Toxic Positivity in an age of Nowhere

Positivity is a fad all around the place. Instagram, Twitter, the daily newsletters and what not – all have only one single message to convey – stay positive. Is that a bad message now? Bad enough to have an article against it? Well, no. And well, yes.

Positivity is important. Being hopeful is important. They are important to have the strength to move on. They are important to have the strength to carry forth with what lies at hand. If a person loses hope, then there is seldom a lot that can be done. This idea is quite agreed upon by psychologists as well as general health experts. But then what does the topic of this article convey? Positivity is something that drives a person forward. Then there is a situation where positivity becomes the only emotion a person knows. And most of the human race would agree that they are pushed into this state. If any other emotion – sad, angry, aghast or tired – tries to come, the person is told to let go of it and stay positive, to try to be happy about what lies with him or her or them. This is toxic, say many psychologists. The person is forced to accept positivity even when he/she/they are trying to cry, trying to be angry or trying to express any other emotion.

Expression is very important for mental health. There is no tool as strong as expression for the human mind. That expression can be verbal, through music, art, dance or in any other physical or art form – as long as it does no harm to another being, that expression is good and, important.

Toxic positivity can lead to the locking of emotions, mental degeneracy or probably depression, anxiety and a host of other issues. Psychologists argue that no emotion is ever fully suppressed. Suppressing of emotions locks those emotions deep in the brain, only to come out stronger and probably more harmful in situations of trauma or a sudden exposure to a stimulating environment.

In the present, all of us are struck in a nowhere – a world of our own in our houses or offices or work spaces with limited human contact. This has statistically led to an increase in cases of extreme isolation, anxiety and depression and a host of other mental health problems. This is certainly not a time to be positive all the time. And certainly not a time to try to do something positive. The important thing is to strike the balance. Give all your emotions a moment. And yet, try to do something positive each day. It is alright if you cannot. The contentment is to understand that you tried.

How To Avoid Toxic Positivity And Use Positive Thinking Healthily
Stay positive and away from becoming toxic positive. (image courtesy : Women’s health magazine)

LGBTQ IN WORKPLACE COMMUNITY

BY: VAIBHAVI MENON

“Nature made a mistake, which I have corrected.” With the changing times, The Lgbtq community has become an important aspect in our day to day life yet many people are opposed to the idea since they refuse to accept them. After the Supreme Court ruled in 2015 that marriage is a right guaranteed to same-sex couples, many believed the largest battle for LGBTQ rights had been won. And while the gains in recognition and legal protections were no doubt significant, same-sex marriage recognition alone couldn’t have possibly resolved a number of longstanding LGBTQ issues – particularly LGBTQ workplace issues. More than 53 percent of LGBTQ workers hide their identity at the workplace, often citing a persistent feeling of being unwelcome. This identity struggle has detrimental impacts on their health, happiness, and productivity, in addition to businesses’ talent retention and leadership development.

Many LGBTQ workplace issues stem from the fact that currently, there’s no federal law that explicitly protects employees from discrimination due to their sexual identity, gender identity, or gender expression. Such protections have necessarily come from state laws and federal court cases interpreting the law to protect LGBTQ workers. This patchwork of court rulings and state legislation leaves many vulnerable. LGBTQ employment discrimination laws vary between states. Only 23 states (in addition to the district of Columbia) bar discrimination based on sexual orientation and gender identity in both the public and private workforce. All told, nearly half of the U.S. LGBTQ population lives in a  state that doesn’t prohibit employment discrimination because of sexual orientation and gender identity. While this LGBTQ discrimination in the workplace has an undoubtedly negative impact on the social and economic circumstances of  LGBTQ people, it’s the subtle social dynamics within workplaces that wreak havoc on their security and sense of belonging. The combination of the stress of hiding their identities, loss of advancement opportunities, and often pervasive negative sentiments about their identities help create a pervasive sense of isolation among LGBTQ workers.

The negative impact of non-inclusive workplace cultures ultimately proves a detriment to employers. Overall, employee engagement amongst LGBTQ workers is 30 percent lower than their cisgender counterparts, according to Human Rights Watch, while one in five LGBTQ employees report they were already considering leaving their job. If there’s a silver lining for HR and compliance professionals looking to create a more inclusive environment that prevents sexual orientation discrimination in the workplace, it’s the increased workplace loyalty, productivity, and happiness of LGBTQ workers in inclusive environments, according to Human Rights Watch. One in four LGBTQ employees surveyed reported that they’ve stayed in a job specifically because of its inclusive environment. In addressing LGBTQ workplace issues, anti-discrimination policies and employee resource groups (ERGs) are often the first efforts companies take to better establish a more inclusive environment. Human Rights Watch warns, though, that such efforts don’t always send their intended message. About half of polled LGBTQ workers say that enforcement of non-discrimination policies depends upon their supervisor’s overall feelings about LGBTQ individuals, and while 67 percent said they felt “very welcomed” by their ERG, 31 percent reported feeling only “somewhat welcomed.”

Have you ever thought about Factors affecting launching of a Business Unit?

i) Business Unit, also referred to as a department, division, or functional area is a part of a company or an organization that represents a specific business function and is a part of firm’s value chain of activities like accounting, human resources, marketing, sales, purchasing and manufacturing.

ii) Establishment is a business location of a company that is engaged in a single activity. It’s a place where the business is conducted with the objective of getting paid for selling goods or services

Choosing the Best Location for Your Business | AllBusiness.com

iii) Plant Location refers to the choice of the region where men, materials, money, machinery and equipment are brought together for setting up a business or factory. A plant is a place where the cost of the product is kept to low in order to maximize gains.

iv) Plant Layout is a plan for effective utilization of facilities for the purpose of manufacturing of products, involving most efficient and economical arrangement of machines, materials, personnel, storage space and all supporting services, within available floor space.

v) Feasibility studies are the researches and studies that determine whether to go ahead with the business plan or any other idea and plan should be adopted.

