Category: India

NATIONAL mean a person owing allegiance to and entitled to the protection of a sovereign state. CITIZEN is preferred for one owing allegiance to a state in which sovereign power is retained by the people and sharing in the political rights of those people.  the rights of a free citizen SUBJECT implies allegiance to a personal sovereign such as a monarch.  the king’s subjects NATIONAL designates one who may claim the protection of a state and applies especially to one living or traveling outside that state.

How to grab internships?

My connections often ask me how to get an internship?What preparations do we need to do to get an internship? How you prepared that you got so much internships? So, i thought of publishing an article that might help you all in getting your answers.

A Guide to Starting Your Career Off Right

Consider Your Qualifications

One of the most common misconceptions that students have about how to get an internship is that they must apply to every position that catches their eye to increase their odds. But this is a sure-fire recipe for radio silence from recruiters and hiring managers. Instead, think about the skills and experience you currently possess, and which positions you might be a good fit for based on that information. A few ways to narrow down which internships are right for you:

Think about your degree

Look up common career fields and job titles for people with your major.Consider your experience: Think about your previous work experience, and which roles it might prepare you for. A student working at a campus newspaper might consider a journalism internship, while a student who tutors for a statistics class may want to look at data science internships.

Identify transferable skills

Skills that help you succeed in school or in the student organisations you participate in — such as organisation, critical thinking and time management — will all be useful in the working world. Some quick research should reveal which jobs require these skills.

Explore your interests

With how much time you spend at work, you want to make sure you enjoy it! Write down a few career fields that interest you, and search internships in those areas.

Start small

Don’t feel pressured to get your dream internships right away, especially if you have no prior work experience. Start by exploring small local organisations, groups affiliated with your school or volunteer work in order to bolster your resume.

Know Where to Look

Once you have a more concrete idea of which internships would be the right fit, it’s time to see what’s out there! Here’s how you can do that.

Visit Job Sites

 Websites like LinkedIn , Internshala have millions of job listings, so you’re bound to find something that’s right for you. You can search for the internship titles you’re interested in, and narrow results down by location, size, industry, company ratings and more.

Leverage Your Network

Getting a personal recommendation can make all the difference in your internship search, so make sure to reach out to friends, family, colleagues, classmates, professors and alumni to see if they know anyone hiring.

Prepare Your Application Materials

No matter what job you apply to, there are a few key materials you’re going to want to have on hand. Here are the most common ones, and how to perfect them before you apply.

Resume

Resumes are brief documents that showcase your skills, education and professional background. Typically, resumes will contain your name and contact info, education, professional summary, work experience, skills and additional experience.

Social Media Profiles

Many recruiters use social medias to recruit— some may even require a link to your social media profiles. So, if you haven’t already, you may want to create a professional social media profile, especially on a networking site like LinkedIn.

A few best practices to follow as you polish your social media presence:

Choose a professional headshot for your profile picture.

Add relevant work experience as applicable.

Keep it appropriate — delete any suggestive references or pictures.

Share and engage with relevant industry content.

Hope, this will help you all in getting your dream internship.

Privacy Laws In India

Current laws and license agreements in India which allow for surveillance entail a significant potential for abuse, since the country lacks sufficient privacy safeguards . A privacy law is deemed necessary to ensure that data is not retained indefinitely, that data is not shared and disclosed to unauthorised third parties and that unauthorised parties do not have access to collected and intercepted data. In a democratic regime, surveillance should be targeted and carried out under a judicial warrant and the absence of privacy legislation deprives individuals from necessary safeguards. While the Information Technology Act and its Rules do entail some provisions for data protection and regulate certain types of surveillance, they appear to be inadequate. This is partly due to the fact that there is currently no law in India which establishes the right to privacy and as Security Practices and Procedures and Sensitive Personal Data or Information) Rules, 2011, represent a decisive step in creating a legal regime in India for data protection, but nonetheless appear inadequate in addressing issues relating to the collection of, access to, sharing of, disclosure and retention of data5 . Furthermore, they do not ensure the establishment of an independent body, such as a Privacy Commission, to oversee the handling of personal data and to address potential cases of breach.

Justice AP Shah Privacy Principles
The Planning Commission of the Government of India held meetings of the Group of Experts on Privacy Issues throughout 2012, which was chaired by Justice AP Shah, the former chief justice of the Delhi High Court . The CIS participated in these meetings and helped draft the Report of the Group of Experts on Privacy by the Justice AP Shah committee . This report entails a list of recommended national privacy principles, which should be followed in the creation of a privacy law. According to the report, the national privacy principles of India should be the following:


• Principle of Notice
• Principle of Choice and Consent
• Principle of Collection Limitation
• Principle of Purpose Limitation
• Principle of Access and Correction
• Principle of Security
• Principle of Openness
• Principle of Accountability


The first principle of notice states that the data collector should notify all individuals of its information practices, before any personal information is collected about them. Additionally, this principle also requires data controllers to notify individuals when their personal data has been breached, when such data has been legally accessed by third parties and when the data controller’s privacy policy changes. The second principle of choice and consent states that the data controller should provide individuals the choice to opt-in or opt-out with regards to the provision of their personal data, as well as that individual consent should only be taken by the data controller after providing. The third principle of collection limitation states that the data controller shall only collect personal information from data subjects as is necessary for the purposes identified for such collection, regarding which notice has been provided and consent from the individual taken. The fourth principle of purpose limitation states that personal data collected and processed by data collectors should be adequate and relevant to the purposes for which they are processed. In other words, a data controller should only collect, process, disclose, make available or otherwise use personal data for the purpose as stated in the notice after taking consent from individuals. The fifth principle of access and correction applies to individuals. In particular, this principle states that individuals should have the right to access their personal information which is being held by a data controller and to make corrections or to delete information when it is inaccurate .

The sixth principle of disclosure of information prohibits the data controller from disclosing personal data to third parties, unless informed consent has been provided by the individual for such disclosure. This principle also states that disclosure of information for law enforcement purposes must be in accordance with the laws in force. The seventh principle of security states that data controllers should be responsible for ensuring the security of all personal data that they have collected or which is in their custody.. The eighth principle of openness requires data controllers to take all necessary steps to implement practices, procedures, policies and systems in a manner proportional to the scale, scope and sensitivity to the data they collect, in order to ensure compliance with the privacy principles, information regarding which shall be made in an intelligible form, using clear and plain language, available to all individuals. Finally, the ninth principle of accountability states that the data controller should be accountable for complying with measures which give effect to the privacy principles.


