5 Interesting things you should know about South Korea

South Korea is like a dream country for all youngsters out there!! because of “K-pop” and specially “BTS”, every teenager girl wants to move South Korea. So here are the 5 most interesting things you should know about South Korea before moving.

1. Koreans never smell bad

Korean people lack a gene which produces smelly odour due to sweat. Hence they don’t smell bad at all even if they are sweat a sea. Don’t you think it’s amazing, after working all day, you are sweating like a sea but you won’t smell bad at all!!

2. Shutter sound while taking picture

You can’t turn off the shutter sound while taking picture. If you bought a smartphone from South Korea no matter what you do or how much you try but, you can’t turn off the shutter sound while taking pictures. This is for safety reasons, if someone is taking your picture secretly or without your permission then, this shutter sound will help you to know that someone is clicking your picture.

3. Your age

In Korea you are 1 or 2 years older that your actual present age. Koreans consider a year in the womb as counting towards their age, so everyone is one year old at birth. Everyone gets one year added to their Korean age on New Year’s Day.

Formula for calculating your Korean age = Current year + 1 – Birth year

4. Safety light spots

Whenever you feel unsafe while walking alone on streets of South korea don’t panic, you just have to stand on safety light spot positions which are under cctv observation 24/7 then, no one will dare to do anything to you. These safety light spots will monitor you continuously so no one can harm you and you will be safe until you call someone for help. Don’t you think this is the most coolest thing in South Korea!!

5. Don’t wear any cleavage-baring tops

Even if there are tops or blouses with cleavage, women take extra precaution generally when sitting, bending, and bowing. But in Korea if you wore a top with cleavage, you will have to face a negative comments because it’s consider sexual or too revealing.
For girls, don’t wear low cut shirts or expose your shoulders. This is considered very provocative. But wearing short skirts consider as cute.

What Is Fast Fashion?

Clothes shopping used to be an occasional event—something that happened a few times a year when the seasons changed or when we outgrew what we had. But about 20 years ago, something changed. Clothes became cheaper, trend cycles sped up, and shopping became a hobby. Enter fast fashion and the global chains that now dominate our high streets and online shopping. But what is fast fashion? And how does it impact people, the planet, and animals?

It was all too good to be true. All these stores selling cool, trendy clothing you could buy with your loose change, wear a handful of times, and then throw away. Suddenly everyone could afford to dress like their favourite celebrity or wear the latest trends fresh from the catwalk.

Then in 2013, the world had a reality check when the Rana Plaza clothing manufacturing complex in Bangladesh collapsed, killing over 1,000 workers. That’s when consumers really started questioning fast fashion and wondering at the true cost of those affordable t-shirts. If you’re reading this article, you might already be aware of fast fashion’s dark side, but it’s worth exploring how the industry got to this point—and how we can help to change it.

What is fast fashion?

Fast fashion can be defined as cheap, trendy clothing that samples ideas from the catwalk or celebrity culture and turns them into garments in high street stores at breakneck speed to meet consumer demand. The idea is to get the newest styles on the market as fast as possible, so shoppers can snap them up while they are still at the height of their popularity and then, sadly, discard them after a few wears. It plays into the idea that outfit repeating is a fashion faux pas and that if you want to stay relevant, you have to sport the latest looks as they happen. It forms a key part of the toxic system of overproduction and consumption that has made fashion one of the world’s largest polluters. Before we can go about changing it, let’s take a look at the history.

How did fast fashion happen?

To understand how fast fashion came to be, we need to rewind a bit. Before the 1800s, fashion was slow. You had to source your own materials like wool or leather, prepare them, weave them, and then make the clothes.The Industrial Revolution introduced new technology—like the sewing machine. Clothes became easier, quicker, and cheaper to make. Dressmaking shops emerged to cater to the middle classes.

Many of these dressmaking shops used teams of garment workers or home workers. Around this time, sweatshops emerged, along with some familiar safety issues. The first significant garment factory disaster was when a fire broke out in New York’s Triangle Shirtwaist Factory in 1911. It claimed the lives of 146 garment workers, many of whom were young female immigrants. By the 1960s and 70s, young people were creating new trends, and clothing became a form of personal expression, but there was still a distinction between high fashion and high street.

In the late 1990s and 2000s, low-cost fashion reached its zenith. Online shopping took off, and fast-fashion retailers like H&M, Zara, and Topshop took over the high street. These brands took the looks and design elements from the top fashion houses and reproduced them quickly and cheaply. With everyone now able to shop for on-trend clothes whenever they wanted, it’s easy to understand how the phenomenon caught on.

How to spot a fast fashion brand

Some key factors are common to fast fashion brands:

  • Thousands of styles, which touch on all the latest trends.
  • Extremely short turnaround time between when a trend or garment is seen on the catwalk or in celebrity media and when it hits the shelves.
  • Offshore manufacturing where labour is the cheapest, with the use of workers on low wages without adequate rights or safety and complex supply chains with poor visibility beyond the first tier.
  • A limited quantity of a particular garment—this is an idea pioneered by Zara. With new stock arriving in store every few days, shoppers know if they don’t buy something they like, they’ll probably miss their chance.
  • Cheap, low quality materials like polyester, causing clothes to degrade after just a few wears and get thrown away.

What’s the impact of fast fashion?