Franchise Feasibility check

EXCEL IN DIGITAL MARKETING WITH SEO

Before directly going into the SEO techniques I would like to make you understand about the concept of digital marketing easily with a simple example that we encounter in our daily routine. ” Most of us use Gmail almost everyday for various purposes. When ever we open our Gmail we observe different sections holding different mails in it especially when we open “Promotions” section in our mail box, we used to see different mails from various websites which are offering discounts on their products or courses.” These mails are the strategic implementations of the websites in order to increase their marketing on the internet to get profits. This type promotions in Gmail sections leave a foot print of ” DIGITAL MARKETING”.

DIGITAL MARKETING:

Digital marketing is a platform that is widely used for marketing with help internet connected devices. It uses latest digital technologies to reach people. Now a days digital marketing is crucial for the entrepreneurs to share their idea, promote their products and build their audience.

SEARCH ENGINE OPTIMIZATION(SEO):

When we search for a content through search engines like google, then that particular search engine shows a random websites for our search as an answer. This random gathering of information by search engines is possible with the help of search engine optimization which helps search engines to show the best available content for the given query.

SEO is an effective way to improve the rank of websites in search engines in order to increase the visibility of websites. SEO is a technique to optimize the website with the suitable key words. Let’s see some latest SEO hacks to improve the ranking of page which helps in increasing your websites market.

LATEST TRENDS OF SEO:

UNDERSTAND CORE WEB VITALS OF THE SITE: Google has recently announced that core web vitals will become the new ranking signals by combining previous UX related signals also. Core web vitals is a new term that haven’t heard in previous years but it plays a crucial role in 2021 because google has developed a new algorithm to measure the page experience based on the score off core web vitals.

To make you understand better, core web vitals are the measurement capabilities of the content in a website. These measurements are depended upon page speed, page responsiveness and page visual stability which are known as LCP(Largest contentful paint), FID(First input delay), CLS(Cumulative layout shift). These measurement speeds are shown in the following picture.

AI PLAYS A LARGE ROLE IN SEO: AI is changing the interaction methods of people with online content. Google has unveiled an algorithm a few years back which is called as “RankBrain”. This algorithm paly’s a crucial role in ranking the pages with the help of “SERP’s ” results. Experts believe that user experience signals are the primary for ranking the page, so by using this algorithm search engine like google can easily captivate the rate of time that has spent on the website by readers which gives the better feedback on the content quality of website.

USE “EAT” PRINCIPLE: EAT principle helps website optimizer to master a long term SEO success, despite of Google’s constantly changing algorithms. EAT stands for Expertise, Authority and Trustworthiness. These three principles are essential to measure the brand of websites on the web. In order to establish your brand’s authority, trustworthiness and reputation then you have to follow these rules:

  • Try to engage with customers in a better way and request them to provide reviews and feed back to your work.
  • Try to insert high quality links in you site.
  • Follow EAT principles on your website through testimonials, case studies and other forms of social proof.

Along with the above discussed principles we should also follow the below stated tips to improve the traffic to your website:

  • Create new content and try to update the old.
  • Give first priority to the user experience.
  • Improve featured snippets to make your content more prominent.
  • Improve mobile friendly content to improve search rankings.
  • Support long tail key words and optimize the images that you place in your content and don’t forget to keep effective back links on your site.

Finally, The content designers of websites should keep in mind that , Relevant & Optimized content wins every time in the ranking of page on search engines and also the core of SEO is about figuring out what works for the site or client and then changing it when it stops working. Always keep a close eye on your competitors and follow the best practices to thrive best in marketing.  

Want to know about Business Risk?

Business risk is defined as the possibility of occurrence of any unfavorable event that has the potential to minimize gains and maximize loss of a business. In simple words, business risks are those factors that increase the chances of losses in a business and reduce opportunities of profit.

Characteristics of Business Risk

1. Business risk arises due to uncertainties. Uncertainty is when it is not known what is going to happen in future. Examples of uncertainties that affect a business are change in government policy, change in demand, change in technology, etc.

2. Risk is an essential part of the business. Risk involved plays a crucial role in business operations. The risk involved in can be reduced to some extent but it cannot be completely eliminated.

3. Every business has risk which varies in severity based on the type of business. For example a large Corporation or business will carry more risk as compared to small scale businesses.

4. Businesses take risk with the motive or expectation of earning profit because it is considered more the risk higher is the amount of profits from operations.

The art of predicting business risks: Why non-experts do it better | Fortune

Causes of Business Risk

 1. Natural Causes:- Natural causes are the causes those which arise due to interference of nature. Humans and businesses do not have a control over the natural causes. These include natural calamities like earthquake, tsunami, tornado, famine, floods and drought, etc. Humans and businesses do not have a control over the natural causes

2. Human Causes:- The human causes of business risk arise due to the loss of business that arises from changes in customer preferences, employee mindset, agitation by workers, negligence by employees, strikes and lockouts.

3. Economic Causes:- Economic causes of business risk arise from changes in the different economic factors such as increasing competition, changing market conditions, increase in price of raw materials, production cost.

Three types of competition and how to tackle control them with examples

TIPS FOR PUBLIC SPEAKING

1. ACT CONFIDENTLY

Move towards the stage with energy and enthusiasm and deeply breath for few seconds. Look towards your audience straight in the eyes, and begin to talk as confidently as if every one of them owed you money. Imagine that they do. Acting confidently will help you gain some confidence and its better than talking nervously.

2. CHOOSE YOUR TOPIC WISELY

Your topic is the major factor of the success of your talk. Choose that topic which you feel most earnest and enthusiastic about, because if you feel confidently about your topic then only you can deliver a good speech. For example I like sports and book and I will talk about them.

