You can take this same approach to almost anything in life. If you want to make a bad behavior more difficult, then increase the number of steps between you and the behavior.

Meanwhile, if you want to make a good behavior easier, reduce the steps between you and behaviour. For example, if you want to make it easier to go for a run then lay out your shoes and running gear the night before you exercise. One less step between you and your workout.

There are moments throughout our lives, and they happen almost every day, where we catch a glimpse of what we are capable of, a flicker of what we are destined to be, or a hint of what we desire to become.It could be a burst of inspiration for that book we always wanted to write. Or the yearning to finally lose the extra weight. Or the feeling of dissatisfaction with our job and an urge to build something of our own.

These are important desires and they call to us all the time. But right before we answer their call, the urgency of life tends to get in the way. Your phone rings. Your car is low on gas. Your boss drops a tight deadline on you. And so we delay our dreams one more day for the sake of putting out another fire.How do we get past this? How do we start living the life that’s important to us instead of just responding to the everyday emergencies?

The Next 10 Years of Your Life

Think about this: you’re going to spend the next 10 years doing something.Too often that something is responding to what is urgent instead of pursuing what is important.

Too often the need to make money (urgent) wins out over the desire to build something we’re proud of (important). Too often the urge to find a way to lose twenty pounds in six weeks (urgent) wins out over becoming the type of person who doesn’t miss workouts (important). Too often the craving to be noticed or appreciated (urgent) wins out over the ability to be present and satisfied (important).

Sure, we all need money. And yes, there are times when the world requires us to put important things on hold so that we can get the rest of our crazy lives under control. Handling responsibilities is part of life. But how long will you delay what’s important to you just so that you can handle the next urgent thing in front of you? How long will you put off what you’re capable of doing just to maintain what you’re currently doing?

Will you wait a year? Five years? Your whole life?Too often we live our lives based on what is urgent for us and not what is important to us. It’s dangerously easy to spend years constantly chasing the next urgent thing and never setting aside time to do what we know we should.

How to Overcome the Urgency of Everyday Life

If you want to start living an important life, then choose a clear direction for yourself. When you have the courage to say, “This is important to me and I’m going after it,” you don’t fall into the trap of living the life that other people expect you to live.

For example…If I know that my unwavering goal is to finish this article, then that goal gives me direction and purpose. Whenever I have a free moment, I write another sentence. Whenever I get a new idea, I automatically think about how it relates to accomplishing my goal of finishing this article. My life is organized around accomplishing this specific, important task.

We all have urgent tasks each day — a phone call we have to take, an email we need to respond to, a sick friend we have to help — but having a clear purpose and a specific goal allows you to get right back to what is important after you respond to the everyday emergencies. A specific goal gives you direction and prevents you from being sucked into a whirlwind of time–consuming, unimportant tasks.

A specific goal is different than a desire, and that’s crucial to understand. Wanting to get in shape is a desire, doing 100 pushups in a row is a specific goal. Wanting to start your own business is a desire, securing three paying clients is a specific goal. Wanting to write a book is a desire, finishing the first chapter is a specific goal.

Live an Important Life

Nothing worth working for will ever seem urgent. That’s the nature of important goals. They don’t demand attention right now. They require a sense of purpose, a clear direction, and consistency over the long haul.I propose that we stop letting the seeds of greatness slip through our fingers. I say that we abandon the frantic rush towards mediocre and start the slow march towards greatness.Pick one thing that’s important to you, set a specific goal for yourself, and get started today.

Never leave your dreams unfulfilled.

Nearly all great ideas follow a similar creative process and this article explains how this process works. Understanding this is important because creative thinking is one of the most useful skills you can possess. Nearly every problem you face in work and in life can benefit from innovative solutions, lateral thinking, and creative ideas.

Anyone can learn to be creative by using these five steps. That’s not to say being creative is easy. Uncovering your creative genius requires courage and tons of practice. However, this five-step approach should help demystify the creative process and illuminate the path to more innovative thinking.

To explain how this process works, let me tell you a short story.

