Global Warming

 Global warming is the long-term warming of the planet’s overall temperature. Though this warming trend has been going on for a long time, its pace has significantly increased in the last hundred years due to the burning of fossil fuels. As the human population has increased, so has the volume of fossil fuels burned. Fossil fuels include coal, oil, and natural gas, and burning them causes what is known as the “greenhouse effect” in Earth’s atmosphere.

The greenhouse effect is when the Sun’s rays penetrate the atmosphere, but when that heat is reflected off the surface cannot escape back into space. Gases produced by the burning of fossil fuels prevent the heat from leaving the atmosphere. These greenhouse gasses are carbon dioxide, chlorofluorocarbons, water vapor, methane, and nitrous oxide. The excess heat in the atmosphere has caused the average global temperature to rise overtime, otherwise known as global warming.

Global warming has presented another issue called climate change. Sometimes these phrases are used interchangeably, however, they are different. Climate change refers to changes in weather patterns and growing seasons around the world. It also refers to sea level rise caused by the expansion of warmer seas and melting ice sheets and glaciers. Global warming causes climate change, which poses a serious threat to life on earth in the forms of widespread flooding and extreme weather. Scientists continue to study global warming and its impact on Earth.

Racialism

N kavya

A belief that races are the fundamental determinant of human traits and capacities and that racial differences produce an inherent superiority of a particular race. Ladino elites used racism to justify the displacement and enslavement of the indigenous population, and these beliefs, along with resentment created by the continued exploitation of indigenous land and labour, culminated in the Guatemalan Civil war (1960-1996). Racism is also called racialism.

(Racism)

After, Germany’s defeat in World War I, that country’s deeply ingrained anti-Semitism was successfully exploited by the Nazi Party, which seized power in 1933 and implemented policies of systematic discrimination, persecution, and eventual mass murder of Jews in Germany and the territories occupied by the country during World War II. In North America and apartheid-era South Africa, racism dictated that different races (chiefly blacks and whites) should be segregated from one another; that they should have their distinct communities and develop their institutions such as churches, schools, and hospitals; and that it was unnatural for members of different races to marry. Historically, those who openly professed or practiced racism held that members of low-status races should be limited to low-status jobs and members of the dominant race should have exclusive access to political power, economic resources, high-status jobs, and unrestricted civil rights. The lived experience of racism for members of low-status races includes acts of physical violence, daily insults, and frequent acts and verbal expressions of contempt and disrespect, all of which have profound effects on self-esteem and social relationships. Racism was at the heart of North American slavery and the colonization and empire-building activities of western Europeans, especially in the 18th century. In the 19th century, racism matured and spread around the world. In many countries, leaders began to think of the ethnic components of their societies, usually religious or language groups, in racial terms and to designate ‘higher and ‘lower races. The expressions and feelings of racial superiority that accompanied colonialism generated resentment and hostility from those who were colonized and exploited, feelings that continued even after independence. In the mid-20th century, many conflicts around the world have been interpreted in racial terms even though their origins were in the ethnic hostilities that have long characterized many human societies. By this time, many societies had begun to combat racism by raising awareness of racist beliefs, and practices by promoting human understanding in public policies, as does the Universal Declaration of Human Rights, set forth by the United Nations in 1948. Despite constitutional and legal measures aimed at protecting the rights of racial minorities in the United States, the private beliefs and practices of many Americans remained racist, and some groups assumed lower status was often made a scapegoat. That tendency has persisted well into the 21st century.

(Racism)

Racism reflects an acceptance of the deepest forms and degrees of divisiveness and implies that differences between groups are so high that they cannot be transcended. Racism evokes hatred and distrust and preludes any attempt to understand its victims. Many societies have concluded racism is wrong, and social trends have moved away from racism. For many people, “race” is linked to physical differences among people, and such features as dark skin colour have been seen as markers of low status, some experts believe that racism may be difficult to eradicate. Indeed, minds cannot be changed by laws, but beliefs about human differences can and do change, as do all cultural elements.

