Success Story of UPI – Crossed 10 Billion Transactions

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By Shashikant Nishant Sharma

The Unified Payments Interface (UPI) has emerged as a game-changer in India’s financial landscape, revolutionizing digital transactions. This critical essay assesses UPI’s evolution, highlighting its undeniable success in fostering financial inclusion and empowering users. UPI’s exponential growth, from millions to billions of transactions, underscores its widespread acceptance. UPI faces significant challenges. Security concerns and frauds pose threats, highlighting the need for robust cybersecurity measures. The digital divide and accessibility issues persist, raising questions about equitable access. Transaction costs burden small businesses, hindering widespread adoption. Regulatory complexities and concerns about market dominance call for a more transparent and equitable ecosystem. Additionally, privacy concerns surround the vast amount of transaction data generated. UPI’s impact on India’s financial landscape is undeniable, but it is essential to address its challenges. Balancing convenience, security, and affordability while ensuring accessibility for all, alongside robust regulations and privacy protection, will be crucial for UPI’s continued success.

The Unified Payments Interface (UPI) has emerged as a transformative force in the Indian financial landscape, revolutionizing the way people conduct transactions. Since its inception in 2016, UPI has garnered immense popularity and is hailed as one of India’s most successful fintech innovations. While UPI’s growth and impact on financial inclusion are commendable, it is crucial to critically examine its various facets to understand both its strengths and limitations.

The Rise of UPI

UPI’s success is indisputable. Its user-friendly interface and bank interoperability have made it accessible to millions of Indians. The rapid adoption of UPI can be attributed to its simplicity and convenience, enabling users to send and receive money seamlessly. Its growth from a mere 0.2 million transactions in August 2016 to over 10 billion transactions in August 2023 is a testament to its widespread acceptance.

Financial Inclusion: UPI’s Greatest Triumph

One of the most significant achievements of UPI is its role in furthering financial inclusion. It has allowed people in remote areas to access banking services, make digital payments, and participate in the formal financial system (Daya & Madar, 2018). The Jan Dhan Yojana and Aadhar integration have played pivotal roles in enabling this, but UPI has acted as the vehicle for reaching the underserved.

Security Concerns and Frauds

While UPI offers numerous benefits, it has its share of challenges. Security concerns and frauds have been a growing issue. Despite stringent regulations and guidelines, instances of phishing, social engineering, and unauthorized access have been reported. The ease of transferring funds via UPI has made it an attractive target for cybercriminals (Jajodia & Krishnaswamy, 2017).

Digital Divide and Accessibility

Another critical issue is the digital divide in India. While UPI has made banking services more accessible, it has also left behind a significant portion of the population that lacks access to smartphones, the internet, or digital literacy. The government must address these disparities to ensure that the benefits of UPI reach every citizen.

Transaction Costs and Merchant Concerns

For businesses, minimal vendors, UPI has been a double-edged sword. While it provides a platform for digital payments, the associated transaction fees can be burdensome, particularly for those operating on slim profit margins. This cost factor has led to a reluctance to adopt UPI, which is a concern for the broader goal of a cashless economy.

Regulatory Challenges

The regulatory framework governing UPI needs continuous refinement. Disputes over revenue sharing between various stakeholders and concerns about monopolistic behavior by certain players like Google Pay and PhonePe have highlighted the need for stricter regulation. An equitable and transparent ecosystem is essential to maintain UPI’s integrity.

Privacy Concerns

UPI transactions generate a significant amount of data, which raises concerns about user privacy. The potential misuse of transaction data for profiling or targeted advertising requires robust data protection regulations and practices.

Concluding Remarks

UPI’s emergence in India has undoubtedly transformed the country’s payment landscape and has contributed to greater financial inclusion. However, it is essential to critically assess its impact and address the challenges it faces. Striking the right balance between convenience, security, and affordability, while ensuring accessibility for all, is crucial for the continued success of UPI. Additionally, regulatory and privacy concerns must be addressed to safeguard users’ interests and maintain trust in this revolutionary payment system.

References

  1. Daya, H., & Mader, P. (2018). Did demonetisation accelerate financial inclusion. Economic & Political Weekly, 53(45), 17-20.
  2. Jajodia, N., & Krishnaswamy, A. (2017). A Cashless Society, Cyber Security and the Aam Aadmi. Economic and Political Weekly, 35-38.
  3. Shree, S. (2023). India’s fintech industry and the G20 summit. Economic and Political Weekly, 58(2). https://www.epw.in/journal/2023/2/letters/indias-fintech-industry%C2%A0and-g20-summit.html
  4. Singh, S. K., Singh, S. S., & Singh, V. L. (2022). The adoption of Unified Payments Interface in India. Economic and Political Weekly, 57 (48). https://www.epw.in/journal/2022/48/commentary/adoption-unified-payments-interface-india.html

UPI payments remains favourite mode for Indians.

UPI has once again emerged as the most favoured mode of payment in India. The UPI transactions volume and value has almost doubled since last year and recorded about an 88 per cent increase in volume and over 71 per cent increase in value in the third quarter of the current fiscal as compared to the same quarter last year, according to Worldline India’s ‘Digital Payments Report’ for the third quarter.

UPI clocked over 19.65 billion transactions in volume and Rs 32.5 lakh crore in terms of value in the third quarter this year. The top three UPI apps in terms of volume and value were PhonePe, GooglePay and Paytm Payments Bank App.

