Day: March 20, 2022

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Advertising plays a very important role in today’s age of competition. Advertising is one thing that has become a necessity for everybody in today’s day-to-day life, be it the producer, the traders, or the customer. Advertising is an important part. Advertising is important for the customers
Just imagine television or a newspaper or a radio channel without an advertisement! No, no one can any day imagine this. Advertising plays a very important role in customers’ life. Customers are the people who buy the product only after they are made aware of the products available in the market. If the product is not advertised, no customer will come to know what products are available and will not buy the product even if the product was for their benefit. One more thing is that advertising helps people find the best products for themselves, their kids, and their family. When they come to know about the range of products, they are able to compare the products and buy so that they get what they desire after spending their valuable money. Thus, advertising is important for the customers. Advertising is important for the seller and companies producing the products. Yes, advertising plays a very important role for the producers and the sellers of the products, because advertising helps increase sales, helps producers or companies to know their competitors and plan accordingly to meet up the level of competition.
If any company wants to introduce or launch a new product in the market, advertising will make a ground for the product. Advertising helps make people aware of the new product so that the consumers come and try the product.
Advertising helps create goodwill for the company and gains customer loyalty after reaching a mature age.
The demand for the product keeps on coming with the help of advertising and demand and supply become a never-ending process.
Advertising is important for the society
Advertising helps educate people. There are some social issues also which advertising deals with like child labour, liquor consumption, girl child killing, smoking, family planning education, etc. thus, advertising plays a very important role in society.

WELCOME SUMMER

Summer is the one of the season from 3 seasons. Summer is actually very hectic season.beacause we suffer from lots of problems. The hair problem,skin,makeup problem as well. In summer our lots of time goes outside to home because it is a vacation season. We come in contact with sun continuously. And these give us lots of problems. Due to picnic and kids vacation we spend time in outside or doing new things such as tracking, visiting hill station etc. The day in summer is also long. To enjoy summer vacation without any problem.so here are some tips for your happy summer.

1. Eat healthy and light- diet in summer is light to metabolism. Eat in frequent mannar. Take the antioxidant fruit such as blackberry and blueberry so toxic materials remove and get a less tanned skin. Eat fruits which contains lots of water such as watermelon, coconut etc. Sometimes eat cold things such as mint which gives cooling sensation.

2. Protect eyes- The harsh sunlight harm our eyes so to protect eyes from harsh sunlight use eyeglasses.which protect eyes from sunlight.

3. Wear cotton cloth- It is to avoid sweating. In summer sweating is large problem. Use of cotton cloth give free air to body so bad odour from body also avoided.

4. Stay hydrated- due to sweating body is fastly dehydrate to overcome that drink plenty of water. Daily drink atleast 2.5 liter water. Fullfill your need of water.

To enjoy your summer holidays take care of bodys need. Avoid caffeine because it has heat content. Less intake of salt and sugar. Reduce intake of fats. Sleep well and take nutritional supplements. Enjoy your summer happily.

Emotional Intelligence in the Workplace

Some people in our life are appreciated for being very understanding as a friend or colleague, lending an ear, and empathizing with our life events and struggles. Chances are this friend must be having a very high degree of Emotional Intelligence. Emotional Intelligence is the ability to perceive, understand and manage our emotions as well as influence others’ emotions in a positive way. This is different from general intelligence and its Intelligence Quotient (IQ) which represents abilities such as general knowledge, visual and spatial processing, working and short-term memory, and reasoning. While IQ is considered by many to be a decisive factor in achieving success in life, EQ (Emotional Quotient) is also an essential quality in areas including education, management and leadership. In fact, many companies include it in their required criteria, testing the EQ of applicants during their hiring process. A high EQ is considered an important quality for managers and business leaders.

According to psychologist and author, Daniel Goleman, emotional intelligence includes five components. These five components are:

Self-Awareness

A person is said to be self-aware when they are highly aware of their own behaviour, habits and feelings. You can understand your strengths and weaknesses. You are aware of why you feel the way you do and how your actions can impact people around you. Being self-aware helps you in your work as it also keeps you humble and grounded.

Self-Regulation

Self-regulation refers to having good control over one’s actions and decisions. You think and react rationally, giving a lot of thought before making important decisions. As a manager or leader at your workplace, this quality helps manage critical situations and adapt to changes at work. It helps you make correct decisions, considering all possible consequences. You can stay calm, ease tensions and hold yourself accountable, particularly when you receive constructive criticism at work.

Motivation

A motivated individual is goal-oriented, giving it their all to achieve their end-goal. You maintain high standards of quality for your work and remain passionate and driven towards your aim. Self-motivation also means you are working for your personal development rather than material accomplishments like money, fame or status.  

