JAPANESE – ANTIAGING SECRET

                       IKIGAI – review on anti aging


IKIGAI – YOUR PURPOSE IN LIFE      

                                                                            

It tells about the secret to a long and happy life, gives  the real meaning of life. Japanese culture which is unique, says that there should be purpose in life and there is no retirement for that.  

THE SECRET

HARA HACHI BU – sayings in Japanese which is repeated before eating, meaning full your belly to the half. They stop eating when their stomach is half filled. The way of serving food is also unique in their culture that is food is served in five cups, initially they will have the feeling like they have more food, but when they eat that they will always feel like half filled. The pleasure of short term like eating snacks is avoided by them.

MENS SANA IN CORPORE SANO –  a sound mind in a sound body. It says the truth that both are mind and body are interconnected and is important for us to keep them active. Physical exercise can help one get out of mental stress. If one exercises regularly his neurons are active in the sense that he is able to adapt to the new environment easily, On the other case, the person who lacks exercise will be lacking inactive state of mind as the connected neurons don’t act accurately as a result the person is unable to adapt the surrounding.

THE STRESS

Research reveals the truth that stress is the primary cause of aging. Stress promotes cellular aging as the cellular structure telomere is affected and Premature aging is acquired by stress as the cells are unable to regenerate. The greater the stress, the greater is the degenerative effect on cells. 

The ancient people had a high dose of cortisol and adrenaline, which comes in the danger moments and makes the body healthy. As Modern humans due to stress we acquire low doses of cortisol flowing constantly throughout the body, which finally results in health problems.

Threats lead to stress, Stress leads to digestive problems. As Prevention is always better than cure, we can avoid stress before that comes into us. We can attain the state of peace by regular practice of exercise, yoga and self care. Change is the process, we need to adapt it for the progress. 

THE SECRET TIPS

Walk at least 30  minutes a day.
Replace digital with real.
Have a healthy diet.
Make a conscious routine
Workout, play and have fun.

THE ATTITUDE

The key element of  keeping the body young is by keeping the mind active. Escaping from difficulties or situations in life will yield nothing productive rather coming out from the cave of comfort and fear will help the brain to train it in a way of differentiating approaching problems.
People who live the longest have two unavoidable traits in common; a positive attitude and a high degree of emotional awareness, i.e., facing challenges with a positive outlook and are able to manage their emotions are on their way to longevity.

‘LIVE LONG, STAY HAPPY, STAY BLESSED’

MARKETING MANAGEMENT

 MARKETING MANAGEMENT

 

Marketing is the process which is never ending as it meets the needs and gives profit.

Companies profit purely depends upon marketing strategy and that needs to clearly done by the markets to move forward.

Understanding management is  based on production, selling and product concept. 

Innovation is critical, but we cannot leave it as optional because we all know its worth. Such kind of innovative ideas play an important role in marketing.

A dynamic relationship connects the stakeholders groups. A smart company creates a high level of satisfaction, which leads to high quality products and services.

FROM PLAN TO ACTION

Forecasting marketing demand with market expenditure which actually occurs at one level determines the functions of the organization.

Planning helps to design the objectives, the alternative decisions, and the long term good will. It also helps to analyze the future demand and What kind of product is the organization going to launch and forecasting the customers perception.

MARKETING COMMUNICATION

Marketing communication is which the firms attempt to inform the customers about their products. In this technological environment, advertising is the main element.
Advertising can be done by various modes by print media such as magazines, using broadcast media, network media such as wireless, cable and through electronic media and displaying it.
Now-a-days, the widely used communication mix in marketing is online and social media marketing, Mobile marketing and database marketing.

Digital marketing, is the technique of utilizing internet and technology to achieve the marketing objectives. Customers can reach you at any time by adverting online.

The campaign in advertisement involves the communication as it is digitally involved. Promoting our brands to the next level, Getting needs of the customer, making them feel delight towards the product are also easily achieved in digital marketing.

Widely used digital marketing includes SEO which is the search engine optimization, social medias like Instagram, face book where a lot of people see in terms of posts.

Performing set of actions to get revenue with the web applications really becomes easy when you learn certain skills in marketing.

Tools for digital marketing includes Google analytics, Dropbox, Mail Chimp

MARKETING – how to excel?

In order to excel in the system we need to have certain set of data  which are regularly collected  on information basis about the marketing environment to enrich our field.

Marketing deals with segmentation, targeting and positioning. Segmentation is used for identifying the geographic, demographic, psychographic aspects. Targeting deals with concentrating. Positioning is having strategic advantage which helps to maintain brand image.

