Guest Post Guidelines for Eduindex News

 Here are the guidelines for writing guest posts:

  1. Relevance: Ensure the content aligns with the website/blog’s niche or theme. Tailor the topic to fit the audience’s interests.

  2. Originality: Provide unique content that hasn’t been published elsewhere. Avoid plagiarism and cite sources if necessary.

  3. Quality Content: Deliver high-quality, well-researched, and engaging material. Use reliable sources and offer valuable insights or actionable tips.

  4. Formatting: Follow the website’s formatting guidelines. Use subheadings, bullet points, and short paragraphs to enhance readability.

  5. Length: Aim for an appropriate length; typically, 800-1500 words, but check the website’s guidelines or previous posts for a reference.

  6. Tone and Style: Match the tone and style of the website or blog. Whether formal, conversational, or technical, adapt to the site’s established voice.

  7. SEO Optimization: Incorporate relevant keywords naturally without keyword stuffing. Include meta title, meta description, and alt text for images if required.

  8. Visuals: Use images, videos, infographics, or other visuals to complement the content, if allowed and relevant. Ensure they are high-quality and properly credited.

  9. Links: Include relevant internal and external links sparingly. Avoid over-promotion of personal or commercial links. Ensure all external links are credible.

  10. Author Bio and Contact Information: Provide a brief author bio along with contact information or social media links. Ensure accuracy and professionalism.

  11. Editing and Proofreading: Review and revise the content before submission. Check for grammatical errors, typos, and coherence. Consider using tools like Grammarly or Hemingway Editor.

  12. Submission Guidelines: Follow the website’s submission guidelines strictly. This includes the preferred format (Word, Google Docs, etc.), deadlines, and any specific requirements.

  13. Patience and Professionalism: Understand that the editorial process might take time. Be patient and responsive to communication from the website’s editors. Maintain a professional demeanor throughout the process.

  14. Promotion: Once the post is published, promote it on your social media platforms to maximize its reach. Engage with the audience by responding to comments or queries.

Send your guest post to news@eduindex.org

Blogger Vs WordPress: Which Is Better For You?

  There are two big-name services in the world of blogging: Blogger vs WordPress. No matter where you go on the internet looking for advice, these two names are nearly impossible to avoid because they play such an important role within the online content community.

If you’re just starting out a new blog, or making some major changes to your current layout, you’ll most likely be faced with the decision to choose between Blogger vs WordPress. Both are stellar services that are going to make your life as a blogger much easier, but ultimately, your decision must come down to one. So don’t cross over, let’s walk this path together and ensure that you don’t get lost in the wonder world of web, looking for answers.

blogger vs wordpress

Before we start!

WordPress as you might have noticed, comes in two different flavors, wordpress.org and wordpress.com. Seemingly same, but practically, not. Like in Blogger vs WordPress, hosting at wordpress.com is like renting a corporate apartment where the corporate is responsible for maintenance and facilitation of your place. While hosting at wordpress.org is similar to buying your own apartment, where you are responsible for your place’s security, maintenance and many others.

So, wherever in this post you see the word ‘WordPress’; know that it refers to wordpress.org.

User-Friendliness

WordPress is a clear front-runner in the blogging and web design community in terms of how many people actually use the platform. The founder of WordPress, Matt Mullenweg, provided eye-opening statistics that around 18.9% of the entire Internet runs on WordPress. Compared to a 2012 study done by Blogging.org, of all the actual blogs on the Internet, WordPress makes up 43%, Blogger 35%, and the remaining blogs are Tumblr or other less known services.

However, just because something is used more often than another, it doesn’t mean it’s easier to use. The problem with WordPress is that it wasn’t designed for beginners who just want to take up blogging as a side hobby. In order to set up your own WordPress blog, you have to have some previous knowledge of things like hosting, bandwidth, HTML and SEO practices. There are WordPress services out there that will help set up your site and get you online, but WordPress itself comes as a set of files that you are expected to download and configure to your own site.

Some hosting companies have made the idea of using WordPress a little bit easier with things like one-click downloads; but it’s still a pretty steep learning curve for new bloggers to overcome. You also have to deal with paying for the costs of hosting your site and acquiring the domain name. If you opt to use one of the many WordPress services instead of setting it up yourself, you’ll be stuck with a URL such as ‘yourwebsite.wordpress.com’, which takes away from the professional image you may be trying to portray.

Blogger is entirely based on Google and makes setting up a blog a breeze. With Blogger vs WordPress all you need to get started is to sign up for the service using your Google account, or make a new account like you would if you were setting up an email account. From there, Blogger takes responsibility for all your files, backing up the systems and the details associated with operating a content site like a database. Blogger is so much easier in terms of walking you through the steps, providing you with everything you need to be successful and it’s at little-to-no cost to you.

Design & Customizability

Hosting at WordPress means stepping into the Disney world. With hundreds of featured rich-customizable design templates, you would find yourself literally lost in the WordPress arena, ensuring that your site looks unique, catchy and simply marvelous to visitors. The wide array of WordPress templates include customized designs for nearly every walk of life including fashion, entertainment, music, health, kitchen, etc.

Blogger templates, some would say, are not responsive; but let me tell you a secret. With a little search online, you can find hundreds of free, highly customizable, responsive Blogger templates that you can easily integrate into your blog, so that you, and your site visitors stay in touch with your blog through their handsets. For WordPress, however, you don’t need to wander around. By default, it has rich and responsive native designs, making WordPress ideal for mobile bloggers.

Both platforms will allow you to make modifications to the theme and features of the site if you have experience or feel comfortable to use HTML and CSS. They also both provide helpful post areas for when you go to submit new content. These post areas will also include HTML and some basic functions to change the font style and the size of your text.

One design feature between the two that may tip the scale toward Blogger in the Blogger vs WordPress discussion is that Blogger is integrated with other Google services like Google Picasa. Picasa is a photo sharing site that will allow you to share all your personal photos, or the photos that you plan on using within your posts. These can then be accessed via the text editor when you are submitting content and can be easily included with the content.

Gadgets, Widgets & Plugins

Talking of plugins, WordPress provides you with thousands of easy to integrate plugins from security to multimedia, enabling you to add any feature or functionality in your site, in a couple easy steps. Users of this platform have submitted thousands of independent plugins that you can install for just about anything you would need, from SEO to E-commerce. There are so many interesting plugins available, that blog owners often make the mistake of cluttering their site with too many and distracting their readers from the content.

Blogger may not have as many plugins or widgets as WordPress, it does have enough to provide you with what you need. Blogger’s simplicity in many ways provides it with an edge over WordPress because you are able to focus most of your time in producing great content, instead of seeing how many bells and whistles you can add on the site.

The SEO Question

Not every person that starts a blog is looking to make money off the content; some people just like to write for the sake of writing. Whatever your goals are for starting the blog, search engine optimization – or SEO for short – is a key strategy in growing your readership, so others might enjoy what you have to share.

Over 1 quadrillion searches are performed via Google each year. The goal of most SEO producers is to implement strategies that can appease Google so that their content will be ranked higher up in search query results. Blogger is a service created by Google, so it’s obvious that they added their own formulas to the service to ensure that those blogs are doing what they need to do to be found.

