The Real Heroes

‘Hero’, is a term that is very familiar to everyone. For kids, their favorite cartoon character is a real hero, for adults the main character of their favorite movie is a real hero. Whenever we listen to or read the word ‘Hero’, we just think about the movie character. But really, is it true that they are heroes? They are just celebrities who do their job in films, being an actor. The act they perform is just for entertainment purposes, not the real one.

Hero

If we find the real meaning of hero then according to the oxford dictionary, ‘Hero is a person who is admired for their courage, outstanding achievements, or noble qualities’. Then according to this definition any person who does extraordinary work in real life, that normal people don’t perform in real life is considered to be a hero. These people are known as real heroes and they live with us in our surroundings.

The Real heroes

The real heroes are ordinary people with extraordinary thoughts and skills. They dare to do what others are afraid to do so. They dare to achieve something for the betterment of society or nation. We can relate this to anyone in our surroundings whose actions are doing well for our society.

There are a lot of people who are working hard for the growth and change of society. They are trying to remove the roots of social evils like dowery, child labor, female feticides, exploitation, etc., from our society. We can see a lot of people who start NGOs for social welfare and working for poor people, they are real heroes.

We can proudly say that the soldiers, who are working day and night to protect our country are real heroes. They left their house and family to perform their duties and they don’t know will they met their family again or not. They are doing an extraordinary job that cannot be performed by an ordinary person.

Our freedom fighters who sacrifice their life for the freedom of our country are real heroes because their goal was just to save their nation. They didn’t care for their life or their future, they just cared for the country. Due to their efforts and sacrifices, we are living happily.

During the time of the pandemic, the doctors and nurses who work day and night to save the life of people are real heroes. The sports persons who won awards for their nation are real heroes because they are inspirations for our future generation. Our teachers who teach us to become better people are real heroes. Anyone whose acting does well for others is a real hero.

Many people are still there in this world, who are working effortlessly for the benefit of the better nations but they don’t get consideration. They are hidden behind the ordinaries in everyday life but their acts of compassion make them special. So, if you find such people in your surrounding then consider them real heroes and get inspiration from them to do something great for your society. The more we work effortlessly for the welfare of others the more heroes we get who have the courage to change the world.

Business Software and its Types

Business Software

While running the business a lot of things are required to perform a business function. Business software is one of them. It is a software or group of a computer programs used by business users to perform business functions. It helps to make the functioning of a business easy to create, promote, sell, market, manage and scale the business. It’s become a mandatory part of the business because it helps to increase productivity, reduce operational costs, bring innovation and solve customer problems faster.

Earlier, business operations were performed manually, which operation was not as accurate, fast, flexible, productive, and cheaper as compared to computer software. But today we can see, with the help of business software the operation and management of the business are fast, cheaper, and automatic. The speed of innovation is fast now due to new technology and the internet, that’s why almost every company launches new products and services every week or month.

Tasks can be performed without any human resources, as several operations can be managed by a single person using technical software without the help of labor. It helps the companies to save the cost of operation and fasten productivity.

Each business software is created on the bases of the uses and goals of the business. The software is designed in such a way that it is focused, structured, or programmed on solving complexities and challenges of the present and future. It helps to manage the bills, stocks, accounts, sales and purchases, profit and loss statements, tax, cost, etc., of business.

There is various business software that is categorized by various business needs like account management, billing, customer support, employee management, marketing, research, and development, sells, etc.

Various types of business software

Customer Relationship Management (CRM) Software

While running a business it is very important to listen to your customers. You can easily do this through CRM software by analyzing how your business interacts with your customers. It helps to reach potential customers, which is very useful to grow your business.

Accounting Software

Accounting software helps to monitor business performance by tracking real-time expenses, revenue, and the bottom line. With this, accountants can ensure books contain relevant data, and the business remains profitable.

Human Resource Information Software

As HR is one of the most essential parts of any business, implementing a human resources software program can help to monitor several tasks like Recruitment, employee onboarding, record keeping, training, and payroll, by digital documentation.

Communication Software

Effective internal and external communication is a key to growing your business. This can be done by communication software, which helps the employees to collaborate with others. It helps to engage with customers, partners, teams, and others involved in operations, from any part of the world. This software is useful to expand market reach and get in touch with other businesses.

Schedule Management Software

It allows business managers to access employees’ schedules from anywhere at any time. It helps to identify top performers and is useful to control payroll.

Project Management Software

It is very difficult to organize complex tasks in an organization. This software helps to keep an eye on a detailed overview of the entire project and who is assigned to which task. This help to find where your resources are used and useful to manage each step of the project.

Sales, Marketing, and PR Software

This software is very useful to analyze sales, marketing, and PR. This helps you to analyze which area of your marketing needs to improve and help to study sales data.

Thus, we came across various types of business software and it depends on the particular business which software is useful for them and how they can use them to grow their firm.

Academic Degree and its types

Education is the most important in our life. Without education we are nothing. Education is the field where you can’t stop learning and it will go on forever. For education, it has no years, gender, caste or class. Whoever you are if you want to learn and get educated you can do that.

An academic degree is a qualification that students are assigned after completing their higher education levels at schools, colleges and universities. After their higher education, many students opt for an academic degree or professional degree. Here we will discuss the various levels and their types of degrees.

Bachelor’s degree ( undergraduate)

This degree comes after completing the higher secondary level. Every college and university offers a bachelor’s degree program. This is a recognized degree and many students opt for a bachelor’s degree after their high secondary level. Bachelor’s degree course duration is 4 years.

