Can Youtube be a career option?

As we all know Youtube is the biggest video-sharing platform in the world. YouTube has over 50 million creators and billions of content consumers. And it is also not hidden that one can earn a good amount of money by uploading content-loaded videos. Many of the youngsters nowadays are somewhere thinking about starting a youtube channel or they already are making videos on the platform.

But the real question is, can YouTube be a career option?

Well, seeing the growth of the platform, YouTube does have potential as a career. And there are lots of categories under which one can create content and earn. But, is it that easy? No, it’s surely not because the most required thing to earn money from Youtube is by getting views on your videos. And in every minute around 300 hours of videos are being uploaded to Youtube. So, you can now imagine how difficult it’ll be for viewers to find yours. And if you are aiming for the stars you would require decent gear. And a decent gear itself will cost you a fortune. And in need to produce top-quality content, you need costly gear. Moreover, you need to hire scriptwriters, video editors, a manager, etc. But, if you have financial support. And if you are passionate about it and can maintain consistency of good/original content with a consistent uploading streak then in no time you’ll gain viewers as well as you can earn money.

Then comes another question.
Should I choose Youtube over my studies?

Well, Youtube is a two-sided coin and the choice depends on you if you’re prepared for the hard work with a lot of patience or would like a steady paycheck.

Conclusion

Of course, it takes money to make impressive high-quality videos and also comes with no shortage of haters and trolls. But what you really need is; belief and vision. Are you sure you have that talent that will attract viewers?  How much confidence do you have in your content? Will it set a bar above standards?  Do you enjoy not having a regular pack check, editing, and writing scripts? If yes, then Youtube is your game.

E-COMMERCE

What is e-commerce?

“E-commerce” and “online shopping” are often used interchangeably, but the scope of e-commerce is much broader: it embodies the concept of doing business on the Internet, for example, it includes many different services. Make online payments, book flights, etc. Buying and selling goods or services electronically via the Internet is called e-commerce.

Why buy online?

  • Lower prices
  • Affordability and convenience
  • More options

Higher profits
Scalability
Consumer knowledge/technology

E-commerce fulfillment model overview

Courier delivery model
Traditional order fulfillment model

Ecommerce

Including network marketing, also known as online marketing. Internet marketing is the process of using tools that help generate potential customers and sales to promote a company or brand and its products or services on the Internet.

Content marketing
Content marketing aims at
Your personal brand and your target audience
Keywords and research.
Focus and content commitment. What will you create? How often do you post? Where will you post? You need to define these basics to create consistent and quality content.
Content Creation
Content Promotion

SEO (Search Engine Optimization)

The process of maximizing the number of visitors to a given website by placing the websiteat the top of the search engine results list. SEO
stands
for search engine optimization, which means increasing the quantity and quality of website traffic through regular search results.

SEM (Search Engine Marketing)

Search Engine Marketing(SEM) is one of the most effective ways to develop business in an increasingly competitive market.
Online advertising is important to millions of businesses, and search marketing is the most effective way to promote your products and grow your business.

Email marketing

Email marketing is an efficient digital marketing strategy for sending emails to potential customers and customers. Effective marketing emails turn potential customers into customers and long-term customers into loyal and enthusiastic followers.

Optic Fibers in Communication

What are optical fibers ?

It is thin strands of pure glass which carry data over long distances. At very high speeds. The Fiber can be bent or twisted. Fibers are used instead of metal wires because signals travel without loss. Also, fibers are immune to the electromagnetic interference.

In an general optic fiber there is a core which is surrounded by cladding material which has lower refraction index than core.

Communication Systems

Basic Blocks

  • Transmitter : transmitter is one of the key elements of any fiber optic communications system and the choice of the correct one will depend upon the particular application that is envisaged.
  • Communication channel (medium) :fiber-optic link (or fiber channel) is usually a part of an optical fiber communications system which provides a data connection between two points.

Communication channel

  1. Wired
  2. Wireless Glass
  • Destinations and Receiver : Fiber optic receivers convert light signals into electrical signals for use by equipment such as computer networks.

Advantages of optical fibers

  • Can carry much more information
  • Easily available & cheaper
  • Much longer distances than co-axial cables
  • Immune to electromagnetic noise
  • Light in weight
  • Unaffected by atmospheric agents
  • Longer life Not hazardous

Disadvantages of Optical fibers

  • Expensive to install
  • They have to be installed by specialists
  • More costly to repair
  • Can only be used on ground
  • The distance between transmitter and
  • Receiver should keep short

Self-help and personality development

Self help and personality development is a weapon for us

The spirit of self help creates many good qualities in a person. … These people work more harder than a person who is reliable on others for their work. This leads to help them obtain strong will- power and determination.