Great Wars of 20th century

 Great wars of the 20th Century


The major wars that happened in 20th century are:

1. World War I

The WWI involved many countries and caused great destructions. It spread from western Europe to Middle East and the war lasted for 4 years( 1914 – 1918). The war took the lives of nearly ten million soldiers. The war was fought between two European powers the Central power( Germany, Australia and Hungary) later Turkey joined, and the Allies (Britain, France and Russia) Italy also joined. On June 28th 1914, the Prince of Austria – Hungary , Franz Ferdinand was gunned down at Sarajevo by Serbian nationalist. Austria- Hungary declared war on Serbia. Germany declared war on Russia and France, and invaded Belgium. Britain entered war in support of Serbia, Belgium and France. The Central Powers surrendered in November 1918. The treaty of Versailles imposed on Germany. The Treaty created a condition which led to the outbreak of World War II.

The Russian Revolution

The Russian revolution of 1917 ended the long regime of or autocratic Tsars in Russia and culminated in the creation of the first communist state the Soviet Union. In February, revolution in which the Tsar Nicholas II was abdicated his throne and the Provisional government took power. In October revolution the provisional government was overthrown by Bolsheviks led by V.I. Lenin.

Food shortages provoked riots to which Tsar reacted very harshly. Hundreds of unarmed demonstrators were shot dead by troops in St. Petersburg in 1905. The provisional government failed to improve the situation. The Tsar and family we’re massacred in 1918.

World War II

The World War II lasted for six years (1939 – 1945) and the war killed more than 17 million soldiers and great numbers of civilians. It was fought between the Axis (Germany, Italy and Japan) and the Allies (Britain, the USSR, China and thr U.S). The war began on September 1, 1939 when Germany under Adolf Hitler invaded Poland. It annexed Australia, Denmark, Norway, Netherlands,France, Belgium. Germany defeated by USSR, Germany surrendered and the war continued in Eastern front the Japanese cities Hiroshima and Nagasaki were bombed by the U.S on August 6th and 9th, Japan also surrendered. 

Korean War

Korea was under Japan occupation until 1945, Japan was defeated in WWII. The nation was divided into two and northern half under control of USSR and southern half under control of U.S. The war began on 1950 North Korea invaded South Korea. The UN forces send to assist Soth Korea against North assisted by China and the USSR. North was beaten and south was recaptured. The fighting stopped in 1953. Korea remained divided as before. 

Iran – Iraq war

It was one of the longest , bloodiest and costliest Third world armed conflicts in the 20th century the rivalry between Arabs and Persians. The war began in September 1980 and ended in August 1988, it cost more than 1 million lives on both sides. On 1980, Saddam Hussein launched military attack on Iran. Iraq captured Iranian border towns and Iran’s largest oil refinery. In 1982, Iran drew the Iraqis out and carried the war back. Both bombed each other’s cities and attacked the oil tankers in the Gulf. The war ended in August 1988 when Iran reluctantly accepted UN call for truce which Iraq accepted. 

Tour to Rajasthan

 Tourism in Rajasthan

The places to visit in Rajasthan are :

Jaipur known as the Pink city has massive forts, magnificent palaces and exquisite temples, marvelous gardens. Hawa Mahal, the City palace and the museum, the Chandra mahal, the Central museum in the Ram Niwas Gardens, Jal Mahal palace, Sheeshmahal palace, Jaigarh and Nahargarh forts are other places interesting to visit. It is also home for handicrafts, beautiful textile prints, delicate jewelry, precious gems and stones. Amber was the capital of Jaipur for six centuries the fortress palace built here in 1592 combines Mughal and Hindu styles of architecture.

Alwar – Alwar is between a cluster of small hills of Aravalli range. It has natural heritage with beautiful lakes and thickly wooded picturesque valleys. The government museum in the city palace complex has series of paintings based on music ragas. It also reflect the elegance of former rulers lifestyles. Other attractions are Bala Quila, Purjan vihar, Kankwari hill fort, Siliserh, Sariska Tiger Reserve and National Park.

Ajmer and Pushkar – Ajmer is a popular pilgrimage center for both Hindus and Muslims. The Dargah Sharif, the tomb of Sufi Saint, Khwaja Moinuddin Chisti with a mosque inside. The Ana sagar lake created in the 12th century has two parks – Daulat bagh and Subash bagh on its banks. Shajahan’s mosque, Akbar’s palace housing the government museum, the Nasiyan temple etc. Pushkar separated from Ajmer by Naag Pahar( snake mountain).It is sacred place for Hindus. Famous are Brahma temple, Savitri temple, the Papmochani temple. It is also famous for the camel fair held every year.

