In the modern day where internet connectivity is more than a need, Router plays and important and essential role in making life easy and simple.

BUT, WHAT IS ROUTER?

A router is basically a networking who’s work is to forwards data packets between computer networks. It is a small box that lets all of your wired and wireless devices use internet connection at once and also allows them to talk to another without having to do so over the internet. The router is connected to 2 or more data lines from different IP network. Routers works is to perform traffic directing functions on the Internet.

6 TIPS BEFORE YOU BUY A NEW ROUTER IN 2021:

Apart from the pandemic also it has been an unpredictable year with a lot of sudden boom in education, in work and in the whole world. The world now revolves around internet. There isn’t a second in a day that goes without internet, starting from E-learning, work from home, business meeting, online shopping, grocery shopping to chilling via Netflix, YouTube and much more. Therefore a well equipped router with a good connection is mandatory. Here are 6 tips that one should keep in mind before buying a router as the world is already heavily dependent on internet.

• IN BUDGET:

Routers varies in price range starting from rupees 700 to even rupees 83,000 and above. It is necessary for a router to last long without being damaged. So it is always a good option to buy router that is a little bit expensive so that it would be well equipped and also last for a long time. The person who is going to invest in a router should be aware of the price range well in advance so as to avoid fraud and to make it worth the price.

• AREA COVERAGE AND NETWORK:

Area coverage plays a crucial and important role in buying routers. More the coverage , better the signal. Choose a correct location to install the router for best results . Also it is good to have information about the type of the network. Letters at the end tells us a lot about the network. Letters ‘ac’ at the end indicate that the network is fastest whereas letter ‘b’ at the end indicate that the network is slowest. While installing check the USB port, check for damages if any and most important is to check the antenna. Apart from these ensure if the wires are not entangles, check the room is dust free, and make sure the router is clean so as to avoid network issues. Also select a dual band to have a broad and better coverage.

• ROUTER SPEED:

People always end up buying routers with a much slower speed so as to save money and get disappointed with the result. So one important thing to keep an eye on is the speed of the router. Speed of about 50Mbps to 100Mbps would be pretty good for homes with 3 to 4 people. 2000Mbps is the fastest of any major residential internet provider. The Nighthawk AX12 is one of the fastest Wi-Fi routers present in the market. Incase you have Alexa or smart TV then you would require both good bandwidth as well as good coverage. So buy your router accordingly.

• SECURITY:

While buying a router make sure you have the freedom to change and set the password of your own and also you have the complete control over your system as it is very important for security reasons. As we all know safety stands first , make sure your network is not easy to hack. If your router is secure then you can totally be stress free.

• KNOW THE BEST:

Know what’s the best before buying anything. One of the best router in the market is mesh WIFI. Mesh WIFI is directed to be a whole home WIFI system. It provides un interrupted internet connection and also a plus point is that is it modern than other routers. Also it is easy to set up and it is uncomplicated which makes lives easier. The best thing about this mesh WIFI is that it is connected to your devices through an app and if any issues arises it will address the issues as quickly as possible unlike the normal routers in which one has to call the service provided for help which sometimes go unanswered and takes forever to solve the issue. WIFI 6 is another such router.

• LIFE SPAN OF A ROUTER:

However a router has several features but at the end of the day it is a man made thing and it will eventually wear out. Just think about how much the router is been used everyday so it will affect the router after a period of time. The current lifespan of a router is about 5 years which is approximately 20,000 hours after which it needs to be upgraded for it to have best features and performance. If it shows problems like internet dis connectivity, taking longer time to download and poor signal then its high time to change and upgrade a new router. Ensure that you confirm the lifespan of the router before purchasing.

With all the tips one can easily purchase and set up a router leaving behind all the hassle. As already mentioned earlier router is a mad made device so it cannot be 100 percent perfect but with all these tips and tricks one can for sure be able to get an ideal router.

WHAT IMPORTANT BRAND ATTRIBUTES LEAD TO AN INCREASE IN CUSTOMER LOYALTY?