Self-help or self-improvement is a self-guided improvement—economically, intellectually, or emotionally—often with a substantial psychological basis. … Many different self-help group programs exist, each with its own focus, techniques, associated beliefs, proponents and in some cases, leaders

The following are common examples of self-improvement.

  • Self-Awareness. A process of introspection to understand your own character, behavior, fears and ambitions.
  • Awareness. A process of extrospection to understand the world around you.
  • Health. …
  • Physical Fitness. …
  • Time Management. …
  • Productivity. …
  • Performance. …
  • Know-How

Here’s a look at some ways to build self-improvement into your daily routine and let go of negative thoughts about yourself.

  • Cultivate gratitude. …
  • Greet everyone you meet. …
  • Try a digital detox. …
  • Use positive self-talk. …
  • Practice random acts of kindness. …
  • Eat at least one meal mindfully. …
  • Get enough sleep. …
  • Breathe consciously.

Personality development refers to how the organized patterns of behavior that make up each person’s unique personality emerge over time. Many factors go into influencing personality, including genetics, environment, parenting, and societal variables.

Personality development helps you gain recognition and acceptance from the society as well as people around. Personality development plays an essential role not only in an individual’s professional but also personal lives. It makes an individual disciplined, punctual and an asset for his/her organization.

Here are  great ways to improve your personality:

  • Be a better listener. …
  • Read more and expand your interests. …
  • Be a good conversationalist. …
  • Have an Opinion. …
  • Meet New People. …
  • Be yourself. …
  • Have a positive outlook and attitude. …
  • Be fun and see the humorous side of life.

The four personality types are: Driver, Expressive, Amiable, and Analytical. There are two variables to identify any personality: Are they better at facts & data or relationships? And are they introverted or extroverted. Note: Most people will have major and minor type.

All about CMAT exam

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CMAT or the Common Management Admission Test is an aptitude test conducted by the National Testing Agency (NTA) for admission to MBA/PGDM courses in over 1,000 B-Schools across India.

Eligibility Criteria

  • The CMAT aspirant must have completed graduation in any discipline or equivalent from a recognized university
  • Final year Graduation students (10+2+3) are also eligible to apply for CMAT 2022 but they will have to present passing certificate at the time of admission

It evaluates a candidate’s ability in Quantitative Technique, Logical Reasoning, Language Comprehension and General Awareness areas. A new optional section on Innovation and Entrepreneurship with 25 questions of 30 minutes duration is also added.

  • The first option is of 3 hours Exam which is divided in 4 sections with 25 questions in each section. The sections are Quantitative Technique, Logical Reasoning, Language Comprehension and General Awareness
  • The second option is of 3½ hours exam which is divided in 5 sections with 25 questions in each section. The sections are Quantitative Technique, Logical Reasoning, Language Comprehension, General Awareness and Innovation and Entrepreneurship
  • There will be 100 questions for 3 hours exam and 125 questions for 3½ hours exam.
  • All are of objective type questions in MCQs form.
  • Question difficulty level is easy to moderate
  • Each correct answer is awarded +4 Mark
  • Each wrong answer is penalized with negative marking of -1 mark
  • No Individual Time limit to attempt question paper. Candidates can attempt any question from any section within the overall CMAT exam time limit
  • Merit Score and percentile is calculated on the basis of 4 sections.
  • CMAT score card displays Actual score obtained out of 400/500 Marks, Sectional score obtained and the sectional and overall percentile obtained in the Exam

Mimesis in Aristotle’s Theory of Art [Part B]

