CORPORATE WIKI VS KNOWLEDGE BASE WHICH ONE IS BETTER?

Initially, corporate wiki and knowledge base might seem as the same that but in reality they are entirely different things.

DEFINITION OF CORPORATE WIKI:

It is as simple as it sounds. If you know how Wikipedia works then you’ll get the basics of what corporate wiki is apart from the fact that only companies can accesses and edit it. It is a database where a community of people can write and edit content related to companies project, products and other services. Wikis are in one sense extremely democratic. 

BENIFITS:

As mentioned earlier corporate wikis allows employees to share information about project and other news related to that particular work. This benefits the whole business industry.

KNOWLEDGE IS BEING PRESERVED: The information that was shared by the employees earlier exist till the very end. By this the upcoming employees and people would get to clear their doubts, gain knowledge and have a clear information about the same.

TIME SAVING: If any queries or general problems arises, then the solution can be obtained easily as the companies wiki already has enough data to some common queries and help the team to swiftly process.

A CENTRALIZED SEARCHING POINT:  Important company information is inherently scattered throughout manuals, websites, handbooks, emails, recorded conversations, and even the minds of your employees. A company wiki can bring all that knowledge together into one searchable location.

CHALLENGES:

ADDITIONAL WORK: Employees are asked to contribute knowledge to wiki which is not a part of the core work. Also creating content for wiki takes an ample amount of time. But good part is that a little work now will reduce the amount of work needed later and that the ultimate key.

LACK OF KNOWLEDGE: It does not give much of an insight as compared to that of a employees knowledge.

KNOWLEDGE BASE:

In knowledge base one can store information online that a particular company team can access at their own will. Companies knowledge database helps companies to spend less time on answering simple questions and more time on complex questions.

TYPES:

There are six main types of database.

INTERNAL : It is a type of knowledge database that is restricted only for employees of particular organization.

EXTERNAL: It is a type of knowledge database that can be publicly visible for users about a particular company or product.

HOSTED: This collects and stores information about internal and external customers keeping the data well organized.

SELF HOSTED: This is type of self hosted by one’s own organization servers which also means that the organization is responsible for fixing issues.

CUSTOMER: It is an organization that organizes in a way that it makes it easy for customers to access.

OPEN SOURCE: It has open accessibly to the public.it may or may not be free of cost.

BENEFITS:

USER FRIENDLY: This lets users update content without using special markup language and hence makes it user friendly.

FAST AND RELIABLE: It is fast and has advanced search engine and linking capabilities as compared to wiki.

VERIFICATION AND REVIEW: Users can easily delete, edit or amend that content. It also supports automated identification and verification.

CHALLENGES:

ACCURACY: Be sure it has built-in rules and validation,

SECYRITY: Security is important and make sure that the content is shared only with your employees and not your opponents.

CORPORATE WIKI VS KNOWLEDGE BASE – WHICH IS THE BEST:

Corporate wiki and knowledge base are likes frogs and toads, they look similar but are actually different. Wikis are fantastic for collaboration and planning. There are always ideas down on a page. Knowledge Bases are great for authoritative content that’s reliable and finished. There’s no one such solution for the argument of a Wiki vs a Knowledge Base. Just like frogs and toads they co exists without being same. At the end of the day, one can choose what’s relevant and easy for them.

MSD#7

Mahendra Singh Dhoni is a former Indian international cricketer who captained the Indian national team in limited-overs formats from 2007 to 2017 and in Test cricket from 2008 to 2014. Under his captaincy, India won the inaugural 2007 ICC World Twenty20, the 2010 and 2016 Asia Cups, the 2011 ICC Cricket tournament and therefore the 2013 ICC Champions Trophy. A right-handed middle-order batsman and wicket-keeper, Dhoni is one of the very best run scorers in One Day Internationals (ODIs) with quite 10,000 runs scored and is taken into account as an efficient “finisher” in limited-overs format. He’s widely considered to be one of the best wicket-keeper batsmen and captains within the history of the sport. He was also the primary wicket-keeper to effect 100 stumpings in ODI cricket.