Sticking to Blogger means Google would optimize your blog itself from a SEO perspective. All you need to do is check / uncheck a couple of options from your dashboard and Google will start crawling your site with just a click of a button. WordPress takes a hands-on approach that will require you to know a little bit more to modify your website design and content to meet these standards.

And the Blogger vs WordPress Winner Is…

In terms of Blogger vs WordPress, both services might be worth trying out, but ultimately Blogger comes out as a winner in all four categories discussed above. For new or returning bloggers, it is a fantastic service that makes it easy to focus on what you love, regardless of all the add-ons and fancy additions of WordPress. Blogger’s simplicity is perhaps one of it’s greatest advantages and provides bloggers of all experience levels a chance to succeed.

LAND REFORMS

What are Land Reforms?
Land Reforms refer to the redistribution of Lands from the rich class to the poor class. It includes operations, leasing, regulations of ownership, sales, and the inheritance of Land since Land redistribution requires legal changes.


In an agrarian economy like India with massive inequalities of wealth and income, great scarcity and an unequal distribution of land, coupled with a large mass of people living below the poverty line, there are strong economic and political arguments for land reforms.Due to all these compelling reasons, Land reforms had received top priority by the governments at the time of independence. The Constitution of India left the adoption and implementation of the land reforms to the state governments. This has led to a lot of variations in the implementation of land reforms across states.

The pattern of agriculture is always irregular in India. In the pre-independence era, tenants, peasants, and small farmers suffered a lot due to the revenue systems of Mahalwari, Zamindari, ryotwari. One of the major reasons was the unequal distribution of land. Landholdings were concentrated in few hands. The majority of farmers were being exploited. The struggle of class between the bourgeoisie and the proletariat was not a new thing. After independence, it was pivotal and need of an hour to focus upon land distribution checks. Especially, it was the rural population that was facing the maximum hindrance in socio-economic development.India under the British Raj had witnessed a lot of such atrocious regulations that exploited the poor and helpless in many aspects. Among them, land ownership contributed significantly to preventing the socio-economic growth of the backward population.The government of independent India came up with acts and laws to establish equal rights and ownership of land, which now constitutes a crucial episode of India’s economy. In the following lesson, you will come across a detailed discourse on land reforms in India after independence and their importance.
The instruments that are visualized for social justice are known as Land Reforms. Land Reforms refer to the redistribution of Lands from the rich class to the poor class. It includes operations, leasing, regulations of ownership, sales, and the inheritance of Land since Land redistribution requires legal changes.
After independence in 1947, an inadequate agricultural output was apparent. In order to fix this situation, the Indian government took measures to alter existing regulations for a better outcome.

These acts formed agrarian reforms in India after independence.
he Land Reforms in post-independent India had various components:
• Abolition of Intermediaries: The first step taken by the Indian government under land reforms post-independence was passing the Zamindari Abolition Act. The abolition of the zamindari system was done that removed the layer of intermediaries who used to stand between the state and the cultivators. In many areas, superior rights were taken away from the zamindars and weakened their economic and political power.
The primary reason of a backward agrarian economy was the presence of intermediate entities like, jagirdars and zamindar who primarily focussed on collecting sky-rocketing rents catering to their personal benefits, without paying attention to the disposition of farms and farmers. Abolition of such intermediaries not only improved conditions of farmers by establishing their direct connection with the government but also improved agricultural production.

• Regulation of Rents
This was in direct response to the unimaginably high rents which were charged by intermediaries during British rule, which resulted in a never-ending cycle of poverty and misery for tenants. Indian government implemented these regulations to protect farmers and labourers from exploitation by placing a maximum limit on the rent that could be charged for land.

• Tenancy Reform: The tenancy Reform led to the introduction of regulation of rent, providing security tenure, and conferring ownership to the tenants. In the pre-independence period, the rent which was paid by the tenants was exorbitant producing 35% to 75% of gross throughout the country. The primary attempt of the Reform was either to regulate rents and give some security to the tenants or outlaw tenancy altogether.
Legislations were passed in all states of the country to grant tenants with permanent ownership of lands and protection from unlawful evictions on expiry of the lease. This law protects tenants from having to vacate a property immediately after their tenure is over unless ordered by law. Even in that case, ownership can be regained by tenants with the excuse of personal cultivation.

• Ceilings on Landholdings- This Reform referred to the legal stipulation of maximum size after which no farm household or farmer can hold any Land. By the year 1961-62 the government of all states passed the Land ceiling acts and in order to bring uniformity across states, a totally new ceiling policy was evolved in 1971. This law was enacted to prevent the concentration of land ownership in a few hands. It placed an optimum limit on the total measure of land which an individual or a family can hold. Along with fixation of land ceilings, this rule enables the government to take ownership of the additional or extra amount of land, which in turn, is given to minor tillers or farmers with no land. With the help of these Reforms, the states were able to identify and take possession of Lands exceeding the ceiling limits from the households and redistribute them to the Landless families.

• Consolidation on Land Holdings- The term consolidation referred to the redistribution or reorganization of the fragmented Lands into one single plot. The trend of the fragmentation of Land increased because of the growing population and fewer work opportunities and this fragmentation made the personal supervision and the irrigation management tasks very difficult. Therefore, the act of Landholdings consolidation was introduced which states that if there are few plots of Lands of a farmer then those Lands were consolidated in one bigger piece which was done by the process of exchanging or purchasing.

A major problem of the agrarian structure of India is land fragmentation, which hinders large-scale farming and production. This problem was solved with this regulation which permitted farmers to consolidate minor fragments of land owned by them into a singular piece of land. This enabled tenants to carry out agricultural operations in a larger field, which could be done by exchanging land or purchasing additional pieces.

SECURITY BREACH OF NASA

What is Data Breach? A data breach is a security violation, in which sensitive, protected or confidential data is copied, transmitted, viewed, stolen or used by an individual unauthorized to do so. Other terms are unintentional information disclosure, data leak, information leakage, and data spill.

What is Security Breach? A security breach is any incident that results in unauthorized access to computer data, applications, networks or devices. It results in information being accessed without authorization. Typically, it occurs when an intruder is able to bypass security mechanisms.

SECURITY BREACH OF NATIONAL AERONAUTICS AND SPACE ADMINISTRATION(NASA):
NASA has hacked in 1999 which made 21 days shut down of the computer which had direct connection with the satellites in space. It was hacked by 15 year old Jonathan James. He was the first person to carry out attack against American space agency. He hacked the computers by U.S. Department of Defense division’s computer and installed backdoor on its servers. He intercepted more than 1000 government emails including their username and password. This helped him to steal a piece of NASA software and crack the computers that support the International Space Station which cost space exploration agency $41,000. At first the NASA were not aware of their computers being hacked ,later few days they found their computers have been hacked which lead to the shut down of computers in NASA which leads to loss of million cost and arrested James.

Blogger Vs WordPress: Which Is Better For You?

 There are two big-name services in the world of blogging: Blogger vs WordPress. No matter where you go on the internet looking for advice, these two names are nearly impossible to avoid because they play such an important role within the online content community.