3. INCLUDE YOUR AUDIENCE

Make the audience a part of your speech, because then only they will attentively listen to you  and will eagerly wait for what you have to say. And the best way to do that is by asking simple question that the audience can easily answer.

4. FIRST SPEAK TO YOUR FRIENDS

Before speaking directly to audience, rehearse that topic by actually speaking in front of someone like your friend or your family member. This will help you to become more confident about your topic and also it will help to learn what you have missed in your talk through your friend.

IMPORTANCE OF SEX EDUCATION

BY: VAIBHAVI MENON

“Everyone has bodies, right? It’s nothing to be ashamed of.” Sex education is the instruction of issues relating to human sexuality, including emotional relations and responsibilities, human sexual anatomy, sexual activity, sexual reproduction, age of consent, reproductive health, reproductive rights, safe sex, birth control and sexual abstinence. Sex Education is something that should be taught to individuals from a young age. Due to it being a sensitive topic not a lot of people are comfortable learning or teaching the subject because of which much importance isn’t given and this causes negative effects. Most people get aware of the word “sex” during their teen years but they dont get proper education on it and that negatively impacts their life. Sex education talks about protection from diseases like STD’s which could range from AIDS TO HIV, how to avoid teen pregnancies through different methods such as surgical methods or physical methods.

In India especially, enough significance is not given cause unwanted pregnancies or getting a disease. Therefore Evidence-based sexual health education can improve academic success; prevent dating violence, and bullying; help youth develop healthier relationships; delay sexual initiation; reduce unplanned pregnancy, HIV, and other STIs.  Evidence-based sexual health education reduces sexual risk behavior by delaying sexual initiation, reducing pregnancy and STIs, and increasing contraceptive use thereby protecting student health. There’s nothing simple about teaching kids about sex. In these times of precocious pre-teens, pregnancy among teenagers, and sexually transmitted diseases (STDs), children and adolescents need much more than a one-time chat about the birds and the bees. Pregnancy prevention and safe sex really should be ongoing, age-appropriate topics. Ideally, children will get all of the information they need at home from their parents, but school should also be an important source of information. Research has shown time and time again that abstinence-only education doesn’t work. Over the past 20 years, numerous studies have consistently demonstrated that teaching comprehensive sex education in schools doesn’t have the downside most people are afraid of. In other words, providing condoms in schools doesn’t encourage adolescents to start having sex earlier, or even more often. Having those condoms available does seem to encourage teens to use them, but only if they would be having sex anyway. Only 20 states require sex and HIV education be taught in schools. Sex is a fundamental part of being human; but less than half of our states require sex and HIV education, and most of what is taught is sub-par. Just because we refuse to talk about sex doesn’t mean it’s just going to go away. Only 20 states require sex and HIV education be taught in schools. Sex is a fundamental part of being human; but less than half of our states require sex and HIV education, and most of what is taught is sub-par. Just because we refuse to talk about sex doesn’t mean it’s just going to go away. Sex education is important. It’s been proven time and time again. We know students who receive formal sex education in schools are shown to first have sexual intercourse later than students who have not had sex education. Sex education does not encourage teenagers to have sex, it does quite the opposite. Every teenager should have sex education incorporated into their schooling. It shouldn’t be opt-in or opt-out but mandatory. Why should parents be able to opt their children in or out of a subject that they’ll need later in life, one way or another?

Sex education should be mandatory, comprehensive, medically accurate, and taught throughout student’s school years, just like math. It’s been shown to help students, not hurt. Not only is having access to sex education that is not only comprehensive but medically accurate a human right; it’s our fundamental duty as a society to educate the next generation. Currently, we are failing.  

Public administration and development

Since its founding in 1949, Public Administration and Development (PAD) has been reviewing and assessing the practice of public administration at the local, regional, national and international levels where it is directed to managing development processes in low and medium income countries.

The role of public administration in bringing about development?

On the role of public administration, it will address such areas as sustained economic growth, the promotion of social development, facilitating infrastructure development and protecting the environment, promoting public- private partnerships, managing development programmes and maintaining a legal framework for

ROLE OF PUBLIC ADMINISTRATION IN DEVELOPMENT TO BE CONSIDERED AT RESUMED GENERAL ASSEMBLY SESSION 15-19 APRIL

19960412 Background Release The crucial role of public administration in development, particularly in developing countries and economies in transition, will be the subject of a one-week resumed session of the General Assembly, beginning on Monday, 15 April. The resumed session represents the first time the Assembly will meet specifically to consider that issue.

The aim of the resumed session of the General Assembly is to explore themes contained in two distinct categories: the role of public administration, and capacity-building for effective administration. Thirteen specific topics were identified within those categories.

On the role of public administration, it will address such areas as sustained economic growth, the promotion of social development, facilitating infrastructure development and protecting the environment, promoting public- private partnerships, managing development programmes and maintaining a legal framework for development.

With respect to capacity-building, the Assembly will discuss improving civil service systems, organizational strengthening, the enhancement of policy-development capacity, strengthening financial management for development, human resource development for the public sector and the development of administrative capacities for post-conflict and crisis conditions.

In deciding to hold the resumed session, the Assembly recognized the important role that governments and public administrations can play in promoting sustained economic growth and sustainable development (resolution 49/136). It also recognized the need for strengthened public administrative and financial management capacities in order to ensure a civil service that is responsive to the needs of the people.

As a stimulant to its discussion, the Assembly will have before it a report of the Secretary-General containing a series of recommendations on strengthening the role of the United Nations in public administration and development, including recommendations for national governments (document A/50/847-E/1996/7).

Recommendations in Secretary-General’s Report

The report of the Secretary-General contains recommendations on the role of policy-making for public administration and development, the focus of the United Nations programme on that subject, the coordination of relevant activities within the United Nations system and support of donors. It also includes recommendations for national governments and United Nations responses.