Such measures should include mechanisms to implement privacy policies, including tools, training, education, as well as external and internal audits. In the report, the Group of Experts on Privacy recommended that such national privacy principles are applied to the cases of interception of communications, access to data and audio and video recording. In particular, it is emphasized that, with regards to the interception of communications and access to data in India, the principles of notice, choice and consent, and access and correction should be applied. With regards to audio and video recording in India, the application of the same principles, additionally including the principle of collection limitation, is recommended. Furthermore, the Group of Experts on Privacy also recommended the enactment of a privacy law in India which would include the establishment of Privacy Commissioners, as well as of self-regulating organisation (SROs) and co-regulation, which would supplement the role played by the Privacy Commissioners to ensure the implementation and enforcement of policies for a wide range of sectors and industries. Additionally, the Group of Experts recommended the establishment of a system of complaints which would include Alternative Dispute Resolution Mechanisms (ADRs), as well as the inclusion of offenses, penalties and remedies in the Privacy Act.

Importance of INTERNSHIPS for college students!!!

In the world full of competitors to be successful student/businessman etc. should have a different approach. They need do things which have already less participants. It would be best if none of the competitors are present, it doesn’t mean you have to do very odd thing. Everyone needs a better lifestyle and a proper career so that they can live luxurious life with the family, for that we have to start at early as possible and gain the maximum experience. There are many of the websites nationally and internationally that provide work to college students as in the name of freelancers some of the popular sites are:

1- Internshala

2- LetsINTERN

3- LinkedIN

4- GlassDoor

5- Hello Intern

6- Twenty19

7- AngelList

8- Indian Internships

9- Oyster Connect

10- Interlelo

The above listed Internship site are the popular one yet there are many more to be listed.

  • Internships not only make a student financial independent at college life but it plays a very important role as while on last year of college it boost the CV and the chances of selection in your dream company gets increased by 10 folds.
  • Internship help a student start to build a professional network that can be a resource for the student.
  • Internship also help student to decide a second option of career and also can make it as a part-time works on his professional job.
  • Many companies are in search of students who have already completed an internship related to professional job which will also help student to do the work which is of his choice and already experienced on it.
  • Internships provide a great impact on confidence of the student which will help a lot in the actual job.
  • Students gain knowledge and get aware on how to talk with superior person, how to keep conversation on and most importantly how to influence anybody with the power of the words.
  • Students also get hands on to manage the task assigned. They also get to know to give a separate time table to each task and mange the workflow while studying.
  • They get the professional guidance even if they fail to mange the task as the internship provider cannot force any student and they encourage the student on compilation of task.

 

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This are the most benifits of the Internship…Hope it will be helpful.

If you are in college and not having any internship, than go for it…It will prove helpful in the future.

 

Companies Are Turning to Digital Marketing to Survive COVID-19: Here’s Why

As we already know that Covid-19 has become a global pandemic and it is here to stay for quite a while. As this pandemic has caused a sense of chaos among the global companies and made them think and also change the ways on how they used to execute their business strategies.

Coming across the results, majority of the company owners have not succeeded in planning out some new strategy to balance out the chaos created by the pandemic.

It seems that that they are unable to the accept the fact that their previous strategies or the way they used to work may not work now. They will have to adapt to the current situation and make changes accordingly to survive this pandemic.

Some of the organizations which used to work hand in hand have now adopted Digital Marketing as a part of their survival plan.

Some of the company owners have not only embraced the pandemic but are willing to face the temporary economic downfall and then try to recover from it later on as quickly as possible.

Major impacts of Covid-19 on Business companies.

As we know that there’s no such business that’s not been affected by the corona virus but the companies that are suffering the most are the startups which do not have a large capital to keep their company alive and even the companies which highly rely on meeting and face to face interactions like hair salons, gyms, sporting complexes and clothing stores.

Some of the companies which usually had unbelievable amount of growth by the customer referrals are now experiencing such major revenue loss that their reaction to this problem is to cut the marketing costs instead of heading and thinking about the solution.

On the other hand the unusual reactions from the people have caused a lot of harm to the larger B2B companies that serve these smaller businesses.

Digital marketing can help all sorts of business ideas or strategies irrespective of the company’s net worth. The customers are still in need of the products that they used to purchase before the pandemic so the company just has to change the ways in which they reach their audience.

How to take your business online.

If we talk about the time when there was no corona virus, People knew where the best pizza was sold or the best quality beauty products.

But now as there is a complete shutdown and the companies are no where to be seen, People wonder which ones are still in business and where they can spend their money to buy the essentials.

It’s a great opportunity to the businesses which have been highly affected by the deadly virus. With the help of digital marketing they can get in touch with the customers and start boosting their brand on their website or social media platform.

Communicating with the customers.

The first step involves the interaction between the business and the customers. The companies which were never socially or digitally active will now have to change their ways and build strong connections online for the scope of their survival.

  • The companies which are affected by the corona virus should take the initiative and contact their customers via email or sms and explain them how the services have changed and how they can still avail the services.
  • Make an advertisement go viral on a newsletter on how the company have managed to keep up with the crisis and what are the necessary changes made which should be known by the people.
  • The power of social media cannot be neglected here, a simple public post on Facebook or Instagram can be used as a source to reach out the customers.

Charging up the company website.

It is a fine opportunity for the global companies to invest in longer term channels only if the marketing budget allows.

The world has become unstable and the people are not certain on what to do, here alot of external tactics can be used to for internal success as creating a blog for the company or enabling the sales of the materials.

Let’s look up to some of the examples :

Sharing vital information on the web site’s homepage regarding the business queries and letting the audience know that the business is still ongoing.

Updating the service pages with some catchy new photos and descriptions would do the job and if possible add certain discounts which would catch the eye of a lot of audience.

E-commerce system would help the company in taking online orders so it should be a top priority. Some of the platforms which can be uself for such agendas are Shopify or even Paypal.

Building the company’s social media presence.

With isolation and social distancing in hand people are spending most of their time online, this is a great opportunity to take your business on social media and start interacting with more and more people.

There is a huge increase in the time spent by the people of Italy on Facebook and when it comes to Instagram the people of USA are no further left behind they top the chart by 43.1% active users in isolation.

This is a one time opportunity for all the business leads to get on social media and set a goal to build a large set of online following.

Let’s see how the companies can do that –

Updating or sharing various sets of things such as contents or blogs related to the company or related to the social aspects.

Humor is something that is loved by the audience and the posts or videos regarding humor would catch a lot of audience.

Get in touch with an influenceer and start working with him as a lot of influencers are left set open due to the coronavirus outbreak and are available for a reasonable price.

By making these kind of certian and easy changes with less amount of money involved a company could benefit even after the lockdown is over and normalcy is availed.

Will India have SUPERPOWERS like USA?