In today’s world, creating loyalty is a huge deal and that too in the business world to keep up to the loyalty of the customers is one big task.

Customer loyalty and Brand loyalty are closely linked but they are actually 2 different concepts. There’s only a thin line that is in between the two. The major difference between the customer loyalty and brand loyalty is that customer loyalty relies on spending overall power on consumers whereas the latter one is all about customer perception of you. Brand loyal customers will be committed to a brand irrespective of price,

Statistics shows that even your loyal customers are likely to shop around. As per reports 82 % of adults are loyal to their brands, 54 % are reported to be switching their brands and 13 % are reporting that they will not shop around if they are loyal to a particular brand or company.

BRAND ATTRIBUTES THAT DRIVE AN INCREASE IN CUSTOMER LOYALTY:

Now-a-days customers are most savvy than ever before. Therefore the values or attributes that drives an increase in customer loyalty are

• Trust
• Honesty
• Respect
• Responsibility
• Compassion
• Customer service
• Social media
• Discounts and offers and last but not the least
• Nostalgia.

TRUST:

As the quote suggest “To be trusted is a greater compliment than being loved”, Trust is the base or rather a foundation to loyalty. The brand has to be trust-worthy in order to win the consumers heart. When a brand earns trust from its consumers it’s when the brand benefits huge. When consumers have enough trust on the brands, they not only purchase stuffs from the brands but also stand up, advocate and defend the brands reputation when needed and in turn show their loyalty towards the brand. Trust has very clear ties to loyalty. Statistics shows that 62 % of consumers stated that they are loyal to the brand they trust.

HONESTY:

When a brand is being built, most brands owners shift their attention towards their product. But it’s not all about it. Honesty is a key trait that attracts most customers but a very few brands keeps an eye on it rather than focusing on money. Being transparent helps you to be honest. Be willing to answer questions and showcase the real side so as to be honest. Willing to accept mistakes is also another trait of being honest but quickly try to change your flaws rather than hiding it. Try sharing testimonials and customer reviews so that new customers get to know that your brand is honest and trustworthy.

RESPECT:

While consumers try to purchase quality and good stuffs they also expect or desire respect from the brands. Reports shows 42 % of consumers don’t have loyalty towards the brands and for the most part, the reason for this is due to the arrogance the brand throws up on their consumers and also the spread of fake news.

RESPONSIBILITY:                                        

As consumer expectations are on another level, it reflects on corporate responsibility. Studies suggest that corporate responsibility increase in consumer’s value. Corporate responsibility has both direct and indirect nature. Corporate responsibility ha a greater value in today’s business and economy and it also supports communities outside financial side of business.

COMPASSION:

The act of compassion can turn a frustrated and angry customer into the brands biggest advocates and defenders. When staffs act compassionate towards customers, it can increase satisfied and happy customers which in turn increases customer’s loyalty. Studies says that 80 % executives feel that they understand the need of the customers but only 15 % of consumers agree to the statement. Only when this condition reverse, the brands will be able to attract more loyal consumers. When being compassionate the brand will be able to connect with and affirm to customers feelings. It helps customers to feel heard about their feelings.

CUSTOMERS SERVICE:

Customer service plays a major factor in customer loyalty and brand upliftment. It’s because the customers decide whether to purchase from the same brand the next time based on how well the customer service is. It’s based on how well the customer is been provided by the product and sold. The main key in customer service is consistency. Not to forget, even after the stuff has been shown it is the customers service responsibility until they choose to decide. Great customer service can improve customer retention and it can repeat business. A good customer service can improve new customers through positive feedbacks and reviews.

SOCIAL MEDIA:

Social media in itself plays a vital role in this modern day and adding to it customer service through social media is nothing short. It creates platform for interacting, writings complaints, giving feedback and reviews. Social media store has now become everybody’s cup of tea as it is easy to handle and comes with a lot of advantages. Shopping online has now become a trend than in store shopping and it is pretty good as it serves the purpose in this pandemic time.