On the planet: Fast fashion’s impact on the planet is immense. The pressure to reduce costs and speed up production time means that environmental corners are more likely to be cut. Fast fashion’s negative impact includes its use of cheap, toxic textile dyes—making the fashion industry the second largest polluter of clean water globally after agriculture. That’s why Greenpeace has been pressuring brands to remove dangerous chemicals from their supply chains through its detoxing fashion campaigns through the years.

Cheap textiles also increase fast fashion’s impact. Polyester is one of the most popular fabrics. It is derived from fossil fuels, contributes to global warming, and can shed microfibers that add to the increasing levels of plastic in our oceans when washed. But even ‘natural fabrics’ can be a problem at the scale fast fashion demands. Conventional cotton requires enormous quantities of water and pesticides in developing countries. This results in drought risks and creates extreme stress on water basins and competition for resources between companies and local communities.

The constant speed and demand mean increased stress on other environmental areas such as land clearing, biodiversity, and soil quality. The processing of leather also impacts the environment, with 300kg of cehmicals added to every 900kg of animal hides tanned. The speed at which garments are produced also means that more and more clothes are disposed of by consumers, creating massive textile waste. In Australia alone, more than 500 million kilos of unwanted clothing ends up in landfill every year.

On workers: As well as the environmental cost of fast fashion, there’s a human cost. Fast fashion impacts garments workers who work in dangerous environments, for low wages, and without fundamental human rights. Further down the supply chain, the farmers may work with toxic chemicals and brutal practices that can have devastating impacts on their physical and mental health, a plight highlighted by the documentary The True Cost.

On animals: Animals are also impacted by fast fashion. In the wild, the toxic dyes and microfibres released in waterways are ingested by land and marine life alike through the food chain to devastating effect. And when animal products such as leather, fur, and even wool are used in fashion directly, animal welfare is put at risk. As an example, numerous scandals reveal that real fur, including cat and dog fur, is often being passed off as a faux fur to unknowing shoppers. The truth is that there is so much real fur being produced under terrible conditions in fur farms that it’s become cheaper to produce and buy than faux fur!

On consumers: Finally, fast fashion can impact consumers themselves, encouraging a ‘throw-away’ culture because of both the built-in obsolescence of the products and the speed at which trends emerge. Fast fashion makes us believe we need to shop more and more to stay on top of trends, creating a constant sense of need and ultimate dissatisfaction. The trend has also been criticized on intellectual property grounds, with some designers alleging that retailers have illegally mass-produced their designs.

Role Of Todays Youth In Building A Self Reliant India

“Self-reliance is the key to a vigorous life.”

Self-reliant India is the vision of the Prime Minister of India Narendra Modi of making India a self-reliant nation. The first mention of this came in the form of the ‘Self-Reliant India Mission’ during the announcement of the coronavirus pandemic related economic package on 12 May 2020. This self-reliant policy does not aim to be protectionist on nature and as the Finance Minister clarified, ” Self-reliant India does not mean cutting off from rest of the world”. The largest fund in the country worth Rs. 21,000 crore was setup by the IIT Alumni Council with the aim of supporting the mission towards self-reliance.

Everybody knows, that the youth are the future of any country. But India can take lead over many other nations because about 65 percent of the country’s population is below 35 years and 50 percent is below 25 years. With huge, educated young population, India is very uniquely poised to realise the demographic potential amd reap the advantage of this vast powerhouse of human resource talent. The need of the hour is to upgrade the skill or upskill the youth to meet the emloyment needs of technology driven 21st century and accelerate the pace of self-reliance.

The uncertainity created by the pandemic is being seen by many as an opportunity to upgrade knowledge and acquire new skills that will cater to the post-corona virus job scenario. The skills required for tomorrow’s jobs will be completely different from the skill-sets youth possess today.

So, its high time now, we have to make India self-reliant and youth plays the most important role in this mission.

International Workers Day

“Without labour nothing prospers.”

Labour Day or International Workers Day is celebrated annually on 1 May to celebrate the working class and labourers across the world. Socialist and labour unions celebrate this day by organising programmes to improve wages and working conditions of the workforce. In more than 80 countries Labour Day is a national holiday.

Before a formal Labour Day came into place, deaths, injuries and dangerous working conditions were very common among the working class globally. During the rise of industrialisation, the U.S. exploited the working class during the nineteenth century and made them work upto 15 hours a day under rigorous conditions. The rising death of the workforce in industries forced the working class to raise their voices for their safety. After efforts made by the workers and socialists, eight hours was declared as the legal time for the workers in the late nineteenth century by the American Federation of Labour.

The origin of Labour Day goes back to an incident in Chicago on May 4, 1886 known as the Haymarket Affair. On this day workers assembled as part of a peaceful rally in a strike demanding an eight hour work day. An unknown person threw a dynamite bomb at the police as they acted to disperse the meeting, and the bomb blast and ensuing gunfire resulted in the deaths of seven police officers and atleast four civilians; dozens of others were wounded. The Chicago protests led to many countries and at last they got the proper labour rights.

So, they had a long repression from the society. So, now the time has come to live respectfully and safe. Without labour no country can prosper. They are the ones who make a way towards country’s development. Their hardwork, dedication cherishes the path of development of country. So, respect them and provide safe working conditions to them. The below mentioned lives are aptly quoted;” A worker is a creator and a great asset to every nation”.

Top 5 websites to start as a freelancer(Part 1)

Will talk about sites and apps where you can a head-start to learn and grown in the freelancing world.