A Problem in Need of a Creative Solution

In the 1870s, newspapers and printers faced a very specific and very costly problem. Photography was a new and exciting medium at the time. Readers wanted to see more pictures, but nobody could figure out how to print images quickly and cheaply.

For example, if a newspaper wanted to print an image in the 1870s, they had to commission an engraver to etch a copy of the photograph onto a steel plate by hand. These plates were used to press the image onto the page, but they often broke after just a few uses. This process of photoengraving, you can imagine, was remarkably time consuming and expensive.

The man who invented a solution to this problem was named Frederic Eugene Ives. He went on to become a trailblazer in the field of photography and held over 70 patents by the end of his career. His story of creativity and innovation, which I will share now, is a useful case study for understanding the 5 key steps of the creative process.

A Flash of Insight

Ives got his start as a printer’s apprentice in Ithaca, New York. After two years of learning the ins and outs of the printing process, he began managing the photographic laboratory at nearby Cornell University. He spent the rest of the decade experimenting with new photography techniques and learning about cameras, printers, and optics.

In 1881, Ives had a flash of insight regarding a better printing technique.

“While operating my photostereotype process in Ithaca, I studied the problem of halftone process,” Ives said. “I went to bed one night in a state of brain fog over the problem, and the instant I woke in the morning saw before me, apparently projected on the ceiling, the completely worked out process and equipment in operation.”

Ives quickly translated his vision into reality and patented his printing approach in 1881. He spent the remainder of the decade improving upon it. By 1885, he had developed a simplified process that delivered even better results. The Ives Process, as it came to be known, reduced the cost of printing images by 15x and remained the standard printing technique for the next 80 years.

The 5 Stages of the Creative Process

In 1940, an advertising executive named James Webb Young published a short guide titled, A Technique for producing Ideas. In this guide, he made a simple, but profound statement about generating creative ideas.

According to Young, innovative ideas happen when you develop new combinations of old elements. In other words, creative thinking is not about generating something new from a blank slate, but rather about taking what is already present and combining those bits in a way that has not been done previously.

Most important, the ability to generate new combinations hinges upon your ability to see the relationship between concepts. If you can form a new link between two old ideas, you have done something creative.

Young believed this process of creative connection always occurred in five steps.

1. Gather new material. At first, you learn. During this stage you focus on 1) learning specific material directly related to your task and 2) learning general material by becoming fascinated with a wide range of concepts.
2. Thoroughly work over the materials in your mind. During this stage, you examine what you have learned by looking at the facts from different angles and experimenting with fitting various ideas together.
3. Step away from the problem. Next, you put the problem completely out of your mind and go do something else that excites you and energizes you.
4. Let your idea return to you. At some point, but only after you have stopped thinking about it, your idea will come back to you with a flash of insight and renewed energy.
5. Shape and develop your idea based on feedback. For any idea to succeed, you must release it out into the world, submit it to criticism, and adapt it as needed.

taking what is already present and combining those bits and pieces in a way that has not been done previously.

There are many benefits to reading more books, but perhaps my favorite is this: A good book can give you a new way to interpret your past experiences.

Whenever you learn a new mental model or idea, it’s like the “software” in your brain gets updated. Suddenly, you can run all of your old data points through a new program. You can learn new lessons from old moments. As Patrick O’Shaughnessy says, “Reading changes the past.”

Of course, this is only true if you internalize and remember insights from the books you read. Knowledge will only compound if it is retained. In other words, what matters is not simply reading more books, but getting more out of each book you read.

Gaining knowledge is not the only reason to read, of course. Reading for pleasure or entertainment can be a wonderful use of time, but this article is about reading to learn. With that in mind, I’d like to share some of the best reading comprehension strategies I’ve found.

1. Quit More Books

It doesn’t take long to figure out if something is worth reading. Skilled writing and high-quality ideas stick out.

As a result, most people should probably start more books than they do. This doesn’t mean you need to read each book page-by-page. You can skim the table of contents, chapter titles, and subheadings. Pick an interesting section and dive in for a few pages. Maybe flip through the book and glance at any bolded points or tables. In ten minutes, you’ll have a reasonable idea of how good it is.