If you’re just starting out a new blog, or making some major changes to your current layout, you’ll most likely be faced with the decision to choose between Blogger vs WordPress. Both are stellar services that are going to make your life as a blogger much easier, but ultimately, your decision must come down to one. So don’t cross over, let’s walk this path together and ensure that you don’t get lost in the wonder world of web, looking for answers.

blogger vs wordpress

Before we start!

WordPress as you might have noticed, comes in two different flavors, wordpress.org and wordpress.com. Seemingly same, but practically, not. Like in Blogger vs WordPress, hosting at wordpress.com is like renting a corporate apartment where the corporate is responsible for maintenance and facilitation of your place. While hosting at wordpress.org is similar to buying your own apartment, where you are responsible for your place’s security, maintenance and many others.

So, wherever in this post you see the word ‘WordPress’; know that it refers to wordpress.org.

User-Friendliness

WordPress is a clear front-runner in the blogging and web design community in terms of how many people actually use the platform. The founder of WordPress, Matt Mullenweg, provided eye-opening statistics that around 18.9% of the entire Internet runs on WordPress. Compared to a 2012 study done by Blogging.org, of all the actual blogs on the Internet, WordPress makes up 43%, Blogger 35%, and the remaining blogs are Tumblr or other less known services.

However, just because something is used more often than another, it doesn’t mean it’s easier to use. The problem with WordPress is that it wasn’t designed for beginners who just want to take up blogging as a side hobby. In order to set up your own WordPress blog, you have to have some previous knowledge of things like hosting, bandwidth, HTML and SEO practices. There are WordPress services out there that will help set up your site and get you online, but WordPress itself comes as a set of files that you are expected to download and configure to your own site.

Some hosting companies have made the idea of using WordPress a little bit easier with things like one-click downloads; but it’s still a pretty steep learning curve for new bloggers to overcome. You also have to deal with paying for the costs of hosting your site and acquiring the domain name. If you opt to use one of the many WordPress services instead of setting it up yourself, you’ll be stuck with a URL such as ‘yourwebsite.wordpress.com’, which takes away from the professional image you may be trying to portray.

Blogger is entirely based on Google and makes setting up a blog a breeze. With Blogger vs WordPress all you need to get started is to sign up for the service using your Google account, or make a new account like you would if you were setting up an email account. From there, Blogger takes responsibility for all your files, backing up the systems and the details associated with operating a content site like a database. Blogger is so much easier in terms of walking you through the steps, providing you with everything you need to be successful and it’s at little-to-no cost to you.

Design & Customizability

Hosting at WordPress means stepping into the Disney world. With hundreds of featured rich-customizable design templates, you would find yourself literally lost in the WordPress arena, ensuring that your site looks unique, catchy and simply marvelous to visitors. The wide array of WordPress templates include customized designs for nearly every walk of life including fashion, entertainment, music, health, kitchen, etc.

Blogger templates, some would say, are not responsive; but let me tell you a secret. With a little search online, you can find hundreds of free, highly customizable, responsive Blogger templates that you can easily integrate into your blog, so that you, and your site visitors stay in touch with your blog through their handsets. For WordPress, however, you don’t need to wander around. By default, it has rich and responsive native designs, making WordPress ideal for mobile bloggers.

Both platforms will allow you to make modifications to the theme and features of the site if you have experience or feel comfortable to use HTML and CSS. They also both provide helpful post areas for when you go to submit new content. These post areas will also include HTML and some basic functions to change the font style and the size of your text.

One design feature between the two that may tip the scale toward Blogger in the Blogger vs WordPress discussion is that Blogger is integrated with other Google services like Google Picasa. Picasa is a photo sharing site that will allow you to share all your personal photos, or the photos that you plan on using within your posts. These can then be accessed via the text editor when you are submitting content and can be easily included with the content.

Gadgets, Widgets & Plugins

Talking of plugins, WordPress provides you with thousands of easy to integrate plugins from security to multimedia, enabling you to add any feature or functionality in your site, in a couple easy steps. Users of this platform have submitted thousands of independent plugins that you can install for just about anything you would need, from SEO to E-commerce. There are so many interesting plugins available, that blog owners often make the mistake of cluttering their site with too many and distracting their readers from the content.

Blogger may not have as many plugins or widgets as WordPress, it does have enough to provide you with what you need. Blogger’s simplicity in many ways provides it with an edge over WordPress because you are able to focus most of your time in producing great content, instead of seeing how many bells and whistles you can add on the site.

The SEO Question

Not every person that starts a blog is looking to make money off the content; some people just like to write for the sake of writing. Whatever your goals are for starting the blog, search engine optimization – or SEO for short – is a key strategy in growing your readership, so others might enjoy what you have to share.

Over 1 quadrillion searches are performed via Google each year. The goal of most SEO producers is to implement strategies that can appease Google so that their content will be ranked higher up in search query results. Blogger is a service created by Google, so it’s obvious that they added their own formulas to the service to ensure that those blogs are doing what they need to do to be found.

Sticking to Blogger means Google would optimize your blog itself from a SEO perspective. All you need to do is check / uncheck a couple of options from your dashboard and Google will start crawling your site with just a click of a button. WordPress takes a hands-on approach that will require you to know a little bit more to modify your website design and content to meet these standards.

And the Blogger vs WordPress Winner Is…

In terms of Blogger vs WordPress, both services might be worth trying out, but ultimately Blogger comes out as a winner in all four categories discussed above. For new or returning bloggers, it is a fantastic service that makes it easy to focus on what you love, regardless of all the add-ons and fancy additions of WordPress. Blogger’s simplicity is perhaps one of it’s greatest advantages and provides bloggers of all experience levels a chance to succeed.

What are the top 10 Types of Digital Marketing?

Every marketing plan today includes a digital strategy. This is because marketing goals usually put a focus on how the business can reach more potential customers, retain existing customers, and increase sales. And today, your customers are online. Digital marketing has become one of the most effective ways to communicate because you can connect with your custom

ers in their preferred channels

So, what are some things that can improve a site’s SEO? It’s important to understand that one of the things that makes SEO challenging is that the answer to this question always depends on Google and its most current algorithm. Keeping that in mind, here are a few of the most important things for SEO strategists and marketers in general to understand about how SEO works today, from Moz’s Beginners Guide to SEO:Content indexing – It is important to allow search engines to clearly “read” what your site content is, by doing things like adding alt text for images and text transcripts for video and audio content.

Good SEO practices

Good link structure – It is important that search engines can “crawl” your site structure to easily find all the content on your site. There are many things that an SEO specialist can do to properly format links, URLs, and sitemaps to make them most accessible to site crawlers.
Keywords and keyword targeting – Properly deploying your keywords – i.e. the search terms you want your site to be found for—in your content and headers is one of the fundamental building blocks of SEO. It is no longer good practice to “stuff” your content with as many keywords and keyword variations as possible. Writing high-quality content that uses keywords in the headers and a few times in the crawl-able page content is now considered better practice, and will make pages rank better in search results.

But the broad range of digital marketing options can make it overwhelming to know where to focus. Organizations that want to set themselves apart in the market understand that effectively reaching and engaging with potential customers matters most. This means using creative ways to connect with the right people in the right place and delivering a compelling message that helps them decide if a product might meet their needs.

What is a digital marketing plan?