Freelancer

A person who is self-employed and not always committed to a particular employer. Freelance workers are also few times represented by a company or a temporary agency that sells freelance labor to clients. Rest work independently or use professional associations, websites to get work.

Fields where freelancing exists:

Music, writing, acting, computer programming, web design, graphic design, translating and illustrating, film and video production, data handling, Data entry, transcription, Search Engine Optimization (SEO), blogging, logo design, social media handler, and more more.

The term freelancer is commonly attributed to Sir Walter Scott 

Fiverr

Fiverr is a marketplace that connects freelancers (sellers) with customers looking for small or large services (buyers). There are a variety of different categories. SInce, it will be you who is promoting your services, you have flexibilty to chooose many fields. . In order to make money, you have to create “gigs”, which are sales pitch that will bring in customers to buy your services.
You can earn extra cash by tips from customers, extra work or revisions.

Ups and downs:

The firstmost hurdle is your first gig; using right keywords, your work examples, reviews and their types affect your customer attraction. After landing upon your first customer, you need to put in your best and take time to create the work given. It takes time but build your profile.

The things you need to be aware about is that this platform takes 20% of your every service you give. The minimum price you can charge is $5 which ends up around $4. If you love what you do, want to experience and learn how to attract customers and how to deliver your work; work for longer hours with adequate pay, fiverr might be good for you.

The issue most people complain about is it takes a little longer in payment process. Just like any freelancing job or any job in focus, scammers exist. Let the payment process be within the freelancing core, do not take accept or pay outside Fiverr.

Upwork

Clients can post a job to hire or buy a predefined service from the project catalog. Also, freelancers can access the job board and offer a service to sell. As you can browse billions of jobs to find the one which you would like to offer, it is great for beginners. You get to know to build your profile and learn from others sellers how to display your projects.

Ups and downs:

 They do higher-paying projects, payment protection, credible clients, get jobs quickly after interviews to know legit clients. They have started to charge freelancers a small fee to submit proposals to projects, said to increase your chances of selection; fees can be troublesome, clients do offer smaller budget requests which you use to learn how to work on UpWork. It can be great place for you to learn about services and build up your confidence.

Simply Hired

Simply Hired is an employment website and mobile application and an online recruitment advertising network based in Sunnyvale, California. The site is a job search engine that collects job listings from thousands of websites and job boards. To find a job, simply type the search box with related keywords. You can also narrow down jobs of your interest by filling out your city, state, or ZIP code.

Ups and downs:

Integration with LinkedIn.com gives you better results to search and apply for your desired jobs.  Simply Hired price starts at $199 per user/month, making it a little more expensive. The platform has a salary calculator and a ‘quick apply’ feature.

Be aware about outdated jobs. Ensure by calling the companies and clear your doubts. There are hidden costs for training and such which makes it costly. Email and SMS confirmations, partnerships helps you get jobs soon. Plus, it is available in more than 24 countries and in 12 different languages.

College Recruiter

College Recruiter is the leading, interactive, recruitment media company used by college students and recent graduates to find great careers. Our clients are primarily colleges, universities, and employers who want to recruit dozens, hundreds, or thousands of students and recent graduates per year.

Ups and downs:

College students who want to earn while studying, this site will provide them with many internships, part time jobs, entry level jobs and probably even get a permanent jobs. People find it easier to look for jobs in this site. Due to lack of complete job profile there can be issues with some jobs, lack of filters does make it hard to shortlist your choice of companies but it gives you lots of options, give your personal information scarcely since you might get unnecessary job invites; you can give a secondary email as well.

Aquent

Aquent is a leading talent services company, providing marketing and creative talent, managed services, extended workforce benefits, project management, and professional development. It is known as a staffing company specializing in placing temporary employees in marketing and creative industries. Aquent also has free online courses that provide training to hone one’s skills. You can search with keywords and a location, or browse all of the job openings in your nearby area.

Ups and downs:

Be aware of scammers, especially calls asking about personal information. There are chances of jobs ending early as well as there are chances of long term plans as well. Since the job can be short termed, if you will get to explore every fields you think you are fit for. The pay is decent.

Things we never notice in our LIFE

It was 7:30 in the morning, and I heard someone singing “Happy Birthday To You, Happy Birthday to you, Happy Birthday Dear”. I opened my eyes and it was my dad who came to wish me as it was my 20th birthday and like every year he came to wake me up singing happy birthday songs for me. Like every year, this year too I went to the temple together with my mom and dad. That night my mom made my favourite dinner for me and all of a sudden, I realised I turned 20 this year. I am getting older and along with me my mom & dad too.

