The name is used for the togetherness of the 7 states of the northeastern part of India.
Assam, Arunachal Pradesh,, Meghalaya, Manipur, Mizoram, Nagaland, Tripura .

In 2002, Sikkim became the eighth state. All together they share an international border of 5,182 kilometers with several neighboring countries such as Tibet, China, Myanmar, Nepal, Bangladesh, and Bhutan.

Northeastern region was originated in the 19th century during the British rule in India, In the time between 1839 and 873 it was a part of Bengal Province .In the independence year of India, Northeastern region was consist of Assam, Manipur, and Tripura. Later others states were formed from the larger areas of Assam. at the time of British rule Shillong was the capital of Assam . After Meghalaya was formed the capital of Assam was shifter from Shillong to Dispur. The states of the Northeast region are officially recognized under the North Eastern Council, in 1971.

They are called Seven sisters was those starts are interdependent, They are connected to India through the Siliguri corridor.

Northeastern states have the raw beauty of nature surrounded by broad valleys, rolling hills, and low mountains with unseen areas for once a watch. The culture of the northeast is varied and unique, it is the homeland of a large number of tribes, a total of 145. People of the northeast are not a follower to a single religion, there are mixed of followers of Buddhism, Muslim, Christianity, and Hinduism.

The cuisine of Northeast is varied, with wholesome of mouthwatering dishes of both vegetarian and non-vegetarian, the local delicacies are like Bamboo shoot pickle, thukpa, Kappa, kinalas, and smoked pork, Momos.

northeastern states have a unique contribution in the field of art and craft, it has their craft culture roots in ancient times, local people are mastered in weaving and wood-craving, silk weaving, cane crafts, jewelry making, which they produce and happily share with the world.

Along with their raw beauty of nature, they have pride in their folk songs and dance and creating several unique musical instruments like Labang, Tamak Drum, etc. Shillong has considered to music capital know for the hub of rock music, organizing many music festivals like Ziro music festivals, weekender, apart from them some mesmerizing festivals are Loshar of Arunchal pradesh ,Moastu Mong of Nagaland, Anthurium of Mizoram.

Northeastern states are never behind in literature, it has its unique literature apart from English, some famous artists like Anand Kumar Agarwal, Amulya Barua, Anand Chandra Barua, Easterine Kire, Lakshminath Bezbaruah. it’s the treasure trove of the national park and wildlife sanctuaries. Covering 28 out of all India, such as Kaziranga National Park, Manas National Park, Namari National Park, and so on, with breathtaking views of flora and fauna.

SANIA MIRZA becomes the third Indian to get 10 years Dubai Golden – Visa After Shah Rukh Khan and Sanjay Dutt , she is 3rd Indian to receive this Honor . INDIAN TENNIES star Sania Mirza and her husband and former Pakistan cricket captain Shoaib Malik have been officially granted the much – coveted Dubai Golden Visa which will allow them 10 year residency in the UAE. Mirza , 34 who hails from Hyderabad and Malik, 39 a native of sialkot in Pakistan , got Married in 2010 and have been residents of Dubai for the past several years . With this , Sania became the third Indian to receive the covoted visa from the UAE Government. Prior to Mirza Bollywood superstars Shah Rukh Khan and Sanjay Dutt have received the Dubai Golden Visa from the UAE.

What Is Salesforce?

Salesforce started as Software as a Service (SaaS) CRM company. Salesforce now provides various software solutions and a platform for users and developers to develop and distribute custom software. Salesforce.com is based on multi-tenant architecture. This means that multiple customers share common technology and all run on the latest release. You don’t have to worry about the application or infrastructure upgrades – they happen automatically. This helps your organization focus on innovation rather than managing technology. 

The platform integrates all the domains such as marketing, sales, customer service, supply chain, data analysis, and many others so that customers can have an integrated view of the business. Customer Relationship Management (CRM) is an application that manages the company’s relationship with its customers. In other words, CRM is a tool through which the company and its employees can analyze customer interactions, churn rate, buying patterns by maintaining a database. This database consists of the customer’s distinct attributes, i.e. their ids, past buying history (orders), and many other details. Hence, this application helps the companies understand consumer behavior and analyze where to invest in boosting up their profits and minimizing the losses. Moreover, it also helps manage a huge database of the customer and maintain a healthy relationship with them.