The world is almost ruled by powerful countries like USA, China, Japan, Russia etc. and its none of the wonder that developed countries are helping as well as exploiting the developing countries. Developing countries like India, Pakistan, Srilanka and many more… are mostly dependent on the developed countries, but the biggest question arises will India be list of the superpower countries by 2050. The answer would be yes, but unfortunately due to pandemic situation that number will rise to 2055-2060 because India faced a major setback due to this and also India build a strong relation with other countries with help of our respected Prime Minister sir. Let us look out which factors are going to help to build a nation with superpowers:

1- Economic growth

Chinese economy is based on foreign investment, while India is growing based on a more local economic sector. So if we look in future i.e. after 30-40 India will overtake as it is very slow process. We know very well that many MNCs have begun to invest tremendously in India and has started to rely on Indian engineers for their next generation products. Companies like GM, Boeing, Motorola and many others have begun to build their Research and Development facilities and Asian headquarters in India. They see more potential on Indian market. If India is able to maintain this steady growth, it can definitely become 2nd largest economy by 2050.

money bills currency euros
Photo by Dom J on Pexels.com

 

3) Military power

India stands on 4th rank in terms of defense with the budget of 54 billion $ and 13L+ army man. India has a total of 2,102 aircrafts and a naval strength of 295 and is ready to tackle any military emergency. India is gaining new technology and ideas from world and also our DRDO is working very efficient like wise India adopted 5th generation fighter plane from Russia and Defense Drone technology from USA and other technology too from Israel. Therefore if India increases the defense budget in next 3-4 decades, specially in Air force and cyber and New technology than India definitely can handle any worse situation.

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Image source: economictimes.com

3- Diplomacy and international relations

India’s Diplomacy is standing at a good potions no matter still there are many internal disputes but in the eyes of world India is at a better place. India is able to maintain relation with foreign countries in a stable and steady manner which will ultimately help the people of India. In the coming years India will be able to maintain permanent seat in UN Security Council which will be biggest achievement in diplomatic point of view.

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Image source: Kosha group

4) Population

India has highest number of fresh minds, they are handled correctly with innovative and interesting education system than none of the country can stop India to be listed in top 5 countries. Youth is the biggest asset of India and no other country has this much amount of youth in their population. In the coming years, some of the strong nations of the world will face problem of decrease in populations and this will lead to, a decline in workforce, India will face no such problem.

India’s education system need to be modified a bit and student instead of memorizing theories, they should be taught to learn and understand the concept. The subject related to entrepreneurship should be added at early age so that they get knowledge of business at early age which would help them and ultimately help the nation.

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Image source: Indiannewsonweb.com

5- Science and Technology

India has greatest potential yet to be showed to the world in the field of science and technology. New and new startups are evolving around us day by day and that will help a lot. Our scientist proved that India can even complete the mission on a budget of bollywood movie. India is also 4th country to land on the moon. India is emerging slowly in the field of software and will create a great impact in the near future.

creative internet computer display
Photo by Markus Spiske on Pexels.com

 

2020’s Top 6 Indian Companies

With an ease of economic crisis over the past few years, startups and new businesses seems to be flourishing with time. We have heard about several startups dying without an utterance. But these 2020’s startups has put their best foot forward to help people across the nation.

WOW

Wow! Momo, founded in 2008 is a popular food chain that has evolved so much that it has taken over several other food chains catering momos. Wow! provides their speciality in burgers and unique Tibetan food. It’s total funding rounds to $470 Million.

Zomato

Zomato just like other successful startups has become a synonym for food in general.  It’s overall funding rounds to $755.6 Million.

The Minimalist

If you want to look forward to meeting a top design and consulting agency, then Minimalist is the one to run to. It is one of the most sought-after agencies that help brands accelerate their growth strategy, design, and communication. Founded very recent, Minimalist has carved a niche in creative inventions. 

Ola Cabs

Ola Cabs has taken over the roads with turns of swiftness. We cannot imagine travelling without ola cabs. Its total funding is around $3.8 Billion. 

Nykaa

Nykaa is the perfect destination for women whose beauty needs stop right here. 

POPxo

POPxo is a widely known digital media venture. They deal with everything from fashion to lifestyle for women. They have outgrown themselves and are constantly on the radar to boost women’s confidence and their overall facade.

Jogi Ji- The first CM of Chhattisgarh.

Ajit Promod Kumar Jogi (April 29, 1947- May 29, 2020) was the first Chief Minister of the state of Chhattisgarh India, soon after the new state of Chhattisgarh was carved out( 1 Nov 2000) from Madhya Pradesh. As a CM he served from 1 November 2000 to 7 December 2003, a total duration of 3 years and 34 days. He has been a part of the Indian National Congress till 6 June 2016. He gave a boosting start as a CM of the state. He was known as one of the most intellectual politicians due to his education as well as amazing communication skills in Hindi, English, Chhattisgarhi.


From a graduate to a political leader.

https://www.indiatoday.in/amp/magazine/states/story/20170717-chattisgarh-government-ajit-jogi
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In 1968 he achieved a gold medal in Mechanical Engineering from Maulana Azad College of Technology, Bhopal. (NIT Bhopal ). Simultaneously, he worked as a lecturer for one year (1967-68) at Government Engineering College Raipur, Chhattisgarh. He later got a degree of law from Delhi University and cleared Civil Services and became an IPS. He didn’t stop till then, after a span of one and a half years he was chosen as an IAS officer. Jogi administered and set a record of the longest-serving Collector/District Magistrate for over 12 years at Sidhi, Shahdol, Raipur and Indore districts of Madhya Pradesh from 1974 to 1986. While serving as a DM of Indore, he got a call from the Prime Minister of that time ie Rajiv Gandhi, and offered him to join politics(not confirmed, some reports also say it was Arjun Singh’s proposal to join politics ) and then his journey as a political leader began.

Political career.
1986-Jogi started up his political career in 1986 when he came to be a member of the All India Congress Committee (AICC) on the interest of scheduled castes and scheduled tribes.
1987-He was elected as General Secretary, Pradesh Congress Committee, Madhya Pradesh.
1998-Elected as a Member of Parliament (MP) to the 12th Lok Sabha for the Raigarh community in Chhattisgarh.
1998–2000-Spokesman, AICC, Whip, Congress Parliamentary Party, Working President, Madhya Pradesh Congress Committee.
2000–2003-Chief Minister of Chhattisgarh. After 2003 congress was defeated by the BJP and led to the end of his journey as a CM.
2004-He was elected as MP in the 14th Lok Sabha for Mahasamund, Chhattisgarh.
2008-Elected as a Member of the Legislative Assembly of Chhattisgarh, symbolizing the Marwahi constituency.
2009-Jogi confirmed as a Lok Sabha member Chhattisgarh’s Mahasamund constituency after getting chosen in 2009 Lok Sabha Elections. Jogi, however, failed to retain his seat in the 2014 LS polls and lost to BJP’s Chandu Lal Sahu by 133 votes.
https://www.oneindia.com/politicians/ajit-jogi-58161.html
2016- He established a new political outfit Chhattisgarh Janata Congress.
What led to the formation of a new party in 2016? In 2016, Ajit Jogi and his son Amit Jogi were expelled from Indian National Congress for anti-party activities and destroying by-polls in Antagarh, Chhattisgarh. His son Amit was eliminated from the Congress party for 6 years. This is considered as the main reason for shifting his assistance to a newly formed party.