A digital marketing plan is a document that defines marketing goals to be accomplished within a given time frame so a company can meet a set of business objectives. When creating a digital marketing plan, it is important to remember that marketing is still about communicating the benefits of your product or service in a way that resonates with customers. So your plan should focus on the marketing tactics that will help your company engage your target audience with a cohesive experience.

One of the benefits of digital marketing is that you can test different approaches and quickly adjust your plan based on what is working and what is not. There are many different areas that often get umbrellaed under the term “digital marketing.” From marketing automation and research to tactical activities such as pay-per-click ads, there are many different components to a digital marketing plan.

Components of a digital marketing plan

Advertising

Online advertising involves bidding and buying relevant ad units on third-party sites, such as display ads on blogs, forums, and other relevant websites. Types of ads include images, text, pop-ups, banners, and video. Retargeting is an important aspect of online advertising. Retargeting requires code that adds an anonymous browser cookie to track new visitors to your site. Then, as that visitor goes to other sites, you can serve them ads for your product or service. This focuses your advertising efforts on people who have already shown interest in your company.

Content marketing

Content marketing is an important strategy for attracting potential customers. Publishing a regular cadence of high-quality, relevant content online will help establish thought leadership. It can educate target customers about the problems your product can help them resolve, as well as boost SEO rankings. Content can include blog posts, case studies, whitepapers, and other materials that provide value to your target audience. These digital content assets can then be used to acquire customers through organic and paid efforts.

Email marketing

Email is a direct marketing method that involves sending promotional messages to a segmented group of prospects or customers. Email marketing continues to be an effective approach for sending personalized messages that target customers’ needs and interests. It is most popular for e-commerce business as a way of staying top of mind for consumers.

Mobile marketing

Mobile marketing is the promotion of products or services specifically via mobile phones and devices. This includes mobile advertising through text messages or advertising in downloaded apps. However, a comprehensive mobile marketing approach also includes optimizing websites, landing pages, emails, and content for an optimal experience on mobile devices.

Paid search increases search engine visibility by allowing companies to bid for certain keywords and purchase advertising space in the search engine results. Ads are only shown to users who are actively searching for the keywords you have selected. There are two main types of paid search advertising — pay per click (PPC) and cost per mille (CPM). With PPC, you only pay when someone clicks on your ad. With CPM, you pay based on the number of impressions. Google Adwords is the most widely used paid search advertising platform; however, other search engines like Bing also have paid programs.

Programmatic advertising

Programmatic advertising is an automated way of bidding for digital advertising. Each time someone visits a web page, profile data is used to auction the ad impression to competing advertisers. Programmatic advertising provides greater control over what sites your advertisements are displayed on and who is seeing them so you can better target your campaigns.

Reputation marketing

Reputation marketing focuses on gathering and promoting positive online reviews. Reading online reviews can influence customer buying decisions and is an important component of your overall brand and product reputation. An online reputation marketing strategy encourages customers to leave positive reviews on sites where potential customers search for reviews. Many of these review sites also offer native advertising that allows companies to place ads on competitor profiles.

Search engine optimization

Search engine optimization (SEO) focuses on improving organic traffic to your website. SEO activities encompass technical and creative tactics to improve rankings and increase awareness in search engines. The most widely used search engines include Google, Bing, and Yahoo. Digital marketing managers focus on optimizing levers — such as keywords, crosslinks, backlinks, and original content — to maintain a strong ranking.

Social media marketing

Social media marketing is a key component of digital marketing. Platforms such as Facebook, Twitter, Pinterest, Instagram, Tumblr, LinkedIn, and even YouTube provide digital marketing managers with paid opportunities to reach and interact with potential customers. Digital marketing campaigns often combine organic efforts with sponsored content and paid advertising promotions on key social media channels to reach a larger audience and increase brand lift.

Video marketing

Video marketing enables companies to connect with customers in a more visually engaging and interactive way. You can showcase product launches, events, and special announcements, as well as provide educational content and testimonies. YouTube and Vimeo are the most commonly used platforms for sharing and advertising videos. Pre-roll ads (which are shown for the first 5–10 seconds before a video) are another way digital marketing managers can reach audiences on video platforms.

Web analytics

Analytics allow marketing managers to track online user activity. Capturing and analyzing this data is foundational to digital marketing because it gives companies insights into online customer behavior and their preferences. The most widely used tool for analyzing website traffic is Google Analytics, however other tools include Adobe Analytics, Coremetrics, Crazy Egg, and more.

Webinars

Webinars are virtual events that allow companies to interact with potential and existing customers no matter where they are located. Webinars are an effective way to present relevant content — such as a product demonstration or seminar — to a targeted audience in real time. Engaging directly with your audience in this way gives your company an opportunity to demonstrate deep subject matter expertise. Many companies leverage attendee lists in other marketing programs (email and retargeting advertisements) to generate new leads and strengthen existing relationships.

How to create a digital marketing plan

Digital marketing methods provide a wide variety of ways for marketing managers to engage potential customers. However, it is important to invest in the channels and media that help you acquire, grow, and retain customers.

The following questions can help marketing teams understand the right digital activities to pursue:

  • What are your business and marketing goals?

  • What is your digital marketing budget?

  • Who are your target customers?

  • Can you describe your audience with discrete buyer personas?

  • Which online channels does your audience use?

  • What customer outcomes do you want to achieve?

  • What benefits are you going to promote?

  • What alternative solutions are your potential customers selecting?

  • What change is needed to improve the customer experience?

  • How would digital marketing methods improve the experience?

  • What data does your company need to better understand customer behavior and preferences?

  • How will success be measured?

  • Who do you need to share your plan with?

Level Up Your Marketing – 6 Reasons!

“Content is the atomic particle of all digital marketing.”

· Rebecca Lieb

Hello, today’s article is special as it answers the need to go for Marketing.

Marketing is the process of moving towards the ocean and getting acquainted with the fishes throughout the journey! Of course, this is just an example of personification and hyperbole for a different definition of Marketing. It implies moving forward into the market area to get acquainted with your competitors throughout the journey so as to keep learning new strategies and agendas of business from them.

There are Two Types of Marketing. The First and the most common form of it which was perhaps prevalent before the digitalized era is, In Person Marketing wherein you speak to consumers in person, to sell your commodity. However, this form exists even today and can be traced as the birth of marketing. Owners with concrete structures like shops indulge into this type of marketing wherein they try convincing each and every customer in order to give them a call to action. So, Marketing basically is, appeasing the customer in a standard format.

The Second Type, as we all know today is Digital or Online Marketing. Online marketing is the most widely used today. Even shopkeepers indulge in this method as they advertise the facilities and products provided by them on the internet to attract consumers. Fortunately, today the entire world is on a single social media platform which makes us so close to people that connecting across the globe is no longer a concern.

However, why should you market your facilities, goods, and services?

· For Increased Recognition!

When you market your services out there in the society, your brand, company, or shop receives recognition and interest which eventually attracts more and more consumers towards your business.

· To Make Sales!

Of course, this is intertwined with the first reason because when you receive recognition, and when your business blooms on social media, you are likely to avail benefits in the form of sales. It’s just that the correct form of marketing is required to appeal to customers.