Jaisalmer – Jaisalmer, the Golden city in the Thar desert was founded by Rawal Jaisal, a Bhati Rajput in 1156 AD. The Fort, Gadi Sagar lake, Manak Chowk, Lakshminath temple, Salim Singh ki Haveli, wood fossil park, Sam sand dunes and the Desert National Park are the attractions.

Jodhpur – Jodhpur at the edge of the Thar Desert was the capital of old Marwar State. The great attractions are Meherangarh fort and museum, Umaid gardens, Sadar museum, Balsamand lake and garden,Kailana lake, Rohet fort, Luni fort, Umaid Bhavan palace etc.

Mount Abu – Rajasthan” s only hill station, Mount Abu at 1220 m on the Aravalli hills is a place of scenic beauty. Toad rock, wildlife sanctuary, Dilwara group of Jain temples, Gaumukh, Achalgarh fort, the Guru Shikhar peak are important attractions. 

Ranthambore – Rathambore National Park is home to tigers, sambhar, wild boar, leopard, jackal, hyena etc. Other attractions are Rathambore fort, Jogi mahal the Sunehri Kothi – a monument with rich interior.

BCG Matrix.

Boston Consulting Group (BCG) Matrix is a four celled matrix (a 2 * 2 matrix) developed by BCG, USA. It is the most renowned corporate portfolio analysis tool. It provides a graphic representation for an organization to examine different businesses in it’s portfolio on the basis of their related market share and industry growth rates. It is a two dimensional analysis on management of SBU’s (Strategic Business Units). In other words, it is a comparative analysis of business potential and the evaluation of environment.

According to this matrix, business could be classified as high or low according to their industry growth rate and relative market share.

Relative Market Share = SBU Sales this year leading competitors sales this year.

Market Growth Rate = Industry sales this year – Industry Sales last year.

The analysis requires that both measures be calculated for each SBU. The dimension of business strength, relative market share, will measure comparative advantage indicated by market dominance. The key theory underlying this is existence of an experience curve and that market share is achieved due to overall cost leadership.

BCG matrix has four cells, with the horizontal axis representing relative market share and the vertical axis denoting market growth rate. The mid-point of relative market share is set at 1.0. if all the SBU’s are in same industry, the average growth rate of the industry is used. While, if all the SBU’s are located in different industries, then the mid-point is set at the growth rate for the economy.

Resources are allocated to the business units according to their situation on the grid. The four cells of this matrix have been called as stars, cash cows, question marks and dogs. Each of these cells represents a particular type of business.

Stars- Stars represent business units having large market share in a fast growing industry. They may generate cash but because of fast growing market, stars require huge investments to maintain their lead. Net cash flow is usually modest. SBU’s located in this cell are attractive as they are located in a robust industry and these business units are highly competitive in the industry. If successful, a star will become a cash cow when the industry matures.

Cash Cows- Cash Cows represents business units having a large market share in a mature, slow growing industry. Cash cows require little investment and generate cash that can be utilized for investment in other business units. These SBU’s are the corporation’s key source of cash, and are specifically the core business. They are the base of an organization. These businesses usually follow stability strategies. When cash cows loose their appeal and move towards deterioration, then a retrenchment policy may be pursued.

Question Marks- Question marks represent business units having low relative market share and located in a high growth industry. They require huge amount of cash to maintain or gain market share. They require attention to determine if the venture can be viable. Question marks are generally new goods and services which have a good commercial prospective. There is no specific strategy which can be adopted. If the firm thinks it has dominant market share, then it can adopt expansion strategy, else retrenchment strategy can be adopted. Most businesses start as question marks as the company tries to enter a high growth market in which there is already a market-share. If ignored, then question marks may become dogs, while if huge investment is made, then they have potential of becoming stars.

Dogs- Dogs represent businesses having weak market shares in low-growth markets. They neither generate cash nor require huge amount of cash. Due to low market share, these business units face cost disadvantages. Generally retrenchment strategies are adopted because these firms can gain market share only at the expense of competitor’s/rival firms. These business firms have weak market share because of high costs, poor quality, ineffective marketing, etc. Unless a dog has some other strategic aim, it should be liquidated if there is fewer prospects for it to gain market share. Number of dogs should be avoided and minimized in an organization.