Health and death. In 2004, a year after his defeat from BJP, he met with a terrible accident which resulted in leaving him partially disabled, though he never gave up! On May 9, 2020, he suffered a cardiac arrest and hurried to Sri Narayana Hospital in Raipur, Chhattisgarh. He was in a coma and put on a ventilator. After battling for 20 days, he expired to multiple heart attacks and breathed his last on 29 May 2020.

He is truly an inspiration from achieving a gold medal then serving as an IAS, and thereafter
performing his duties as the first Chief Minister of Chattisgarh!

INDIA MOVING TOWARDS SELF RELIANCE

Progress of India towards self-reliance is governed by certain pressing issues and their timely solution to achieve self-reliance. India has succeeded in keeping the rate of spread of Coronavirus which has caused a lot of injury to the social and emotional status of the society and created obstacles for India in achieving the aim of becoming self-reliant and seek self-sustenance.

If we look back to the days when economic reforms were introduced in the 1990s that gradually brought improved result in bringing the economy on the right track and resulted in improvement in the living standards of the people. However, we could have put in more thrust on technological and related advancements. This lacuna surfaced because of the trade policy on import and export of the goods.

The Central Government is now focusing more on development of infrastructure, usage of technology to optimum, upliftment of human resources. This is the right time when India can revive the economy by bringing about some major changes in the usage of available resources with the help of penning down new methodologies.

Issues that have caused hindrance for India’s progress towards self-reliance are; keeping away from full open markets that aligned with globalization, rate of production and manufacture, China playing an indispensable role in the Indian economy, Centre-State face off in concurrent sectors particularly agriculture.

If we shift our focus towards the solutions available to us viz. the availability of trained and skilled workforce for self-sustenance, shifting the dependence of manufacturing from China to India. India has a considerable young population strength that can be trained to attract new investments from global manufacturing giants. Optimum utilization of Indian human resource can set a new trend in the global economy. India is a ground for development and also a market with a huge potential for finished goods.

India possesses relevant aspects for generating the demand and consumption of the supply which can boost Indian self-sustenance. At the same time, while striking the balance between opening more areas for investment, India needs to seek healthy competition among the local and regional level. An opportunity to recognize the scattered local expertise of the Indian people in creating hand made useful things.

Policies can be framed to give more inclination towards local innovative crafts and skills so that they survive capitalism. Increasing control over agricultural products, defence sector, public health system and developing an indigenous chain of supply will enhance the self-sustenance. Increasing transparency in government purchase system adopting global procurement standards can enhance the rate of provision of material for expecting real-time growth.

India can focus on areas where it can shoulder the leadership and invite the investors. Usage of technology for the growth of Indian subcontinent is still underexplored. The world has turned virtual and advancement towards artificial intelligence and automation is the need of the hour. Hence, it can be summed up that framing real-time policies that focus more on meeting the results and adequate pumping of resources for proper development of education sector, health sector and catering for training the human resources will take India a step closer to achieve self-reliance.

Live and Let Live : Heartbreaking Kerala Elephant News Exclusive >>>>>

Is really humanity is left is this world? This is the question that is there in mind because seeing around the world it seems like now humanity is left just in words. When we hear a news like an incident in Kerala it just seems like where we are today are we in our dreams where we are not got effected by our pain , just running in this world  behind the frame, pride and especially money.

Are we really lost in this world? Are we really getting caught in this world’s rattrap? Where everybody just competing for its place in this world but just tell me one thing. Are we humans alone in this planet? Are we only responsible to take forward the earth or we needs other creatures to maintain and to balance this ecosystem? I think we all know the answer of all these questions.

If a person needs both oxygen and water as crucial things to survive in this beautiful world likewise our mother nature also requires humans as well as animals and trees to maintain an ecosystem balance. Like the incident happened in Kerala with the pregnant mother elephant there are many incident taking place all around the world with the innocent animals and we humans are only responsible for it.

Credit: Third Party Reference

Just imagine a condition that a human mother is pregnant and if by the case the animals attack that lady so what we call that animal, what we will do with that animal and the sure answer is that almost 90 percent people will kill that animal calling her demon. Now you only think that are we people should not be called as demon and instead of killing that human or harming the human community that innocent lady elephant went to the water and taken its last breath in silence.

If any human were in her place he/ she should have taken the world in its head. See the difference between a humans and a animal, Remember it the same community which you all enjoy eating, remember that fish , she belongs to the same community she is the one who you catch first from the water bodies then fry her and then enjoy in your plate, remember that hen, remember the other creatures you all have enjoyed eating.

Are they not innocent? What was their crime, this that they are the small creatures and you are the humans, who always takes everything in granted, what was their crime? This that they are weak and you are strong. This was their crime? The right answer is that you all are just blank, completely blank hearing these questions. Are we have not got enough things to eat or is our mother nature is not able to fulfil the requirements of these greedy humans because these humans can kill the innocent animals just for their fun.

Credit: Third Party Reference

After that incident I have seen and heard many people’s just shouting for the justice of that innocent lady elephant, writing articles, putting stories for the justice without realising their own activities. Out of all who want to give justice to that innocent lady elephant, 90 percent are non-vegetarian; they enjoyed having those innocent animals in their plate. Are they not the criminals of all those innocent animals which they have enjoyed eating in their plates? Who have given them right to shout for other persons punishment.

I say that the person who has committed the Kerala’s incident should get the strict punishment but the other peoples should also realise that where they are today? There where they want innocent animals to survive, they kill other innocent animals so that they can live happily and can enjoy non-vegan meals. It’s the not the topic to debate it’s the topic to think from your inner self that are you not the criminals of many of those innocent animals? Sit in silence and think and the right answer will come from your inner self. Just sit and think and if your answer is not “Live and Let Live”. So I don’t know where you are? And who you are? Human or……..     