DISCOUNTS AND OFFERS:

Still offers and discounts seem to hold a lot of clout among consumers. If the stuff from discount section seems to be valued and are of good quality then the consumers will stay loyal to the brand and it can also increase consumers. Reward card and gift card can also be a part of these offers which in turn attracts consumers. But apart from this loyal customers will be committed to a brand irrespective of price.

NOSTALGIA:

Nostalgia, a powerful human emotion has a potential to influence customers to buy stuffs that they don’t really need but rather it’s a want that urges them to purchase. This can mainly help the brand that sells stuffs from the past or even when a particular customer has some sort of back story to a particular stuff. Well, keeping the customer satisfied and happy is a hard task but it’s absolutely worth it if you want to invest in a brand. It’s the little details that has to be given attention to so as to run a brand that is customer friendly which in turn increases the customer’s loyalty.

INDUCTION COOKTOP:

As the proverb goes “The kitchen is the heart of the home” and so the utensils play an important role in this process.

Kitchen is where ones creativeness flourish. Be it the recipes passed from generation to generation or trying out something new, everything is a creative process that is poured out of love and care. And for this, and equipped kitchen is a must so that the process is not interrupted.

And when ones thinks of equipped kitchen, the one thing that immediately comes to mind in this modern world is induction cooktop as it makes life easy and simple with its advanced features.

WORKING:

It basically works on the principle of electrical induction rather than thermal induction. An induction hob contains copper coil underneath the ceramic plate which helps transfer electrical current to the cooking pot which in turn transforms as heat to the pot.

SAFETY FIRST:

While cooking can be the love for many people but safety is an important thing to keep in mind. Unlike gas stoves that rely on exposed flames induction cook top are safer and there’s no risk involved. There is no release of nitrogen dioxide and particles into the air unlike in gas. They avoid combustion of gas.

ADVANTAGES:

• The foremost reason to have an induction cooktop is that it makes cooking faster. That to in this modern world where cooking is a time consuming process, this makes life easy.
• They are planet friendly. It uses less energy and lower residual heat. Thus lower energy bills.
• They are safer. They use the electromagnetic reaction to heat the contents and not regular burners which makes its much safer.
• They are mess free. Food seldom sticks on it.

Every job in the medical field is as important and as responsible as a doctor. Pharmacists do take a special part in the medical industry who basically undergo a rigorous education, training and take tests before becoming a complete pharmacists. They are typically a health care professional who fills up the prescriptions and educate the customers about it. RPh is the one requirement for the pharmacist’s job.

But what is RPh? – answer paragraph

RPh stands for Registered Pharmacist. It is a degree that is required to gain knowledge to become a pharmacist. RPh is basically a license to practice pharmacy.

RPh title:

RPh is all about practicing in the field of pharmacy. RPh title is a title that’s been awarded to pharmacists when they are been registered by national pharmacy council of one’s country. Also this title is valid and authentic. It is basically an evidence that their name and qualifications are now registered at national level. Also to note that when they hold this title they are not allowed to practice in any other country unless and until the person passes the exam of that country and gets registered as a pharmacist in the particular country. When the person holds this title then that particular person is allowed to practice only in one country.

Why is RPh title necessary?

One gets an RPh degree after a Pharm D degree. Pharm D is not the end in the pharmacy field. Therefore RPh title is essential to increase one’s worth. It is necessary to stabilize one’s Pharm D degree. There are lot of task that cannot be performed by Pharm d degree holders. Therefore it requires an RPh title to perform further operations.

Advantage of having RPh title:

By having an RPh title one can own a pharmacy by the help of license whereas unregistered pharmacists cannot own a pharmacy of his own. They can also apply foe government jobs. You have flexibility in making your own schedule and enjoying it. You have a substantial income on your hand.

Educational path:

To work as RPh it is necessary to complete a bachelor’s degree in pharmacy first which would take 4 years after which one should take an aptitude test for pharmacists based on score in college grades. Then, one can attend a Pharm.D program where one can get an RPh degree. RPh is a plus point for Pharm.D holders.

Duration:

This can take about   to 6 years to complete.

To be licensed to practice as a pharmacist and earn an RPh title, a Pharm.D. Degree is a prerequisite.