This degree includes the following various program –

1. Bachelor of Arts

2. Bachelor of Science

3. Bachelor of Fine Arts

4. Bachelor of Library Science

5. Bachelor of Business Administration

6. Bachelor of Health Science

7. Bachelor of Fine Arts

Master’s degree ( post-graduation)

After completing your bachelor’s degree you can do your master’s degree. This master’s degree program is not had in all colleges and universities. It depends on your subject. For example, if you choose a subject English for doing master’s it might not be available in all the colleges and universities you want because some colleges and universities have specific subjects which they offer for master’s degrees. So after choosing your subject you can see which college you have that subject and apply for that. This course duration is 2 years.

This degree includes the following various programs –

1. Master of Arts

2. Master of Science

3. Master of Library Science

4. Master of Information System Management

5. Master of Business Administration

6. Master of Health Science

7. Master of Fine Arts

Doctorate / PhD

A doctorate is the highest level of degree in an average person’s life. The most common type of degree is a Doctor of Philosophy (PhD). At this degree level as students can enrol either after their bachelor’s or master depending upon the university. In this degree, you have to do practicals based on real life or it is a research program. The course duration is 2-4 years or more depending on which field you are choosing.

This degree includes the following various programs –

1. Doctor of Nursing Practice ( DNP )

2. Doctor of Education

3. Doctor of Philosophy

Professional Degree

A professional degree is advanced learning leading to a governed occupation. The course duration is up to you in which field you choose. The various degree has their course durations. In a professional degree, you will choose a profession in which you will make your career. There are various private and government institutions for various professional degrees.

This degree includes the following various programs –

1. Doctor of Pharmacy

2. Medical Doctor

3. Doctor of Dental Surgery

4. Law

5. Graphic Designing

6. Interior Designing

7. Event Management

8. Cabin crew

9. Journalism

10. Digital Marketing

There are various degrees and various programs available throughout the world. So whatever field you choose make sure that it is the right field for you. Work hard and you will get success in your life.

Academic Degree and its Types

Academic degree

A lot of students just passed school and going to pursue an academic degree for their higher studies. But you know what is an academic degree and why it is important. An Academic degree is a qualification awarded to the student usually by a college or University for the successful completion of the course of study in higher education. Collage or universities offer various types of courses at different levels of degrees like Under graduation, Master’s, doctorate, diploma, etc. Academic degrees are research-oriented and prepare the student for a research-oriented career. Any course that includes theory, methodology, history, and research is considered an academic degree.

After completion of an academic degree, one can apply for a decent job in their field, that pays well. The higher the level of degree, the better the job and salary. Academic degrees are not like professional degrees in which you focus on a specific professional career, they can be used for different fields and careers.

Levels of academic degree

Under graduation- Bachelor’s degree

After completion of secondary education you can opt for Bachelor’s degree. You need to study for 3 to 5 years to get Bachelor’s degree. This is the first level of an academic degree. After completion of it, you can opt for the next level of degree. For example, B.A., B. Sc, B.com, BJMC, B. Tech, etc.

Post-graduation- Master’s degree

After completion of a Bachelor’s degree you can opt for a Master’s degree. You need to study for 1 to 2 years to get a Master’s degree. This is the second level of an academic degree. This degree is useful if you want to study is specific field and do research. For example, M.A., M.Sc., MBA, etc.

Doctorate/Ph.D.

If you want expertise in a particular field of your interest then you can opt for a doctorate program. During this program, you need to do research in a particular field which helps you get deep knowledge. This last for 3 to 6 years. For example, Ph.D. in English/psychology/ philosophy/etc.

Types of Academic degrees

Bachelor of Arts and Bachelor of Science= These are the most common academic degrees which are mostly opted for by students if they want to start their career in the field of arts and science.
Bachelor of Business Administration = This degree is very helpful if you want to start your career in business administration. You can directly start their career after completion of the course or may continue their education.
Bachelor of Fine Arts= If you want to start your career in the field of visual and performing arts, this is the best course for you.
Bachelor of Architecture= This program is very helpful for those who want to create their career in the field of Architecture or want to become Architecture.
Master of Arts and Master of Science= If you want specialization in a particular field after a Bachelor’s degree you can opt for this program.
Master of Business Administration= This is a high-level degree in business administration. It helps you to get deeper business knowledge and you can get a good job in the field of business.

A lot of degrees are available according to different fields. You can opt for any degree of your interest based on your educational history.

Concept of Agricultural Marketing

The term market is derived from the Latin term’ marcatus ‘ which means trade or place where business is conducted.

In real terms ; market is defined as place where the sellers of particular good or service can meet with buyer of that good and services where there is potential for transaction to occur.

Agricultural marketing is study of all activities, agencies and policies that are involved in procurement of farm inputs by farmers and movement of agricultural products from farm to ultimate consumers. So it can be said to serve as link between farm 🚜🐄🌾 and non farm sector.

Thus it is a collaborative effort including marketing functions from post – harvest handling to pre- sowing; assembling, handling, storage, transport, processing, retailing, wholesaling, export of agricultural commodities and purchasing inputs for next agricultural season. It also includes marketing services as market information, weighing, standardization, financing, price risk mechanism and institutional development.

Dimension of agricultural marketing system includes market structure, it’s conduct and performance. The purpose of marketing is to find the right place, right time, right product and right time to make it selling superfluous.