SDG 11: SUSTAINABLE CITIES AND COMMUNITIES

Ideas, commerce, science, culture, productivity thrive at cities. More than half of the world’s population lives in urban areas. By 2020 two thirds of the world’s population (6.5 billion) will be urban. The increasing shift of rural to urban population because of various factors like job opportunities is called as urbanization.[1] However the development of cities comes with its own share of challenges. Cities which occupy only 2-3 % of earths land accounts for earths land account for around 60 -80 percent of energy consumption. The increasing number of slums has become a significant feature of urbanization. Over 1 billion people currently live in slums, with the number of slum dwellers only expected to grow in the coming decades. The less developed countries or developing which have grater rates of urbanization are host to majority of the slums.[2] The growth rate of urban areas in the developing countries are 2 % while it is 0.5 % in the developing countries.[3] Most of these countries however has failed to develop adequate infrastructure for these growing urban population. The number of slum dwellers is projected to increase to 2 billion by 2030 and to 3 billion by 2050 if current trends persist (UN-Habitat, 2010).[4] The presence of slums has regional and global implications, impacting areas such as education, health and child mortality, and political and social exclusion, among many other things.[5] This necessitates efficient urban planning and management and culturally inspiring cities and inclusive green cities for future. There is a need for a rapid shift to a sustainable way in the process of creation of our urban spaces. Jobs and opportunities should be created without burdening available land and resources.

The UN explains:” The challenges cities face can be overcome in ways that allow them to continue to thrive and grow, while improving resource use and reducing pollution and poverty. The future we want includes cities of opportunities for all, with access to basic services, energy, housing, transportation and more.”

SDG 11 in Indian Context

India, which will be third largest economy just behind china and U.S.A by 2025 is one of the fastest growing economies of the world.[6] India has witnessed a very high increase in its urban population. According to 2011 census, the urban population in India is around 31 % while it was at 11% according to 1911 census. Various statistics points to the fact Indians urban population has increased by 91 million between 2001 and 2011. Most of the Indian cities like Delhi and Mumbai faces the problem of congestion.  Also this goals holds great importance in Indian context as Mumbai is home to one the world’s largest slum, Dharavi which expands over an area of 2.1 square kilometers and has a population of about 700,000. 17% percent of urban population in India lives in slums, Delhi being the most polluted capital of the world again this year again and more alarmingly India is home to 21 of the of the 30 cities in the world, there are repeated instances of floods in Chennai .Further there are numerous cases of repeated prosecution of Bangladeshi immigrants in Kolkata.

Migrants who come to cities from villages looking for better jobs and opportunities end up homeless due to various reasons like financial problems, unemployment, natural calamities etc. They end up living in small huts made of straws, plastic, polythene etc. Majority of them live in very deplorable conditions without even basic necessities like toilet food and clothes.[7] 13 %   percent of the urban households doesn’t even have basic sanitary toilets.[8]

Efficient management of slums is essential towards this SDG as growth of slums has harmful ramifications on both humans and environment which are interlinked and not severable. Slum dwellers are vulnerable to threats like natural calamities and manmade disaster and these have direct impact on them[9].Their weak economic status makes it nearly impossible or extremely difficult for them to recover from the natural calamities. On the other hand, slum residents themselves can impact their environment due to lack of basic services, which results in contaminated soil and polluted air and waterways. This results in a perpetuated cycle of decline for both slum dwellers and the environment.[10]

This can be ascribed to the fact that the capacity of slum dwellers to recover from disasters are very low compared to formal communities.[11] Hence, increase in number of slums can be a serious challenge to sustainable development and we need efficient urban governance to combat this.

Conclusion

The challenge and responsibilities of achieving the Sustainable  Development Goal 11 are domineering in India. Urbanization must usher in a process of inclusive economic growth and counter the trends in inter and intra-urban inequalities that have grown at an alarming rate. It is expected that the Goal will be achieved through an urban development strategy, which allows all stakeholders, especially the currently marginalized and excluded sections to participate actively in social and economic life. Govt’s policies, programmes and schemes need to ensure that there is universal access to safe and affordable housing, basic amenities and open green spaces. The strategy must include components aimed at upgradation of slums, improvements in urban planning and management practices to make them participatory and inclusive, safeguarding the heritage and protecting the citizenry against natural disasters.

Despite the fact that India has done well on many sustainable development goals and climate goals, much is yet desired to achieve sustainable development in the real sense. First and foremost is the need for a clear road map to implement the policies to achieve with identified roles for the state governments, and a monitoring mechanism to measure progress. It also needs to draw up a quick plan to overcome the want for quality data. Public education and awareness are second to none in terms invoking agency of people in achievement of sustainable cities and communities. The goal is more complex than to be achieved by the policies and government programmes alone. We thus need to harness energy, understand and  involve participation of all stakeholders including the NGOs to make sustainable development a reality.

SDG Naga

[1]Pti, “India Poised to Become Third-Largest Consumer Market: WEF” (The Economic TimesJanuary 9, 2019) <https://economictimes.indiatimes.com/news/economy/indicators/india-poised-to-become-third-largest-consumer-market-wef/articleshow/67450935.cms?from=md&gt; accessed April 30, 2020

[2]Admin, “Invisible Urban Poor: The Pavement Dwellers of India” (Counterview.OrgDecember 7, 2019) <https://counterview.org/2019/12/07/invisible-urban-poor-pavement-dwellers-of-india/#_ftnref1&gt; accessed April 30, 2020

[3] IndiaSpend, “Every Indian To Have Toilet In Next 365 Days: Official Data. Under The Surface, A Crisis” (BloombergQuintOctober 2, 2018) <https://www.bloombergquint.com/politics/every-indian-to-have-toilet-in-next-365-days-official-data-under-the-surface-a-crisis&gt; accessed April 30, 2020

[4] “Informal Settlement Integration, the Environment and Sustainable Livelihoods in Sub-Saharan Africa” <http://www.grif.umontreal.ca/pages/irec% 20papers/napier.pdf.>

[5] Ali, M. H., & Sulaiman, M. S. (2006). The causes and consequences of the informal settlements in Zanzibar.

XXIII Congress of the International Federation of Surveyors, Munich, Germany, Retrieved from https://

http://www.fig.net/resources/proceedings/fig_proceedings/fig2006/papers/ts35/ts35_01_ali_sulaiman_0320.pdf.

[6] Ajibade, I., & McBean, G. (2014). Climate extremes and housing rights: A political ecology of impacts, early

warning and adaptation constraints in Lagos slum communities. Geoforum, 55, 76–86. doi:10.1016/j.

geoforum.2014.05.005

[7] “Cities – United Nations Sustainable Development Action 2015” (United Nations) <https://www.un.org/sustainabledevelopment/cities/&gt; accessed April 30, 2020

[8] McGranahan, Gordon, and David Satterthwaite. Urbanisation Concepts and Trends. International Institute for Environment and Development, 2014, http://www.jstor.org/stable/resrep01297. Accessed 7 Apr. 2020.

[9] Ibid.