Dhoni made his ODI debut on 23 December 2004 against Bangladesh, and played his first Test a year later against Sri Lanka. He has been the recipient of many awards, including the ICC ODI Player of the Year award in 2008 and 2009 (the first player to win the award twice), the Rajiv Gandhi Khel Ratna award in 2007, the Padma Shri, India’s fourth highest civilian honour, in 2009 and therefore the Padma Bhushan, India’s third highest civilian honour, in 2018. Dhoni was named the captain of the ICC World Test XI in 2009, 2010 and 2013. He has also been selected a record 8 times in ICC World ODI XI teams, 5 times as captain. The Indian territorial reserve conferred the honorary rank of Lieutenant Colonel to Dhoni on 1 November 2011. He’s the second Indian cricketer after Kapil Dev to receive this honour.

Dhoni also holds numerous captaincy records like the foremost wins by an Indian captain in ODIs and T20Is, and most back-to-back wins by an Indian captain in ODIs. He took over the ODI captaincy from Rahul Dravid in 2007 and led the team to its first-ever bilateral ODI series wins in Sri Lanka and New Zealand. In June 2013, when India defeated England within the final of the Champions Trophy in England, Dhoni became the primary captain to win all three ICC limited-overs trophies (World Cup, Champions Trophy and also the World Twenty20). After usurping the Test captaincy in 2008, he led the team to series wins in New Zealand and therefore the Windies, and also the Border-Gavaskar Trophy in 2008, 2010 and 2013. In 2009, Dhoni also led the Indian team to first position for the primary time within the ICC Test rankings.

In 2013, under Dhoni’s captaincy, India became the first team in more than 40 years to whitewash Australia in an exceedingly Test series. Within the Indian Premier League, he captained the Chennai Super Kings to victory in the 2010, 2011 and 2018 seasons, together with wins within the 2010 and 2014 editions of Champions League Twenty20. In 2011, Time magazine included Dhoni in its annual Time 100 list of the “Most Influential People within the World.” Dhoni holds the post of Vice-President of India Cements Ltd., after resigning from Air India. India Cements is the owner of the Indian Premier League team Chennai Super Kings, and Dhoni has been its captain since the first IPL season in 2008. He announced his retirement from Tests on 30 December 2014.

In 2012, SportsPro rated Dhoni the sixteenth most marketable athlete within the world. He is the co-owner of Indian Super League team Chennaiyin FC. In June 2015, Forbes ranked Dhoni at 23rd within the list of highest paid athletes within the world, estimating his earnings at US$31 million. In 2016, a biopic M.S. Dhoni: The Untold Story was made on his life and his cricket career up to the Indian team’s win at the 2011 Cricket tourney.

Dhoni announced his retirement from international cricket on 15 August 2020.

Dhoni finishes off in style!

RECORDS HELD BY MS DHONI

  1. He is the only skipper to win three ICC trophies—ICC World T20, ICC World Cup and ICC Champions Trophy.
  2. Dhoni has scored 3,454 runs as Test skipper, the highest among wicketkeeper captains.
  3. He holds a record for the most number of dismissals—six (five catches, one stumping)—by an Indian wicketkeeper in an ODI innings.
  4. He dismissed 444 batsmen in ODIs, most by an Indian wicketkeeper (321 catches, 123 stumpings).
  5. He holds the record for most sixes by a wicketkeeper (229) in ODIs.
  6. He has 91 dismissals in T20Is (57 catches and 34 stumpings), the most by a wicketkeeper.
  7. He has made 195 stumpings in international cricket (123 ODIs, 38 Tests and 34 T20Is), the most by a wicketkeeper.
  8. Dhoni has smashed 217 sixes in IPL, the most by a wicketkeeper.
  9. Dhoni smashed an unbeaten 183 against Sri Lanka at Jaipur in 2005, the highest by a wicketkeeper in ODIs.
  10. He is the only Indian wicketkeeper to score a double ton (224) in Tests.
The Only Captain to win all three ICC titles.