Salesforce products

Sales Cloud

• A customizable product for managing accounts,contacts, and business opportunities
• Facilitates collaborating conveniently with partners using chatter
• A SaaS product for browser-based access and is also available as a mobile app

• Offers a range of cloud-based tools to increase productivity and manage leads better
• Lets users keep all the customer information on one platform that includes marketing, lead generation, sales, customer service, and business analytics

Service Cloud

• A platform that enables users to deliver smarter, faster, and more personalized service to their end- users across multiple channels – on any device
• Facilitates users to automate service processes
• and streamline workflows
• Offers users a call center-like look and feel where they can automatically route and escalate the important cases in addition to creating and tracking them

Marketing Cloud

• A product that enables marketers to create and manage marketing campaigns
• Includes solutions for customer journey management, email, mobile, social media, web personalization, advertising, content creation, content management, and data analysis

Components include

• Journey builder – to plan and customize to improve client cooperation over the client life cycle
• Social Studio – to listen, publish, and engage in building meaningful relationships across social channels
• Mobile Studio – to reach customers at the appropriate time via SMS, MMS, push messaging, and group messaging

Community Cloud

• An online platform that allows companies to connect customers, partners, and employees with each other
• Enables companies to simplify business processes both internally (across departments) and externally (with customers and partners) – enhancing the efficiency and effectiveness of the overall business ecosystern

For employees

• Better connectivity and interaction among employees across departments, offices, or countries
• Enables employees to find information easily about onboarding, payroll, and IT troubleshooting anytime with the help of HR and IT Help Desk

Advantages of Salesforce

Mobile Access

Along with the desktop version, Salesforce cloud solutions are also available on the mobile devices which give SMEs an easy access to customer data, lead-generation process, social profiles, contacts, and more. The collaboration capabilities of the app allow the SMEs to keep the team updated on the deal status and seek support whenever required.

Automated Workflow

The automated workflow feature of Salesforce accelerates the sales process and enables SMEs to assign tasks, make suggestions, and respond to approval requests (such as order placements, discounts, and expenses) anytime, anywhere.

Collaboration

The built-in social tools of Salesforce help SMEs drive the sales by letting sales representatives and staff members collaborate with each other. Open discussions and sharing of data, insights, and files are easy with this platform, which further enhance the productivity of the workforce.

Third-Party Integration

SMEs can expand the core functionalities of Salesforce by integrating with third-party apps and software solutions, in order to reap the maximum potential of the platform and achieve a single integrated collaborative business process management environment.

Reports

Salesforce facilitates SMEs to keep an eye on their key business metrics and make critical decisions from anywhere. With the drag-and-drop reporting tools (including real-time graphs and charts) of Salesforce, generation and analysis of reports are easy. Since these reports are also showcased in the dashboard, it takes no time in retrieving the data soon after login.

Phylum porifera

These are multicellular,non – motile aquatic organisms, commonly called as sponges.They exhibit cellular grade of organization.Body is perforated with many pores called Ostia and leads to a canal system.It circulates water throughout the body and carries food, oxygen.The body wall contains spicules,which form the skeletal framework.Reproduction is by both asexual and sexual methods.e.g-Euplectella sycon.

Phylum coelenterata ( Cnidaria )

Coelenterates are aquatic organisms, mostly marine and few fresh water forms. They are multicellular, radically symmeterical animals with tissue grade of organization. Body wall is diploblastic with two layers. An outer ectoderm and inner mesoderm are separated by non- cellular jelly like substance called mesoglea. It has a central gastrovascular cavity called coelenteron with mouth surrounded by short tentacles.The tentacles bear stinging cells called cnidoblast or nematocyst.

Many coelenterates exhibit polymorphism,which is the variation in the structure and function of the individuals of the same species. They reproduce both asexually and sexually.e.g. Hydra, Jelly fish.

Phylum platyhelminthes (Flat worms)

They are bilaterally symmetrical,triploblastic,acoelomate (without body cavity) animals. Most of them are parasitic in nature. Suckers and hooks help the animal to attach itself to the body of the host. Excretion occurs by specialized cells called flame cells. These worms are hermaphrodites having both male and female reproductive organs in a single individual.e.g – Liverfluke, Tapeworm.

Phylum Aschelminthes ( Round worms )

Aschelminthes are bilaterally symmetrical, triploblastic animals. The body cavity is a pseudocoelum. They exist as free-living soil forms or as parasites. The body is round and pointed at both the ends.It is unsegmented and covered by thin cuticle. Sexes are separate. The most common diseases caused by nematodes in human beings are elephantiasis and ascariasis.e.g – Ascaris, Wuchereria.