Then comes the crucial step: Quit books quickly and without guilt or shame.

Life is too short to waste it on average books. The opportunity cost is too high. There are so many amazing things to read. I think Patrick Collison, the founder of Stripe, put it nicely when he said, “Life is too short to not read the very best book you know of right now.”

Here’s recommendation:

Start more books. Quit most of them. Read the great ones twice.

2. Choose Books You Can Use Instantly

One way to improve reading comprehension is to choose books you can immediately apply. Putting the ideas you read into action is one of the best ways to secure them in your mind. Practice is a very effective form of learning.

Choosing a book that you can use also provides a strong incentive to pay attention and remember the material. That’s particularly true when something important hangs in the balance. If you’re starting a business, for example, then you have a lot of motivation to get everything you can out of the sales book you’re reading. Similarly, someone who works in biology might read The Origin of Species more carefully than a random reader because it connects directly to their daily work.

Of course, not every book is a practical, how-to guide that you can apply immediately, and that’s fine. You can find wisdom in many different books. But I do find that I’m more likely to remember books that are relevant to my daily life.

3. Create Searchable Notes

Keep notes on what you read. You can do this however you like. It doesn’t need to be a big production or a complicated system. Just do something to emphasize the important points and passages.

I do this in different ways depending on the format I’m consuming. I highlight passages when reading on Kindle. I type out interesting quotes as I listen to audiobooks. I dog-ear pages and transcribe notes when reading a print book.

But here’s the real key: store your notes in a searchable format.

I. Audiobook: I create a new Evernote file for each book and then type my notes directly into that file as I listen.

II. Ebook: I highlight passages on my Kindle and use a program called Clippings to export all of my Kindle highlights directly into Evernote.

III. Print: Similar to my audiobook strategy, I type my notes as I read. If I come across a longer passage I want to transcribe, I place the book on a as I type. (Typing notes while reading a print book can be annoying because you are always putting the book down and picking it back up, but this is the best solution I’ve found.)

Of course, your notes don’t have to be digital to be “searchable.” For example, you can use Post-It Notes to tag certain pages for future reference.

The core idea is the same: Keeping searchable notes is essential for returning to ideas easily. An idea is only useful if you can find it when you need it.

4. Combine Knowledge Trees

One way to imagine a book is like a knowledge tree with a few fundamental concepts forming the trunk and the details forming the branches. You can learn more and improve reading comprehension by “linking branches” and integrating your current book with other knowledge trees.

Connections like these help you remember what you read by “hooking” new information onto concepts and ideas you already understand. As Charlie Munger says, “If you get into the mental habit of relating what you’re reading to the basic structure of the underlying ideas being demonstrated, you gradually accumulate some wisdom.”

When you read something that reminds you of another topic or immediately sparks a connection or idea, don’t allow that thought to come and go without notice. Write about what you’ve learned and how it connects to other ideas.

5. Write a Short Summary

As soon as I finish a book, I challenge myself to summarize the entire text in just three sentences. This constraint is just a game, of course, but it forces me to consider what was really important about the book.

Some questions I consider when summarizing a book include:

• What are the main ideas?
• If I implemented one idea from this book right now, which one would it be?
• How would I describe the book to a friend?

In many cases, I find that I can usually get just as much useful information from reading my one-paragraph summary and reviewing my notes as I would if I read the entire book again.

If you feel like you can’t squeeze the whole book into three sentences, consider using the Feynman Technique.

The Feynman Technique is a note-taking strategy named after the Nobel Prize-winning physicist Richard Feynman. It’s pretty simple: Write the name of the book at the top of a blank sheet of paper, then write down how you’d explain the book to someone who had never heard of it.

If you find yourself stuck or if you see that there are holes in your understanding, review your notes or go back to the text and try again. Keep writing it out until you have a good handle on the main ideas and feel confident in your explanation.

I’ve found that almost nothing reveals gaps in my thinking better than writing about an idea as if I am explaining it to a beginner. Ben Carlson, a financial analyst, says something similar, “I find the best way to figure out what I’ve learned from a book is to write something about it.”

