digital media

The impact of Social Media Influencers on Sales

The way social media influencers directly or indirectly influence publicity and promotion somehow also influence the sales of a brand. Some of the ways in which social media influencers impact sales are: 1. Help in Consumer Research Phase: Nowadays, market is mostly “consumer-oriented”. Consumers search and research, read reviews about […]

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Different types of Digital Marketing media

Digital marketing refers to advertising delivered through digital channels such as search engines, websites, social media, email, and mobile apps. Using these online media channels, digital marketing is the method by which companies endorse goods, […]

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