Importance of agricultural marketing :

Agricultural market plays a important role in various ways to increase farm income, provide employment opportunities, optimum utilisation of resources, creation of utility and growth of agro-based industries.

The agricultural product differ from industrial product in many ways:

1.Nature of product: Most agricultural products are perishable in nature and hence cannot be stored for longer duration while industrial products can be stored for longer duration .

2.Weather and Season dependent: Most agricultural products are season bound and produced in particular season whereas industrial products are available throughout the year.

3.Bulkiness in nature : Agricultural products are bulky in nature and are difficult to handle, transport, storage etc. which adds to transportation cost.

4. Supply lag: As agricultural commodities are season bound so there is difference in supply and demand of goods.

5. Requirements of land area: For production of agricultural goods we needs more land as compared to industrial products like cultivation practices etc.

So from this role of agricultural markets can be determined as they hold separate importance in the economy .

10 healthy habits for a healthy lifestyle

10 healthy habits for a healthy lifestyle

All of us want a healthy and fit body or we can say we want a healthy lifestyle. A healthy lifestyle gives you a happy life, good mental peace and stable life but unfortunately, we end up with all the shortcuts we have because of the busy schedule we have all day.

Nowadays, it is very difficult to maintain a healthy lifestyle because of all our busy days.

We should maintain physically as well as mentally a good lifestyle.

So, here are some good habits for a healthy life :

1. Regular exercise – We should exercise regularly to keep our bodies fit and healthy. Regular exercise keeps our muscles and bones more strong. 30 minutes of doing exercise every day can be helpful for our body. Something like walking or doing a warm-up for 30 minutes gives more energy to our body and adds some more healthy years to our life.

2. Eat breakfast – Daily having breakfast can help to give more energy and keep your stomach full for a long time. You should add vitamins, proteins, minerals and fewer fats and cabs to your breakfast. Eating eggs for a breakfast is very good for your body.

3. Avoid stress – Taking stress will affect your brain and organs. It is very dangerous for our mental and physical health. Stress can be a major factor for high blood pressure, pressure stroke, heart diseases and many more. Doing yoga and meditation will help to relieve stress.

4. Sleep more – Our body also needs rest. For younger and teenagers 7-8 hours of sleep is good for their body and for adults they should sleep 5-6 hours a day although they can sleep during the day if they want. Good sleep is very important for our good health. Good sleep will keep our minds energetic, fresh and cool. Lack of sleep will lead to lack of concentration, headache, and drowsiness. If you are having trouble getting sleep then listen to your favourite music, read books or you can consult a doctor

5. Stop smoking – Smoking is a bad habit and it is very dangerous to our bodies. Smoking affects our lungs so it is better to avoid.

6. Stop drinking alcohol – Consuming alcohol is very bad for our bodies. It can damage our system.

7. Drink more water – Drinking water is very important because it flushes toxins from our bodies and keeps us hydrated. Every day we should drink 3 – 4 litres of water. Whenever you are hungry and you don’t have anything to eat in your kitchen then make sure you drink water. It will keep you hydrated and your hunger remain to stop for some time.

8. Eat more vegetables and fruits – We should eat fruits in the morning snack or the evening. Fruits give us vitamins, minerals, potassium, and fibre. Example – apple, orange, avocado, banana, blueberries, dragon fruit etc. Eating more leafy vegetables is very good it contains all the essential nutrients we need in our body. At every meal take more vegetables and less rice. It will keep your stomach full for a longer time and you won’t feel heavy after having your meal.

9. Proper hygiene – Maintaining proper hygiene is necessary. Like brushing your teeth regularly and taking bath every day. It will improve your health and social life.

10. Always laugh more – Last but not least. Laughter is the best therapy. Whenever you get a chance to laugh please laugh as much as you can. Laughing is very good for the heart. It will improve our mental health also. There are many laughter clubs, and organisations available in your city. You can join them too.

The Challenges and Prospects of Women Empowerment

What is Women Empowerment?

Women’s empowermentis the process of empowering women. It may be defined in several ways, including accepting women’s viewpoints or making an effort to seek them, raising the status of women through education, awareness, literacy, and training.

Challenges of Women Empowerment

The major hurdles in the process of empowering women are loads of Problems that were faced by women in past days and still today up to some extent are Gender discrimination, Lack of Education, Female Infanticide, Financial Constraints, Family Responsibility, Low Mobility, Low ability to bear Risk, Low need for achievement, Absence of ambition for the achievement. Atrocities on Women such as Raped, Kicked, Killed, Subdued, humiliated, Deserted and divorced Women. Social stigma and the fear of abandonment by the family play a big role in women and girls’ ability or inability to access laws and policies to address sexual and physical violence.

Some other factors that pose the challenge in realizing women’s empowerment are Poverty, Health and Safety, Professional and household Inequality.

Prospects of Women Empowerment

More than ever before, today’s young women have more choices and control in their lives. They had the most choices in education, the least in career choices. Women are touching heights in almost all fronts be it politics, science, technology, defense, administration and in society in general. This has become possible because of slowly changing social perspective towards women.

In recent years, the traditional roles of women have undergone some changes due to economic needs, and some efforts were made to bring visibility and mainstream women’s contribution to the overall growth and development of society. The status of women has changed considerably. Women have made significant strides in all fields, although their number remains insignificant.

Smt. Pratibha Devi Singh Patil became first women president of India 12th President of India. Sakshi Malik became the first Indian woman to win an Olympic medal for wrestling at the 2016 Rio Olympics in the 58 kg freestyle category and PV Sindhu bagged a silver medal at the 2016 Beijing Olympics in Badminton.