6. Surround the Topic

I often think of the quote by Thomas Aquinas, “Beware the man of a single book.”

If you only read one book on a topic and use that as the basis for your beliefs for an entire category of life, well, how sound are those beliefs? How accurate and complete is your knowledge?

Reading a book takes effort, but too often, people use one book or one article as the basis for an entire belief system. This is even more true (and more difficult to overcome) when it comes to using our one, individual experience as the basis for our beliefs. As Morgan Housel noted, “Your personal experiences make up maybe 0.00000001% of what’s happened in the world but maybe 80% of how you think the world works. We’re all biased to our own personal history.”

One way to attack this problem is to read a variety of books on the same topic. Dig in from different angles, look at the same problem through the eyes of various authors, and try to transcend the boundary of your own experience.

7. Read It Twice

I’d like to finish by returning to an idea I mentioned near the beginning of this article: read the great books twice. The philosopher Karl Popper explained the benefits nicely, “Anything worth reading is not only worth reading twice, but worth reading again and again. If a book is worthwhile, then you will always be able to make new discoveries in it and find things in it that you didn’t notice before, even though you have read it many times.”

Additionally, revisiting great books is helpful because the problems you deal with change over time. Sure, when you read a book twice maybe you’ll catch some stuff you missed the first time around, but it’s more likely that new passages and ideas will be relevant to you. It’s only natural for different sentences to leap out at you depending on the point you are at in life.

You read the same book, but you never read it the same way. As Charles Chu noted, “I always return home to the same few authors. And, no matter how many times I return, I always find they have something new to say.”

Of course, even if you didn’t get something new out of each reading, it would still be worthwhile to revisit great books because ideas need to be repeated to be remembered. The writer David Cain says, “When we only learn something once, we don’t really learn it—at least not well enough for it to change us much. It may inspire momentarily, but then becomes quickly overrun by the decades of habits and conditioning that preceded it.” Returning to great ideas cements them in your mind.

Nassim Taleb sums things up with a rule for all readers: “A good book gets better at the second reading. A great book at the third. Any book not worth rereading isn’t worth reading.”

The ultimate productivity hack is saying no.

Not doing something will always be faster than doing it. This statement reminds me of the old computer programming saying, “Remember that there is no code faster than no code.”

The same philosophy applies in other areas of life. For example, there is no meeting that goes faster than not having a meeting at all.

This is not to say you should never attend another meeting, but the truth is that we say yes to many things we don’t actually want to do. There are many meetings held that don’t need to be held. There is a lot of code written that could be deleted.

How often do people ask you to do something and you just reply, “Sure thing.” Three days later, you’re overwhelmed by how much is on your to-do list. We become frustrated by our obligations even though we were the ones who said yes to them in the first place.

It’s worth asking if things are necessary. Many of them are not, and a simple “no” will be more productive than whatever work the most efficient person can muster.

But if the benefits of saying no are so obvious, then why do we say yes so often?

Why We Say Yes

We agree to many requests not because we want to do them, but because we don’t want to be seen as rude, arrogant, or unhelpful. Often, you have to consider saying no to someone you will interact with again in the future—your co-worker, your spouse, your family and friends.

Saying no to these people can be particularly difficult because we like them and want to support them. (Not to mention, we often need their help too.) Collaborating with others is an important element of life. The thought of straining the relationship outweighs the commitment of our time and energy.

For this reason, it can be helpful to be gracious in your response. Do whatever favors you can, and be warm-hearted and direct when you have to say no.

But even after we have accounted for these social considerations, many of us still seem to do a poor job of managing the tradeoff between yes and no. We find ourselves over-committed to things that don’t meaningfully improve or support those around us, and certainly don’t improve our own lives.

Perhaps one issue is how we think about the meaning of yes and no.

The Difference Between Yes and No

The words “yes” and “no” get used in comparison to each other so often that it feels like they carry equal weight in conversation. In reality, they are not just opposite in meaning, but of entirely different magnitudes in commitment.