WOMAN’S EDUCATION

Education is one of the most important means of empowering women with the knowledge, skills and self-confidence necessary to participate fully in the development process. More than 40 years ago, the Universal Declaration of Human Rights asserted that “everyone has the right to education”

Educating the girl child produces mothers who are educated and who will, in turn, educate their children care for their families and provide their children care and support. The girl child needs to be educated to acquire knowledge and skills needed to advance her status for social interactions and self – improvement.

The Unmatched Importance of Female Education

Increased Literacy

Of the illiterate youth across the globe, nearly 63 percent are female. Offering all children education will prop up literacy rates, pushing forward development in struggling regions.

Human Trafficking

Women are most vulnerable to trafficking when they are undereducated and poor, according to the United Nations Inter – Agency Project on Human Trafficking. Through providing young girls with opportunities and fundamental skills, Human Trafficking can be significantly undermined.

Political Representation

Across the globe, women are under represented as voters and restricted from political involvement. The United Nations Women’s Programmes on Leadership and Participation suggest that civic education, training and all around empowerment will reduce this gap.

Thriving Babies

According to the United Nations Girls Education Initiative, children of educated mothers are twice as likely to survive past the age of five.

Later Marriage

As suggested by the United Nations Population Fund, in underdeveloped countries, one in every three girls is married before reaching the age of 18. In a region where a girl receives seven or more years of education, the wedding date is delayed by four years.

Income Potential

Education also increases a woman ‘s earning capabilities. According to the United Nations Educational, Scientific and Cultural Organisation, ( UNESCO ) a single year of primary education has shown to increase a girl ‘s wages later in life by 20 percent.

Prospering GDP

Gross Domestic Product also rises when both girls and boys are being offered educational opportunities. When 10 percent more women attend school, GDP increase by three percent on average.

Poverty Reduction

When women are provided with equal rights and equal access to education, they go on to participate in economic activity. Increased earning power leads to reduction in poverty level .

Savitribai Phule

Savitribai Phule as a tradition breaker, the first female teacher at the first girls’ school. When we talk about the girls’ education only Jyotirao Phule is remembered as the champion of women’s education in India. He, along with his wife Savitribai Phule, opened the first school for girls in 1848.

We educate women because it is smart. We educate women because it changes the world.

– Drew Fuast

Self help

What is self-love?

            It is nothing but the self-improvement economically, intellectually or emotionally. In other word’s one care about him/her self in all aspects of life.

Self-doubt

When you spend all your time and energy trying to manage other people perceptive of you, you will stuck with the self-doubt.

When you do it so you will feel inadequate and at the point remember that each one of us life is different from one another.

I’m sure you’re experienced a situation where someone made your day it all because of the kind word and compliment, it can bring to yourself by a writing a letter to your own.

No person is an island, as the saying goes and that holds true for our life too, so keep people who encourage you.

Becoming comfortable with yourself

            When you make your needs priorities it is easier to feel good about who you are.

            Meditation will help’s you to find what’s your need, It’s like answering yes or no.

            Say yes or no according to you.

            Don’t let other people put you down for the things that make you unique.

            In this modern era, we don’t even have time to spend with friends and family, so at least you have to spend time with your self and you will meet the best person in this world.

Identifying the triggers

            Our body say’s what we are going through.

            Notice any tensing of muscles, increased heart rate, tingles or any physical change that generally indicates what you’re experiencing.

            It help’s to enhance your self- awareness, do notice that how your mind takes the story its good/ bad, nice/evil.

            When you are trying to identify your emotional triggers, often you can prevent yourself from being triggered, so remove your attention from that and focus on your breath.

Eliminate negativity

            The minute you catch your mind in a negative thought focus on how grateful you are.