On the role of policy-making, the Secretary-General recommends that the issue of public administration and development be included as a regular item on the agenda of the General Assembly and the Economic and Social Council and that the Group of Experts on Public Administration and Finance be redesignated the Committee on Public Administration and Development, which would report to the Council. Likewise, the United Nations programme in public administration and finance should be renamed the United Nations programme in public administration and development.

The United Nations programme in public administration and development should enhance its role as the central depository for materials, reports and non-print media on public administration and development worldwide, the report recommends. Using the latest technology, it should become the clearing-house for all materials on the subject, to serve as a catalyst for a network of international, regional and national institutions and organizations involved in those issues. The programme’s focus should be on action-oriented, practical research on effective systems and procedures in public adminstration.

Tied to its research and clearing-house functions is the assistance the United Nations can provide to individual governments, at their request, in helping them improve their governmental machinery and public management systems for development. To that end, the United Nations programme should be strengthened in the areas of advisory services, needs assessment, diagnostics and substantive support to projects. It is recommended that the United Nations assist governments, when requested, in translating the recommendations of global conferences into detailed programmes for implementation.

The report recommends that the United Nations programme assist in all the phases of the restoration of public administration institutions in countries recovering from conflict and crises, and that it actively assist developing countries and countries with economies in transition.

On coordination of public administration and development activities within the United Nations system, the Secretary-General recommends that a consultative group on the matter will meet once a year, under the auspices of the Department for Development Support and Management Services. It will focus on closer collaboration in the planning and implementation of global

– 3 – Press Release GA/9056 12 April 1996

programmes of information exchange, research, preparation of guidelines, and organizations of seminars and workshops. It will also provide a forum for mobilizing international assistance.

With regard to donor issues, the report recommends that the donor community recognize the significance of public administration in development and provide adequate resources to improve such structures in developing countries and those with economies in transition. Particular consideration should be given to the loan of expertise to carry out practical research and advisory missions. To that end, the Secretary-General recommends the establishment of a trust fund for United Nations activities in public administration and development.

The Secretary-General highlights a number of recommendations for governments made by the Group of Experts on Public Administration and Finance, which held its twelfth meeting from 31 July to 11 August 1995. Following each recommendation is a projected United Nations response (document A/50/525- E/1995/122, annex).

The Group states that national governments should strengthen the policy, advisory and administrative capacity in critical areas, while the United Nations programme can organize professional exchanges, arrange professional training programmes and prepare case studies on policy matters for dissemination.

According to the Group, in the process of restructuring public administration, government institutions should be encouraged to develop strategic plans and monitor their performance, while the United Nations would continue to undertake comparative studies on restructuring and disseminate them on a regular basis.

Leaders should invest in people, upgrading the capacity of national training institutions to develop a core group of professional trainers, the report states. The United Nations would seek to create and sustain momentum for a global exchange of information on human resource development.

Governments are asked to establish clear goals, encourage operational flexibility, measure results impartially and develop appropriate incentives, while the United Nations would continue offering advisory services in areas including the management of change, performance management and measurement, and information technology.

Public administration services should be provided to reflect ever- changing needs of the citizens they serve, the Group states. The United Nations can assist in developing state-of-the-art technological communication networks.

– 4 – Press Release GA/9056 12 April 1996

Furthermore, governments should encourage financial management at the grass-roots level, the Group states. For its part, the United Nations would assist governments in creating and strengthening national capacities in fiscal policy analysis and economic management, and in promoting a proper environment for capital flows for investment, private sector development, transparency and accountability.

According to the Group, governments should seek objective evaluations of their privatization programmes to establish the appropriate place and timing of privatization in structural adjustment programmes; they should also pay greater attention to performance improvement in parastatals. For its part, the United Nations shall, at the request of the government, arrange for such evaluations, assisting governments in defining the role and scope of their public, private and combined sectors.

While governments should provide an encouraging environment for small and medium-sized enterprises, the report states, the United Nations would assist countries by operating an information clearing-house, developing case studies of successes and failures and providing technical support.

National governments should assume the responsibility for establishing environmental standards for all infrastructure policies, the Group states. The United Nations would assist governments in administrative capacity- building and infrastructure management. Codification of laws must be undertaken to facilitate access to legal guarantees, with the United Nations assisting governments to organize a legal framework of public administration and strengthen judicial supervision of public administration.

For countries recovering from crisis and conflict, the development of both immediate and transitional or long-term strategies is recommended. The United Nations would provide special assistance to countries in post-conflict situations and to collapsed States, to help restore effective public administration.

Governments should promote the use of aid as a stimulant for development and economic growth in civil society, the Group states. The United Nations would provide technical assistance to strengthen institutional machinery capable of evaluating the consistency between development project outcomes and such macro-objectives as growth, employment and income distribution.

Related Meetings, Activities

A number of activities are also being carried out in connection with the resumed session. Among these, Cabinet ministers and other high-ranking officials from each of the major regions will hold an executive session to discuss their experiences in restructuring governments. An International Technical Forum was held on 11 and 12 April at Headquarters, the site of a

– 5 – Press Release GA/9056 12 April 1996

related Internet Exposition until 19 April. (For more information, see Note to Correspondents No. 5329, of 10 April.)

In the lead-up to the resumed session, regional meetings were held in Africa, Asia, Latin America and the Caribbean, and Central and Eastern Europe. The impetus for the session arose from the June 1994 Tangier Declaration of the Pan-African Conference of Ministers of the Civil Service, which called for the convening of a global conference on public administration and development.

Has OTT platforms changed the dynamics of the Indian cinema

What is an OTT platform

OTT stands for over the top media , which offers media services to the viewers directly through the internet by passing the cables, broadcast, sattellite television platforms and the distributors or controllers of the entertainment content.