The Indian Government has paid special attention to women’s empowerment, and both the National Policy for Empowerment of Women (NPEW) 2001, as well as the 10th Five Year Plan, illustrate its commitment to women’s empowerment and welfare. The Government of India has initiated a number of schemes and Ministry of Women and Child Development, Government of India has started so many Programmes for the empowerment of Women.

v Conclusion

When women are empowered they get the right to speak up, get a proper education, have a fixed income, do not become victims of early child marriage or domestic violence and do not have to face harassment. Also when women will be empowered, they will have their daughters empowered as well. Women empowerment cannot be possible unless women come with and help to self-empower themselves or other women for which they will be paid back for their, support love and care to each other. Besides they will live in more developed and educated society.

What are the top 10 Types of Digital Marketing?

Every marketing plan today includes a digital strategy. This is because marketing goals usually put a focus on how the business can reach more potential customers, retain existing customers, and increase sales. And today, your customers are online. Digital marketing has become one of the most effective ways to communicate because you can connect with your custom

ers in their preferred channels

So, what are some things that can improve a site’s SEO? It’s important to understand that one of the things that makes SEO challenging is that the answer to this question always depends on Google and its most current algorithm. Keeping that in mind, here are a few of the most important things for SEO strategists and marketers in general to understand about how SEO works today, from Moz’s Beginners Guide to SEO:Content indexing – It is important to allow search engines to clearly “read” what your site content is, by doing things like adding alt text for images and text transcripts for video and audio content.

Good SEO practices

Good link structure – It is important that search engines can “crawl” your site structure to easily find all the content on your site. There are many things that an SEO specialist can do to properly format links, URLs, and sitemaps to make them most accessible to site crawlers.
Keywords and keyword targeting – Properly deploying your keywords – i.e. the search terms you want your site to be found for—in your content and headers is one of the fundamental building blocks of SEO. It is no longer good practice to “stuff” your content with as many keywords and keyword variations as possible. Writing high-quality content that uses keywords in the headers and a few times in the crawl-able page content is now considered better practice, and will make pages rank better in search results.

But the broad range of digital marketing options can make it overwhelming to know where to focus. Organizations that want to set themselves apart in the market understand that effectively reaching and engaging with potential customers matters most. This means using creative ways to connect with the right people in the right place and delivering a compelling message that helps them decide if a product might meet their needs.

What is a digital marketing plan?

A digital marketing plan is a document that defines marketing goals to be accomplished within a given time frame so a company can meet a set of business objectives. When creating a digital marketing plan, it is important to remember that marketing is still about communicating the benefits of your product or service in a way that resonates with customers. So your plan should focus on the marketing tactics that will help your company engage your target audience with a cohesive experience.

One of the benefits of digital marketing is that you can test different approaches and quickly adjust your plan based on what is working and what is not. There are many different areas that often get umbrellaed under the term “digital marketing.” From marketing automation and research to tactical activities such as pay-per-click ads, there are many different components to a digital marketing plan.

Components of a digital marketing plan

Advertising

Online advertising involves bidding and buying relevant ad units on third-party sites, such as display ads on blogs, forums, and other relevant websites. Types of ads include images, text, pop-ups, banners, and video. Retargeting is an important aspect of online advertising. Retargeting requires code that adds an anonymous browser cookie to track new visitors to your site. Then, as that visitor goes to other sites, you can serve them ads for your product or service. This focuses your advertising efforts on people who have already shown interest in your company.

Content marketing

Content marketing is an important strategy for attracting potential customers. Publishing a regular cadence of high-quality, relevant content online will help establish thought leadership. It can educate target customers about the problems your product can help them resolve, as well as boost SEO rankings. Content can include blog posts, case studies, whitepapers, and other materials that provide value to your target audience. These digital content assets can then be used to acquire customers through organic and paid efforts.

Email marketing

Email is a direct marketing method that involves sending promotional messages to a segmented group of prospects or customers. Email marketing continues to be an effective approach for sending personalized messages that target customers’ needs and interests. It is most popular for e-commerce business as a way of staying top of mind for consumers.

Mobile marketing

Mobile marketing is the promotion of products or services specifically via mobile phones and devices. This includes mobile advertising through text messages or advertising in downloaded apps. However, a comprehensive mobile marketing approach also includes optimizing websites, landing pages, emails, and content for an optimal experience on mobile devices.

Paid search

Paid search increases search engine visibility by allowing companies to bid for certain keywords and purchase advertising space in the search engine results. Ads are only shown to users who are actively searching for the keywords you have selected. There are two main types of paid search advertising — pay per click (PPC) and cost per mille (CPM). With PPC, you only pay when someone clicks on your ad. With CPM, you pay based on the number of impressions. Google Adwords is the most widely used paid search advertising platform; however, other search engines like Bing also have paid programs.

Programmatic advertising

Programmatic advertising is an automated way of bidding for digital advertising. Each time someone visits a web page, profile data is used to auction the ad impression to competing advertisers. Programmatic advertising provides greater control over what sites your advertisements are displayed on and who is seeing them so you can better target your campaigns.

Reputation marketing

Reputation marketing focuses on gathering and promoting positive online reviews. Reading online reviews can influence customer buying decisions and is an important component of your overall brand and product reputation. An online reputation marketing strategy encourages customers to leave positive reviews on sites where potential customers search for reviews. Many of these review sites also offer native advertising that allows companies to place ads on competitor profiles.