Phylum Annelida ( segmented worms )

These are bilaterally symmetrical, triploblastic,first true coelomate animals with organ-system grade of organization.Body is externally divided into segments called metameres joined by moist thin cuticle. Setae and parapodia are locomotor organs. Sexes may be separate or United (hermaphrodites).e.g. Nereies, Earthworm,Leech.

Phylum Arthropoda (Animals with jointed legs )

Arthropoda is the largest phylum of the animal kingdom. They are bilaterally symmetrical, triploblastic and coelomate animals. The body is divisible into head,thorax and abdomen.Each segment bears paired jointed legs. Exoskeleton is made of chintin and is shed periodically as the animal grows. The casting off and regrowing of exoskeleton is called moulting.

Body cavity is filled with haemolymph (blood).The blood does not flow in blood vessels and circulates throughout the body (open circulatory system) . Respiration is through body surface,gills or tracheae(air tubes). Excretion occurs by malphigian tubules or green glands.Sexes are separate.e.g., Prawn,Crab, Cockroach,Millipedes, Centipedes,Spider ,Scorpions.

Phylum Mollusca ( soft Bodied Animals )

They are diversified group of animals living in marine,fresh water and terrestrial habitats.Body is bilaterally symmetrical,soft and without segmentation. Is is divided into head, muscular foot and visceral mass. The foot helps in locomotion. The entire body is covered with fold of thin skin called mantle, which secretes outer hard calcareous shell. Respiration is through gills (ctenidia) or lungs or both. Sexex are separate with larval stages during development.e.g.Garden snail, Octopus.

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Phylum Echinodermata ( spiny skinned Animals )

They are exclusively free-living marine animals. These are triploblastic and true coelomates with organ-system grade of organization. Adult animals are radially symmetrical. A unique feature is the presence of fluid filled water vascular system. Locomotion is affected by tube feet.Body wall is covered with spiny hard calcareous ossicles.e.g. -Star fish,Sea urchin.

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Phylum Hemichordata

Hemichordates are marine organisms with soft ,vermiform and unsegmented body. They are bilaterally symmetrical, coelomate animals with non-chordate and chordate features. They have gill slits but do not have notochord. They are ciliary feeders and mostly remain as tubiculous forms.e.g.- Balanoglossus(Acron worms).

today historical event occurred

17 July – World Day for International Justice
World Day for International Justice is observed annually on 17 July every year. It is also known as the Day of International Criminal Justice or International Justice Day. This day recognise the emerging system of international criminal justice.

17 July – World Emoji Day

World Emoji Day is observed on 17 July every year since 2014. The day is celebrated to represent an idea or an emotion through electronic means. 

Frustration. It happens to everyone at one time or another. Itcan make you angry, feel anxious, and be very overwhelming.

When you’re frustrated, it can feel like nothing is under your control and everything is chaos. It’shard to know where to begin. When you’re flooded with emotion,it’s difficult to think straight.

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How do you calm down and begin to tame those feelings when they come up? Where do you begin?

Here are some steps to help you manage your frustration in a productive and enriching manner. Believe it or not, frustration can teach you a lot about your problem and when it’s dealt with, it can help you can you gain the skills for managing other intense feelings.

“To conquer frustration,one must remain intensely focused on the outcome, not the obstacles”.

Here are 10 steps:

1.Calm down. This will help stop your mind from racing, which is something that happens at the start of an anxiety producing situation. There are several ways to do this. One is to work on your breathing. Take five deep breaths. Slowly breathe air in through your nose, hold it for five seconds, and then exhale slowly through your mouth. Another way to calm down is to close your eyes and focus on a place that relaxes you, such as a beach or a forest.

2.Clear your mind. Everyone does this differently. Some people stand and stretch. Others pet an animal, or step outside for a moment. There are many more examples you can try. Find one or two that work best for you. What’s important is that it’s something that you can focus on for a couple of minutes that is not what’s bothering you. Clearing your mind is taking a quick mental break.

3.Come back to your problem or stressor, but this time do it in a calm manner. Look at it in a new way. Imagine how a friend would see it if they just came across it. Try to see it differently.

4.Describe the problem in one sentence. For example, “I’m frustrated that I spilled coffee on my paper and I am not going to have time to print off a clean copy.”