Cinema is basically the art or technique of making motion pictures of bringing the stories made by the creative minds to life with the help of the camera. it is immensely popular in India with over 1800 films releasing in many Indian languages per year with Mumbai, Chennai, Bangalore, Kolkata, Kochi, Bhubaneshwar-Cuttack and Guwahati being the main centers of the film production. Cinema in India not only serves a purpose of being a platform for showcasing art and providing entertainment to the masses but also it is an emotion. Whenever there has to be a celebration in the Indian households people do it by going to the theatres enjoying their time out relishing the feel of the reel stories with their favorite beverages in their hands. When we are happy or sad we watch movies, the choice of the films we watch represents our mood.

Indian Cinema over the years

Over the years, the cinema has transformed from giving classic deliveries over the daily situations of the lives, to the typical action packed romance films where a poor boy goes against all the odds to marry her rich girl or vice versa to the films depicting the importance of family to the films depicting social issues which are lesser known and require our immediate attention to the real life inspirations. Over the past half century and more there has been a rapid change in the dynamics of what film industry used to be and people’s perception about it.

We see ourselves in the character and derive joy from it and maybe learn things also from them . The vilian on the screen automatically was our definition of a bad guy. The iconic DDLJ’s “Tujhko dekha hai toh jana sanam “ song which was shot in the mustard feel continues to rein people’s heart over almost every generation even today 25 years after its release. This is what is about the movies, it takes us for a moment away from this hectic world.

The contribution of OTT platforms

With the covid-19 pandemic engulfing the world in its dreadness, everyone is locked in their homes with the theatres which since many decades have played home to hosting the movies on the big screen being closed. Though nothing comes close to the feeling of watching a story which sometimes consists of your dreams, unfold on the big screen, OTT platforms are what which came to our rescue in these times.

While the OTT platforms like Amazon Prime video, Netflix, zee5 are there since years now , but its the pandemic which had made people watch these. With the introduction of OTT came web series, a mid version of serials and movies. While a movie has to wrap up in 3 hours maximum and a tv serial goes on till infinity , web series are slightly longer than the 3 hour duration and are finite with the content i.e. there is no pressure to extend the content till infinity for the sake of TRPs. The content which includes these web series are the one which is too long to be caged within the 3 hours of the movie. And this has led to some serious changes in what Indian cinema is now.

Gone is the time of showcasing a damsel in distress who needs her Knight in shinning armor to save her, it is the time of equality and this is what the majority of content on OTT serves today. Not just the web series but the films which are releasing on these OTT platforms now showcase the need for change in today’s time. With people idolising the cinema and its actors, it is very helpful if those actors help drive an important message home.

Also, it has given an opportunity for the actors to showcase their skills and the ones who were once underrated are a household name now. Moreover, the OTT platforms are available at the lower rates with a subscription for an entire year in many Indian languages, it is just like the theatres shifting to the comfort of your homes with more valuable content . This helps people in watching end number of series and films over that platform in the amount of money that they would have spent on just one movie in the theatres. The reason for this cost reduction be the removal of distributors and many others who played an important role in the release of a film.

REALITY SHOWS

Reality shows have now become the latest end. Their initial popularity with the masses, helped in the number of such shows produced today. Reality shows take the form of various competitions and challenges where celebrities or the common man participate. There is or essentially no script involved and the interest of the show lies inherently in the personality of the audiences and the tasks. Many of these competitions are judged by eminent personalities within the field. There was a need for a change in the television industry from the onslaught of the various soaps that were telecasted.

However, the question that emerges today is…how real are these reality shows? May critics believe that there isn’t even a modicum of reality in any of these shows. They are often scripted and only aim at high TRP’s. The shows have a planned course and the masses are simply captivated. Though they provide raw drama and an undisputable display of anger, love, guilt and jealousy, these are often tactics used to keep the audiences fastened rather than a genuine display of emotion. There are many others, who are loyal supporters of reality shows and believe that they have indeed provided a platform for the common man to exhibit his talent and gain success. Various dance and singing reality shows as well as quiz shows for children and adults provide them with a means through which provide, they can showcase their talent and intelligence Through these shows they often gain various opportunities to prove their courage. But sadly, one cannot deny that the USP of many of these shows is emotion and melodrama and as a result the purpose of the show is often side-lined. The recent crop of reality shows have come up with themes that tends to belittle important social institutions. In spite of the fact that it has its own pros and cons various channels and producers are misusing the originality of these shows by introducing new themes and shows to keep the masses entertained. Some of the most popular Indian reality shows include ‘Kaun Banega Crorepati’, ‘Big Boss’ and ‘Indian Idol’. Many movie icons are also willingly accepting the task of anchoring these shows so as to connect with people and exploit the scope of T.V as a medium of maintaining one’s popularity.

However, there is a need to ensure that this genre does not deteriorate like the previous trends. The shows must always be well researched and fresh in its approach rather than look at reality T.V as a formula and launching shows that have little creativity and uniqueness.

10 Best Places to visit in McLeod Ganj

McLeod Ganj was named after Sir Donald McLeod, Lieutenant Governor of Punjab. McLeod Ganj is also known as Little Lhasa. It is also known as Nature’s Lover Paradise. The best season for tourists to visit McLeod Ganj is September to June. The average elevation of McLeod Ganj is 2,082 meters.

Dharamshala, Palampur, Kangra, Sidhbari, Tatwani, and Machhrial are also significant towns around McLeod Ganj.

Some places you must visit if you are visiting McLeod Ganj are –

Namgyal Monastery or Dalai Lama’s Temple

Namgyal Monastery or Dalai Lama’s Temple. Also known as Namgyal-Tantric College. It is the personal monastery of the 14th Dalai Lama. This is the largest Tibetan temple outside Tibet. This monastery was founded in the 16th century by the second Dalai Lama. It was established so that Namgyal monks could assist Dalai Lama in public religious affairs. Tibet martyr’s names are also written there.