[10] “Millennium Development Goals Report 2015 | Latest Major Publications – United Nations Department of Economic and Social Affairs” (United Nations) <https://www.un.org/en/development/desa/publications/mdg-report-2015.html&gt; accessed April 30, 2020

[11] Authors UN-HABITAT, “State of the World’s Cities 2010/2011- Cities for All: Bridging the Urban Divide: UN-Habitat” (UN) <https://unhabitat.org/state-of-the-worlds-cities-20102011-cities-for-all-bridging-the-urban-divide&gt; accessed April 30, 2020

Does CONNECTIVITY really means DISCONNECTION ?

I FEAR THE DAY WHEN TECHNOLOGY WILL SURPASS OUR HUMAN INTERACTION. THE WORLD WILL HAVE A GENERATION OF IDIOTS

~ALBERT EINSTEIN

Our era has come to see the vital importance of digital technology in our daily lives. It allows us to unlock a huge collection of information and communication data. Each kind of task, be it a regular task or a job specific task requires digital proficiency or literacy. Digital literacy can be defined as “the ability to use digital technology, communications tools, and or networks to access, manage, integrate, evaluate, and create information in order to function in a knowledge society.

The utilization of digital devices such as computers, TV, mobile phones and video game has escalated substantially over the past few years globally. Technology has helped humanity get things done faster and there is no doubt or shortage of recognition of these increased benefits to mankind.

How far both Digital media and social media have become integrated in the lives of most of the global population is shown here as at 31st March 2011, with the exception of some third world countries such as Liberia and Ethiopia. At the other end of the scale Asia has the largest percentage of internet user at 44% of all users globally from its population of 3.8 billion, a penetration of 24%. China is by far the highest population of users at 485 million and India at 100 million.

We live in a digital environment ; just short of being pixelated or virtual ourselves, the things around us continue to get smarter, faster, more accurate and the connection becoming increasingly more digital. Customer relationships are digital; Business channels are digital; Our conversations are digital, and our social interactions are slowly being affected by this digital world. With the existing of new and emerging technologies through the past decade, it is an undeniable fact that digital technologies have made a significant  contribution to improvements in our lives. It has made our lives effortless, placing more of our daily activities to the online web and being able to communicate across long distances. For example, currently being on exchange has allowed me to connect with my family back home via FaceTime an online video application.

Computer systems and the Internet have altered human interactions arguably in the most critical ways when compared to non-computer technological systems that have been developed in the last few centuries. The alterations in how humans communicate with each other in the modern day – which is largely via smart apps, through the Internet/WiFi – has both good and bad consequences. The wide availability of Internet-capable smart devices means that it is now possible for loved-ones to be in close contact wherever they are on earth 

While technology-

  • has helped bridging a global gap by connecting people via the digital world, This bridge has allowed multitudes to learn about the world, and connect with others, in ways that were previously impossible
  • The Internet has also provided endless source of resources, educational materials, and learning systems for people to learn or work from their own home, without interacting with anyone
  • Additionally, for social interactions, people often meet friends or dates using apps, from the convenience and comfort of their own home. This is contrasted with a previous age of meeting friends and dates via day-to-day mingling outside of one’s own home.

As technology are becoming more prevalent in everyday life, the assessment of technology’s presence in relationships and its impact on how humans interact with one another is an emerging area of study. There are diff outlooks on the relationship between technology and human interactions and relationships. It is purported that the integration of technologies in everyday life can have intense effects on human relationships.

Nevertheless, the downsides of technologies cannot be ignored; which is why I will be discussing the negative implications that the digital technology can bring into the social face-to-face interactions of our relationships today.

Humans are made to form relationships since we have an innate longing to share our lives with family, friends and partners. This social interaction is important but often intricate as people take in face to face communication in different ways. The nature of social interaction has changed as technological advances have provided new methods of contact. Consider the evolution from in-person contact and letter writing to the telegraph and telephone and, most recently, to ever more individualized and electronic forms of contact such as cell phones, video calls and social media (e.g., Facebook). We know very little about how different forms of communication influence social relations, health, and well-being. However today, instead of spending time in person with friends, we are consistently choosing to communicate via online mechanisms such as applications like Facebook, IMessage, Snapchat and Instagram. These four are only some of the new ways that offer ways of interaction and engagement allowing us to be as physically close to one another as possible in a virtual world

Technology has both eliminated a gap and created one. Virtual distance is the phenomenon where people are physically together but detached from each other due to being completely absorbed with their technological device. This is called Virtual Distance. Additionally, modern Technology is often linked to an over exposure to EMFs, and is linked to excessive blue light exposure, while developing children not only face possible cognitive changes due to constant exposure to the above factors, but often grow up in a possibly more isolated manner due to constantly being “wired” to their smart devices instead of physically spending time with friends.

 However, the biggest difference: conversations that happen over technology lack content. You never really know when someone is being sarcastic, funny, or serious. Misunderstandings, miscommunication and assumptions impact how we view others, and happen very often when there is no face-to-face communication. Online contact still falls short and fails to deliver personal touch despite all these advances

Conversations that now happen through social media and have taken the place of traditional interactions is causing people to leave their houses less and less since they do not need to leave to communicate with others. This can lead to social isolation.

  • High level of usage of Digital Technologies are associated with decline in communication within family members.
  • Domestication of Digital Technologies in household & technologisation of childhood has led to a bedroom culture & digital divide in a negative way
  • There is an individualism & privatization within a household regarding digital technologies

It is not uncommon for people to prefer texting instead of actually meeting, or at the very least, calling and thus hearing another human voice. It is also not uncommon for people to walk around, or even sit with others, head bowed to their digital device without saying a word or even noticing anything about anyone else. Human interactions and relationships have thus largely decreased, while intimacy and human-to-human interactions have been replaced with human-to-machine interactions. Technology has helped to modify human behavior by creating a gap between people and reducing intimacy. In an age where robots and AI are slowly replacing humans within the workplace, this interaction between humans and machines is only set to increase.

One of the main areas of interaction that has been impacted by Virtual Distance and technology besides parenting is dating. With the advent of popular dating apps like Tinder, people do not utilize social skills to meet potential mates, but simply swipe through a “catalog” of people. Additionally, ghosting (simply disappearing from the digital world when one is no longer interested) is often very prevalent, which results from a lack of social skills – or courage – to end a relationship in the old fashioned way. Thus, virtual distance directly results in the reduction of refined social skills that was previously universal.

CONNECTIVITY REALLY MEANS DISCONNECTION

Though technology has helped to bridge global gaps, devices and social media/messaging apps, for instance, have largely helped to create a larger disconnect between people. Increased isolation, decrease in social interaction and social skills, and increased human-to-machine interactions are all a result of an excessive use of technology, which has created a wall between many people globally

Do You Know, Why We Write Blogs?