In the morning when we were going to the temple, we hadn’t completed the half steps but they were out of breath and worned out. Mom’s legs hurt while doing the chores or while making dinner for us. Dad can’t read newspaper without spects now. They get tired very soon and the only reason is because they’re growing old. There is one rule in our house: to at least have one meal a day together. Ever since I was a kid we had our dinner together but that day it was quite different, the vibes were different and the thought that my parents are getting older was scary as hell. I just wanted to live my whole life with my parents happily, I don’t want them to grow older. Besides,on the other hand I was happy that now I can take all their responsibilities and let them live the remaining years peacefully. As, this is what I wished for ever since I was a kid. But back then I never imagined that someday, someday they’ll leave too, just like the others. Now after realizing this I really don’t want them to grow up and neither do I want to grow up, I just want my childhood back and want to live a happy life with my parents forever and ever.
There are times they act cold, yell at me for no reason and won’t allow me to do what I want to that time I really wants to live my life on my own ways and want to runaway far from home, far from them, where no one knows me, know one going to judge me, no one will yell at me, no one will have to right to take my life decisions but me, and no one will stop me, will nag me from doing what I want to do.
But that is not life. We always need someone to scold us when we do something wrong, to nag us. Someone who will comfort us on our lowest and be our supporters at the highest points, someone who’ll love us more than they love themselves and trust me parents are the only ones who love their children more than they love themselves and no one can match their love. Sometimes they may be dominating but that’s because they love you and they are worried about you. Even if you are 50- 60 years old, for them you are still the same, the baby, who cries on small things. That day I really felt like yesterday it was my first day at school & I was crying cause I didn’t want to leave my mom. The feeling was something we never thought about. We are just getting older and busy with our studies, career and job that we never think about our parents. We have become so busy in our lives that we don’t have time for our parents.
Now after realizing this I really don’t want to grow up, I just want to live my life with them. But I can’t. It is the rule of the world, that everyone grows and evolves and leaves this planet some or the other day. It’s like we are all here for each other to support, to talk, to love but then we’ll not be in each other’s lives forever anyway.

We are just here as supporting characters to each other’s main character lives and we’ll leave after seeing them grow/ evolve at our own specific times and we never notice that, like billions of times we eat with them, we watch them from beginning but never notice when they grow up. Time really flies and after this day every single second it will remind me that they are getting older and that one day they’ll leave us behind.

Tata Consultancy Services(TCS)

Tata Consultancy Services (TCS) is an Indian multinational information technology (IT) services and consulting company. It’s main headquartered is located in Mumbai, Maharashtra, India and largest TCS campus located in Chennai, Tamil Nadu, India. TCS is the second largest Indian company by market capitalisation. TCS was ranked 64th overall in the Forbes World’s Most Innovative Companies ranking, making it both the highest-ranked IT services company and the top Indian company. TCS  has also became the first Indian IT company to reach $100 billion in market capitalisation.

Tata Consultancy Services Limited, initially started as “Tata Computer Systems” and was founded in 1968 by Tata Sons Limited. It was initially started as taking contracts which included punched card services to sister company TISCO (now Tata Steel), working on an Inter-Branch Reconciliation System for the Central Bank of India, and providing bureau services to Unit Trust of India. TCS established India’s first dedicated software research and development centre, the Tata Research Development and Design Centre (TRDDC) in Pune. In 1981, it established India’s first client-dedicated offshore development centre, set up for clients Tandem. TCS later (1993) partnered with Canada-based software factory Integrity Software Corp, which TCS later acquired. In 2006, it designed an ERP system for the Indian Railway Catering and Tourism Corporation. TCS received the 2019 American Business Awards from Four Stevies.

TCS and its 67 subsidiaries provides a wide range of information technology-related products and services including application development, business process outsourcing, capacity planning, consulting, enterprise software, hardware sizing, payment processing, software management, and technology education services. The firm’s also established software products which include TCS BaNCS and TCS MasterCraft.

TCS’ services are currently organized into the following service lines (percentage of total TCS revenues generated by each respective service line is shown below ): 2012-13 financial year data-

Application development and maintenance (43.80%) value

Asset leverage solutions (2.70%)

Assurance services (7.70%)

Business process outsourcing (12.50%)

Consulting (2.00%)

Engineering and Industrial services (4.60%)

Enterprise solution (15.21%)

IT infrastructure services (11.50%)

Cognitive Business Operations

Cloud Infrastructure

Automation and AI

Tata Consultancy Services has 285 offices across 46 countries and 147 delivery centers in 21 countries.

Tata Consultancy Services(TCS) is also located in-

India: Ahmedabad, Bengaluru, Baroda, Bhubaneswar, Chennai, Coimbatore, Delhi, Gandhinagar, Goa, Gurugram, Guwahati, Hyderabad, Bhopal, Indore, Jamshedpur, Kochi, Kolkata, Lucknow, Mumbai, Nagpur, Noida, Nashik, Patna,[88][89] Pune, Thiruvananthapuram, and Varanasi.

Asia (excluding India): Bahrain, China, Israel, UAE, Hong Kong, Indonesia, Japan, Malaysia, the Philippines, Saudi Arabia, Singapore, South Korea, Taiwan, Thailand, and Qatar.

Oceania: Australia.

Africa: South Africa, Morocco.

Europe: Belgium, Denmark, Finland, France, Germany, Hungary, Iceland, Republic of Ireland, Italy, Luxembourg, the Netherlands, Norway, Portugal, Spain, Sweden, Switzerland, and the United Kingdom.

North America: Canada, Mexico, and the United States.

South America: Argentina, Brazil, Chile, Colombia, Ecuador, Peru, and Uruguay.

TCS is one of the largest private-sector employers in India, and the fourth-largest employer among listed Indian companies (after Indian Railways, Indian Army, and India Post). TCS has crossed more than 500,000 employees as of 8 July 2021.

Building a learning culture for Remote employees?

Learning is an important part in the growth of any organization, and building a culture that encourages and empowers this is essential.

Photo by fauxels on Pexels.com

Through adaptive learning an organisation can build a learning culture for remote employees. They can be given a set of problems to solve online and make observations on qualitative and quantitative financial parameters such as rating, growth and financial stress.

With the flexibility to take the test multiple times, employees are motivated to acquire relevant skills. Instructors can review, curate, and assign multiple projects for employees to solve and enhance skills.