Visiting time: 5:00 a.m. to 8:30 p.m.

Tsuglagkhang

Tsuglagkhang is a place where Dalai Lama resides (Photang). There is a Tibet museum inside the Tsuglagkhang. It has got a big meditation hall. There is a place called Namgyal Gompa which is reserved for Tibetan monks for their religious debate.

St. John in the Wilderness

This church is an Anglican church dedicated to John the baptism. It lies inside a dense jungle between McLeodganj and Forsythganj. The Belgian stained-glass windows donated by Lady Elgin, Lord Elgin’s wife, are the major attraction. The structure is so powerful that it even survived the 1905 Kangra earthquake.

Dal Lake

This is a small lake near village Tota Rani in Kangra district. The lake is surrounded by deodar trees. Many people go boating in the river.

Tibetan Institute of Performing Arts

This was founded by Tenzin Gyatso, the 14th Dalai Lama. It is the first institute set up by Dalai Lama.

Library of Tibetan Works and Archives

This library was founded by Tenzin Gyatso on 11 June 1970. It’s one of the world’s most important libraries of Tibetan literature. The second floor contains a museum.

Norbulingka Institute

It was founded by Kelsang and Kim Yeshi at Sidhpur. It is dedicated to the preservation of the Tibetan culture in its library and artistic forms.

Bhagsu Nath

This temple is one of the oldest ancient temples located near McLeod Ganj. The temple is surrounded by major tourists.

Bhagsu Falls

This is a very beautiful waterfall. It has 20 minutes of walking distance from the temple. It has a height of 30 feet. It’s a lovely location for a picnic.

McLlo Restaurant

This the oldest restaurant in McLeod Ganj and is famous for opening till late for tourists. On the top floor, you can go with your friends and can have a beer while listening to some cool music.

If you are visiting McLeod Ganj, you should visit these amazing places. The monasteries are so peaceful and beautiful. The market is also really nice for shopping.

McLeod Ganj is a very beautiful and calm place.

Busting COVID-19 Myths

The world is undergoing profound changes unseen in a century because of the global pandemic. Ever since the outbreak of coronavirus, situations have changed drastically. The world has switched from outdoor normalcy to indoors, just as the tortoise draws its limbs within the shell in case of a potential threat. Everything is now being done online, be it meetings, conferences, classes, seminars, events, and whatnot! Virtual is a new reality.

With increased engagement in social media platforms, there has been an increase in the number of misinformation and false rumors being spread, particularly about the coronavirus. The only way to curb this is to know the facts about the virus. Moreover, Knowing the facts is also important because this will ensure that you do not fall prey to any such misinformation and also avoid being a potential spreader of the same. So, In this article, we will be dissecting some of the most common myths related to Covid-19 that are currently being circulated on social media and beyond.

Let us begin with a piece of brief information about Covid-19 and its origin.


The WHO states that  COVID-19 is a disease that is caused by a new virus called coronavirus or SARS-CoV-2.  The first reported instance of this new virus was on 31 December 2019, following a cluster of cases of ‘viral pneumonia in Wuhan, People’s Republic of China.
The World Health Organization (WHO) changed its classification of the situation from a public health emergency of international concern to a pandemic on March 11, 2020. Till date, the virus has cost more than four million of life globally and is increasing every minute.

Some of the most common myths related to Covid-19 are as follows :

The Virus Cannot Sustain In The Cold Weather

There is no such evidence or scientific reason for us to believe that coronavirus cannot survive in cold weather. Moreover, the normal human body maintains its temperature around 36.5°C to 37°C, regardless of external factors such as temperature or weather. The most effective way to protect yourself against the new coronavirus is by frequently cleaning your hands with an alcohol-based sanitizer or washing them with soap and water.

The Hot Climate Will Kill The Virus


This claim is baseless as several countries which are known for their hot and humid climate have reported COVID-19 cases and that too in bunches. COVID-19 can spread in any climate. It can be transmitted in all types of areas irrespective of the surrounding or tropical conditions. Be it a region of extremely hot weather or even humid conditions, the virus still has the potential to spread. The only way of prevention is by adopting protective measures such as frequently washing your hands. This will eliminate the possibility of the virus spreading in your locality.

Spraying Alcohol All Over Your Body Can Kill Coronavirus


This is yet another common misinterpretation of information. The novel coronavirus primarily infects any person by entering through the nose or mouth. Spraying, alcohol, or disinfectant such as hand sanitizers will neither kill the viruses that have already entered your body nor cure the disease. It is only that frequent washing of hands with these alcohol-based sanitizers, hand rubs, or soaps can prevent the germs from entering your nose, eyes, or mouth through infected hands.
In fact, spraying such substances can be even harmful to one’s health. 

Alcohol Consumption Cures COVID-19 Infection


The WHO clearly mentioned that although alcohol can disinfect the skin but it does not show any such effect inside the body. There isn’t any such established evidence which can claim that drinking alcohol can cure COVID-19. 

Moreover excessive or regular consumption of alcohol has the potential to increase the risk of health problems. Drinking alcohol is dangerous and can weaken your immune system thus reducing the ability to cope with infectious diseases. Ingestion of alcohol and because alcohol is associated with several other diseases, it may make people more vulnerable to COVID-19.

5G Helps In Spreading Coronavirus


Among all the myths this seems to be the most stupid one to believe at. With the technological advancements, some regions are rolling out 5G mobile technology which has raised a dispute among a few communities. Some people tend to believe that the 5G technology helps viruses to spread and communicate.  However, experts completely condemn this theory as it is entirely baseless.

The World Health Organisation (WHO) states that the claim that viruses such as the novel coronavirus can travel on mobile networks or radio waves is entirely false. Moreover, It has been found that the virus is spreading across countries that do not have the 5G technology or have very little 5G coverage such as Iran.