Search engine optimization

Search engine optimization (SEO) focuses on improving organic traffic to your website. SEO activities encompass technical and creative tactics to improve rankings and increase awareness in search engines. The most widely used search engines include Google, Bing, and Yahoo. Digital marketing managers focus on optimizing levers — such as keywords, crosslinks, backlinks, and original content — to maintain a strong ranking.

Social media marketing is a key component of digital marketing. Platforms such as Facebook, Twitter, Pinterest, Instagram, Tumblr, LinkedIn, and even YouTube provide digital marketing managers with paid opportunities to reach and interact with potential customers. Digital marketing campaigns often combine organic efforts with sponsored content and paid advertising promotions on key social media channels to reach a larger audience and increase brand lift.

Video marketing

Video marketing enables companies to connect with customers in a more visually engaging and interactive way. You can showcase product launches, events, and special announcements, as well as provide educational content and testimonies. YouTube and Vimeo are the most commonly used platforms for sharing and advertising videos. Pre-roll ads (which are shown for the first 5–10 seconds before a video) are another way digital marketing managers can reach audiences on video platforms.

Web analytics

Analytics allow marketing managers to track online user activity. Capturing and analyzing this data is foundational to digital marketing because it gives companies insights into online customer behavior and their preferences. The most widely used tool for analyzing website traffic is Google Analytics, however other tools include Adobe Analytics, Coremetrics, Crazy Egg, and more.

Webinars

Webinars are virtual events that allow companies to interact with potential and existing customers no matter where they are located. Webinars are an effective way to present relevant content — such as a product demonstration or seminar — to a targeted audience in real time. Engaging directly with your audience in this way gives your company an opportunity to demonstrate deep subject matter expertise. Many companies leverage attendee lists in other marketing programs (email and retargeting advertisements) to generate new leads and strengthen existing relationships.

How to create a digital marketing plan

Digital marketing methods provide a wide variety of ways for marketing managers to engage potential customers. However, it is important to invest in the channels and media that help you acquire, grow, and retain customers.

The following questions can help marketing teams understand the right digital activities to pursue:

What are your business and marketing goals?
What is your digital marketing budget?
Who are your target customers?
Can you describe your audience with discrete buyer personas?
Which online channels does your audience use?
What customer outcomes do you want to achieve?
What benefits are you going to promote?
What alternative solutions are your potential customers selecting?
What change is needed to improve the customer experience?
How would digital marketing methods improve the experience?
What data does your company need to better understand customer behavior and preferences?
How will success be measured?
Who do you need to share your plan with?

Why insurance is important for living?

Who else won’t crave for a safe fence around their life in this uncertain world? Insurance is one of the safest fences a human being ever has. Various kinds of insurances are rooting into our society. People are confused over the selection of insurance .Some of them are still doubted in types of insurance and how this insurance act as a benefactor .Let us discuss about 5 important insurance that you must know and its allies below.

TYPES OF INSURANCES LIFE INSURANCE

LIFE INSURANCE

Life insurance offers a protection over the family members of the policy holder’s .This will help mostly the one who is going for an adventurous trip or something risky or rather some of them who are facing a life threatening disease .Usually in this insurance there will be a nominee. Nominee is the person who experience the money which policy is pointing

HEALTH INSURANCE

There is always a doubt prevails among the common people is health insurance and life insurance is same. It is a kind of medical insurance which covers the entire medical expenses of the party (policy holder) and risk of the treatment.

DISABILITY INSURANCE

Disability insurance shortly called as DI. This insurance helps a differently abled person who cannot work properly to meet their daily requirements behalf of this disability. There are two kinds of disability benefits .One is short term disability benefit and other is long term benefits

AUTO INSURANCE

This Insurance policy shields from the financial loss held during an accident or theft. Auto insurance provide for property (including damages caused by theft), liability (having legal responsibility to other for injuring body parts or damaging property), medical (the amount of treating wounds extending to funeral expenses)

TRAVEL INSURANCE
Travel insurance takes off liability of a risky travelling. Medical expenses, lost luggage, flight cancellations, and other losses a traveler might face is factored into this policy. The right time to set off the insurance is from the date which travel begins to till it ends

Loan and its Type

A loan is an amount of money that any individual or company borrows from banks or another financial institute for their financial work. It is money, property, or another kind of thing given to another person in exchange for repayment of a loan in the future with interest. It includes two parties, the lender- who gives a loan, and the borrower- who takes a loan. The lender can be any corporation, financial institution, or government. This process of exchanging money includes a written agreement with the exchange of terms and conditions about interest, financial charges, repayment date, collateral, etc., between two parties.

Process of loan

When someone needs money, then they can apply for a loan from a bank, government, or corporation. The borrower is required to provide some information like the reason for the loan, their financial history, and other important information. The lender reviews the information to check if the borrower is eligible to get the loan and see if the loan can be paid back. After reviewing the information, the lander may approve the application for a loan or may be denied. If the loan is approved, they both sign an agreement regarding the loan to complete the process.

There are different types of a loan based on two factors and one can apply for any loan according to their requirements:

1. Secured loan

It is a type of loan which required collateral, where you have to provide security of the money you are borrowing to the lender. If you cannot repay the loan the lender has some means to get the money back.

2. Unsecured loan

It is a type of loan which doesn’t require collateral. The lender gives money based on your credit score and history. But this loan has a high-interest rate than a secured loan due to a lack of collateral.

Types of Secured loans

S. No

Types of loan

Specification

   1.

Home loan

The is taken to buy or build the home.

