The Era of Digital Marketing
Almost 60 percent of the world population has access to the internet, which accounts for 4.66 billion active internet users in the year 2021. With the help of internet we […]
The impact of Social Media Influencers on Sales
The way social media influencers directly or indirectly influence publicity and promotion somehow also influence the sales of a brand. Some of the ways in which social media influencers impact sales are: 1. Help in Consumer Research Phase: Nowadays, market is mostly “consumer-oriented”. Consumers search and research, read reviews about […]
Twitter vs Instagram. What’s better for business?
Before we get into the details about marketing on Twitter and Instagram, let us learn quickly about some of the key features of both Twitter as well as Instagram.Twitter was launched in 2006 whereas Instagram was founded in 2010. As of 2020, there are 1.3 billion twitter accounts out of […]
Advantages of Online Business
With the development and growth of technology in today’s world, people go for much easier and faster ways to do absolutely anything. Nowadays everything can be easily done with just some clicks here and there. From paying your bills to shopping for your birthday, from wanting to eat a small […]
Retargeting versus Remarketing: The Subtle Distinctions
Introduction Many of us, while scrolling through the labyrinth of the Internet, have come across an advertisement about some product that we had checked out recently. Many assume it to […]
7 Online Business Anyone Can Start (No Scam No Investment)
Earning money has always been associated with and restricted to traditional ‘offline’ route. With the Internet taking over a large part of our lives, more people are looking to ways […]
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