Empathy

Empathy is the ability to understand and share the feelings of someone else. You listen to what others have to say and you can put yourself in their situation to understand what they must have gone through. An empathic person is not too judgmental, a trait that helps them work well with their colleagues by helping them progress and providing constructive criticism.

Social Skills

Social skills are essential for good communication and teamwork. Social skills help you become good listeners, engage verbally and maintain a good rapport with your team-mates. You can take up the leadership role if needed, supporting the whole team and managing conflicts diplomatically.

When a person is able to manage their emotions well and exhibit a high degree of EQ, it also influences people around him/her to act the same. This helps in maintaining positive relationships in the work environment. A well-developed EQ is crucial for achieving your work goals, particularly in group projects. Anybody can develop a good Emotional Quotient with practice and care. Small habits like listening, understanding and reflecting on your actions can help in improving your emotional skills.

Measures to augment domestic availability and stabilize prices of essential food commodities

 The Union Minister of State for Consumer Affairs, Food and Public Distribution, Shri Ashwini Kumar Choubey in a written reply to a question in Lok Sabha today informed that there is a strong correlation between retail inflation measured by year-on-year changes in Consumer Price Index (CPI) and food price inflation measured by the year-on-year variations in Consumer Food Price Index (CFPI) as CFPI carries a weightage of 47.25% in the CPI. As per the CPI data released by the Ministry of Programme Implementation, retail inflation has remained more or less stable during the past one year.

 The Department of Consumer Affairs monitors the daily retail and wholesale prices of 22 essential food commodities submitted by the 179 price monitoring centres that have been set up with Central assistance by State Governments and UT Administrations across the country.

   Taking into account price trends, the Government takes various measures from time to time to augment domestic availability and stabilize prices of essential food commodities. These steps, inter alia, include releases from the buffer to cool down prices, imposition of stock limits, monitoring of stocks declared by entities to prevent hoarding as also requisite changes in trade policy instruments like rationalization of import duty, changes in import quota, restrictions on exports of the commodity etc.

    In May 2021 advisories were issued to States/UTs to monitor prices of essential food commodities and to ensure disclosure of pulses stocks held by millers, importers, and traders under the Essential Commodities Act, 1955. Imposition of stock limit on all pulses except Moong was notified on 2.7.21. Thereafter, an amended order was issued on 19.7.21 imposing stock limits on four pulses, namely, Tur, Urad, Masur, Chana for a period up to 31.10.2021.

  To improve availability and stabilise prices of pulses, the Government has allowed the import of Tur, Urad and Moong under the ‘Free category’ w.e.f 15.5.2021 till 31.10.2021. The Free regime was thereafter extended in respect of Tur and Urad till 31.3.2022. This policy measure has been supported with facilitation measures and close monitoring of its implementation by the concerned Departments/organisations to ensure smooth and seamless imports. The import policy measures have resulted in a substantial increase in import of Tur, Urad, and Moong as compared to the corresponding period for the past two years. In order to soften the impact of higher international prices on domestic consumers, the Government reduced duty on Masur to zero till September 30, 2022, and waived off the penalty on pulses import consignments from methyl bromide phased out countries for not being fumigated with methyl bromide in the country of origin till June 30, 2022. To augment the availability of pulses in the market, 3 Lakh Metric Ton of Chana stock has been released between June and August 2021 through open market sales and to stabilise prices, futures trading in Chana has been suspended from August 16, 2021. State Governments have been supplied pulses from the buffer on an ongoing basis for their nutrition and welfare programmes.

   In order to stabilise retail prices of onion, a buffer stock of 2.08 LMT had been built in 2021-22. Open market releases of onion from the buffer were targeted towards States/Cities where prices were increasing over the previous month. Releases were also made in source markets to augment the availability in these key mandis and thereby reduce retail prices. States/UTs had also been offered onion at Rs.21/kg ex-storage locations.

   In order to improve the domestic availability of edible oils and to keep prices under control, the Government has rationalized the duty structure on edible oils by reducing the effective duties. As per the notification dated 14.10.2021, the total duty on crude palm oil has been reduced from 22.5% to 7.5%, and on crude soyabean oil and sunflower oil, it has been reduced from 22.5% to 5%. The basic duty on RBD palmolein, refined soyabean oil, and refined sunflower oil has been reduced from 32.5% to 17.5%. Thereafter, the basic duty on refined palm oil has been further reduced from 17.5% to 12.5% w.e.f 21.12.2021, and duty on crude palm oil reduced from 7.5% to 5% w.e.f 13.2.2022. Futures trading in essential commodities relating to food security had been suspended to curb speculative trading. Stock limits on edible oils and oilseeds have been imposed for a period up to 31.3.2022 to prevent hoarding.

    Further, the Government has issued an advisory to States/UTs to set up the State-level Price Stabilisation Fund (PSF) corpus with central assistance and has requested States which have set up the Fund already, to make appropriate interventions for cooling down retail prices of essential food commodities.