This solution is approved by the Ministry of Education under NEAT program and was implemented with learners at Indian School of Business.

Moreover, when employees are rewarded for enhancing their skills – with better roles or pay – there is always incentive for these remote workers to keep signing up for more workshops, courses and adaptive learning.

Photo by Christina Morillo on Pexels.com

To build a future – ready remote workforce, one needs to go an extra mile to ensure learning in the virtual environment

Reference

http://www.timesofindia

http://www.badrinarayan.com

The Do’s and Don’ts of a Group Discussion (GD)

What is a GD?

Group Discussion (GD) refers to a methodology generally used in selection processes, such as those of companies and colleges, wherein a group of individuals are brought together to interact and communicate with one another. On the basis of such interaction, many personality traits and behavioral characteristic are determined by the examiner or conductor of the GD. An individual’s interpersonal skills, leadership qualities, social traits, public speaking skills, etc. can all be judged through their performance in a group discussion. Generally, in a group discussion, a topic or problem is given to the group, and all the members are allowed to interact with one another, sharing their own knowledge, ideas and solutions to the problem. Some people might be assertive and open about their ideas, while others might be more reserved and unwilling in the sharing of theirs. All these qualities are identified and recorded, to be later used in the selection of capable individuals.

Organizations are able to determine whether particular applicants have the qualities they are seeking in prospective employees or recruits. The topics given in a group discussion vary depending on the type of GD being conducted. These include; ‘Topical’ group discussion (based on current affairs or current trends), ‘Case Studies’ (a complex situation to be interpreted is given to the group) or ‘Abstract’ group discussions (based on abstract topics without any set direction or flow). The specific qualities that might be tested in a GD include; confidence, flexibility, reasoning skills, leadership qualities, creativity, knowledge, patience, communications skills, etc.

There are certain essentials to be followed, as well as certain essentials to be avoided when taking part in a group discussion. These can be enumerated as the ‘Do’s’ and ‘Don’ts’ of a GD;

Do’s

  • Be an active listener. This involves intently listening to what other people have to say. Proper listening is arguably more important than constantly talking in a GD.
  • Be as natural as possible. There is no need to be overly formal or address everyone formally. One must speak as if he would normally speak in such a setting.
  • Be coherent and reasonable when talking. The points made should be easy for the others to understand and should also be logical such that they contribute to the topic at hand.
  • Be brief and precise. Talk on a point for a reasonable amount of time and deliver the point briefly. This retains the attention of others and makes the point simple and accurate.
  • Be polite and respect the contributions of other members. Even if there is a disagreement, this should be done in a polite manner without pointless quarrels.
  • Be as positive as possible and do not try to dominate others. Positivity implies being warm and kind with others, since it is a discussion and not a debate.
  • Be an active speaker in case knowledge of the subject is vast. This could involve initiating the discussion, providing facts and figures, or even being slightly assertive.
  • Be conscious of body language. Although it is necessary to be natural, one must also keep in mind to follow appropriate body language (making eye contact while talking, etc.) and dress appropriately.

Don’ts

  • Get angry or become too aggressive. One must keep their emotions in check while participating in a GD as anger can cloud analytical skills and rational thinking.
  • Interrupt others while they are talking. This is a sign of poor manners and will reveal certain deficiencies in character, which people will scorn at.
  • Try to initiate the discussion or be assertive while lacking knowledge of the topic at hand. The lack of knowledge and impulsiveness will become evident from the points made.
  • Make points which are irrelevant or random and do not contribute to an understanding of the topic. Such points disrupt the logical flow of the conversation.
  • Shout and argue with someone if they try to counter your point. It is not a debate, and neither is it a competition. Some mutual disagreements may occur.
  • Speak with lack of confidence or uncertainty about the point being made. When one is speaking, he should do so with confidence and surety in himself
  • Try to dominate the discussion or get personal with somebody. Maintain a calm demeanour and ensure that a sense of respect is prevalent throughout.
  • Be restless and display poor/negative body language. This will portray a lack of social etiquette, poor manners, and a sense of disrespect to all the other members in the GD.

Hence, these are some of the main do’s and don’ts of a group discussion. Following these will allow individuals to gain all the necessary skills and benefits from a GD.

ENGAGING CONTENT WRITING TIPS ON AFFILIATE MARKETING

People who are flourishing as an industrialist thinks of a way to grow their business. The best way is to look for an alternate income. An alternate income doesn’t mean starting a new business but, a way of finding customers and supporters.

The best way to earn money is affiliate marketing. If you don’t have an idea on affiliate marketing, have one now. With affiliate marketing, the customer buys the product, the company gets a new customer and the affiliate also gets a commission. Marketing products is an effective way to increase product sales.

So, the content you provide must be engaging that the readers can read and get clarified with their doubts. Here are some tips to write engaging content for affiliate marketing.

10 TIPS TO WRITE ENGAGING CONTENT FOR AFFILIATE MARKETING:

1. UNDERSTAND THE CONCEPT:

     Affiliate marketing is a marketing strategy that makes the product owner earn money by letting on third persons sell or promote their products. The third person is an affiliate. An affiliate promotes the products through blogs, articles, social media platforms, and other possible ways. An affiliate finds the product he likes, promoting it to others, and earns commission by selling it.

Here, this is the basic concept of affiliate marketing. Understanding the concept and using your own words to write the article. Understanding is the basic step in writing engaging content. Without understanding, you can’t write a reader-friendly article.