In addition to imitation, representation and expression; mimetic activity produces appearance and illusion that affects the perception and behaviour of people, though this doesn’t negate Plato’s theory on the “realness” of imitation. For, though it is a common belief that perpetual experience allows us to have a closer look at the ‘real’ because works of art are encoded in such a way that humans are not duped into believing that they are the reality but rather recognise features from their own experience of the world within the work of art that cause the representation to seem valid and acceptable – not just existing object or element but beautifies, improves upon and universalises these artistic musings. Aristotle next explores how imitation gives knowledge not just only to the philosophers but to everyone, which in turn creates a delight. Art unlike Plato who dismisses the said notion of art as an imitative form brings about the best in an artist, in terms of how he produces art. It is also essential to note that Aristotle doesn’t put Mimesis in some hierarchical nomenclature like Plato who’d put it to the lowest level of stratification. In any Tragedy, Aristotle insists on a plot arousing Pity and Fear by spectacle/audience which adds more to comprehending imitation; the spectator need not see the object in person which though is crucial, isn’t a deal – breaker, as even a play which has this element of imitation – can convey the plot effectively this can. Be achieved by delivering the speech, actions, the chorus, setting and other elements in such a way that imitation of the desired idea is carried out with brilliance and would successfully be rousing the cathartic element of tragic pleasure is also an important idea with Mimesis.

He dwells upon how Art doesn’t reflect any aspect of natural life as origin of art to the human affinity is through imitation, and while doing so isn’t discarding or trampling is as something necessarily bad but is entirely critical of an artist. Furthermore, he speaks on The Theory of Art as a productive science — for Aristotle, something which only rational human beings can engage in — as the quality produced determines merit of Art, and so art in its absolute formation is acknowledged by Aristotle focusing on its imitative element, as all works of art are modes of mimesis. 

Mimesis in Aristotle’s Theory of Art [Part A]

Please make sure that you read cache up on the next post for more.

Aristotle in his Theory of Art reasons on the imitative nature of art; and further proposes that art imitates everything that is nature. In his theory he hints out that a poet, by his work tells us what is to happen unlike a historian who recites on what occurred in the past, which is put forth by Aristotle himself on the imitative nature of ‘poets’ work. The Oxford English Dictionary defines Mimesis as “a figure of speech, whereby words or actions of another are imitated” or “the deliberate imitation of the behaviour of one group of people by another as a factor in social change”. Mimicry as “the action, practice, or art of mimicking or closely imitating … the manner, gesture, speech, or mode of actions and persons, or the superficial characteristics of a thing” .
Aristotle focuses on the Mimetic nature of Art which isn’t a sole focus of Poetics, and while doing so, he had opposed to what Plato believed, that mimesis was manifested in ‘particulars’ which copies or imitates the forms from which they are derived; thus, the mimetic world (the world of representation and the world of structure of conscious experience) is inherently inferior in that it consists of imitations which will always be subordinate or auxiliary to their original. Aristotle, unlike Plato, has his own interpretation to the theory of imitation and thus doesn’t comply with what Plato presents when he talks about Mimesis. Aristotle has evidently accepted and agreed of the heterogeneous notion of art being produced by different artist differently, which gives a distinct identity to the theory of imitation and so he believes that an artist is responsible to birth an art form unlike Plato, who negates any form of Art – as it’s being thrice removed from reality. He contests these notions of reality and argues to the point that imitation is an extremely natural instinct in human nature, something very basic, the ability to imitate sets human beings apart from other animals and so not only it is natural to imitate it further helps to learn and simultaneously experience delight from it. In Poetics, what Aristotle has wrapped up for us isn’t a very definite answer, for what he means about ‘Mimesis’, instead has left it broad and elusive. Although various discussions on ‘Mimesis’ to be an integral fraction to the relationship between art and nature and to the relations governing works of art themselves. Therefore, we can assert the various species that Mimesis is distinguished in, i.e. Mean; Object; Mode of Imitation. Although for Aristotle, Imitation involves not merely physical resemblance, but also what one might call generally the relations between things or the ‘mechanism’ of things, he thus proposes the three key distinguishers through which one could filter imitations. Mean – is something a poet applies to his work of art, say Poetry and Dance, what distinguishes these two forms is; one requires spoken language to be at fruition and the other, not essentially emphasises on language and it thus could be substituted by music, similarly in Poetry difference in its metres or rhyme scheme and the structure in general could itself separately each genre from the other like Epics, Ballads or Elegy, et cetera. Next is Object of imitation – what the mean — the ‘matter’ of imitation — represent, and this would produce for better or worse or the same effect of the original piece imitated, here Aristotle points at the distinction of Tragedy and Comedy, for tragedy we’d need a better mode of imitation and for Comedy one uses caricature i.e. laughing at the object of imitation, to show an inferior or worse form of imitation to produce the choice effect. Further along is Means of imitation which in poem could be what the poet chooses as a form of delivering his work of imitation.