            Be grateful what you have

            When you catch yourself in a complaint, congratulate yourself for being aware, awareness is the 1st step in stopping bad habit.

            Turn your problem into challenge.

Making new habits

            Decide clearly that you are going to begin acting in a specific way 100% of the time, whenever that be haviour is required.

            The more often you visualize and imagine yourself acting as if you already had the new habit, the more rapidly this new be haviour will be accepted by your brain and becomes automatic.

            When you realize to persist in the new be haviour it become automatic and easy and even you will feel uncomfortable when you don’t do.

            When you start rewarding yourself you will become more positive and you will become more positive and you will keep on doing.

Self-love

            People become mindful when they think, feel, do, what they want.

            You will like yourself more, when you take better care of you basic need.

            Say yes or no as per your needs, if you say yes to what you don’t like, it will deplete or harm you physically/ emotionally.

            Remember, there are no failure, if you have learned and grown from your mistakes, they are only lessons learned.

            Your purpose doesn’t have to be crystal clear to you, we are living with purpose and design.

                                    “GO HELP YOURSELF”

POLICY GUIDELINES FOR TELEVISION RATING AGENCIES IN INDIA

Television rating points have been a much debated issues in india since the present system of TRP’s is riddled with several maladies such as small sample size which is not representative. lack of transparency, lack of reliability and credibility of data e.t.c. shortcornings in the present rating system have been highlighted by key stakeholders that includes individuals, consumer groups , government, broadcasters, advertisers, and advertising shortcomings. in 2008 the ministry of information and broadcasting had sought recommendations of TRAI on various issues relating to TRPs and policy guidelines to be adopted for rating agencies. TRAI, in its recommendations in august 2008 had amongst other things recommended the self regulation through the establishment of an industry led body, that is the broadcast audience research council. the ministry is constituted a commitee under the chairmanship of dr. amith mitra, the then secretary general FICCI in 2010 to review existing TRP System in india. the commitee also recommended that self regulation through the establishment of an industry was the best way forward. since the BARC could not operationalise the TRP generating mechanism the ministry of information and broadcasting sought recommendations of TRAI in september 2003 on comprehensive guidelines mechanism for television rating agencies in india to ensure fair competition better standards and quality of services by television rating agencies. TRAI recommendations on guidelines television rating agencies were received in september 2013, while supporting selfregulation of television ratings through an industry led body like BARC, TRAI recommended that television rating agencies shall be regulated ratings shall be regulated through framework in the form of guidelines to be notified by MIB. it also recommended that all rating agencies including the existing rating agency, shall require registration with MIB in accordance with the terms and conditions prescribed under the guidelines.

SALIENT FEATURES OF THESE GUIDELINES ARE AS FOLLOWS:

all rating agencies including the existing rating agencies shall obtain registration from ministry of information and broadcasting.

the rating agency shall submit the detailed methodology to the government and also publish it on its website.

30 days time would be given to the existing rating agency to comply with the guidelines.

ratings ought to be technology neutral and shall capture data across multiple viewing platforms viz cable TV, direct to home , terrestrial TV e.t.c

Melville and his Moby dick

About the author

Herman Melville (1819-1891), the author of Moby Dick, is recognized today as one of America’s greatest writers, although there was a time when critics as well as readers rejected his writings. He wrote more than ten major novels, based on experiences that he had gone through himself. Some of his adventures in real life were more exciting than the ones he describes in his novels, but none was as strange and thrilling as the story he tells in Moby Dick.
Melville was born in 1819 in New York City. His parents, like many other Americans, were of mixed nationality, being partly English and partly Dutch. The Melville family was a well known one, but had become poor at the time of Herman’s birth. He was forced to give up school at the age of fifteen in order to earn his living. He tried his hand at various jobs: farming, teaching at schools, working in offices-in fact, any work that he could find. Finally, in 1839, he went to sea as a common sailor. His first voyage took him to the port of Liverpool, in England. He found life at sea so attractive that he decided to remain in this profession.