2. DO RESEARCH:

     For writing an article, you should do research and make notes of the key points you searched. Use advanced search options and avoid the sites with mistakes. The information you gather through research should be reliable.

     The quality of your content relies on the research make. You should do extensive research and follow the content path.

3. INVOLVE PUBLIC OPINION:

     One should know people’s feedback on a product and need to know what they feel about the product. Keep yourself in their shoes and note the pros and cons of a product. An affiliate should gain trust by making people satisfied with the product. By doing so, the people will feel the product you recommend will be trustworthy.

     A writer should include a public opinion on the product and write content based on those opinions. A reader should think the writer cleared all their doubts and queries about the product. The content you write should answer the questions which people search for.

4. ADD RELATED DATA:

     Adding data to content makes readers interested in your article and will read it. Add data and statistics related to the product. Data can be attracted more by people than a word or sentence. Data and statistics have a sight of attraction towards the people. Try to add data related to the product and make the content engaging and reader-friendly.

15 Best Affiliate Marketing Networks in India in 2021

5. USE SIMPLE KEYWORDS:

     Always remember  Search Engine Optimization (SEO) and keyword search play an important role in affiliate marketing. It is not enough just to publish your content on an affiliate website but should also increase web traffic.

You should know the basics of SEO and keyword search which help in increasing web traffic. One must know what keywords people would search for a related topic and use those keywords. Understand how the keyword you use intends the keyword search and analyze it.

For example, A person searches for “How to start a vlog” for content you want to create. A vlog means a video log or video blog where people post their short videos. What the person’s intent behind the search will induce the direction of your article. Whether the person wants to start an individual vlog? Or he wants to know the steps in the vlog? This will lead to a search accordingly.

One fine idea is to search for the keyword yourself in the search engine and get to know more about it. Use anchor phrases that are not wordy or spammy.

6. DRAFT QUALITY CONTENT:

     As we know, content marketing is one of the best ways to advertise a product. Write more simply so that people can understand your thoughts easily. The quality of the content lies in its originality. Try to use your own words to draft it. The content you provide must answer the question “how to” because people search for the sample or product review before buying it. So, your content must clear all the doubts and queries of the reader.

Focus on the main theme of the content. The content you provide must be trustworthy and should be reader-friendly. Writing the content with good English and using simple keywords can make the content engaging. The content you draft must be unique that express your company’s personality.

7. ADD PROPER AFFILIATE LINK:

     Affiliate links help in increasing the online performance of an industrialist. If you want to add some affiliate link, take some time and research it properly. Because affiliate marketing is based on the concept of sharing and publish online platforms.

The content you write must attract the target audience. Furnishing high-quality content will help you to attract the target audience which involves the adding of proper affiliate links. Provide some information about the affiliate link you provide.

For example. High ticket affiliate marketing will be the best one for a beginner affiliate. It is a program that provides commission per referral. This high ticket affiliate marketing will allow you to earn more without any effort from your side. Provide some information about the affiliate link you provide. Promoting high ticket affiliate products is one of the most profitable affiliate programs nowadays.

8. USE SIMPLE ENGLISH AND SHORT PARAGRAPH:

     The content you draft must not be too wordy.

  • Use simple English to draft the content and make it reader-friendly.
  • Avoid the use of passive voice, use active voice instead.
  • Avoid overuse of prepositions.
  • Use contradictable words or sentences.
  • Use a shorter paragraph than a longer one. Because people will like it when it’s simple and understandable. Using longer paragraphs may irritate the readers to finish it.

9. BE SINCERE:

     Be sincere while writing the content. Don’t make up a story that people will buy your product. When you are true, people will always buy the product you recommend. So, give your true research ideas and visual treat. If you find any fault in the product you recommend mention it in your article.

Give the positive as well as the negative feedback of the product. In this way, people will feel your article trustworthy. If the article only has positive views and no negative views, it will make people not trust your article. So, be true to the people and yourself.

10. PROOFREADING:

     Proofreading is a way to correct the errors in the article you drafted. The article may have grammatical errors, punctuation errors, etc. So, take proofreading seriously while writing an article. Proofreading is important because, if the article you drafted is published online and contains some errors, it will influence your career.

Proofread your content with the help of some error-checking tools such as Grammarly etc. Check your content before publishing it. It is important to produce an article without any errors in it.

These are some tips to write engaging content for affiliate marketing. However, affiliate marketing is the best way to earn money without any effort. Just follow the tips and make your content engaging. Then what are you waiting for? Start writing your content soon. Affiliate marketing is a money-making side in which its price will rise to $16 billion in 2021.

Read more;

All about Horoscope

A horoscope (also known as a natal chart, astrological chart, astro-chart, celestial map, sky-map, star-chart, cosmogram, vitasphere, radical chart, radix, chart wheel, or simply chart) is an astrological chart or diagram that depicts the positions of the Sun, Moon, planets, astrological aspects, and sensitive angles at the time of an event, such as a birth.

Photo by RODNAE Productions on Pexels.com

Horoscope comes from the Greek words ra and scopos, which mean “time” and “observer” (horoskopos, pl. horoskopoi, or “hour marker(s)”). It is utilised as a means of divination for occurrences related to the time period it symbolises, and it is the foundation of astrology’s horoscopic traditions.

The horoscope depicts the skies as a stylised map over a certain area at a specific time. In most cases, the viewpoint is geocentric (heliocentric astrology being one exception).