· An Opportunity To Learn From Other Sources!

By this I mean, you get a wider opportunity to sneak into your competitor’s social media profile without the fear of being caught and maybe learn some of the interesting ways of marketing. Don’t worry! You aren’t stealing their marketing strategies because marketing as a general concept doesn’t accentuate plagiarism since most of the strategies are practiced by all. That’s the beauty of online marketing!

· An Opportunity To Learn The Desires Of The Mob Easily!

The best way of Marketing is to learn more about the problems your customers face and to understand their desires. Through Online Marketing, it gets easier to read the reviews of people on a certain business platform and acquire knowledge on the same. You could directly message people and speak to them regarding their problems or create surveys and distribute them to your contacts to learn more about them. This is because, Marketing requires a good understanding of your target audience as to what issues they face and what solutions do they expect to them. Isn’t Online Marketing amazing?

· Availability Of The Creation Of Various Blogging Sites And Other Websites For Developing Free Content!

This is the “luring” section of Marketing which decides the future of your business. This is true marketing through your content. By creating free content, be it in any form: educational, entertaining or testimonials, you try to transform the suspicious buyers into interested customers by providing them the call to action. This is the actual step of Digital Marketing. Just like you welcome guests at home not without your house address, similarly your website is a station or address of your business as to from where exactly viewers are to learn more about you! This too, is made easy by Digital Marketing which helps create this station for you!

· An Opportunity To Analyze Your Business Performance Easily Through Certain Applications!

There are certain interesting applications like Google Analytics that help you monitor your performance. This application helps you understand the higher amount of purchases from a certain social media platform on the basis of which you could decide the acceleration of the creation of free content on that particular platform.

There are certain other Google Extensions like Keywords Surfer that help you keep track of the highest searches of a particular word which you could use as a business name or maybe for your free content. Another mind boggling application is Google Trends that helps you keep up with the trend in the market since all you’ve got to do is search for a word in the search box and voila! A complete stats on the amount of searches in particular cities appears, on the basis of which you could decide the admittance of a specific word for your free content. After all, more the searches in your city, more the possibility of content based on that word being viewed. Popularity counts, doesn’t it?

Thus, I would conclude stating that Marketing is all about selling your commodity but not before making it known to the consumer. When, it comes to online marketing however, you not only make your product known, but also the company or brand you own, in order to make purchasing a comfortable task for the customers. Another step is involved here because of the invisibility of online marketing because of which people tend to have trust issues over the genuineness of a company or brand. That is exactly why, Marketing online requires more persuasion and evidence of worth!

Does Execution Simply Mean An Initiative?

“Dreams reach their final destination when executed.”

  • Amatullah P.

What exactly is Execution for you? A dictionary nerd would give the perfect definition of it but the ‘Dictionary of Business’ has a completely different meaning altogether. Let’s begin with the standard way and get you imagining!

Till now, we made you analyse the aftermath of building a company but this story will drag you into that internal process of thought!

It’s been a struggling journey all along. You are broke and want some source of income which is quite obvious. That is when your company is born because it has started occupying some space in your thought. Now, you plan towards executing its existence in the society. Of course, you don’t begin with that company motive in head. The first thought is always to go for a job wherein you receive ample experience from which you can learn and set up your own business. Let us consider that you are ready to begin your own company which means that you will now have to execute your motive. Executing here doesn’t simply mean initiating. Execution includes the proper steps you take into getting your company a success! Of course, you are not required to become an overnight news sensation. All you need to do is, just take the correct steps towards your company.

Execution means employing eligible employees for your company, being updated with the current market trends and coming up with suitable services, efficiently marketing your goods and services either through social media or any other network which is in exquisite demand during the given period of time! All the steps that you take which would guarantee success of your company come under the umbrella term Execution in business. Coming up with customer attractions like discounts, giveaways, buy 1 get 1 free offers are examples of perfectly executing your business in the smoothest way possible! You want people to buy your products and these attractions are sure to get the flies in the trap! Of course, the word ‘Trap’ shouldn’t be literally considered here because you don’t want to impose your services on people rather make them opt for those willingly and with love. That’s exactly why, Execution as a concept turns out to be handy!

The example of KFC has been discussed in the earlier article as well. How it started with the sale of chicken and became a widespread branch including more variety in food items which is the way they executed their business to make it run for a long long period of time. They considered the needs of people and came up with convenient offers to keep fuelling the company. Effective planning in short, is what we term as Execution. By this, you are not expected to lay down a prospectus with phenomenal ideas, all clashing into one another, making it difficult for you to decide! You are not expected to stretch a wide sheet of paper and jot down ideas from different sources. It’s because experience teaches you all but if you are a perfectionist then you are free to do so. There is no obligation in the negation! 😂

By now, you must have understood the key to effective functioning of a company which lies in the way you run it- Execution. Yes, execution is similar to initiation. Yes, execution is beginning the task but it also carries a deeper meaning wherein the way you begin that task, too is involved.

Thank You For Reading!

Is It Necessary To Leave An Impact In Business?

“If you think you’re too small to have an impact, try going to bed with a mosquito.”

Anita Roddick

When we begin a business, we surely do have a target audience in mind be it local business or a huge global company. Let us consider an example of a local business here, like the sale of school wear which would include children as your target audience in the age group 6 to 14. On the basis of this data, you abide by the norms of a particular school which specifies a dress code which you consider during sales.

However, if your business is concerned with random clothes for children, then you have the freedom to analyze the patterns and designs modern children would prefer. You would understand the current market trends with which today’s children flow. In short, you will try to delve into the psychology of young minds through various mediums be it surveying, interviewing some children in person, or market researching that is checking out your competitors and observing the ways they receive traffic!

Why do you do all this? Perhaps the common answer would be to sell your commodities. But before that, an important step is usually missed out- Impact! We do say that by advertising our services people would purchase our goods but the chain includes another element. Advertising – Impact – Purchase!

There are times when even after advertising their services people aren’t satisfied with the results. That is because your services haven’t left that deep an impact on the audience. With impact comes value. Let us consider our own psychology. When do we really appreciate a service and go for it? Is it just because of its attractive advertisement? No. Only when the service seems beneficial and leaves a positive impact on our minds, do we value it and decide to try it out. That is exactly why, every business tries to prove its genuineness in business so as to leave a good impression on the mob out there!

Leaving an impact means getting into the depths of human psychology and the current market needs. Checking reviews of your competitors and coming up with services which they couldn’t, can create a good influence. So, one can say that uniqueness and impact go hand in hand. However, human psychology as an element is added in the chain. Of course, you can create a unique service but what good is it, if it can’t satisfy one’s desires? A point to remember is that, services leave an impact when more desires of people are met. However, later customer satisfaction too matters, that is the way you treat your customers. That would determine the quality of your services which would be the aftermath. Impact however, is significant in compelling people to approach you through your creative banners all over social media! Impact puts your advertisement to action! Its’ a mini but extremely effective call to action!

Some businesses still work but they receive fewer customers who would be interested, which means that partial psychology has been taken into consideration here. One must usually go for a generalized preference on part of people instead of delving into a portion of it, to gain a good surplus! For instance, a shop selling real gemstones may receive partial response while a shop manufacturing rings with gemstones would definitely appeal to the mob because it adds value and utility to the product.