SKILLS 

social media management
creativity 
communication
Video making
MANAGE – ONLINE, SOCIAL MEDIA AND MOBILE MARKETING


Online marketing will be cos effective in achieving the objective. Websites, display and electronic mail are the options.
Company must design the website and upload their products and need to commercialize it in the competitive industrial world.
Displaying ads are the important components in the online marketing as they are short which contain the companies information and their websites.
Next comes the Email which allows the marketers to communicate. They must be timely targeted towards the audience.
Social media platforms plays an important role in communication. The widely use platforms are online forums, blog networks and social networks.
Online forums come in all shapes as either they are created by the group of consumers who are under affiliations or with the sponsors.
Blog networks such as Gawker media offers a variety of choices. However, the company now creates an individual blog for their usage and track consumers to endorse about their product.
Social networks such as face book, linked in, twitter also helps to generate posts and videos and helps to maintain the brand identity towards the consumers. They are very effective and new users are also added for the marketers.
Mobile marketing  by the smart phones and tablets makes to customize according to the demographic and consumer behavioral characteristic basis. 
 Mobile marketing is unique because it is a one tied user and virtual is on always which can be carried out anywhere.
The ads preferred must be bright and colorful but not with many colors. Brand make have a logo either in the bottom or at the center. It must only have 50% of the occupancy and avoid complex viewing experience and be comfortable for the viewers.
MARKETING IS AN ART – PRACTISE IT AND YOU WILL BE ABLE TO CRACK IT!

WHY SCHOOLS DON'T TEACH ABOUT MONEY

      MONEY HOW TO MAKE IT?

HAVE YOU EVER IMAGINED THE WORLD WITHOUT MONEY?

 TWO MINUTES IMAGINATION-HOO! IAM OUT OF CONTROL., AFTER TWO MINUTES,

COMING TO  REALITY., YES, OFFCOURSE NOT, RIGHT! WHAT IS IT ACTUALLY?

 AN EXCHANGE MEDIUM WHICH WE PEOPLE USE ON SURVIVAL BASIS IS CALLED MONEY.

WHAT SCHOOLS LACK?

                                                          

The term school is something which gives education. The ultimate learning process starts here. Nowadays schools teach us how to solve mathematical problems but not financial problems which comes to reality.
Something missing which is important and that must never be an optional one. Yes, that’s learning to make money AS MONEY IS ALWAYS ULTIMATE.

As, schools play a major part they are the ones who can guide growing children, but the sad truth is the Society knowingly or unknowingly plays an important role in our lives.

The theme is schools are framed by the government. If they make it compulsory No one is unable to stop that. 

FINANCIAL PROBLEMS

                                                                                   
Every human in the earth have problems, But when it is financial problems, people become mentally stressed a lot. It is only because of debts alone. If we scrutinize it the origin will be lack of knowledge in handling the financial problems.
Every year the suicide cases due to the financial problems are increasing in spite of pandemic as this is 2021, people actually don’t know how and what to do in toughest situation. Some seek advises from their nearby ones, Others face it without much care and some others are not serious at the initial stage as if nothing happened to them.

INDIVIDUALS NEED

It is schools responsibility to identify the individuals interest and upgrade children on the basis of learning along with life skills which plays an important role when they come into real life. 
Some may not like 9-5 work but they still work because they want money, their basic needs are to be satisfied.
On the other hand there are still people who don’t work regularly but still they have money and they have a demand more than their needs. How is this possible? They still learn to  earn money smartly and this is also not taught in schools. But still How? This is the most important question to be noted carefully.
Such kind of people think smartly on stocks, investments and on certain assets which always have an appreciated value.

HOW TO SOLVE IT?

Though many students are not interested in certain subject they are forced to learn it. But Finance being an important life skill and not taught in schools like how to handle it, really make a sense right!
They all needed to be sorted out carefully and taught at the being stage of our life. Off course, parents have an important responsibility to guide them in the financial aspects at the early stage of their life as conveying them their problems and how they are handling it. By doing so, they start thinking and generate ideas on their future investments.

THE CHANGES

The only things that is constant in the world is changes and that is called as the progress. The thing which we can give to our next generation is the financial learning. We can make them better by changing the vision which we tend to learn in our childhood but unfortunately we lack it.
As a next generation parents, its our responsibility to make our children to invest in value education and give them financial knowledge
Giving them financial skills and making that as a habit will surely make a drastic change in the society.
As we live in the 21st century we have technological in our hand. We can grow it with good vision and make our future generation financially stable.
YES, WE WILL START IT RIGHT NOW!