All about : Business enenvironment

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The word ‘business environment’ indicates the aggregate total of all people, organisations and other forces that are outside the power of industry but that may affect its production. 

Business environment is an aggregate of all conditions, events and influences that surround and affect it. It is broad and ever changing as its separate elements interact. A single firm’s environment is narrow in scope than the total environment of business. It is complicated and continuously changing.” —Professor Keith Davis.

No business can exist in a vacuum. The rapidly changing business environment might shorten the life of a given strategy. The external changes might influence the activities and quality of decisions of both the firm and its competitors. George Salk says, “If you’re not faster than your competitor, you’re in a tenuous position, and if you’re only half as fast, you’re terminal.”

Hence, as Kenich Ohmae says that “environmental analysis is the critical starting point of strategic thinking.” Charles Darwin has said, “It is not the strongest of the species that survive nor the most intelligent, but the one most responsive to change.”

We live in a dynamic environment that changes all the time. Businesses must understand the changes in the environment and how these changes affect their performance. The process of thinking strategically requires that managers understand how the structure and competitive dynamics of their industry affect the performance and profitability of their companies. Armed with an appreciation of the forces in their industry that give rise to opportunities and threats, managers should be able to make better strategic decisions.

Successful managers must recognize opportunities and threats in their firm’s external environment. Regardless of the industry, the external environment is critical to a firm’s survival and success. A host of external factors influence a firm’s choice of direction and action.

https://byjus.com/commerce/business-environment/

https://www.google.com/url?sa=t&source=web&rct=j&url=https://www.economicsdiscussion.net/business-environment/business-environment/32496&ved=2ahUKEwi03ayMjsLxAhWH73MBHSywCNMQFjAdegQIQhAC&usg=AOvVaw0q8hAs46xYNiZxMosg94ta&cshid=1625151231113

Types of Security Attacks

Active Attacks

It is an attempts to alter system resources or affect their operation. It includes Modification of data, or creation of false data.

Four categories
 Masquerade
 Replay
 Modification of messages
 Denial of service

  1. Masquerade : It takes place when one entity pretends to be a different entity. For example, authentication sequences can be captured and replayed after a valid authentication sequence has taken place, thus enabling an authorized entity with few privileges to obtain extra privileges by impersonating an entity that has those privileges.
  2. Replay : Replay involves the passive capture of a data unit and its subsequent retransmission to produce an unauthorized effect.
  3. Modification of Messages : Modification of messages simply means that some portion of a legitimate message is altered, or that messages are delayed or reordered, to produce an unauthorized effect.
  4. Denial of Service : The denial of service prevents or inhibits the normal use or management of communications facilities. This attack may have a specific target; for example, an entity may suppress all messages directed to a particular destination (e.g., the security audit service). Another form of service denial is the disruption of an entire network, either by disabling the network or by overloading it with messages so as to degrade performance.

Passive Attacks

It attempts to learn or make use of information from the system but does not affect system resources. Passive attacks are in the nature of eavesdropping on, or monitoring of, transmissions. The goal of the opponent is to obtain information that is being transmitted.

Two types of passive attacks:

  • Release of Message Contents
  • Traffic Analysis
  1. Release of Message Contents : A telephone conversation, an electronic mail message, and a transferred file may contain sensitive or confidential information. We would like to prevent an opponent from learning the contents of these transmissions.
  2. Traffic Analysis : The opponent could determine the location and identity of communicating hosts and could observe the frequency and length of messages being exchanged. This information might be useful in guessing the nature of the communication that was taking place.

Computers in detail

Definition

A computer is a machine that performs tasks and calculations according to a series of instructions or program operations (circuits, etc.) and software (OS, the underlying software that controls the hardware when the user issues instructions).

Programming

You don’t need a car, its function is the same as a jukebox that keeps playing tracks. For example, they want to tell the music box to play different music every time. They want to program the music box so that it can play different music. This part of the history of computers is called “the history of programmable machines.” “This is a concise sentence in the history of machines. When I speak their language, I can order to do different things.”