In December 1840, Melville joined the crew of a whaling-ship, the Acushnet, and went on a long voyage to the Pacific. After sixteen months on board, he and a shipmate ran away from the ship when it stopped at Nukhera, an island in the group of islands in the Pacific known as the Marquesas. They spent several weeks on this island, where they were in danger of being killed and eaten by cannibal tribes, before returning to America on another ship. Melville described these adventures in two of his novels which became instant hits-Typee and Omoo.


Between 1840 and 1843, Melville worked on two other whaling ships, the Lucy Ann, and the Charles and Henry. His experiences on these ships were used by him in writing Moby Dick. He gave up his sea-going life in 1844 and devoted himself completely to writing. In 1850, he met the great American writer, Nathaniel Hawthorne, who encouraged him to write Moby Dick, and to whom this novel was dedicated.



About the book


Moby Dick is a book with several layers of meaning and can be read at different levels. At one level, it is an exciting tale of adventure. There are many other well known stories of adventures at sea, but what makes Moby Dick special is the fact that it provides a rare glimpse into a particular kind of life-life on a whaling-ship, or whaler, which Melville knew at first hand.


This is the story of Captain Ahab, the captain of a whaling-ship, the Pequod, and his unending battle against a white whale, to which sailors had given the name Moby Dick. Because of its unusual colour and its great size, Moby Dick had become a valued prize for all whale-hunters. But in the case of Captain Ahab, there was an element of personal enmity and a desire for revenge as well. In an earlier meeting with Moby Dick, Ahab had lost one of his legs, which was bitten off by the whale. Thereafter, he had only one goal in life-to kill the white whale. After months of pursuit through the oceans, the man and the whale came together at last; the battle is resumed.
The story is narrated by a sailor called Ishmael, who becomes a witness to the battle between Ahab and Moby Dick.



MOBY DICK as an Allegory


It becomes clear from the beginning that the author wants us to read his story as an allegory-a story with hidden spiritual meaning. Almost everything in the book has symbolic value and represents something abstract. The names of the major characters in the story are taken from the Bible, which was a source of inspiration for Puritans, a religious group.


Moby Dick can be read, at one level, as a tale of adventure. However, the fame of this book rests chiefly on the complex spiritual and religious elements that Melville wove into the story. Moby Dick is regarded as an epic, like our own Mahabharat or Ramayan, or the Iliad and the Odyssey, which were written by the Greek poet Homer, thousands of years ago.


An epic is a long tale which presents before us a vast, many-sided picture of human life and nature. Everything in an epic is on a grand scale there may be hundreds of characters, engaged over a long period of time in numerous exciting adventures. Most epics are stories of great battles, in which human beings perform heroic, almost superhuman deeds. These battles often represent wars between the forces of good and those of evil, with the former becoming victorious in the end.


Moby Dick is also an allegory in which ordinary objects, characters and events become ‘symbols’, representing abstract qualities or emotions. In poetry, for example, the rose is often used as a symbol to represent beauty and love, both of which are abstract things. Another common example of a symbol is the national flag of a country-though only a piece of cloth, it can give rise to the powerful but abstract emotion of patriotism. Many men and women have sacrificed their lives to protect the honor of their national flag.


The early American writers were mostly Puritans from New England. The Puritans, who became powerful in England in the sixteenth and seventeenth centuries, belonged to a Christian group which believed that God had created man only to serve and obey Him and that it was the duty of every human being to lead a pure and strict life, avoiding all forms of temptation. For a Puritan, life was a constant struggle against Evil. They believed that they were the only true Christians. In the sixteenth century, a group of Puritans left England and sailed to America, because they felt they did not have the freedom to lead the kind of religious life which they wanted. The part of America where they settled was known as New England.