There are different types of home loans:

Land purchase loan, home construction loan, home loan balance transfer, Top up loan

   2.

Loan against Property

This is taken to against any residential, commercial, or industrial property. The amount of the loan is based on the value of the property. This loan can be used to satisfy personal goals and business expansions.

   3.

Gold loan

You can get the loan by pledging gold jewellery as collateral. This loan is generally used for short-term needs.

  4.

Loan against fixed deposit

You can get the loan on your fixed deposit. The amount of the loan depends on the value of fixed deposit or may depend on the lender.

Types of Unsecured loans

S. No

Types of loan

Specification

1 1.

Personal loan

This loan is used for personal use. This loan offers instant liquidity but it has a higher interest rate due to insecurity. Your good credit score and secured income help you to get this loan.

    2.

Short-term Business loan

This loan is can be used to fulfil various expansions of the organization.

  3.

Educational loan

This loan is useful if someone wants to aspire for higher education from a reputed institution. In this loan, the student is the primary borrower, and the parents or spouse are co-applicants. The amount of the loan can be repaid after completion of the course.

  4.

Vehicle loan

This loan is helpful to buy your dream vehicle. Your financial history plays a great role in determining the amount of the loan.

Thus, Loan can be beneficial to maintain you expenses only if you can repay and use it in correct manner.

7 Search Engine Optimization Tips For Bloggers

SEO, as you might have already know, is an acronym for search engine optimization. In the simplest of words, it’s the way search engines like Google.com, Yahoo.com, Bing.com and others present your page in users’ search results on their sites.

Cool, how do they that?

Well, they do that via sophisticated software tools, called spiders. Consider the whole internet as an empty room, with air particles as websites. Now sneak a spider into that room. Each tiny step that this spider would take now is essentially crawling a website (as the room is dark and full of websites). This is how search engines crawl through the web picking up site after site, studying them and ranking them. This ranking is important, really important. A higher ranked website by Google will always be on the first page of Google’s search results for a related query compared to a lower ranked one.

So, in order to get ranked higher, you and I need SEO. SEO is like black pepper without which fried egg might not taste ‘that’ tastier. In simple words, in order for search engines to find your site and rank it higher than others in your field, you need to optimize it. Let’s see how with these 7 simple tips.

Ways to SEO Optimize your Blog

Before starting with our 7 simple tips for a quality SEO, it’s important to broadly classify those tips into two basic areas, on the basis of origin:

On-page Optimization

Refers to optimization of your actual web content including your HTML code, your text, as well as graphic content.

Off-page optimization

Off-page optimization, however, deals with things like backlinks (hyperlinks pointing to you site from other websites, apps and networks).

1. Create SEO Friendly Blog Post Titles

Post titles are important for SEO. They really are since they are deal makers or breakers. Whenever you write something, make sure you give proper attention to the post’s title. Make your titles simple, intriguing, descriptive and gullible so that people may know what is this all about and what to expect. An even better approach is to wear searchers shoes while giving a title and think how would you Google it if you were looking for content like this.

Also, don’t forget to include keywords in your title and keep it under 70 characters (or search engines would crop it before looking).

2. Improve the quality of your content

If you think ‘content’ isn’t important for SEO, think again! Your content is the most important part of your site. While writing, don’t copy-paste from elsewhere, don’t stuff it with keywords alone, don’t bombard it with images and multimedia files and don’t write any lesser than 300 words. These all would affect your ratings quite poorly.

So, write original, use keywords in scenarios instead of straying them around (like I didn’t use SEO here, SEO there in every next line), use images where they suffice and make sure you name them properly to appear in image search results, i.e. an image with the “img009.jpg” name would never appear in the image search results but “tips_to_success.jpg” would. The best would be to use text content and wrap them proper in HTML tags like

etc. (search engines likes content this way). Also, make sure your blog post’s length is somewhere between 300-500 words – crossing over is fine but lesser isn’t.

3. Keywords are keys

Keywords are terms that others may use to search for your content. While keywords are important for SEO, don’t go on and stuff your site with keywords. This would make your content appear like a spam to spiders, who would neglect it henceforth.

Ideal is that once you have chosen your title (and included your keyword in it, as I have added keyword SEO in title above), use it in page URL, in your starting and ending paragraphs, as well as in article body where required without sounding awkward. Additionally, you may link it using anchor text to relevant resources in and out of site.

Adding keyword in the post URL using Custom Permalink

4. Meta-tags are important, but not ‘that’ much

If we had been living in early part of 21st century, meta tags might have done all the SEO for your site. Unluckily, we aren’t. Google and other search engines have long left using meta-tags for finding site information. Hence, if someone tells you meta-tagging is all you need for your sites SEO, tell them it isn’t.

Nevertheless, it’s important that you use your keywords in your meta-data. Some themes already do that for you, if they don’t (you can check that using page source or using view source code from browser), don’t sweat. You can use 3rd party plugins like All in One SEO Pack and Scribe.

5. Socialize!

Make others talk about your site and share your content on social media sites or their blogs. It gets even better if somehow sites with high ratings link back to your site. This makes spiders think that you are someone important that everyone these days is talking about, resulting in enhancing your ratings dramatically.

Guest posting is another good approach for that. Comment on other sites, make friends with bloggers (best in business) and make them comment at yours. These tiny little things do matter a lot, resulting in enhanced SEO of your site.

6. Link in and Link-Out

Hyperlinks or Links are important from SEO perspective. You can use them to:

Link out to other sites, networks and posts, or even to your previous posts (also called inbound or backlinks) using anchor element with keyword.