The role of computers in daily life

Today’s computers are fast, small and small. Powerful. Computers can save money, time and labor; otherwise it would take months or years to complete in a few seconds with computers. Launch satellites using a simple application on our desktop. According to the requirements, the storage capacity and speed of the computer will be different. For example, NASA and other companies that use high-speed supercomputers, because speed is an important part of your business. Computers are cheaper than smart phones. The essence is in hand. At home, computers provide opportunities to access social networks, read books, or work from home.In the office, they are the most important because they are the most important form of work. Although computers can help with almost everything from shopping to work to taking notes or playing games, people rely heavily on computers for almost everything. Computers make life easier and faster than ever. Large storage rooms are of great help to today’s business. The data received from different systems is stored on the computer for later use. In addition, previous shopping, reading, work, arithmetic, calling appointments and events or activating alarms all occurred in different places. Now everything can be done with our smart phone. If the book is bulky, it would be great to bring ten books. Now; millions of books are within reach. There is no need to check calendars anymore, because they have been replaced by reminders that automatically remind us of important events and clocks that only need to be activated once. These are some basic tasks that are performed daily, and it is difficult to work without a computer. Computers are no longer a luxury, they can be used in different forms on different platforms, for example as smart phones. Computers are also very helpful in medicine and have undergone extensive development in the past decade. Addictive.All in all, we can say that computers have profoundly affected our lives, and changes are no longer associated with ease, habit, and popularity.

The above is a small example of computers, but as far as modern technology is concerned, computers have changed our way of life. Computers are not only used for arithmetic but are now active in teaching, industrial purposes, automated processes, data management, analysis, personal and group entertainment, Music synthesis, professional photo and video editing, hardcore games, research goals, creating new software and applications to make life easier, shopping, banking, marketing, and even participating in the artificial creation of intelligent creatures with deep learning concepts and machine learning.

Studying International Relations

Go for it, if you are curious of the process of International Relations among nations.

I’ve already provided my simplest version of the answer, but to dig deeper into this notion of taking up such an interesting, and recently developing subject choice has to do so much with the socio-political situation alongside the increasing globalisation we have encountered  with changing times. 

The subjects holds weird fascination to me, when I first encountered it, and I hope it does the same to you. 

But do make your self aware that you won’t directly jump into knowing what Russia or China is handling it’s relations with India, there isn’t anything direct that could give you an eureka movement, but there are these tiny steps you get to take to understand each and every detail when it come to the subject of International Relations.

From Realism, and Trade Policies to tonnes of agreements, and UN and it’s branches, you slowly understand the subject and then next you deal with Diplomacy and its multitudinous types to how a mere decision over their actions on a global scale is surely going to affect someone else. This leads to another set of trials and tribulations but nonetheless the whole idea or the fascination behind this subject lies, for me, is in the knowledge that someone could hole so much power to change something, or some region could change course to appease and pacify another region, all as an act to not create a situation that is surely going to get out of hands, if not monitored. 

CLOUD COMPUTING

Cloud computing is the on-demand availability of computer system resources, especially data storage and computing power, without direct active management by the user. The term is generally used to describe data centers available to many users over the Internet.

Cloud computing is the delivery of computing services , including servers, storage, databases, networking, software, analytics, and intelligence over the Internet (“the cloud”) to offer faster innovation, flexible resources, and economies of scale.

There are three main types:

• Infrastructure as a service (IaaS)
• Platform as a service (PaaS)
• Software as a service (SaaS)

Examples of Cloud Computing —

The main types of cloud computing include software as a service, platform as a service, and infrastructure as a service. Serverless computing, also known as function as a service (FaaS), is also a popular method of cloud computing for businesses. SaaS or Software as a Service.

Benefits of cloud computing —

• Reduced IT costs. Moving to cloud computing may reduce the cost of managing and maintaining your IT systems.

• Scalability.

• Business continuity.

• Collaboration efficiency.

• Flexibility of work practices.

• Access to automatic updates

The  most obvious uses of cloud computing is the mobility that it brings, both to the recreational user, as well as to the corporate and business user. Many of us are already familiar with some cloud computing services, like Google Docs, or even email services.

Five characteristics of cloud computing
On-demand self-service.

• Cloud computing resources can be provisioned without human interaction from the service provider.

• Broad network access.

• Multi-tenancy and resource pooling.

• Rapid elasticity and scalability. 

• Measured service.

Google Drive is a cloud-based storage solution that allows you to save files online and access them anywhere from any smartphone, tablet, or computer. … Drive also makes it easy for others to edit and collaborate on files.

Disadvantages of cloud computing

• Data loss or theft.

• Data leakage.

• Account or service hijacking.

• Insecure interfaces and APIs.

• Denial of service attacks.

• Technology vulnerabilities, especially on shared environments.