5.Define why this frustrating thing concerns or worries you. It could be something simple like “I’m worried I’m going to be late again to work” or as complex as “My marriage is falling apart and I’m afraid our relationship will end in divorce.”

6.Think through realistic options. It could be making a phone call, agreeing to begin therapy, start walking with a friend.

7.Make a decision, and stick to it. If you waffle back and forth, you’ll fall back into frustration again. This is one of the most difficult steps and one of the most important steps.

8.Act on your decision.Once you’ve made the commitment to decide on a way to reduce your frustrating situation, take action.

9.Get it out of your mind. Don’t spend any time or energy thinking through it. It’s done and whatever will happen will happen.

10.Allow yourself to enjoy being done with what was frustrating you. Think about what you want to do now that the stress is gone.

Frustration happens to everyone. The key to managing it is to understand your feelings and emotions before they get out of control and you lose the ability to think clearly.You can’t avoid frustration in life, but you can learn to effectively manage it in the beginning. Like so many other things, managing feels of frustration may not be easy at times,but it is definitely worth it in the end.

People travelling ahead of time is not something that we get to come across daily. Well, maybe we do, but we just don’t know because they are ahead of their time, and are probably considered outrageous or maybe just stupid by us today.

One such person who was WAY ahead of his time was Vaikom Muhammad Basheer. Basheer was born in Thalayolaparambu near Vaikom in the Kottayam distrect of Kerala in 1908. He was a freedom fighter, writer, novelist, and short story writer. He has also written screenplays and dialogues for movies. He is well known for his down-to-earth and unconventional style of writing.

Basheer was also a follower of Gandhian ideologies, after he was introduced to them during the Vaikom Sathyagraha during which Mahatma Gandhi had visited Vaikom. This incident and the ideologies that formed afterwards became the content and inspiration behind a lot of Basheer’s works.

Basheer wrote his first works in his early 30s, and in order to sell those, he himself carried those in trains, sold them to interested people, waited till they finished reading it (which was possible because most novels by Basheer are pretty small, around 70-90 pages), and got it back to sell to the next customer.

Basheer’s writings cover an entire spectrum of genres, from comedy and satire to poignant stories, and love stories. But one common feature seen in the works of Vaikom Muhammad Basheer are the underlying social commentary. Basheer was very vocal in his criticisms of various religious and social aspects. He was never one to shy away from controversial topics. He believed what he wrote was his point of view, and no one else had a say in his beliefs. In fact, he was so vocal that he has even been sent to jail for the content he wrote.

Even though the social commentary can be seen in most of Basheer’s works, the one that stood out, among critics and avid readers is the 1947 novel Shabdangal (The Voices), in which he talked about orphanhood, war, hunger, disease and prostitution. The entire novel is set up as a conversation between a soldier who fought in the Second World War, and the author. The soldier was left at a four way junction as soon as he was born. He had never known the taste of breast milk, or the warmth of a mother’s hands. All he had done in life was kill people for other people. Once, he had to kill his friend, at the request of the same friend because he was injured during the war, and had no chance of survival. Basheer cleverly states the symptoms of PTSD, without citing the actual disease. The soldier cannot bear the sight of blood, and he is afraid to bathe as he considers water to be the blood of the earth. He is disgusted at the sight of “those dyed pieces of cloths” referring to flags. He claims that all flags do is create a divide among humans.

Upon returning from the war, he is curious about sex, and the female body, which leads him to his first sexual encounter, which turns out to be with a male prostitute dressed as a female. Following this he contracts gonorrhea and syphilis and becomes a homeless wanderer.  The insanity of the world and the futility of life pushed the soldier to attempt suicide. But he failed. He wished to confess about his life, which brought him to the doorstep of the author.

Mathilukal is just one of the many novels in which Basheer talks about the hypocrisy of mankind, and the divisive nature of the ones who govern the people. His protagonists were usually thieves, prostitutes, pickpockets, gamblers, etc. whom he portrayed to be naïve, pure, and to be victims of the system. The thoughts that Basheer exhibited in the novels weren’t welcome back in the day when it was written, but soon around 20 years after they were wriiten, people started seeing how it was a true masterpiece. Basheer wrote down thoughts in a manner that even the lowest sects of the society could understand them. Basheer had the rare talent to leave a long lasting impression in the mind of the readers, something that we don’t get to see daily!