First of all, what is the blog, everyone knows the blog, but here is the question of what is the technical turn and where is the origin of the blog? well, I tell you, the blog started out as a mix of what was happening in a person’s life and what was happening on the Web, a kind of hybrid diary/news site, and a person who has knowledge of how to post any news or new thing they begin their life with small blogs and they continue to word the success. furthermore, look about the origin of  The word “blog” is a shortened version of weblogs or weblogs. Besides being shorter and catchier, “blog” seems less likely to cause confusion, as “weblog” can also mean a server’s log files. in the past, not many people aware of the posting blogs, and there were not many facilities provided on the internet to post a blog, but in the last 10 or 15 years the trend of posting blogs is growing like a rocket.

people post many kinds of blogs like technology, photography, lifestyle, cooking, daily knowledge, general knowledge, news regarding pollution and Government, and many more. by sharing the post, people can share their experience and they can also pass their time if they do not have work to do. Nowadays, many companies and organizations like EDUindec.com and other NGOs higher the writer and give access to write something and post on their website or share on their social media and get the popularity, many organization also provide the education on these and how to bring more people on the site by getting this education on can easily understand the process of SEO (search engine optimization). there are some websites and domains, which provide free workspaces to write or promote social media handles.

However, many online e-commerce sites also on the trading and they start there platform by sharing the information on the blogs and through they share the product on their blog like clothes, accessories, computer parts, cooking books, and more. there are some famous bloggers Amit Agarwal, who is a Google Developer Expert, Amit Bhawani, who is also a famous tech blogger and he also has own youtube channels, so he starts to build his future by posting technology-related blogs, and in last, Srinivas Tamada he also famous Indian blogger post blog regarding the SQL databases and new database software for those people who wont to know about the databases of companies.

Here some advantages of having and writing blogs:

 

  1. Instant Marketing and Publicity: Now as people read, they learn about your work, your life, and/or your interest. You are on-air as long as your website is up. For about 10 to 30 minutes a day depending on how much effort you place, you are to impart something different to your readers, it might be knowledge or entertainment but as long as they get something, they finish your article with you leaving a mark in them at that moment. And that’s what’s important, ’cause when you do, you just got yourself a tribe.
  2. Increase in Search Ranking: Compared to a static portfolio, a blog counterpart is much friendlier to search engines because of the fresh content it offers once in a while. The friendlier you are, the better chances of you being searched for. And in case you haven’t thought about it, your blog can also include your portfolio which can be easily update-able rather than tinkering with your.html code just to insert another work.
  3. You gain additional income: Some of the successful people in the blogging industry choose to have additional income by placing some ads beside their website.  In some cases, their website becomes a marketing tool for other companies because of market specifics they cover. Other companies don’t like to make blogs for the heck of it, so in turn, they use other bloggers to market their services or product, and guess what? They pay for it!, For other online ad-companies, a mere browse through is enough to add to your piggybank, for others, you need clicks and to some, you need sales. But whichever the case is, you are earning passively for writing about things you love.

 

 

Guide to live a Happy Life !

–You’re going to realise it one day-
That happiness was never about your job, or you degree, or being in a relationship. Happiness was never about following  the footsteps of all of those who came before you, it was never about being like others.
One day you are going to see  it – that happiness was all about the discovery, the hope, the listening to your heart and following or wherever it chose to go. Happiness was always about being kinder to yourself, it was always about embracing the person you are becoming. One day you will understand that happiness was all about learning how to live with yourself, that it was never in the hands of other people. It was about you , It is about you and It will always be about you–

Since long time, I’ve been exploring the best ways that people can live happily. And over the last year.
Outsmart Your Smartphone,Conscious Tech Habits for Finding Happiness, Balance, and Connection IRL. Even though there are tons of things you can do to live a happier life, I’ve narrowed our focus down to the 10 skills you can build that I believe are the most important to increase happiness. By building these skills, you can start to live a happy life.

1. Live a happy life by creating a plan for your happiness.

You wouldn’t bake a cake without a recipe. You wouldn’t go to a place you’ve never been without a map. And you shouldn’t try to build happiness without a plan either. Creating a good happiness plan is what takes you from where you are now to the happy life you envision.

2. Develop yourself to live a happy life.

Remember when something you wanted to do seemed impossible? Maybe it was that first time you rode a bike, or drove a car, or asked someone out on a date. Then you did it and realized you had it in you all along. Creating a happy life is the same way — the first step is believing in yourself and your ability to live happily. Then you’ll see that you had it in you all along. This is why engaging in personal development is key to living a happy life.

3. Think positive to create a happy life. 

We all know someone who will find the one bad thing in every situation. Maybe this person is us. If we learn to think positive instead, we can make even the most obnoxious situations more enjoyable, creating a happier life from the one we have now. Every moment of every day is a little better, because we can find the silver linings. This is why positive thinking is key to a happier life.

4. Boost your self-confidence to create a happy life.

If we don’t have self-confidence, it’s easy to think that there’s something fundamentally wrong with us — that there’s nothing we can do to change ourselves and create the happy life we desire. But self-confidence is actually a skill. When we learn how to think, feel, and act in ways that make us a person we really love, we can be more self-confident and, as a result, live happily more easily.

5. Create work-life balance for a happy life. 

Are you exhausted, demotivated, and in desperate need of a break? By learning how to create better work-life balance, you can make better use of the limited time you do have in your life. As a result, you end up enjoying all parts of your life a bit more.

6. Build resilience for a happier life. 

Sometimes life knocks you down — there is no getting around that. What really matters for creating a happy life is how easy it is for you to get back up. Developing emotional resilience keeps those challenges and hardships from overwhelming you. You recover more quickly from difficulties, and as a result, you’ll live happily more days each month and year.

7. Be more mindful to create a happy life. 

Now that we live in a high-tech world, we go through much of our lives on autopilot. As a result, we miss out on the best parts of being alive — positive experiences, connections with others, and even having fun. So maybe we already have a happy life . . . and we just don’t see it. When you become more mindful and self-aware, you stop feeling so numb and are able to better enjoy everything your life has to offer.

8. Find your life purpose for a happy life. 

We all want our lives to feel like they matter. It can be tricky, though, to figure out what matters to us. Each person’s life purpose is different, and learning to notice when you’ve found your purpose is a skill. By building this skill, your life becomes more meaningful and more satisfying, so you can live happily more easily.

9. Practice kindness to live a happier life.

We’re often so focused on boosting our own happiness that we ignore how we affect others. This is a huge mistake, because kindness is, counterintuitively, one of the best ways to create a happy life. Acts of kindness fuel a longer-lasting, more enduring type of happiness. So when you build this skill, you live more of your days happily.