UPI, Debit and Credit cards, Prepaid Payment Instruments like Mobile Wallets, and Prepaid Cards executed a total of 23.06 billion transactions amounting Rs 38.32 trillion. 

How is digital currency different from UPI.

The Reserve Bank of India (RBI) on December 1, 2022, began the much-awaited trial run of India’s first retail central bank digital currency (CBDC) or ‘e-rupee’ in four cities—Mumbai, Delhi, Bengaluru, and Bhubaneswar—through eight participating banks.

CBDC is not expected to replace India’s premier instant payment solution, Unified Payment Interface (UPI), instead, it is touted to replace physical cash.

Experts pointed out that to carry out payments through UPI, individuals need to have a bank account and often a functioning debit card, but for accessing the e-Rupi wallet, there will be no need to have such a bank account.

UPI transactions are backed by physical currency. This means the payment will not go through if the user’s bank account does not have enough funds. The e-rupee, however, can be used for digital payments in lieu of currency/cash. “The e-rupi is issued by RBI and is a legal tender in itself. It need not necessarily be backed by physical currency.

How UPI is a financial revolution.

United Payment Interface (UPI), a term unheard or unbelieved until April 2016, but in Modern India, UPI is the flag-bearer of the ongoing Financial Revolution.

From a tea vendor selling a Rs 10 Cutting Chai to a showroom with a pricey product range, a large section of our society has adapted to UPI. It actively utilises the mechanism for seamless payments. In the early stages, a year after the launch of UPI, the total number of payments was 6% compared to 36% of Card payments. However, in FY 2021, UPI’s share expanded to 63%, while the percentage of Card payments shrunk to 9%. The progressive advancement of UPI has not just constructed an efficient payment instrument, but it has connected millions on an inclusive and well-structured Digital platform.

It must be noted that the underlying infrastructure of Immediate Payment Service (IMPS) has been paramount for UPI’s grand success. Adopting a UPI ID rather than entering bank account numbers and IFSC codes has made transactions effortless. Integration with Bharat Bill Payment System (BBPS) for recurring Bill Payments has been crucial in creating an innovative platform.

The Indian real-time payments market is well developed when directly compared with other markets like the US, the UK, Canada and Australia, according to a report published by ACI Worldwide. The report also forecast that the share of all transactions occurring via real time instrument was expected to increase to 70.7 per cent in 2026 from the present 31.3 per cent. The report predicted that in 2026, business and consumer level benefits due to India’s real time instant payment was expected to reach $92.4 billion, adding, that it will have an impact of $54.9 billion or 1.12 per cent in India’s GDP.

"Using UPI is not going to be chargeable" Clarified.

The RBI discussion paper issued earlier this month said, UPI as a fund transfer system is like IMPS and therefore, it could be argued that the charges in UPI need to be similar to charges in IMPS for fund transfer transactions.

To clarify, Ministry of Finance quoted  “UPI is a digital public good with immense convenience for the public and productivity gains for the economy. There is no consideration in government to levy any charges for UPI services,” the Ministry of Finance said in a statement.

The clarification came amid speculations that UPI transactions could be charged, as a discussion paper released by the Reserve Bank of India (RBI) on August 17 sought feedback related to the subject. “Charges for payment services should be reasonable and competitively determined for users while also providing optimal revenue stream for the intermediaries,” the central bank said in a release. The feedback received would be used to guide policies and intervention strategies.

In the context of UPI, the RBI, in the discussion paper, has questioned if UPI transactions are charged, they should be administered by the regulator, or whether they should be market determined. While clarifying it was not considering any service charge on UPI transactions, the finance ministry reiterated its support for the further adoption of the digital payments system.

How to use UPI? What is UPI?

UPI stands for Unified Payments Interface is an instant real-time payment system. Every shop at every corner of India started accepting UPI payments. You do not need to carry a wallet every time go out, you can use UPI App on your smartphone to purchase anything that you want. It is very secure and safe to use UPI.

What is UPI?

UPI is developed by the National Payments Corporation of India (NPCI) in the year 2016 and is regulated by the Reserve Bank of India (RBI). UPI works by instantly transferring funds between two bank accounts on a mobile app. The platform has 150 million monthly active users in India with plans to achieve 500 million by 2025.

Features of UPI :

  • Easy to use and works on 24×7 basis
  • Pay at online shops, groceries and restaurants instantly
  • Book travel tickets, utility bills, mobile recharge, and transfer money to any account online
  • UPI is very secure as UPI transactions use highly secure encryption format

UPI Apps :

  • BHIM (Owned by NPCI)
  • Google Pay
  • PhonePe
  • Paytm
  • Mobikwik
  • WhatsApp Pay
  • Samsung Pay
  • Amazon Pay

How to set UPI?

You can use any UPI app to pay and transfer money from and to UPI-enabled banks. Almost all major banks support UPI. Your mobile number must be registered with your bank account for verification purposes.

To set up UPI you need a UPI-supported bank account. Using any UPI app you can set UPI ID and UPI pin. Before creating a UPI ID you need to verify your account using a debit card. Now you are all set to use UPI.

How to transfer money?

You can scan the QR code to pay directly to the receiver. Other methods include using the Virtual Payment Address (VPA) of the receiver or using account number and IFSC code. There is an upper limit per UPI transaction of Rs. 1 lakh per account per day. Banks can also set their own sub-limits for transactions.

Happy UPI !!

Have you started using UPI? Share your experience in the comment section.