How Data Science is taking over the world

Data Science is nothing but finding patterns within the data. It uses various techniques to draw insights from the data. The goal of a data scientist is to derive useful information from huge amounts of data. In this era of Artificial Intelligence and Big Data, almost 2.5 exabytes of data is transferred daily. The need for data has begun to rise tremendously since the last decade. Many companies have started to do business on data. New sectors have been created in the IT due to data.

What is data?

In computing language, data is nothing but useful information which has been translated into a for which is efficient for movement or processing. Data which is in its beginning stage is referred to as raw data. That is the basic form of any kind of data. In the modern era, almost everything is stored digitally in computers or smart phones in the form of data. Data in computers is represented as binary values, either 0 or 1. Data is usually measured in Bytes, Kilo bytes, mega bytes, etc.

What makes data so precious?

Nowadays, data is stored digitally rather than in physical format. This usually takes less space but requires a bit of money to store. Data stored digitally is considered safe from any kind of damage and attacks except for hackers. The only way data can be stolen is through hacking. As the population is increasing, the amount of data transferred and stored is also increasing.

There needs to be a way to extract necessary, important data from this huge ocean. Normally it will be a very tedious and time consuming task to search the data we need from such huge amounts of data. But data science provides us with a solution to search, extract and organize our data. Data science churns raw data into meaningful insights.

Why is Data Science Important?

Data is the new magic. A data scientist is a wizard who is able to create magic from the data. A professional and skilled data scientist can extract meaningful data from any chunk of raw data he is given. He helps the company in the right direction. The Data Scientist is an expert in various underlying fields of Statistics and Computer Science. He uses his analytical aptitude to solve business problems.

Data Scientist is well versed with problem-solving and is assigned to find patterns in data. His goal is to recognize redundant samples and draw insights from it. Data Science requires a variety of tools to extract information from the data. A Data Scientist is responsible for collecting, storing and maintaining any form of data.

Companies are using Data to analyze their marketing strategies and create better advertisements. Many times, businesses spend an astronomical amount on marketing their products but at times this may also not get them a solution. Therefore, by studying and analyzing customer feedback, companies are able to create better advertisements. The companies do so by carefully analyzing customer behavior online. Also, monitoring customer trends helps the company to get better market insights.

Therefore, businesses need Data Scientists to assist them in making strong decisions with regards to marketing campaigns and advertisements. Thus, data science has taken over the world and is ruling it currently.