Being Able To Hold Your Breath For 20 Seconds Means You Don’t Have Coronavirus


There’s no way for you to tell whether or not you have the virus, at least without going through official medical testing. A post circulating around social media suggests that anyone who can hold a deep breath for more than 20 seconds without chest pain or tightness likely did not have coronavirus.

But the truth is that it’s possible to be infected and not show any symptoms at all. A person who looks and feels healthy, and can hold their breath without a problem could have the virus. The most common symptoms of COVID-19 are dry cough, tiredness, and fever. The best and only way to confirm if you have the virus-producing COVID-19 disease is with a laboratory test. You cannot confirm it with this kind of breathing exercise, which can even be dangerous and may lead you into trouble. 

Everyone With COVID-19 Dies


Again this is another false claim. COVID-19 is fatal for a small percentage of people who develop the illness.
The WHO has reported that around 80% of people with COVID-19 experience a relative form of the illness and do not need special treatment in a hospital. Some of the commonly reported mild symptoms include a sore throat, cough, tiredness, fever, and sometimes shortness of breath. Most treated persons have recovered and have eliminated COVID-19 from their bodies.

Also, many people with the underlying infection experience very little or no symptoms at all.
Hence, It will be completely inappropriate to conclude that everyone with this disease dies or is seriously affected.

However, you must seek medical attention as soon as you realize you have COVID-19 symptoms. Immediately call your local health facility and seek medical care at your earliest, if necessary.

Sources of Medieval India

The periods from A.D..(CE) 700 to 1200 and from A.D.(CE) 1200 to 1700 are classified as Early Medieval and Later Medieval periods, respectively,in Indian history.Numerous and varied sources are fortunately available to the historians engaging in the study of Medieval India.Added to the information that can be gleaned from inscriptions, monuments and coins are the accounts left by Arab,Persian and Turkish chronicles.These accounts are rich in detail and have given first-hand information on the life of kings, though they provide very little information on the life of the common people.The opinions of the countries and chronicles are often one-sided, written in a hyperbolic language, exaggerating the king’s achievements.Let us now explore the various sources available for the study of the history of Medieval India.

Sources

Sources are the supporting materials, documents or records in the form of evidence that help to reconstruct the past.

We examine the details of political, economic and social-cultural developments with the aid of sources.

Primary sources:

Inscriptions, monuments and coins, and the information available in them.

Secondary sources:

Literary works, Chronicles, travelogues, biographies and autobiographies.

Inscriptions

Several copper-plate grants issued during the later Chola period (10th 13th century)record gifts to individual priests or teachers who were Hindu, Buddhist,or Jaina,or to persons of eminence.Both the giver and the receiver are very elaborately described.By Contract, most stone inscriptions differ in their content.In stone inscriptions,the beneficence of a donor is recorded.The major focus is upon the giver.Tiruvalangadu plates of Rajendra Chola are notable examples.Uttiramerur inscriptions in Kanchipuram district provide details of the way in which the village administration was conducted.various types of lands gifted by the Chola kings are known from the inscriptions and copper plates.They are:

Monuments

Temples, palaces,mosques,tombs,forts,minars and mirnarates are called by the collective name monuments.

The Sultans if Dekhi introduced a new type of architecture.The monuments they built had arches,domes and mirnarates as the main features.The inscriptions in these monuments contain rich information, which can be used to construct history.The Medieval Khajuraho monuments (Madhya Pradesh)and temples in Konark (Odisha)and Dilwara(Mt.Adu, Rajasthan)constitute valuable sources to understand the religion-centered cultural evolution in northern India.Temples in Thanjavur (Brihadeshwara),Gangaikonda Cholapuram and Darasuram symbolise the magnificent structure the Later Cholas built in Tamil Nadu.Vitala and Virupaksha temples at Hampi similarly speak of the contribution of Vijayanagara rulers(15th century)

Quwwat-ul Islam Masjid ,Moth-ki-Masjid,Jama Masjid,Fatehpur Sikri Dargah(all in and around Delhi)and Charminar (Hyderabad)are the important mosques belonging to the Medieval times.

The forts of historical importance are Agra Fort,Chittar Fort, Gwalior Fort and Delhi Red fort as well as the forts of Daulatabad (Aurangabad)and Firoz Shah Kolta(Delhi).Palaces in Jaipur, Jaisalmer and Jodhpur signify the greatness of the Rajput dynasty that wielded enormous power from these places.Qutb Minar and Alai-Darwaza,the tombs of Iltutmish,Balban and all the Mughal rulers are the other prominent of information.Cities in ruin such as Firozabad and South India remain rich repositories of the history of Medieval India.

Coins

The portrait and legend on the coins convey the names of kings with thier titles, events,places,dates, dynasties and Royal emblems.The composition of metals in the coins gives us information on the economic condition of the empire.Mention of king’s achievements like military conquests,territotmrial expansion,trade link and religious faith can also be found in the coins.Muhammad Ghori had stamped the figure of Goddess Lakshmi on his gold coins and had his name inscribed on it.This coin tells us that this early Turkish invader was in all likelihood liberal in religious outlook.Copper jitals are available for the study of the period of the Delhi Sultans,

Silver Tanka introduced by Iltutmish,Ala-ud-din Khalji’s gold coins, Muhammad-bin-Tughluq’s token currency are indicative of coinage as well as the economic prosperity or otherwise of the country of the time.

Religious Literature

Devotional movement in South India and later in North resulted in the development of bhakti or devotional literature.The Chola period was known as the period of devotional literature and works such as Kamna Ramayanam,Sekkizhar’s Periyapuranam,Nalayira Divyaprabhandham,composed by 12 Azhwars and complied by Nathamuni,Devaram composed by Appear,sambandar and Sundarar and complied by Nambiyandar Nambi,Manikkavasakar’s Thiruvasagam,all were scripted during the Chola times.Jayadeva’s Gita Govindam(12th century)was a follow-up of the Bhakti Movement in South India.Kabir Das, a 15th century mystic poet,also had an influence on the Bhakti Movement in India.