Or even better, make others to link in to you, via sharing your content on their sites or social media networks.

As mentioned, an even outstanding strategy for building links is guest posting.

7. Write Often

Sites with new content every day, or twice thrice a week have still far better ratings than those who post every fortnight. A better incoming content frequency makes spider come to your site regularly, resulting in better ratings and enhanced SEO.

Are we done then? Well, trust me – your sites rating is in your hands, not in Google or Yahoo. SEO is just about doing things neatly and in a sophisticated manner. Walk your site these 7 steps for a quality SEO and you will witness the difference yourself at Google, if no place else.

Remember, code clean, write original, socialize… this is what SEO is all about!

Role of civil services in a democracy .

In the process of governance, which involves several sets of activities to deliver effective services to people, civil services play a pivotal role in providing shape to policies that reflect people’s needs and put their suggestive, analytical and informative roles to implement the
policies. It is recognized that civil services play a crucial role in all societies. In the modern administrative state, public administration has become so significant that our development, upliftment and progress depend mainly upon the efficient functioning of civil services that are
the bedrock of public administration. Civil services have assumed more important role in democracy to ensure good governance, both in developing and developed countries. Civil Services form a part of bureaucracy, wherein the roles of civil servants are determined by
written rules. It’s an impersonal system operating on the basis of calculable rules and staffed by full time appointed officials. Usually, the civil servants are selected on basis of their technical
qualifications, receive fixed salaries, have a defined sphere of competence and work under a clearly defined hierarchy of offices.

The role of Civil Servants across the domains of policy making and policy implementation is critical to the development process. They assist in identifying major policy areas such as preparing major policy proposals, analyzing various alternatives and solutions to societal problems requiring urgent attention, dividing the major policies into sub-policies, determining
program of action and suggesting modification in the existing policy on the basis of its experience on the implementation front.Civil services carry on the governance when governments change due to elections etc. Ramsay
Muir has remarked that while governments may come and go, ministers may rise and fall, the administration of a country goes on forever. It is needless to say that civil services form the backbone of administration. E.g. In India, when the President’s Rule is imposed in a state, the
Governor runs the state through the Chief Secretary and other civil servants.The civil servants are responsible to the ministers of the departments in which they serve. The ministers are accountable to the people through the Parliament or State Legislatures, and the civil servants are accountable to the ministers. They should ideally serve the elected government of the day, as government policies are the functions of the civil services. However, an impartial civil servant is also accountable to the Constitution of India on which he has taken an oath of allegiance.

In India, bureaucracy or civil services is permanent and does not change with the government. The recruitment is based on merit and through competitive exams. This is in contrast to the system followed in the US, where civil servants, especially in the higher echelons, change with the government. This is called the spoils system where people who are close to the government of the day get posts.

With bad laws and good civil servants it’s still possible to govern. But with bad civil servants even the best laws can’t help.
-Otto von Bismarck

Nanotechnology

Nanotechnology is defined as fabrication of devices with atomic or molecular scale precision. Devices with minimum feature sizes less than 100 nanometers (nm) are considered to be products of nanotechnology. A nanometer is one billionth of a meter (10-9 m) and is the unit of length that is generally most appropriate for describing the size of single molecules.The nanoscale marks the nebulous boundary between the classical and quantum mechanical worlds; thus, realization of nanotechnology promises to bring revolutionary capabilities. Fabrication of nanomachines, nanoelectronics and other nanodevices will undoubtedly solve an enormous amount of the problems faced by mankind today.Nanotechnology is currently in a very infantile stage. However, we now have the ability to organize matter on the atomic scale and there are already numerous products available as a direct result of our rapidly increasing ability to fabricate and characterize feature sizes less than 100 nm. Mirrors that don’t fog, biomimetic paint with a contact angle near 180°, gene chips and fat soluble vitamins in aqueous beverages are some of the first manifestations of nanotechnology. However, immenant breakthroughs in computer science and medicine will be where the real potential of nanotechnology will first be achieved.

Nanoscience is an interdisciplinary field that seeks to bring about mature nanotechnology. Focusing on the nanoscale intersection of fields such as physics, biology, engineering, chemistry, computer science and more, nanoscience is rapidly expanding. Nanotechnology centers are popping up around the world as more funding is provided and nanotechnology market share increases. The rapid progress is apparent by the increasing appearance of the prefix “nano” in scientific journals and the news. Thus, as we increase our ability to fabricate computer chips with smaller features and improve our ability to cure disease at the molecular level, nanotechnology is herestorage (or other uses) is enormous. As first described in a lecture titled, ‘There’s Plenty of Room at the Bottom’ in 1959 by Richard P. Feynman, there is nothing besides our clumsy size that keeps us from using this space. In his time, it was not possible for us to manipulate single atoms or molecules because they were far too small for our tools. Thus, his
speech was completely theoretical and seemingly fantastic. He described how the laws of physics do not limit our ability to manipulate single atoms and molecules. Instead, it was our lack of the appropriate methods for doing so. However, he correctly predicted that the time would come in which atomically precise manipulation of matter would inevitably arrive.Nanomachines can also be incorporated into various materials to make those materials respond to their environment, or to outside commands. Examples of such materials would be “smart” fabrics that respond to the environment to become warmer or cooler, or walls and furniture that can move or change shape on command. Nanomachines could also be used as tools both in industry and by consumers. Such tools could cut apart or glue together material far more efficiently than anything large-scale that is used today. Nanomachines could also repair cars, furniture, applicances, or almost anything else quickly and efficiently. Or these objects could be designed with nanomachines to repair themselves should the need arise. Life would be greatly simplified by relieving people of the need to repair objects at home or at work.