Limitations and restrictions in services that cover a specific area or gender of the society may not receive that good a response. For instance, a Men’s wear shop will fetch limited customers as opposed to a Unisex clothing shop, won’t it? Absence of limitations or restrictions too leaves a positive impact on the audience.

A Shopping Center is a perfect example of diversity in choices because it offers no restrictions! Various shops sell varied items that grab people’s attention which is the reason malls are always crowded!

Thus, Impact and Value get along well together. They are inseparable and besties forever! When we value something, it definitely has impacted us somewhere in our mind which is forcing us to try that particular service or product out! Thus, the responsibility of a business owner is to arouse this attraction towards a particular service or product in the minds of potential customers by following the given chain:

Consider Human Psychology- Introduce The Service- Effective Advertisement- Leave A Positive Impact (which eventually creates Value)- Have A Successful Sale!

How To Be A Customer Pleaser?

“Business is all about putting oneself in the customer’s shoes!”

The Laconic Writer

A New Customer is like an Angel who visits you with Nectar (Money) 😉 However, these Angels lend you their time when they consider the conditions with you and your company as comfortable and trustworthy. In short, these Angels need to be pleased just as we devote our time in prayers pleasing the lord so that he would fetch us some customers. Your prayers are answered because we will be revealing the ways of pleasing your customers and making them approach you. After reading this, you should gain some confidence in effective customer satisfaction services.

Customers approach you through two possible ways: Either they read about your services and felt tempted to try you out or they were told about your impeccable quality of services and thus, this good feedback made them trust you. The former case needs more creativity because in that vast section of content, you want your advertisement to be noticed, either through digital or print medium. Thus, you may have to work on uniqueness to stand out. The way you present your ad matters a lot. Use beautiful and stunning colours in case of print medium while digital medium would demand creativity in the message imparted. The latter case however, includes good customer service and high quality delivery of the same which would incline the customer towards you and force them to generate sweet words regarding your services to others. In the process, you not only get a regular customer but also an appreciating puppet! In short, customer pleasing is all about standing out and being on top of the competition. This is the first stage of customer pleasing before they enter and alight on this journey with you.

Moving to, after they get aboard and select you as their messiah over all other brands. An important point here is, that a business owner mustn’t take regular customers for granted. Just because they visit you almost every time, their importance in your company shouldn’t diminish. Most of the times, people tend to pay more attention to the newly arriving set of customers instead of the regular ones and thus, lose them in the process which isn’t a smart move. Also, since they are your family customers by now, make sure that you treat them with discounts and interesting attractions in an attempt to show that they matter. It is because these regular customers can scatter golden gossiping words that could uphold your company and its services. Regular customers should be your priority because they are responsible in fetching you a fresh set of customers. Attend them first and be extremely courteous to them so that they can, with the power of words, fetch you more regular customers. Of course, making regular customers requires that perfect attitude which should pass right through their hearts.

Interact more with customers so that they don’t feel left out and ignored. However, interact with patience and love so that they don’t get offended with your remarks while leaving with a bad impression which too, with the power of feedbacks, could ruin your business. So, remember to take careful steps in business.

Business is all about being friendly and honey coated! Dip your words in honey and sugar syrup before opening your mouth. Be lenient and patient when it comes to disclosing your services because customers sometimes tend to simply inquire without purchasing. However, a businessman shouldn’t have that myopic perspective of entertaining customers who would make a purchase and ignoring the ones who won’t. As stated earlier, every type of customer is important and shouldn’t be taken for granted because the customer may be testing your patience and estimating the quality of your services through your behavior. At times during such, patience is the key to success.

Introduce attractions like giveaways, buy 1 get 1 free offers, sales, discount coupons, lucky draw competitions, limited period offers etc. to grab attention of your customers. However, remember to set a reasonable rate of your products and services when pricing so as to make it seem appealing. When beginning your business, remember to have economical pricing since you need customers to start with, and after gradually experiencing a hike in the same, slowly but steadily increase the prices at a turtle’s pace. You don’t want to annoy your regular customers with inflation! 50 pounds shouldn’t escalate to 60 pounds in one go! 50 pounds should be increased to 52 pounds in two months and then gradually reach 60 till the end of the year. In fact, that’s what I would do. This is a great strategy to avoid terrified and annoyed customers whom we don’t intend to lose. Nobody wants a downfall after all and the customers too would understand that a hike in prices is obvious by the end of the year! So, be strategic and smart working when it comes to business.

In short, Business is all about honey coated words, excellent customer service, using attractions and benefits to show that customers matter, maintaining good interaction, and possessing the uniqueness to stand out!

Thank You For Reading!

Mystery Fiction With Hercule Poirot!

“Mystery creates wonder and wonder is the basis of man’s desire to understand.”

  • Neil Armstrong

Today’s article introduces the wittiest fictional character Hercule Poirot who is a renowned detective in Agatha Christie’s novels.

Those of you who aren’t acquainted with Agatha Christie, she is a popular British author, known far and wide for her Mystery Novels. Agatha Christie makes use of amazing diction and accentuates the interesting British culture through her stories.

Getting back to the main topic, we interviewed M. Poirot, a French Detective who very calmly elaborated on writing Mystery Fiction. So, let us begin!

“Hello, M. Poirot! It’s So Nice To Meet You! We Are Glad To Have You Here With Us Today!”

“Bonjour! Enchante. Pareil Ici. I feel honoured to be here today! Merci for choosing me!”

“Please Don’t Mention It, M. Poirot! We Had Explained The Purpose Of This Interview On Call, That Is To….”

“Explain the Writing Process of Mystery Fiction. That’s right! Je Sais Cela! Shoot away your questions!”

“That’s Great, M. Poirot! So, My First Question For You Is That Does Writing Fascinate You?”

“Oui! It does. Writing as a whole is a fascinating process because it introduces you to an entirely new world of imagination which does or doesn’t exist. I enjoy reading more than watching videos or movies because reading doesn’t unravel the mystery of the characters easily since we are unable to view the facial expressions of the characters. And, I think, Je Pense, facial expressions reveal almost everything about the character and the suspense factor no longer remains. Thus, words are far better than actions! Anyway, Hercule Poirot loves mystery, il fait!

“That’s A Great Perspective! What Do You Think About Mystery Fiction?”

“Are you talking about Writing Mystery Fiction eh?”

“Yes, M. Poirot!”

“As far as Writing Mystery Fiction is concerned, one needs to have immense passion and love for the genre d’abord, because mystery needs correct framing of incidences that too in such a way, so as to not reveal or disrupt the suspense factor at any rate! You must have the talent of making the most unexpected person, the criminal at the end through twists and turns! Mystery Fiction is all about the efficiency of the writer in engaging and gluing the readers to their story! Alors, il faut y travailler!

“Interesting! So How Do You Think Can Mystery Be Written Effectively?”