After bachelor’s degree of 4 years, one needs to take Pharm.D as a professional degree after which RPh is given as a licence to practice.

Steps involved to earn an RPh:

• Dual degree program:

Earn your bachelor’s degree alongside your doctor’s degree which make take up to six to seven years to complete.

• Doctorate only program:

Those who already have a bachelor’s degree in chemistry or biology can take this course which takes up to three to four years to complete.

• Pass Admissions exams:

One have to take and pass all the admission exams that comprise of topics such as biological processes and quantitative reasoning. Passing scores are decided by individual schools.

• Find an Internship:

One has to complete internship in one’s own state according to state requirements as it may vary from one location to another location.

• Pass Licensing exams:

After the internship process the particular individual has to take two licensing exams ,North American Pharmacist Licensure Exam (NAPLEX) and either the Multistate Pharmacy Jurisprudence Exam (MPJE) or a state equivalent.

• Register to practice:

Register to practice and earn your license according to your state guidelines as it may vary state to state.

Job opportunities:

Registered pharmacists work in

• Research labs.
• Clinics.
• Government and military facilities.
• Hospital and retail pharmacies.

Apart from these they can apply for government jobs like drug inspectors.

Job outlooks:

When it comes to pharmacist’s job, it is expected that there wouldn’t be a huge change happening up to 2028. Although demands are expectedly increasing that too in this pandemic period, they are projected to decline to about 3 % within 2029. However they are projected to increase in some health care. They are expected to have a great role in pharmacy operations rather than in drug stores.

What do they do?

They primarily focus on safety and effective use of medications. They administer vaccines. They have enduring compatibility with patients and try to do the level best for them. They are the ones who inform customers about the medicines. Dealing with lives is not an easy task, in that case medical industry insurance is a must. Pharmacists have the responsibility to work with insurance agencies and make sure that all the medicines the safe. Besides all these they also work and conduct pharmacy technicians. They check the prescriptions to avoid any allergies and negative effects. They also consult patients and by that ther aim to achieve

• Maximum benefit for medications.
• Educate the patients about the need for storing and using drugs.
• Minimize the side effects.

They are also well versed in conducting screenings.

Why to choose RPh as a career?

Being a pharmacist is equal to being a doctor and saving lives. They have powerful impact on patience medication and play an important role in positive health outcome of the patient. Also to note that they have a career that is stabile all the time and it’s also flexible. It also pays a way for a good and handful earning. It has a brighter further that too in US where American are living longer and population of patients increasing with age, there is a high demand for pharmacy services. With the degree of pharmacy and RPh one can start their own business and establish one’s own career and one can be their own boss without the need for working under someone. It is to be noted that they have a high growth potential that too where medications like biosimilars are becoming a huge part of pharmaceutical industry and they are highly flourishing as the demand increases.

Salaries:

RPh salary usually varies somewhere between as low as $54,072 and as high as $118,956. According to the percentile RPh salaries vary.

According to statistics in US a 10 percentile RPh salary is $124,417.

25 percentile RPh salary is $131,701.

50 percentile RPh salary is $139,701.

75 percentile RPh salary is $148,801.                                 

90 percentile RPh salary is $157,086 as per June 28, 2021.

Also to note the average salary for certified technician is $15 per hour and $35,000 per year whereas it is $57 per hour and $110,000 per year for a pharmacists who holds an RPh title.

Designations:

As it is clear that only after Pharma D degree one can earn an RPh title. Therefore the designations used by the pharmacists can either be simply PharmD or simply RPh or both. It solely depends on the person or the pharmacist’s preference.

Example:  

• Helen, RPh.
• Sandy, PharmaD.
• Milan, PharmaD, RPh.

Conclusion:

As there are more than enough things said up it, to sum up RPh is all about practicing while having a license in hand. It gives the student the knowledge base for becoming a pharmacist. RPh is more worthy and gives value to the Pharm.D degree and it will also open the door for new opportunities in hospital as well as clinical pharmacy. It also pays ways for switching career in another country by registering there. Therefore this makes the RPh title legal and more valuable.