To whom the world belongs?

Biggest Landowner

Owning a piece of land in the world is a dream for many people. People having their own place for settlement is the daily struggle. Many Country politics are revolving around settlements, refugees and Wars for acquiring other colonies are daily news.
But do you know who own not only a piece of land but multiple countries?

Owner of 16 Countries

The world’s biggest Landowner is Queen Elizabeth II, who legally owns about 16.6% of the Earth’s land surface. She is the only person on the earth who owns multiple countries.
Queen Elizabeth II serves as the Head of State of United Kingdom, Barbados, Antigua and Barbuda, Australia, Bahamas, Belize, Canada, Grenada, Jamaica, New Zealand, Papua New Guinea, Saint Kitts and Nevis, Saint Lucia, Saint Vincent and the Grenadines, Solomon Islands and Tuvalu.
These nations are termed as “Commonwealth Realms”. These nations were former British colonies. The British sovereign retains the position she holds in the United kingdom that of the Head of State. As in Britain, this is largely a ceremonial role from day to day.

Many nations have withdrawn from the Queen’s rule before as like that from these 16 current nations, Barbados has announced that it will remove Queen Elizabeth II as the country’s head of state and become Republic by November 2021.
After which Queen Elizabeth II will own 14 Countries in addition to the home country United Kingdom. 

7 powerful ways to change your life

 LIFE CHANGING TIPS


1.EXPECT NOTHING, ACCEPT EVERTHING


The only way to not get disappointed is to expect nothing from others. Now-a-days whoever we ask the question How are you?
They give the answer as I am stressed, I have faced many disappointments for the past  days and so on from which we can analyze that they being stressed. When disappointment comes, start believing yourself, as nothing cannot be changed in one night. Stay calm for few seconds Breathe., Don’t let the problems consume your mind. Because ones it is consumed by our mind and should it disturbs our dreams and we are unable to paint our dreams.
Make a clear vision and move forward.

2.SEEK GOOD IN OTHERS



start seeing good things in others which helps you to boost your energy without knowing yourselves. start now, start small. which seems to be small can do great things. Do not make things complicated and overlook on actions. Make corrective actions and control your life. Keep your own promise and make affirmatives and do good things each day. Trust your instincts as it may convey you something. Do things in great way.


3. FOCUS ON WHAT MATTERS YOU

Pursue your dream, it is still important to sit and draw and make your own budget to build something. But people whose destination is excellence, do not retire with a dream. They turn their dream into reality. Happy are those who dream dreams and are ready to pay the price to make them  come true. All dreams come true only if you have the potential to pursue it. Don’t wait till the winter or don’t wait for anyone. Start early, do it  right now.

4.MONEY IS THE ILLUSION


Looking rich is not being rich or look poor is not actually being poor. The rich people are those who have good health and freedom. Money does not buy you happiness. Money only buys you time, which gives you freedom. But the road to the excellence only depends on you.


5.MASTER YOUR EMOTIONS:



You are very precious. Don’t get lost in people and waste your time. Before going to sleep, forgive everyone, don’t get mad. Once you struck in this it takes time to get recover. Anger blurs our vision. We will be defeated if we are become addict to someone. Time heals everything. Focus on things which you can control. Future is the fruit of happiness. The best is yet to come.


6.TAKE CARE OF YOUR THOUGHTS:



Pain is unbearable. Psychology says if we become far away from the person who is close to our heart that pain is equal to the physical pain. You need to adapt and move on, pass through, this too shall pass. But most of the pain comes only by our thoughts. So, once if we control our thoughts, we would be able to control our mind. Have faith and keep going.

7. ATTITUDE MATTERS:


 
Reframe things. Do it alone, do it scared, do it .. start building your future. Control your actions and reactions. Though some bad things happen, you will always be able to control your reactions. It all starts in your mind. Once you control you don’t react too much. This will not be reflected and that is how one can reframe his attitude. Don’t you dare stop anything because we are today!


TAKE CARE OF OUR RIGHT SEEDS!


SELF HELP AND PERSONAL DEVELOPMENT

 

PERSONAL DEVELOPMENT AND SELF HELP













Great people are those who have the state of  having, owing and controlling when situations become worse.

It is high time to come to believe that we are created with a great capacity to carry a custom made dream.

We all may be tall or short, smart or weak, rich or poor, bright or dull, but we can still accommodate our dream as all things are possible for those who believe in themselves.

SELF HELP IS SEEKING YOU IN YOU IN YOUR HARDSHIPS:)

TRAIN YOUR MIND, BODY, SOUL!