Herman Melville was brought up as a Puritan and was deeply influenced by other Puritan writers. It was natural for him, therefore, to see life as a struggle between the forces of good and evil.
Moby Dick is a powerful expression of this Puritan view of life, although there are other elements in it as well, taken from other cultures and religions that Melville became interested in.
When we read Moby Dick as an allegory, symbolizing the battle between good and evil, it is not always easy to decide which qualities a character represents. Is Ahab a symbol of Goodness, and does Moby Dick symbolize Evil? This is what one might think at the beginning of the novel, since Ahab is shown as a heroic character, possessing superhuman courage and determination, while Moby Dick, the whale, is described as a killer. But gradually, we begin to see that there are many sides to both Ahab and Moby Dick. The whale turns into a mysterious supernatural power, which is beyond human understanding, while Ahab appears to become inhuman in the way he ignores the pain and suffering of others in his thirst for revenge. The line separating good from evil is not clear; both good and evil are seen to be parts of a larger design, balancing each other. Here, Melville seems to move away from a Puritan view of life and may have been influenced by other religions such as Zoroastrianism (the religion of the Parsis) as well as Buddhism and Hinduism.

Lambda variant of Corona virus (COVID) is deadlier than delta variant

The lambda variant has been detected in 30 countries so far. In the UK, there are six cases of lambda, which has been designated as ‘variant of interest’ by the World Health Organization.

Lambda variant and its history –

The Lambda variant is not a new emergence. It has been around at least since last year, possibly as early as August 2020. In Peru, where it is believed to have originated, it accounts for almost 80% of the infections. It is the dominant strain in neighboring Chile as well. But until recently, it was largely concentrated in a handful of South American countries, including Ecuador and Argentina.

Since the end of March, this variant has been detected in more than 25 countries, although the numbers are still very small. The UK, for example, said it had found this variant in six infected people, all international travelers. Recently, it has also been found in Australia.

Mutations of lambda variant –

According to the WHO, the Lambda variant has at least seven significant mutations in the spike protein (the Delta variant has three) which could have a range of implications, including the possibility of increased transmissibility or enhanced resistance to antibodies, created either through natural infection or vaccination.

A recent study by researchers at the Chile reported that the Lambda variant had greater infectivity than the Alpha and Gamma variants (known to have originated in the UK and Brazil respectively). The study also reported decreased effectiveness of the Chinese Sinovac vaccine (Coronavac) against the Lambda variant.

However, the behavior of the Lambda variant is not very well understood right now.

“There is currently limited evidence on the full extent of the impact associated with these genomic changes, and further robust studies into the phenotype impacts are needed to better understand the impact on countermeasures, and to control the spread,” the WHO said in a statement. “Further studies are also required to validate the continued effectiveness of vaccines.”

But, the designation as a “variant of interest” means that the genetic changes involved are predicted or known to affect transmissibility, disease severity, or immune escape. It is also an acknowledgement of the fact that the variant has caused significant community transmission in multiple countries and population groups.

There are currently seven variants, including the Lambda, that the WHO classifies as “variants of interest”. Another four – Alpha, Beta, Gamma and Delta – have been designated as “variants of concern”, and are considered a bigger threat. These were all recently named after letters of the Greek alphabet to avoid linkage with the country of their origin that had been happening until then.

Should India worry about the Lambda variant?

The Lambda variant has so far not been found in India or neighboring countries. In Asia, only Israel has reported this variant until now. But several countries in Europe from where travel to India is frequent, including France, Germany, UK, and Italy have reported this variant.

The potential of emerging variants to bypass the immunity gained through vaccination means that there could be fresh waves of infections even in populations that were being considered close to reaching community-level protection. That is what is happening in many countries in Europe right now, particularly in the UK. There has been a sharp rise in cases in several countries in the last few weeks.

That means that a country like India, which is still recovering from the debilitating second wave, would need to proactively watch out for, and prevent the spread of any new variant that could trigger a fresh wave.

WORLD CHOCOLATE DAY

World Chocolate Day celebrated on 7th July

Every year on July 7th, World Chocolate Day allows chocolate lovers around the world to indulge in their favorite treat without any guilt. The day also celebrates all kinds of goodies made from chocolate, including chocolate milk, hot chocolate, chocolate candy bar, chocolate cake, brownies, or anything covered in chocolate.