The chart includes the positions of the actual planets (including the Sun and Moon), as well as entirely calculated features such the lunar nodes, house cusps (including the midheaven and ascendant), zodiac signs, fixed stars, and the lots.

Aspects are angular relationships between planets and other points that are commonly determined. 

The vernal point (the first day of spring in the northern hemisphere) is defined by the tropical zodiac as the first degree of Aries, although the sidereal zodiac permits it to process.

Many individuals are perplexed by the distinction between the sidereal and tropical zodiac signs.

t is worth pointing out that the sidereal signs and the tropical signs are both geometrical conventions of 30° each, whereas the zodiacal constellations are pictorial representations of mythological figures projected onto the celestial sphere based on patterns of visible star groupings, none of which occupy precisely 30° of the ecliptic.

So constellations and signs are not the same, although for historical reasons they might have the same names

An astrologer must first determine the exact time and location of the subject’s birth, or the start of an event, in order to generate a horoscope.

At the same time, the local standard time (adjusted for daylight saving time or wartime) is transformed into Greenwich Mean Time or Universal Time. To be able to calculate, the astrologer must translate this to the local sidereal time at birth.

Photo by RODNAE Productions on Pexels.com

The astrologer will then examine an ephemeris, a set of tables that displays the positions of the Sun, Moon, and planets for a given year, date, and sidereal time in relation to the northern hemisphere vernal equinox or fixed stars for a given year, date, and sidereal time (depending on which astrological system is being used).

The horoscope is divided into 12 sectors that circle the ecliptic, beginning with the ascendant or rising sign on the eastern horizon.

The houses are the 12 sectors, and there are several techniques for computing these divisions. Since the 19th century, tables of dwellings have been issued to make this otherwise difficult work easier.

Horoscopes and the zodiac sign have always been popular, and they continue to be so today. From celebrities to the ordinary population, there are a large number of devoted fans.

It can be tough to accept that astrology is not based on scientific facts and is a pseudoscience when there are so many believers and perhaps a personal connection to the horoscope or the zodiac.

Reference

http://www.wikipedia.com

http://www.timesofindia.com

http://www.elle.com

Content Writing As A Career

Over time content writing has evolved enormously in the market. Content writing as a career provides a tremendous opportunity. In today’s world, many big firms are hiring content writers exclusively to provide content solutions to clients. 

This brings us to the question that if content writing has such potential, What do I need to become a content writer? What are the career opportunities? Salary Expectation? Well, you will find all the answers needed in this article. 

What do you need to become a content writer?

While many of the companies prefer hiring an individual who has a degree in literature or journalism & mass communication, one with excellent writing and communication skills is also welcomed by the companies. In short, anyone with good writing and communication skills can apply for it. Also, thorough knowledge of the field you are writing about is always a plus point. 

What are the career opportunities?

Looking at the demand for content writers, it can be said that the demand will stay longer in the industry. Besides taking a job in a firm one can also become a freelance writer or a full-time blogger. Mentioned below are some of the different fields of content writing:-

I) Public Relations Writing: These days, most of the corporate hire in-house writers to write their newsletters, press releases, and bulletins.

II) Technical Writing: It mostly deals with literature like user manuals and do-it-yourself kits, etc.

III) Marketing Content: In this field, a writer should be able to attract customers through catchy headlines and slugs. As a marketing content writer, one needs to be creative to attract the attention of consumers and convince them. This type of writing includes brochures, fliers, etc.

IV) Web content: As websites need to update their content to stay fresh and relevant, they hire content writers. 

V) Others: Some of the other fields of content writing includes – health, lifestyle, financial, children’s writing, academic, copywriting, and fashion.

Salary Expectation

As an experienced freelance writer one can earn up to Rs 40-50 thousand in a month. And for the content writers working for a firm, the salary varies from company to company. The average starting salary for a content writer ranges from Rs 15,000 to Rs 20,000 per month. 

If you think you are made for writing then you should give content writing a short. 

IS PAPERLESS OFFICE A REALITY OR NOT?

While going completely paperless might not be a reality as of now, but the changes that comes with the modern office are encouraging companies to do so.

PAPERLESS OFFICE:

A paperless office is a work environment in which the use of paper is eliminated or greatly reduced. it is done by converting paper and other documents into digital form. It is a workplace that has minimal paper-based processes.

BENEFITS OF PAPERLESS OFFICE:

There are many perks of paperless office. Some include

  • Strengthened Document Security & Confidentiality
  • It has easy access to data.
  • Eliminating paper work helps you save money spent on printing and storing documents.
  • Less paper waste means decreased carbon footprint.
  • Adhere to Audit Guideliness.

DISADVANTAGES OF PAPERLESS OFFICE:

As the proverb goes “A coin has 2 sides” likewise paperless office also has its own disadvantages

  • Software Maintenance is a huge problem.
  • Legal and Compliance Issues arises.
  • Difficulties in Digitalizing Existing Documents.
  • Security Risks and Viruses.

WHICH IS BETTER?

In case of paper office, paper documentation simply looks more professional. Paper office is that it doesn’t cost a whole lot of money and its much cheaper. Ultimately, it’s much easier to conduct business with a paper-filled office. In paperless office the amount of clutter that can be reduced. Sending big documents and leaflets to business clients can be done at the click of a button. Documents that may have been misplaced or lost entirely can be found with a quick search of the hard drive. Therefore both has its own side of story. To conclude which one is better is still a debate and also a matter of choice.