In thinking about nanotecnolog today, what’s most important is understanding where it leads, what nanotechnology will look like after we reach the assembler breakthrough.
-K. Eric Drexler

How To Hide Posts From Blogger Homepage

The point of blogging is to make your blog posts visible to your target audience as well as to search engines. However, there are times when you need to hide certain blog posts from homepage. For instance, one post may contain outdated information, so you don’t want it to be seen by your audience but you also want to keep it on your site for records purposes. Or perhaps you want a certain post to still be seen on your blog, but you don’t want it to show in the home page.

Either way, you have to find ways to hide certain blog posts. Fortunately, if you’re using Blogger, you can easily do so by taking a few simple steps. You can use this guide to get started.

Backdate Blogger Posts

Let’s discuss this technique first since it’s simple and doesn’t require you to deal with any lines of code. Basically, the only thing you need to do is to change the publishing date of the post you want to hide; specifically, you need to backdate it to the oldest possible date. Doing this is effective if your Blogger site is configured to show the latest posts first (as most blogs are); once a post is backdated, it will no longer be shown in the home page.

How do you do this? If you’re publishing a new post and want to hide it, look for the “Schedule” option on the right side of the post editor and click on “Set date and time”. Choose a previous date on the calendar, click ‘Done’ and Save the post, then go back to your blog’s home page to check if the post has disappeared.

The same process applies if you want to hide an older post; the only difference is that you need to click on the post’s title in the dashboard to open it in the editor. Backdate the post using the steps above and save it, then open your blog to verify that the post is indeed hidden from view.

Please note that this process will only hide your posts from the homepage. People will still be able to see them if they’d take the time to go through your blog posts from the previous years. This is also the case for those who’d come across your hidden blog post through search engines.

Hide Blog Posts in Blogger Using Code

Another thing you can do to hide a blog post is to edit its code. This is a bit complicated since one small mistake can affect the post structure and make it unreadable. This, in turn, can affect your readers’ experience as they browse through your site and even have a negative effect on your search engine optimization techniques. With this in mind, it’s important to be careful when dealing with code.

Method 1: Hide Blogger Post Using the Post’s label

There are two techniques to choose from, and one of them involves the label of the blog post you want to hide. If you’re ready to go ahead with this method, you’ll first need to make a backup of your template. Having a backup is important since it ensures you’ll have a copy to fall back on in case something goes wrong.

Once you’ve backed up the template, go to “Templates”, click on “Edit HTML” and then click anywhere inside the code area -> press CTRL + F keys and search for this line:

Once you’ve found it, replace it with this code:


            <b:if cond='data:label.name != "add label here“‘>







Note: replace the text “add label here” with the label (case sensitive) of the blog post that you want to hide in Blogger homepage. Keep in mind that above code won’t work if you have multiple labels on that post, so please make sure the post has only 1 label.

Important: every post that you want to show on the homepage should have at least one label otherwise they will not be visible because the b:loop statement won’t be executed for them.

Finally, Save the changes by pressing the ‘Save template’ button on the upper left side of the editor, then view your blog to check if the blog post has been hidden.

Method 2: Hide Blogger Post Using the Post’s ID Number

Aside from the method above, you can use another technique that involves the post ID number of the blog post you’d like to hide. To know the ID number, you must go to the dashboard area, find the title of the post you want to hide, and click the “Edit” text link below it. Doing this will open the post in the Blogger editor.

Once you’re in the editor, click on the address bar above and go to the end part of the URL. Here, you’ll see a line of text that looks like this: postID==, followed by a long string of numbers. This is your post’s ID number. The ID number usually contains 19 numbers, so it will look somehow like this: postID==1234567890123456789. Copy this ID since you’ll need it for the next step.

When you have your blog post’s ID, open the Blogger dashboard, go to Template, and click “Edit HTML”. Search for this line:

Replace it with this one:

Note: if you found two occurrences of it, replace both of them.

Now search for this tag:

Once you find it, paste the following code above it:

#post-1234567890123456789{display:none;}

Don’t forget to replace “1234567890123456789” with the 19-digit ID number of the blog post you’d like to hide. Once you’re done, make sure to save the template. You can open your blog in another tab or browser to check if the post has indeed been hidden.

That’s it!

Whether you backdate your post or opt for the post ID method, you have to remember that the blog post you’ve hidden is still on your website. This means that it will still be indexed by search engines, show up on search engine results, and get found by people who are searching for the keywords that are present in the post. If you really want this blog post to be seen by no one, you’ll need to use robots.txt (for Google) to remove it from search results. Better yet, completely delete the post from your Blogger dashboard and just keep a soft copy of it in your computer.

SHARE TWEET GOOGLE+ PIN IT

Rate this:

Posted on August 1, 2022 by AdminPosted in NewsTagged blogger, blogging.

Posts navigation

Older posts
Newer posts

M	T	W	T	F	S	S
1	2	3	4	5	6	7
8	9	10	11	12	13	14
15	16	17	18	19	20	21
22	23	24	25	26	27	28
29	30	31

M	T	W	T	F	S	S
1	2	3	4	5	6	7
8	9	10	11	12	13	14
15	16	17	18	19	20	21
22	23	24	25	26	27	28
29	30	31