10. Build healthy relationships for a happy life.

So often we think that a happy life is something we must build on our own. But long-term happiness actually comes from the relationships that we build with others. In fact, healthy relationships are the most important factor in both our health and our happiness. This is why learning how to develop better relationships helps you live happily for life.

Here are some steps which will help to boost the above skills :

~ Clarify why you want a happy life.
~ Clarify when you’ll build the skills that lead to a happy life.
~ Decide which happiness skills to build.
~ Decide in what order you will build the skills that lead to a happy life.
~ Commit to your goal to create a happier life.
~ Develop a growth mindset that focuses on           your belief in your ability to create a happy life.
~ Identify your values.
~ Define a happy life in your own words.
~ Record your progress towards personal development.
~ Get some help developing yourself to build a happy life.
~ Help your brain get used to thinking positive.
~ Start your day by imagining the way it looks in your happy life.
~ Savor positive moments.
~ Capitalize on positive moments.
~ Pay attention to the positive things.
~ Create a collection of positive images or positive quotes.
~ Think positive, but think negative when you need to​.
~ Practice gratitude​.
~ Stop minimizing your successes​.
~ Practice self-compassion.
~  Imagine your best self.
~ Know your strengths.
~ Celebrate your successes.
~ Practice mindful acceptance.
~ Observe your situation to increase your awareness​.
~ Find the positives in negative situations​.
~ Create a collection of images or quotes that inspire you to live happily.
~ Understand the benefits of negative emotions.
~ Beef up your coping skills.
~ Stop your negative thought cycles.
~ Be more present in the moment.
~ Take breaks from technology.
~ Pay more attention to find the meaning in your life.
~ Spend more time uninterrupted
~ Identify your values.
~ Find out what drives you.

Of course, building all of these skills takes time. If you need help, get support to walk you through the steps and guide you on your journey to living a happier life

How to use Facebook Ads to Boost your Real Estate Business.

Facebook is one of the biggest platform to podcast your ads and boost your real estate business. With a huge number of audience present at one platform,thus you are able to reach billions of customers at just one go. Audience of all sorts of age range can be found on this platform.

How Facebook can be crucial for real estate advertising.

As we know billions of people who use the internet are on Facebook.People tend to use the internet for all sort of little things. As compared to the old times people don’t tend to find their homes through their relatives or friends, now everything’s online as with just one click people tend to find their dream home. By advertising on Facebook it makes you reach a lot of potential customers.

How to setup a real estate ad.

First you need to set certain goals and organize a campaign level as to what type of ad you would want to run and the sort of public engagement you expect. Facebook allows you to set the audience who can view your ads and who don’t. So it’s best for you to choose the homeowners and deny the local realtors. You can add text, images, videos, buttons and actions in your ad.

Benefits of using Facebook to boost your real estate business.

Traffic ads.

Traffic ads allows you to showcase the ads to the people who certainly click on the ads. These types of ads work best when you are trying to drive traffic to your page and the audience will give it a lead.

Engagement ads.

These types of ads will be shown to the people who always like, share and comment. This ad works best when you are trying to make a name for your real estate business in the community.

Retargeting ads.

These are the ads which are designed by Facebook and are viewed by the audience who already know your business this will help you to stay on top of their heads.

This is why Facebook is the best platform for advertising your business as it reaches out to all the potential customers by sending the right ad to the right person at the very right time.

Targeting the audience.

There are several ways in which you can target the desired audience.

By Demographic

It is the study of population based on the factors of age, race and sex. By this you can target various types of people such as homeowners, First time home buyers, new parents, adult parents etc.

By Geography

You can target people living in the same neighborhood, same city or same country by the use of zip codes and also with the help of Facebook to mark a radius around a particular address.

Allow your ad on Facebook for a short period of time as when the clicks on the ad goes down your ad cost goes up. So the shorter the better.

Tips

Tips to use the Facebook ads.

Always add a link to your ad as many people don’t know where to click while seeing an ad but always will know that the link will lead them to the right place.

At the end of your ad always add some catchy advertising lines such as “call us anytime” or “We are always available for you” .

As Facebook is obviously a part of social media and social media has all sorts of emojis and people tend to like seeing some sort of expressions with the text they are viewing, so we highly recommend you to use them as a part of your ad.

Use good images and videos, this will catch the eye of the customer as they like the image attached to your ad they will very well view your add and also might click the link in the description and lead to the official site.

Do not provide all the information on your ad, it’s just supposed to be a teaser so that they can click and hop onto your ad for all the required information. That way they get to know you and you get to know them.

Stay consistent as Facebook Ads also takes time to catch the eye of an audience and by repetive availability of the ad on the screen the audience recognizes and remembers the ad or brand.

The power of Facebook Pixel.

If one wishes to carry out a retargeting ad he must have access to Facebook Pixel. The app tracks the leads of the audience so Facebook knows if someone has visited your site before. The power of Facebook Pixel acts in a way that after the ad is published the Pixel enters the learning mode and learns about the type of people that have visited the ads and once it understands the algorithm of the situation, it will show your ads to the similar audience.

The audience should be able to contact you easily so make sure to put your contact information on every page of your website.

Conclusion.

Real estate business requires alot of leads to promote and settle and that’s where Facebook Ads are used to boost those leads. It is the most effective way to generate leads cheaply and quickly.

Master plan of China- DISCLOSED!!!

The life after the pandemic situation will not be normal again as this pandemic situation is also not normal.

Knowingly or unknowingly the virus developed in China (according to news) created the biggest impact in the health and economic sector of the world. Nobody knows how much time will it take to come out completely from this pandemic situation. China with the most power in terms of technology and population might have a master plan to be executed in the name of Novel Corona virus by supplying the goods of medical department and further other essential commodities which might be needed by the people in the near future to the world and soon they will earn billions of dollar by supplying it to the world. So, again now world will depend more on China than before.

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We as a responsible citizen of India, need to stop the master plan of China as in the near future it will harm us very very badly. Let us understand by an example, India is surrounded by countries like Pakistan, Bangladesh, Sri lanka, Nepal this all countries have taken huge amount of money from China like wise Pakistan took huge money from China to develop a road passing from the mountain, so now Pakistan is in debt to pay the money and in return China can do anything to gain the money back. Pakistan took more money from China than from IMF, and has to pay around 19 billion US$, which will be extremely hard for Pakistan. In the same way Sri lanka owes 1.4 billion US$ which is left over from from 99 years and now China will ask for payback or will capture the Sri lanka. Bangladesh debt for 64.9 billion US$. India is also in debt of paying to China, but China will not capture India first it will first capture our surrounding countries and than head towards India. So, we need to become very attentive towards each step of China and understand their activity, we also need to stop buying Chinese goods to save our country and instead go for Made In India goods. JAY HIND…

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