Frequently asked questions (FAQ):

1. What does RPh stand for/mean?

The term RPh stands for registered pharmacist which is basically a license given to the pharamcy degree holder you practice pharmacy.

• Are pharm.D and RPh same?

No, Pharma D stand for doctor of pharmacy whereas RPh is registered pharmacist. Is it worth to note that Pharma D is a professional degree whereas RPh is a license to practice pharmacy and is not a degree.

     3. How much money does an RPh make?

An RPh salary usually vary between as low as $54,072 and as high as $118,956. Majority of the time the salaries ate based and percentile and it may vary accordingly.

4. Is RPh a doctor?

They are medical professionals who undergo various training to earn the doctor of pharmacy degree after which RPh is an additional license to practice pharmacy.

• Can RPh use “Dr” before their name?

Though there are a lot of ongoing debate about the use of “Dr” in front of the name by a pharmacist and after several judgements it is said that a Pharma D holder can use the term “Dr” before their name as Pharma D refers to doctor of pharamacy.

• How long does it take to hold an RPh degree in US?

It requires at least a two year pre professional course or an undergraduate course which is followed by a four year academic or a professional course.

• What qualifications are needed for an RPh?

To qualify as an RPh one needs a doctor of pharmacy degree also called Pharma D which is a professional degree after which the individual has to pass national as well as state board exams to get the license to practice pharmacy.

Basically content writing is planning, writing and editing contents for web. It includes writing blogs, articles and scripts for video and also for podcasts. It also involves writing illustrations, e books, and other advertising content so as to improve outreach. It technically refers to online marketing. In this modern world where marketing and advertising go hand in hand, content writing plays an important role.

 SKILLS NEEDED FOR CONTENT WRITING?

Here are few skills that is necessary for writing a good and eye-catching content. They are

• Search engine optimization (SEO).
• Communication.
• Editing.
• Time management.
• Originality.
• Consistency.
• Creativity.
• Adaptability.
• Social media knowledge.

SEARCH ENGINE OPTIMIZATION (SEO):

SEO makes use of keywords and key phrases with the web content. Understanding SEO is a key factor in content writing. It helps to increase the site’s visibility organically thereby increasing the search engine research page rankings. It helps to tackle specific type of content and increase the exposure of the company’s target audience.

COMMUNICATION:

Communication plays a vital role in writing content as it helps in accurately conveying one’s message to the target audience. Through communication there develops a trust, integrity and helps in building relationship between the reader and the writer.

EDITING:

Content editing is a crucial part in writing blogs, articles and posts. Effective editing skills increase the value and quality of the content. It evaluates the overall formatting, font and the content of the document for visual optimization and thereby refines the quality of the content.

TIME MANAGEMENT:

As they say time and tide wait for none therefore time management is essential as it helps to manage the workload. It helps to avoid procrastination and prioritize the assignments based on the deadlines. If the time is managed properly then it leads to powerful and impactful outcome of results.

ORIGINALITY:

Each writer should have their own authenticity as it reflects on who they really are. It brings positivity to the reader and it develops a sense of reliability. Having a separate sense of authenticity gives a nice touch to the content that is self-owned.

CONSISTENCY:

Being consistent helps the writer to be relevant. It also helps to keep up with the current scenarios. Being consistent helps to keep audience engaged and in touch with the writers performance. It builds trust and strengthens reputation.

CREATIVITY:

Creativity is the key to be successful in the field of content writing because it is the creativity that reflects the longevity. The way one crafts their content is really important. As long as you think out of the box the longer you’ll be able to survive in a particular field.

ADAPTABILTY:

Being able to adapt is not everybody’s cup of tea. In this modern world where trends keep changing it is really important to adapt and keep up with the trend so as to be in the game. Being able to adapt does not mean to change one’s sense of originality. It simply means to be flexible.

SOCIAL MEDIA KNOWLEDGE:

In this world full of social media, understanding and having knowledge about it is equally important. Social media helps to find ideas for the content and also helps in studying and reviewing the content. It pays the way for collaboration.