When you say no, you are only saying no to one option. When you say yes, you are saying no to every other option.

I like how the economist Tim Harford put it, “Every time we say yes to a request, we are also saying no to anything else we might accomplish with the time.” Once you have committed to something, you have already decided how that future block of time will be spent.

In other words, saying no saves you time in the future. Saying yes costs you time in the future. No is a form of time credit. You retain the ability to spend your future time however you want. Yes is a form of time debt. You have to pay back your commitment at some point.

No is a decision. Yes is a responsibility.

The Role of No

Saying no is sometimes seen as a luxury that only those in power can afford. And it is true: turning down opportunities is easier when you can fall back on the safety net provided by power, money, and authority. But it is also true that saying no is not merely a privilege reserved for the successful among us. It is also a strategy that can help you become successful.

Saying no is an important skill to develop at any stage of your career because it retains the most important asset in life: your time. As the investor Pedro Sorrentino put it, “If you don’t guard your time, people will steal it from you.”

You need to say no to whatever isn’t leading you toward your goals. You need to say no to distractions. As one reader told me, “If you broaden the definition as to how you apply no, it actually is the only productivity hack (as you ultimately say no to any distraction in order to be productive).”

Nobody embodied this idea better than Steve Jobs, who said, “People think focus means saying yes to the thing you’ve got to focus on. But that’s not what it means at all. It means saying no to the hundred other good ideas that there are. You have to pick carefully.”

There is an important balance to strike here. Saying no doesn’t mean you’ll never do anything interesting or innovative or spontaneous. It just means that you say yes in a focused way. Once you have knocked out the distractions, it can make sense to say yes to any opportunity that could potentially move you in the right direction. You may have to try many things to discover what works and what you enjoy. This period of exploration can be particularly important at the beginning of a project, job, or career.

Upgrading Your No

Over time, as you continue to improve and succeed, your strategy needs to change.

The opportunity cost of your time increases as you become more successful. At first, you just eliminate the obvious distractions and explore the rest. As your skills improve and you learn to separate what works from what doesn’t, you have to continually increase your threshold for saying yes.

You still need to say no to distractions, but you also need to learn to say no to opportunities that were previously good uses of time, so you can make space for great uses of time. It’s a good problem to have, but it can be a tough skill to master.

In other words, you have to upgrade your “no’s” over time.

Upgrading your no doesn’t mean you’ll never say yes. It just means you default to saying no and only say yes when it really makes sense. To quote the investor Brent Beshore, “Saying no is so powerful because it preserves the opportunity to say yes.”

The general trend seems to be something like this: If you can learn to say no to bad distractions, then eventually you’ll earn the right to say no to good opportunities.

How to Say No

Most of us are probably too quick to say yes and too slow to say no. It’s worth asking yourself where you fall on that spectrum.

If you have trouble saying no, you may find the following strategy by the British economist I mentioned earlier, to be helpful. He writes, “One trick is to ask, “If I had to do this today, would I agree to it?” It’s not a bad rule of thumb, since any future commitment, no matter how far away it might be, will eventually become an imminent problem.”

If an opportunity is exciting enough to drop whatever you’re doing right now, then it’s a yes. If it’s not, then perhaps you should think twice.

This is similar to the well-known “Hell Yeah or No” method from Derek Sivers. If someone asks you to do something and your first reaction is “Hell Yeah!”, then do it. If it doesn’t excite you, then say no.

It’s impossible to remember to ask yourself these questions each time you face a decision, but it’s still a useful exercise to revisit from time to time. Saying no can be difficult, but it is often easier than the alternative. As writer Mike Dariano has pointed out, “It’s easier to avoid commitments than get out of commitments. Saying no keeps you toward the easier end of this spectrum.”

What is true about health is also true about productivity: an ounce of prevention is worth a pound of cure.

The Power of No

More effort is wasted doing things that don’t matter than is wasted doing things inefficiently. And if that is the case, elimination is a more useful skill than optimization.

I am reminded of the famous Peter Drucker quote, “There is nothing so useless as doing efficiently that which should not be done at all.”