Gardening

 Gardening

Gardening is the cultivation of plants, flowers, trees and many more. If you plant, trees, and flowers in your garden it looks so beautiful that you will fall in love with them. We should plant trees as many as we can because if we plant trees then only we can live in green nature and survive our lives. In many towns and cities, we can see that there are no trees and for that reason, the humidity arises and the city gets very hot. The problem is that humans don’t plant trees as we expect from nature. But it is our fault, not nature. What we have done to nature, we are getting back from nature. 

Many people have the hobby of gardening, and many people also do gardening when they get upset or bored. Doing gardening makes the mind relaxed and peaceful. Those small plants and colourful flowers are so beautiful that you can’t ignore them. While doing gardening many of the steps we should follow for healthy plants.

1. We should always give water to them

2. We should keep them in sun as well to get their nutrition

3. We should give them fertilisers

4 We should not pick the flowers 

BCG Matrix.

Boston Consulting Group (BCG) Matrix is a four celled matrix (a 2 * 2 matrix) developed by BCG, USA. It is the most renowned corporate portfolio analysis tool. It provides a graphic representation for an organization to examine different businesses in it’s portfolio on the basis of their related market share and industry growth rates. It is a two dimensional analysis on management of SBU’s (Strategic Business Units). In other words, it is a comparative analysis of business potential and the evaluation of environment.

According to this matrix, business could be classified as high or low according to their industry growth rate and relative market share.

Relative Market Share = SBU Sales this year leading competitors sales this year.

Market Growth Rate = Industry sales this year – Industry Sales last year.

The analysis requires that both measures be calculated for each SBU. The dimension of business strength, relative market share, will measure comparative advantage indicated by market dominance. The key theory underlying this is existence of an experience curve and that market share is achieved due to overall cost leadership.

BCG matrix has four cells, with the horizontal axis representing relative market share and the vertical axis denoting market growth rate. The mid-point of relative market share is set at 1.0. if all the SBU’s are in same industry, the average growth rate of the industry is used. While, if all the SBU’s are located in different industries, then the mid-point is set at the growth rate for the economy.

Resources are allocated to the business units according to their situation on the grid. The four cells of this matrix have been called as stars, cash cows, question marks and dogs. Each of these cells represents a particular type of business.

Stars- Stars represent business units having large market share in a fast growing industry. They may generate cash but because of fast growing market, stars require huge investments to maintain their lead. Net cash flow is usually modest. SBU’s located in this cell are attractive as they are located in a robust industry and these business units are highly competitive in the industry. If successful, a star will become a cash cow when the industry matures.

Cash Cows- Cash Cows represents business units having a large market share in a mature, slow growing industry. Cash cows require little investment and generate cash that can be utilized for investment in other business units. These SBU’s are the corporation’s key source of cash, and are specifically the core business. They are the base of an organization. These businesses usually follow stability strategies. When cash cows loose their appeal and move towards deterioration, then a retrenchment policy may be pursued.

Question Marks- Question marks represent business units having low relative market share and located in a high growth industry. They require huge amount of cash to maintain or gain market share. They require attention to determine if the venture can be viable. Question marks are generally new goods and services which have a good commercial prospective. There is no specific strategy which can be adopted. If the firm thinks it has dominant market share, then it can adopt expansion strategy, else retrenchment strategy can be adopted. Most businesses start as question marks as the company tries to enter a high growth market in which there is already a market-share. If ignored, then question marks may become dogs, while if huge investment is made, then they have potential of becoming stars.

Dogs- Dogs represent businesses having weak market shares in low-growth markets. They neither generate cash nor require huge amount of cash. Due to low market share, these business units face cost disadvantages. Generally retrenchment strategies are adopted because these firms can gain market share only at the expense of competitor’s/rival firms. These business firms have weak market share because of high costs, poor quality, ineffective marketing, etc. Unless a dog has some other strategic aim, it should be liquidated if there is fewer prospects for it to gain market share. Number of dogs should be avoided and minimized in an organization.