Update yourself, learn new skills for your future vision, Meditation makes  positive vibes around you so, do it regularly. Set tasks for the day, Change the habit which you thought to change many times but you couldn’t. Exercise regularly, Stay fit Stay strong, Eat healthy foods and drink plenty of work when makes way for the healthy body. Never ever take your health as granted as it is very important in today’s situation say for example pandemic and other sort of problems which we face now-a-days due to lack of health. Tomorrow is not a promised one. 

Always surround yourself with the good vibes because it may give hand at once when you are being felt stressed. Many people are unable to understand the truth that they are not surrounded by positive things. When they become aware that they don’t indulge in others things and so on, they get solitary. Behind everything there is a reason, lets try to understand that and move on.

Love yourself. Only is this is done we can love others also with kind hearted person. Count your blessings, Do not compare yourself with anybody as it gives  way for either pride or lower discriminative state of mind when affects you to the worst. Have a good state of mind. Forgiveness is the wonderful thing which can also be adopted.

Personality development is updating yourself in the  environment. Keep yourself in learning everything and every skills as it may help you to be safe in the environment surrounded by the people. It is like to be safe before the storm comes.

Promoting our state of mind in the psychologically, emotionally, mentally, physically strong. It helps to promote us both personally and professionally. Make a routine from morning to night as this will promote your best to the rest of your life. 

Loving ourselves is not  being self indulged, it is the art of taking care of ourselves as nobody can accommodate with us for every time.

BE ALIVE AND EXPECT BOUNTIFUL HARVEST

What if it rains diamond instead of water?

Rain of diamonds

We people live in Earth experience rain more often. It brings out joy to some and sorrow to some. Climates changes and all other factors are becoming reasons for acid rains in urban areas and many rural areas are turning into desert without rain. 

In those areas, raining of water itself considered as precious thing like diamond whereas in Saturn the rain is not made of water instead they rain diamonds.

[Courtesy: Discovery news]

Saturn and it’s diamonds

Scientists believe that there are about 10 million stones like this in the atmosphere of Saturn. Every year about 1,000 covered rocks rain down in Saturn as stated by NASA. So, Why it rains diamond in Saturn? Are they the real diamonds?
Saturn, the planet with rings has these diamonds rocks in its atmosphere. These rocks are formed because of the gaseous mass present in the atmosphere, they are very intense. When the lightning storm occuring in the planet strikes the Methane(CH4) gas, it converts it into soot like compound which contains mostly of Carbon molecules.
When the Saturn rays which are extremely high in temperature hits the Soot, they break the molecules separating the Carbon and Hydrogen. The newly formed compound will be heavy and is attracted by the gravity. 
The falling compound is subjected to high pressure and increase in temperature transferring Carbon to Graphite and then into Diamonds while falling to the surface. This is how it rains Diamond in the six planet of the Solar System.
The large diamonds are in centimetres which are suitable for a diamond ring. These diamonds fall on the surface of the planet. 
Who knows may be in the future diamonds would be harvested in Saturn.
Studies state that as like Saturn,  planets like Jupiter, Uranus and Neptune also rain diamonds.

Rape crisis in India

Anatomy of Rape

Sexual assault on women is a common phenomenon in our country. Under sexual assault comes; molestation, eve-teasing, child sex abuse, rape, marital rape, domestic violence.

Of all these crimes, Rape is the most violent crime which is committed against women. According to Section 375 of the Indian Penal Code, Rape means an unlawful intercourse done by a man with a woman without her valid consent.

Rape outrages a woman’s modesty. After a rape incident, a woman lives a pathetic life which includes fear, depression, guilt complex, suicidal action and social stigma.

In recent times, Rape incidents have increased manifold. According to statistics, two women are raped in the country every hour. If further statistics are to be believed, every 10 hours a girl of age 1-10 is being raped in India.

It appears that the rapists are not scared of laws. Also, cases are being reported where minors and elderly women are being raped. The recent incident which shook the nation was the gang rape of a 23 year old para-medical student in a moving bus on the streets of Delhi.

The cruelty which was shown towards the girl by the rapists filled every Indian with wrath. So much so was the anger, that thousands of people poured into the streets to demand justice for the young lady.

The protests compelled our leaders to sit up and think and now amendments of the laws concerned with sexual assault on women our underway.

Every day the newspaper reports of rape incidents. In majority of rape cases the accused is known to the victim. The accused may be a friend, a relative, neighbor.