PAPERLESS OFFICE A REALITY OR NOT?

In this pandemic, paperless seems more likely and imperative. However road to a fully paperless office seems like a long one as of now but it is definitely possible in near future.

Corporate Governance in Indian Companies

Introduction

Corporate Governance refers to the framework in a company comprising the generally accepted practices, policies and processes according to which the firm operates and is managed.

Corporate governance has become an essential component in the functioning of a company, and it has the potential of causing an improved or enhanced market performance. Corporate governance primarily focusses on creating transparency, accountability, and disclosure in the corporate environment. In other words, it promotes ethical practices in the company, allows for efficient communication of information, and proper allocation of responsibility. Another important function of corporate governance is to maintain a judicious balance between the interests of the stakeholders and board of directors. The board of directors are primarily responsible for the operational decisions and processes of the company, and it is imperative to outline their authority with respect to the stakeholders to ensure mutual cooperation and corporate success.

With regard to India, corporate governance has been on the up rise mainly due to globalization and liberalization. The SEBI had made the first ever regulations on corporate governance in 2000, based on the recommendations of the Kumar Mangalam Birla Committee Report and Narayan Murthy Committee Report. With the many national and multinational corporations coming up in India in the face of globalization, there was a need to introduce corporate governance so as to confront the competition that has arisen. Therefore, it is apparent that good corporate governance ensures mutual cooperation and protects the long-term interests of the shareholders. The question then arises whether good corporate governance is also proactively helping companies in their regular financial performance.

The Effects of Corporate Governance on Financial Performance

The financial performance of a firm indicates how successful it has been in its business, and whether it has been able to effectively use its assets in generating revenue. The role that corporate governance plays in benefiting financial performance of Indian companies has been studied extensively over the past years, and varying conclusions can be derived from these studies. The many variables and principles of corporate governance have been studied in the Indian corporate environment so as to ascertain their impact on financial performance. These can be consolidated as such:

  • Board Size: A study conducted by researchers Kathuria and Dash observed the influence of the Board size on financial performance of Indian companies. The results showed that performance improved when the size of the board increased, and that a smaller board of directors was generally not influential in financial growth. Corporate governance principles necessitate that the board of directors collaborate with the other corporate entities so as to ensure better performance.
  • Board Independence: An independent director is one who does not have any vested interest in the company, and works solely to improve the corporate position and credibility of the firm. They also play a large role in enforcing corporate governance standards. Numerous studies conducted with regard to board independence in the Indian context have showed that a larger proportion of independent board directors is associated with improved financial performance.
  • Board Meetings and Committees: As corporate governance principles require the company to maintain transparency and disclosure, conduction of regular board meetings is required. It has been found that Indian companies conducting regular board meetings has caused a better financial performance, as there is constant discussion of the company’s operations and decisions are made that positively impact the company.

Therefore, from the research conducted, it is evident that sound corporate governance and its implementation in Indian companies has the potential of positively impacting financial performance and growth. Some of the more general reasons why corporate governance is seen as a stimulant of financial growth are:

  • Increased access to financing
  • Higher firm valuation
  • Improvement in operational performance
  • Reduced risk of financial crises

Conclusion

Ultimately, it can be inferred that the impact of corporate governance on Indian companies has been known to be favourable for the most part. However, it is important to highlight an important point here. It cannot be concluded that corporate governance has a positive effect on all Indian companies, or for all companies in general. For some there may be an insignificant impact, while for others there might be no impact at all. However, for most companies in most industries, corporate governance implies support in the financial position. Factors mentioned in this paper such as board size, independency, composition, meetings and committees mostly seem to show a positive relationship with financial performance of Indian companies.

The primary goal with which corporate governance is introduced into a company is to increase transparency, disclosure and accountability, which subsequently gives way to other long-term benefits including financial stability and growth. Therefore, many Indian companies are increasingly looking to practice corporate governance. In conclusion, despite the fact that there is no consensus on whether corporate governance has an undeniable positive impact on financial and firm performance, it can be said that it helps the company in many facets regardless.

Jobs for the Future

There are two reasons why students are interested in sustainable management studies.

Photo by Magnetme on Pexels.com

Youngsters are now facing the impact of climate change themselves. Many of them have experienced-led disasters such as floods and cyclones, more than their previous generation did.

Second, there is growing awareness on the regulatory requirement and the investor’s demand, said Jagdish Ratnani, a Professor.

Nevertheless, the fact is that many jobs of the future will require hordes of managerial talent who understand ESG. Its a great career opportunity, Aditya Shelar, a student at IIM Lucknow, thinks that business in future will think beyond numbers and they would need people who under- stand a range of issues.

The transition to electric vehicles, higher solar power adoption, green practices in real-estate as well as carbon neutral policies will all require manpower that drive these shifts.

Environment and sustainability will have to be embedded in both corporate thought and actions. Its a requirement for branding, for raising funds, and to capture young and aware consumers. Institutions will increasingly adopt that in the classroom and beyond. It was said by Gopal Sarangi of TERI Institute of Advance Studies.

Photo by Angela Roma on Pexels.com

Some firms want to evaluate if their manpower is conscious about ethical business strategies. Some firms want to evaluate if their manpower is conscious about ethical sourcing, environment reservation, SGD goals like equality at workspace, the side effects of child labour and fair wage.

All this will fuel demand for more courses in B- Schools.

Reference

http://www.intershala.com

http://www.timesofindia.com