“Comme je viens de le mentionner, firstly passion can make writing mystery interesting. Secondly, the most unexpected twists should make up the story. Then, one should make sure that the setting used is appropriate for a murder or any other sort of mystery you wish to cover. Also, one must show many suspicious characters throughout the story so as to confuse the readers and conceal the main culprit. The unveiling should be done at the end! Je voudrais suggerer murder mysteries when writing fiction, because they are way too mind boggling. However, writing them requires special talent as I stated above. The other thing is to create a character who would help in de masking the culprit just as I am, Le Sage Hercule Poirot who knows everything! This is what makes mystery difficult because there are many characters here and there are possibilities of getting bemused when writing such genres because of the large number of suspicious forms throughout the story. That is exactly what we call the talent. The talent of working with so many characters without messing up and weaving the story accurately with all the twists and turns expected!”

“That Is So Useful. So, If You Had To Recommend Writing A Genre To The Authors Out There, Which One Would Be Your Choice?

“It depends on whether the writer is a beginner or a professional. I would recommend the fantasy genre to beginners because getting into mystery requires some amount of expertise. The fantasy genre doesn’t demand much of the suspense factor thus, making its inclusion optional. Et Selon Hercule Poirot, Suspense is one of the most difficult compositions.

While professionals have the red carpet to trying all the possible genres. So, Oui this is my recommendation!”

“Thank You So Much M. Poirot For Giving Your Precious Time To This Interview. I Hope We Didn’t Disturb Your Schedule!”

“Non! Not at all! There isn’t any recent murder case up yet! But the Spanish Chest Murder Case has hit the newspapers and grabs my attention! Good old Miss Lemon is working on extracting some more information regarding that! My schedule is crystal clear now, so Ne T’inquiete Pas Cher, nothing is disturbed.”

“Glad To Know That M. Poirot! So, Would You Like To Give A Concluding Statement?”

“Certainement! I would like to conclude stating that everybody can write. You just need the will to begin and the passion to imagine. Write in a good state of mind and consider the requirements of the readers. Don’t set a time limit or deadline when resolving to write because that sets a limit to your imagination which is an infinite concept and can’t be subjected to a time interval. So, just remain calm and patient when writing. Begin writing and embrace the art!”

Thank You So Much M. Poirot!

How To Describe The Indescribable?

“Describing the indescribable is a work of extreme talent and passion.”

  • Amatullah. P

Salut! Today’s article highlights the ways of describing the indescribable aspects of storytelling.

A writer gains popularity when indescribable facets of a story are described fluently. Of course, this can be done through imagination. This is mainly incorporated in fictional story telling. For instance, in my earlier articles, I have elaborated on the ways of writing fiction which also highlights the creation of ‘alien to the world’ characters. Thus, this is a continuation to that. If you create a bizarre character which is non – existent then you sure will need to provide some description. So, that is how describing the indescribable comes into the picture.

So, let us learn some of the ways of describing the indescribable aspects or characters in storytelling.

Create A Fictional Character That Is Easy For You To Describe Later!

So very important! When you design a peculiar character, you must never forget to keep some description of it in your head through rigorous imagination. Try to jot down some points of description in your notepad in case you are forgetful.

Merge The Description With The Existent Objects!

Try creating a description on the basis of the description or attributes of existent things. You could imagine describing some part of it but also merge it with the description of the describable. For instance, if you have framed a story as your visit to mars and your encounter with aliens there, then you are expected to create a good description of that alien. You could assign it humanlike characteristics (describable entities) and merge it with your own imaginative description. (That is their names are in the form of numbers. The alien you met was named 224). Thus, here you see, human tendency of name has been assigned to a non – existent entity alien and merged with the imaginative concept of numbered names!

Include The Facial Features, Setting, And Imaginative Background Story Of That Indescribable Character!

This would not only enhance the story but also your levels of imagination thereby improving your reputation as a writer. Try not to excessively attribute qualities of existent aspects to the non -existent ones because that doesn’t prove your creativity. Include it just once or twice as an auxiliary branch to your content. Include it to make your work interesting and not to escape imagination!  All I mean is that one can’t escape from including the existent qualities in the indescribable content, but the thing to remember is that the description of that fictional being remains unpopular even with the existent aspects. For instance, the alien 224 has 3 eyes with no retina whatsoever. The eyes are milky white and look creepy. The gender isn’t specified there because they all look the same. The aliens are red in colour as the planet mars.

Don’t Beat Around The Bush With Your Description!

Be straight to the point when describing the characters. Don’t twist and turn the story to the extreme level. In short, don’t incorporate much drama. I don’t say that one must completely avoid twisting the story but there sure is a limit to that. Arrive at conclusions faster after twisting the story for quite some time in order to not avoid breaking the alacrity of the audience.

Beat Around the Bush: Meaning of a Medieval Term Still Used Today

Thus, I would conclude stating that describing the indescribable is a work of imagination which can’t be ignored. Fiction writing would be enhanced with the inclusion of this aspect. Of course, in reality the indescribable things can’t be explained because of their real nature but writing provides us the privilege of including unreal aspects as well which is assigned goodness in the form of imagination! The goal is to describe these non – existent entities as existential. So, now that you know some points, why not try doing it? Plunge your notebook out and get imagining!

Happy Writing And Thinking! 😉

How Can Fiction Be Written? Featuring Barbie!

“Imagination and Fiction make up more than three quarters of our life.”

  • Simone Weil

Today’s article discusses an essential factor when it comes to writing fiction I.e how to write it? Barbie aka Barbara Milicent Roberts is our chief guest for today’s discussion.

“Hello Barbie! Warm Welcome Aboard. We are so glad to have you here with us.”

“Thank you for inviting me. I’m pleased to be a part of this discussion as well.”

“So, would you like to tell us the ways of writing fiction? (That for which you are here)”

“Definitely! Fiction is an interesting genre when you come to look at it. It also, comes with a wide range of interesting sub – genres which have been discussed in the earlier article. It can be written insensibly by taking almost any entity that you prefer or make one for yourself by amalgamating two or more entities. There are mostly no constraints in fiction and that is why, writing or working upon this genre doesn’t actually seem a hard task. Yes! I agree that imagining certain factors is a hard task, but we mustn’t overlook the fact that almost everything comes with its own set of hard work! Here, however I am not considering contemporary fiction or that which pertains to reality. I shall be emphasizing on how fiction (fantasy and other related genres) can be written.

Now, let us learn how exactly to write fiction through a step by step approach.

Brainstorm Over The Fictitious Topic You Intend To Choose!

Brainstorming is a process that requires time. So, first and foremost, the thing to be done, is to sit down on your favourite couch and ponder over the best fictitious topic that would definitely seem great if sketched on paper. However, don’t forget to get yourself in the reader’s shoes as stated in our earlier articles. Consider what your readers would love and write in accordance to that.

Think Of The Characters You Wish To Involve!

This is a quintessential factor that makes a story interesting. The characters make a story. However, framing of characters also depends on the sub – genre you choose. If you choose contemporary fiction, then you would definitely make use of real life characters. In such cases, you could ignore this second step and only consider the first. This step is for people who wish to work with the fantasy sub – genre because framing fictitious characters requires certain amount of deep thought processes.

In Case Of Writer’s Block, Approach The Outside World!

  Certain people experience writer’s block while writing fiction because they seem to fall short of ideas. In such cases, it is advisable to approach the outside world as inspiration to your thought processes. Some incident will definitely inspire you to write about it.