Some cases are a rude shock to humanity like that of a five year innocent girl being raped by her neighbor. Not only he raped her, but damaged her internal organs beyond cure. Some cases have come into light wherein teachers have raped their students.

Causes of Rape

The important question which arises when we talk of rapes is what causes rape. Why rape cases are increasing at an alarming rate? First and the foremost cause of increasing rape cases is the lack of public safety. Women are not safe outside their homes and why only outside they are not safe even inside their homes.

A number of cases have been reported wherein the guilty has committed the crime in the very house of the victim. Rapes are being done in moving vehicles also which raise a question on the effectiveness of the traffic system of our country. Another important reason is the dearth of police officials and female police officers in particular. According to the Times of India, there is 1 officer for every 200 citizens.

Studies show that rape victims are more likely to report sex crimes if female police officers are available. Lack of female police further aggravates the problem.

Another very important reason is a sluggish court system of India and few convictions. India’s court system is painfully slow and for rapes that do get reported, the conviction rate is not more than 26%.

As the accused is not convicted, others think that they can go around freely and rape whosoever they like. Stigmatizing the victim and encouraging the victim to compromise gives a further impetus to this horrendous crime.

In many rural areas, the victim is pressurized to drop charges against the guilty. Not only this they are encouraged to marry their rapist by telling them that nobody will marry them now and it will bring shame to her family.

In recent times, prominent leaders and experts have blamed women’s clothing as responsible for increasing rape cases which is totally wrong. No clothing is an invitation to rape.

Remedies

The dire need of today is to curb this violent crime. The most important step to be taken in this direction is the strengthening of laws dealing with sexual assaults.

Death penalty should be imposed on a rape accused.

A woman’s squad should be formed in every district which would exclusively deal with problems of women.

Fast track courts must be established so that justice is given as early as possible.

Some NGO should start Rape Crisis Centre where victim can approach by calling a toll-free number or physically visiting the local centres. Such centre should play a vital role in supporting rape victims to cope up with the psychological trauma and also guide them to obtain legal remedy.

Conclusion

Women are wonderful daughters, sisters, wives, and mothers. They should be loved, cared, respected and should be protected.

Tools / Approaches in Urban Renewal

 

1) Slum Clearance 

Demolition of dilapidated dwellings located in a slum. Slum clearance, slum eviction or slum removal is an urban renewal strategy used to transform low income settlements with poor reputation into another type of development or housing. This has long been a strategy for redeveloping urban communities. 

2) Redevelopment 

The demolition of an existing building and its replacement by a new building. Redevelopment consists of the removal of existing buildings and the reuse of cleared land for the implementation of new projects. This approach is applicable to areas in which buildings are in seriously deteriorated condition and have no preservation value, or in which the arrangement of buildings are such that the area cannot provide satisfactory living conditions. In such cases, demolition and reconstruction, of whole blocks or of small sections, is often thought to be the only solution to ensure future comfort and safety of the residents. In the majority of western countries, redevelopment has been discarded as a way to rejuvenate old city centers. However, in many developing countries, redevelopment through slum clearance and reconstruction is still regarded as the only viable way to improve housing conditions and to modernize inner-city areas. 

3) Rehabilitation 

The repair and improvement of existing structurally sound property. Rehabilitation, often termed conservation or preservation, can be defined as the opposite of redevelopment. It is based on preserving, repairing and restoring the natural and man-made environments of existing neighborhoods. Rehabilitation is applicable to areas where buildings are generally in structurally sound condition but have deteriorated because of neglected maintenance. It takes advantage of the existing housing stock as a valuable resource and adapts old houses to present day life and acceptable standards by providing modern facilities. Rehabilitation recognizes that the limited availability of funds for new construction and the serious housing shortage make the option of destroying already existing housing appear both unaffordable and imprudent. It recognizes the value of old neighborhoods and by preserving what is unique, ancient and specifically local, it can also contribute to the development of the tourism industry and stimulate the economy. 

Concerning the impacts on the population, residential rehabilitation can take place in two distinct ways: gentrification and incumbent upgrading. Gentrification is defined as the process by which middle and upper class people move to a neighborhood, attracted by its proximity to central business districts and replace the previous working-class inhabitants. Through the process of incumbent upgrading, the residents remain in place and invest in their own time, money and energy into refurbishing their housing and improving their social conditions. 

4) Housing Improvement 

Improvements of dwellings by provision of essential basic amenities. 

5) Conservation 

To retain intact or unchanged.

6) Environmental Improvements 

Main emphasis is to improve environmental conditions. 

7) Economic Renewal 

Improvement of economic conditions of dwellers.