Digital marketing has became necessary

Take a risk and keep testing, because what works today won’t work tomorrow, but what worked yesterday may work again.”- Amrita Sahasrabudhe.

Digital marketing is a canopy for marketing. It is all about marketing Products and services through digital technologies, overall the Internet, digital marketing involves all marketing weapon that requires an electronic device or the internet.

When small businesses get started, their focus is often on how to get their first group of customers through the door. They may rely on traditional forms of advertising, such as print ads and coupon mailers or even big signs on the side of the road. They may trust that since they know they offer a good product or service, it’s only a matter of time until customers will find their
way to them.

This decade 2021, in just a three month whole world is facing new pandemic (covid19). As per government order we have to maintain social distancing and isolation. Every social gathering is
canceled. Small business or any other company can take this situation as an opportunity. As everyone will be in there houses all they gonna do there is watch TV, laptop or stick to there phone. This will be best opportunity to show cast there product or company.

Nower day people tend to believe in digital marketing then the traditional one. It’s an psychology of people if their favorite or popular celebrity do promote the particular product they will bye it then the unknown face doing the same ad. They qualities of advertisement also plays an important role on consumers mind. ” popular the celebrity is the more costumer they will attract”.

The group of potential customers that are found online is a much larger group of people than you are likely to be able to attract locally. Using digital marketing, you can reach an enormous audience in a way that is both cost-effective and measurable.

41% of U.S. buyers search and buy on Amazon while 28% search on Google then buy on Amazon, so small business SEO is still crucial . 3.2 billion people or 42% of the world population uses social media today (Emersys, 2019). Facebook, Instagram, Twitter, Reddit, and LinkedIn are the market leaders. LinkedIn offers 80% of social media B2B leads, for example. On average, these people spend 2 hours and 22 minutes on social media networks per day, 80% of the time is on mobile.

At last “It’s hard to find things that won’t sell online.” – Jeff Bezos

Categories: Business, India, World

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