Career counselling

Career counselling provide correct and consolidate information to our young brigade by giving them whole basket of available option after school is par excellence.The exposure to technology ,Media and Social Networking on a larger scale has made our youth aware to a great extent ,but they are little aware of the authenticity of information which are exposed to on a regular basis .ITS VERY IMPORTANT for our young and dynamic students to have proper and worthy information which is only possible through proper and useful career counselling.

Free Trade Policy . (Meaning , Advantages , Disadvantages)

What is Free trade policy?

Free trade policy refers to a trade policy without any tariffs , quantitative restrictions and other devices obstructing the trade of goods between countries ..

According to Adam Smith,
The policy of free trade is a system of commercial policy which draws no distinction between the domestic and foreign commodities and thus neither impose additional burden on the latter nor grants any special favour to the former “

The theoretical case for free trade is based on Adam Smith’s argument about absolute comparative advantage , that the division of labour among countries leads to specialization, greater efficiency, and higher aggregate production.

Free trade therefore , signifies a non discriminatory trade policy that places no artificial barriers upon free international movement of goods and services .

Definitions :-

Prof Jagdish defines free trade policy as , ” absence of tariffs , quotas, exchange restrictions , taxes , subsidies on production , factor use and consumption “

Prof Lipsey gives a very simple definition ,
“A world of free trade would be one with no tariffs and no restrictions of any kind on importing or exporting . In such a world a country would import all those commodities that it could buy from abroad at a delivered price lower than the cost of producing at home .”

In Haberler’s words , ” free trade is the external trade system of liberation which opposes every interference by the state with the free play of economic forces .”

Thus ,the policy of free trade means simply complete freedom of international trade without any restrictions on the movement of goods between countries.

Free trade, also called laissez-faire,
a policy by which a government does not discriminate against imports or interfere with exports by applying tariffs (to imports) or subsidies (to exports).

However sometimes, governments with generally free-trade policies still impose some measures to control imports and exports.
For instance , in the United States, most industrialized nations negotiate “free trade agreements(FTA ),” or , with other nations which determine the tariffs, duties, and subsidies the countries can impose on their imports and exports.

Theories Of Free Trade :-


The years of debates over the benefits versus the costs of free trade policies to domestic industries, two predominant theories of free trade have emerged: mercantilism and comparative advantage.

Mercantilism

The theory of maximizing revenue through exporting goods and services is Mercantilism. High tariffs on imported manufactured goods are a common characteristic of mercantilist policy.
Mercantilist policy helps governments avoid trade deficits, in which expenditures for imports exceeds revenue from exports.
The goal of mercantilism is a favorable balance of trade, in which the value of the goods a country exports exceeds the value of goods it imports.
Mercantilism lost its popularity as it often led to colonial expansion and wars.

Today many multinational organizations such as the WTO work to reduce tariffs globally, free trade agreements and non-tariff trade restrictions supersede mercantilist theory.

Comparative Advantage

David Ricardo in his book “Principles of Political Economy and Taxation,” 1817 , stated the law of comparative advantage which refers to a country’s ability to produce goods and provide services at a lower cost than other countries.
The Comparative advantage theory is that worldwide openness in trade will improve the standard of living in all countries.
Comparative advantage holds that all countries will always benefit from cooperation and participation in free trade.



Advantages ( pros ) of Free Trade Policy.

Free trade policy has many advantages for a country.
The following are some pros of free trade policy :-

1: Maximum of Output :- Under free trade the country specialises in the production of those commodities which it is relatively best suited to produce and exports them in exchange for those imports which it can obtain more cheaply . This maximises the output of all the participating countries because all gain from trade which in turn , increases the real national income of the world economy . Thus free trade leads to the maximisation of output income and employment.


2: International Specialization :-
Free trade causes international specialisation as it enables the different countries to produce those goods in which they have comparative advantage . International trade enables countries to obtain the advantage of specialisation . If there were no international trade many countries would have to go without some products .

3: Optimisation of Consumption :-
Free trade secures the optimisation of consumption . In other words ,it benefits the consumers when they are able to buy a variety of commodities from abroad at the minimum possible prices . This results in raising their standard of living .

4:. Link with others Countries :-
International trade and commercial relations often lead to an interchange of knowledge ,ideas and culture between nations . This often produces a better understanding among those countries and leads to amity and reduces the possibility of commercial rivalry and war .