Secular Literature

Madura viniyam and Amuktamalyatha were poems composed by Gangadevi and Krishnadevaraya respectively that help us gain insight into the events and individuals associated with the Vijanagara Empire.Chand Bardai’s Prithiviraj Raso portays the Rajput king’s valour.For pre-Islamic periods the only exception was Kalhana’s Rajtarangini (11th century).

Travellers and Travelogues

Marco Polo,a ventain traveller , visited when the Pandya kingdom was becoming the leading Tamil power in the 13th century.Marco Polo was twice in Kayal,which was a port city (presently in Thoothukudi district of Tamilnadu).It was full of ships from Arabia and China.Marco Polo tells us that he himself came by a ship from China.According to Marco Polo, thousands of horeses were imported into southern India by Sea from Arabia and Persia.Al-Beruni (11th century) accompanied Mahmud of Ghazni in one of his campaigns,and stayed in India for 10years.The most accurate account of Mahmud’s Somnath expedition is that of Alberuni.As learned man and a scholar,he travelled all over India trying to understand India and her people.He learnt sanskrit and studied the lhilo of India.In his book Tahquiq-i-Hind,Alberuni discussed the Indian conditions, systems of. knowledge ,social norms and religion.
Ibn Battuta(14th century),an Arab-born Morocco scholar, travelled from Morocco right across North Africa to Egypt and then to central Asia and India.His travelogue (Rihla [The Travels]) contains rich details about the people and the countries he visited.According to him,Egypt was rich then, because of the whole of the Indian trade with the west passed through it.Ibn Battuta tells us of caste in India and the practice of sati.we learn from him that Indian merchants were carrying on a brisk tamrade in foreign ports and Indian ships in the seas.He diescribes the city of Delhi a vast and magnificent city.Those were the days when Sultan Muhmmad bin Tughluq transferred his capital from Delhi to Devagiri in South,converting this city into a desert.
In the south,Vijanagar had many foreign visitors who left behind their detailed accounts of the state.An Italian named from Heart(the court of Great Khan in Central Asia) in 1443.Domingo Paes,a Portuguese traveller, visited the city in 1522.All of them recorded their observations, which are very useful for us today to know the glory of the Vijanagar Empire

mental health

How do we know they are neurotic? Please, this is a very serious question. Neurotic – what does that mean? A little odd, unclear, confused, slightly off-balance? Unfortunately, most of us are slightly off-balance. No? You aren’t quite sure! Aren’t you off-balance if you are a Christian, a Hindu, a Buddhist or a communist? Aren’t you neurotic when you enclose yourself with your problems, build a wall around yourself because you think you are better than somebody else? Aren’t you off-balance when your life is full of resistance – me and you, we and they, and all the other divisions? Aren’t you neurotic in the office when you want to be better than another?

So, how does one become neurotic? Does society make you neurotic? That is the simplest explanation – my father or mother, my neighbour, the government, the army, everybody makes me neurotic. Are they all responsible for my being off-balance? And when I go to the analyst for help, poor chap, he’s also neurotic like me. Please, don’t laugh; this is exactly what is happening in the world. So why do I become neurotic? Everything in the world, as it exists now, the society, the family, the parents, the children, have no love. Do you think there would be wars if we had love? Do you think there would be governments that consider it is perfectly all right for you to be killed? Such a society would not exist if your mother and father really loved you, cared for you, looked after you and taught you how to be kind, how to live and how to love. These are the outer pressures and demands that bring about this neurotic society. There are also the inner compulsions and urges within ourselves, our innate violence inherited from the past, that help to make up this neurosis, this imbalance.

So this is the fact: most of us are slightly off-balance, or more, but it is no use blaming anybody. The fact is that one is not balanced psychologically, mentally or sexually – in every way, we are off-balance. The important thing is to become aware of it, to know that one is not balanced, not how to become balanced. A neurotic mind cannot become balanced, but if it has not gone to the extremes of neurosis, if it has still retained some balance, it can watch itself. One can then become aware of what one does, what one says, what one thinks, how one moves, how one sits, how one eats – watching all the time but not correcting. If you watch in such a manner, without any choice, then out of that deep watching will come a balanced, sane, human being. Then you will no longer be neurotic. A balanced mind is a mind that is wise, not made up of judgments and opinions.

Ganga Expressway- India’s 2nd longest Expressway

India is all ready to have its 2nd longest express way called the Ganga express way. The expressway will be constructed in the state of Uttar Pradesh. The construction will be undertaken by Uttar Pradesh Expressway Industrial Development Authority (UPEIDA) and will start the construction process in September this year.
Meanwhile, the authorities will be releasing tenders for the same and the land acquisition for the project is almost complete. The proposed length of expressway is 594 km. it is expected to be a 6-lane highway which can extend up to 8 lanes, the expressway will cost around 36000 crores. The expressway is a massive project and will not only save time but, connect eastern and western Uttar Pradesh. It will consist of many major bridges, flyovers, overbridge and the starting will be from Meerut district and will end at Prayagraj. The districts that will be connected are- Meerut, Hapur, Bulandshehar, Prayag Raj, Rai Bareli in total 500+ villages will be connected. An exclusive feature of Ganga expressway is an airstrip that will be constructed on the highway, this can help in emergency landing of fighter planes.
Additionally, the expressway will have a service road and maximum speed limit will be allowed, it aims to improve the connectivity of major districts and connect remote villages in the state. The total time taken to travel will be cut down extensively ultimately benefiting the common man.
Road connectivity is an important element of development be it any country, roads can facilitate easy communication, trade, travel and most importantly enables introduction of new services