Create Strong Characters!

Make sure that the fictitious characters you create are strong enough so that the readers love them. Like, a certain character should show strong traits in personality and not physical strength 😉 Make the characters take risks throughout the story and later help them succeed. This will also deliver a good message and inspire people to take risks! Thus, all that we mean here is, that try creating characters that would also impart a message to the readers. Also, mostly it is advisable to create Round characters. Round characters are those whose traits or personalities throughout the story aren’t easily decipherable. These characters would arouse the interest factor and enhance your write up.

Create Unique Characters!

By this we mean, that when you choose to create fictitious characters, make sure that you don’t use the same repeated mythological supernatural entities revolving around mermaids, aliens and robots. These are widely known and won’t make your story that interesting. You could always create a new character for yourself by amalgamating existent entities, as stated in the earlier article.

Read Other Fiction Books For Ideas!

This is the basic step that would definitely help you to frame your own story easily. Read more and more fiction books by widely renowned authors for amazing techniques of writing a fiction book easily.

Try Fictionalizing Your Daily Life!

This means, fictionalizing your daily chores and duties in an imaginative and creative way. For instance, you are working in the kitchen and see a ladle, now you could create your own fictitious character named Mr. Ladle who could speak throughout the story. He could also be an antagonist or maybe even a protagonist if you decide to create an animated fictitious story.

Be Alert And Aware Of Your Surroundings For Inspiration!

This is extremely important because developing a fictitious story requires complete imagination. So, you need to be alert when you come across such objects which could make your story interesting. After all, if you aren’t alert then that inspiration wouldn’t be accessible to you and would pass you directly, without you acknowledging it. So, remain alert and vigilant.

“These were such essential points to be noted. We heartily thank you for your precious time! Hoping to have you again to speak on such interesting topics in the near future!”

“Please don’t mention it. I’m touched by this honourable gesture of being a chief guest on such an important discussion. Looking forward to yet another invite in the future for sure!”

Thank You So Much Barbie!

Behind The Scenes!

“We all make mistakes, have struggles, and even regret things in our past. But you are not your mistakes, you are not your struggles and you are here now with the power to shape your day and the future.”

  • Steve Maraboli

Today’s article highlights, ‘Behind the Scenes of Article Writing’. Yes! It is similar to the Behind The Scenes shown during shoots for sitcoms and TV serials.

However, there is a difference. There is no shooting here. I shall be discussing the ‘Off screen tasks’ I perform when framing the articles. So, Lights. Camera. Action! Let’s begin.

Thinking Over The Topic!

Greatest struggle everrrrr! Thinking over a relevant topic for my amazing audience out there is a complex task. There have been times when I just sat at the laptop, staring at the blank word document, wondering what to write and then after realizing that I am out of the ‘mood’ factor, I shut the laptop and decide to work over it maybe later! But still, I manage to come up with some interesting topics for all of my enthusiastic readers who show so much love and appreciation towards my work. Thank you for that! 🙂

Making Word Errors!

Another one of my struggles. While writing the articles, there are many such word errors which I make, while typing with excess speed on the keyboard. I know, I know, the solution is to type with a relaxed pace but I just can’t help it. For me, Writing without speed is like writing without passion.

Working On ‘Perfection’!

Perfection is the key to efficient work. So, that’s exactly my motto. I look forward to adding friendly and interactive connotations in order to make reading an easier task for you!

Thinking Over Framing Of Sentences!

Framing of sentences in an accurate manner is so essential. English is rather a complex language and one needs to be careful in choosing proper set of words that don’t sound impertinent. So, yes! Working over it is a task but that doesn’t actually freak me out!

Sitting Alone In Peace While Writing!

That is so important for me. When writing, I shut the door to my room and just breathe, letting fresh air stroke my mind calmly. Then come the topics which pass my mind like a slideshow and I select the appropriate ones for you!

Thinking Over The Topics And Jotting Them Down For Future Reference!

In that slideshow of thoughts, there occur two or more ‘apposite’ topics which I feel the need to jot down and use them later without forgetting the ‘creativity’ factor in them of course.

Pondering Over The Birth Of Various Fictitious Characters!

Since our company recently incorporated Fiction in the publishing options, I felt the need to make some of the writing medium speak ranging from the inkpot to the laptop! It may sound crazy but that is what makes fiction such an amazing genre. This genre allows you to be crazy and senseless!

Famous Fictional Characters Everyone Knows

These were some of the steps I take, in order to ensure that good content turns out (specifically for the articles). Thank you for tuning in! You are free to contemplate over the message if you want to! 😉

Happy Writing! 🙂

Thank You For Reading!

Mr. Paper’s Advice To Writers!

“Fiction reveals truths that reality obscures.”

  • Ralph Waldo Emerson

Bonjour! Today’s article deals with Mr. Paper who wishes to address the writers! A fictional concept of Mr. Paper is covered who shares his grievances with you all!

Hello writers! I know you must have smartly deciphered till now that I am a piece of paper speaking to you. Through this article, I wish to convey my emotions. So, let me begin.

I Really Appreciate Each And Every Writer.”

I may not be able to say this to you, but yes, every writer is precious to me. The hard work and special efforts that you put in in order to make your book a success aren’t unnoticed because I am the one who actually notices! 😉

“Let Alone Writers, I Love It When Any Person Whatsoever Chooses To Scribble Almost Anything On Me.”

Yes! Anyone who writes is someone who preserves my rights 😉 When you write, you provide me my most important right which is to never be a blank sheet! Thank you for taking some efforts to inscribe something on me because that keeps me alive.

“I Hate It When Writers Waste Paper By Throwing Most Of The Half Empty Sheets In The Trash.”

Some writers tend to create their rooms a mess by writing a short paragraph which maybe later doesn’t seem appropriate to them, which makes them curl the paper into a ball and then bury it into the trash. Please stop killing us!

How I Wish Writers Would Make More Use Of Paper Than Their Laptops!”

Writers today, in this digital era, no longer make use of paper which makes me feel overwhelmingly sad because I feel ignored and left out. Please spend some time with me as well!

“Please Don’t Resort To Dog Earring When Reading Books!”

This is a gentle request to all the readers as well as writers to not practice dog earring because that stretches my body, leaving me in pain. Please use bookmarks for the same!

“Please Don’t Tear A Page Unnecessarily.”

This is my earnest request to all of the humans out there to not tear or lacerate us without any reason. By doing this, you plot our demise unintentionally which is not something you want to do, right?

“Please Don’t Curse Us When You Are Unable To Come Up With Content.”

Some writers tend to curse the page for not receiving relevant ideas. I totally understand that writing can be a stressful task at times but then blaming a blank sheet of paper isn’t fair, right? So, please don’t curse and manhandle us because we didn’t hurt you a pinch!

Lastly, I would like to wish each and every writer by giving them my best regards. We await the time when you would get a sheet out and begin engraving something on us. We may seem inanimate to you, but we aren’t. We can feel the essence of your hard work as you prepare your manuscript and try getting it published. We value and respect you! Writing is a fun task and requires some love while we (papers) love you back! So, wait no more! Publish your book and make the utmost use of us (papers).

“Happy Writing”

Thank You For Reading!