5:. Prevent Monopolies :-
Free trade prevents the establishment of monopolies . Under free trade, the country specialises in the production of a few commodities ,and the firms or industries are of the optimum size so that the cost of production of each commodity is the minimum . Thus , free trade ensures a lower price for exports as well as imports and the price mechanism under perfect competition prevents the formation of Monopolies.

6:. Higher Efficiency and optimum Utilisation of Resources :-
Free trade stimulates home producers who face to foreign competition to put forth their best efforts and thus increase managerial efficiency . Again as under free trade each country produces those goods in which it has the best advantages , the resources of each country are utilised in the best possible manner.

7:. Best policy for Economic Development :-
Haberler points out that “substantial free trade with marginal insubstantial corrections and deviations is the best policy from the point of view of economic development “
Besides the direct gains of free trade noted above , free trade fosters development in the following ways
(a) it leads to the importation of capital goods , and raw material ;
(b) it instills new ideas and brings technical know-how, skills , managerial talents and entrepreneurship to the developing countries ;
(c) it facilitates the flow of foreign capital and fosters healthy competition and checks inefficient and exploitative monopolies.


Disadvantages ( cons ) of Free Trade

Despite having several advantages , there are certain theoretical and practical difficulties in following free trade policy .

Some of those disadvantages are :-

1:
Excessive dependence :- Free Trade policy leads to unwanted dependence for goods among countries which leads to major problems in a countries economy if there is some conflicts between the Countries due to some matter .

2:
Obstacles to Development of home Industries :-
If foreign goods are imported freely , the domestic industries of the developing countries would not be able to develop rapidly due to the superior strength of foreign industries .

3:
Empire Builder :- Under the free trade the foreign traders particularly the dominant ones may try to become empire builders in future . In the past it is see ,free trade gave rise to colonialism and imperialism.

4:
Import of Expensive Harmful Goods :- With no restrictions it’s easy to import expensive harmful foreign goods . This leads to diminution of social welfare . Trade restrictions on import goods become necessary.

5:
Less job opportunity :- While free of tariffs, products imported from foreign countries may be seemingly good for consumers, it makes it hard for local companies to compete, forcing them to reduce their workforce. It causes job loss through outsourcing: Tariffs tend to prevent job outsourcing by keeping product pricing at competitive levels. with lower wages cost less.



In conclusion , we can say that at present no country in the world follows the policy of free trade . Every country imposes some restrictions on the import and export of goods .
T.Scitovsky has pointed out that free trade can be shown to be beneficial to the world as whole but has never been proved to be the best policy for a country .


However , poor countries that have adopted free-trade policies have experienced high economic growth, with China and India as prime examples. Free trade allows companies from rich countries to directly invest in poor countries, sharing their knowledge, providing capital and giving access to markets.

SOCIAL MEDIA

Needs and merits

The ability to build real relationships is one of the most important aspects of social media and a key factor in attracting people of all ages, genders and nationalities. It is an important part of developing healthy social networks and powerful social network tools. People can share their business, products and services with the world as long as they stay connected and use social media. Social networks allow people to communicate, and everyone can update and report at any time. Companies make full use of social media to improve your online reputation and greatly help increase sales and personal income.

  • You need to make sure to use all social media platforms to gain insight into the needs of your customers. To make the most of social media for your business, make sure you have a content marketing plan. If you need content on any social media platform, you can use social media asset management tools to create high-quality content.
  • You can also use social media to track what people say on social media. Although social media is mainly used by the public, the government also uses it to raise public awareness.
  • Although the use of social media for teaching can be distracting, educators can do everything they can to guide students to develop good habits and practices, Benefit. Regarding the advantages provided by social networks.
  • If you consistently and continuously invest time and effort, you will see the real benefits of social media marketing. Social media can give your business a huge advantage by helping you connect with your target audience. It can cover a large number of people, but for social media, it is also a media sharing network.
  • Social media advertising is one of the two components used together to attract potential customers and spread information and brand awareness. Different from classic ads. When you actively post on social media pages, social media marketing is easy.

SOCIAL MEDIA AS A BLESSING

There are some people who actually make a good or can say the best use of the social media. Like if we talk about the young entrepreneurs who have just begun with a start up but is lacking in public attraction and funding so they create a short 30seconds advertisement and attach it with the trending apps which work through network connection . Talking about the awareness ;both the social media and mass media have been playing their roles very well by keeping their viewers updated with the latest screamers , exposing the Scams ,scandals , and even the worse parts of humanity .