Chocolate comes from the seed of the tropical Theobroma cacao tree. Cacao has been cultivated for at least three millennia and grows in Mexico, Central America, and Northern South America. The earliest known documentation of using cacao seeds is from around 1100 BC.

Since cacao tree seeds have a very intense, bitter taste, they must be fermented to develop the flavor. Once fermented, processors dry, clean and roast the beans. After roasting, the shell is removed to produce cacao nibs.

The cacao nibs are then ground into cocoa mass, which is pure chocolate in rough form. The cocoa mass is usually liquefied, then molded with or without other ingredients. At this point in the process, it is called chocolate liquor. The chocolate liquor gets processed into two components: cocoa solids and cocoa butter.

Most Common Types of Chocolate
  • Unsweetened baking chocolate – cocoa solids and cocoa butter in varying proportions.
  • Sweet chocolate – cocoa solids, cocoa butter or other fat and sugar.
  • Milk chocolate – sweet chocolate with milk powder or condensed milk.
  • White chocolate – cocoa butter, sugar, and milk but no cocoa solids.

Most people love chocolate. In fact, nine out of ten people love chocolate. Besides the fact it tastes so good, there are some health benefits of chocolate. Chocolate increases serotonin and dopamine levels, which helps to boost the mood. Dark chocolate can also be especially good for you. Dark chocolate is a powerful source of antioxidants, plus it helps to improve blood flow, lower blood pressure, and reduce the risk of heart disease.

The best way to celebrate world chocolate day is to, of course, enjoy this silky delicacy in your favorite form without any guilt! Now that corona has made it questionable to visit restaurants, you can take this opportunity to make yummy chocolate-based treats with your family. Attempt a recipe that you have never had the courage to try. Or make a box of assorted chocolate treat and gift your best friend or loved one. You can also enhance your knowledge of chocolates by knowing about different varieties, storage techniques and recipes!

Startup Stories – Nua Women

Nua women

Menstrual Hygiene:

Menstrual Hygiene is the area with the least awareness in India. It is pathetic to know that only 18% of women in India have access to better sanitary hygiene. The rest percentage of the women make use of economic alternatives to pads like cloths unaware of the side effects caused by them. This is primarily due to the fact that despite everyone knows about periods, their frequency they consider it a  disgrace when discussed in public. Pads that are primarily composed of synthetic material are constantly in contact with the skin surface causing rashes, infections, etc.

The Launch:

Nua women was launched in the year 2017 in Mumbai by Ravi Ramachandran and Swathi Kulkarni with the goal of making the menstruation cycle to be hassle-free. The market of sanitary pads in India enormous due to the population prevailed in here.  But it never remained as an untapped market.  Amidst the global competitors like Whisper, Stayfree, Nua Women was launched. Hence it was expected to make a Herculean effect to gain the attention of the audience and capture the market.

Novel Nua Women:

While certain startups were hustling to capture the market with their innovative market, Nua women choose either way. Following are the reasons for their triumph in India:

  • User experience: They understood their customers clearly at the early stage of its launch. Hence they ensured that they would provide not just a product but an experience. They came up with a plan where their users can choose pads according to their flow. Most of the women would have definitely wished for such a plan as the flow varies between day 1 to day 4. 
  • Marketing: While the primary pad brands were advertising with animations of pads, Nua women started to advertise by forming a community. In the community, women expressed thor period concerns, queries, and pains. The engagement was kept active and all their concerns were addressed. Social media played a vital role in the exposure of their product. This was one of the primary reasons for their initial funding by LIghtBox Ventures.

They also partnered with some women influencers and made promotional videos. The videos clearly explained their product and made very women connect it with their life. Their advertisement in partnership with the Youtube Sensation CheekyDNA won the Best Brand Integration Category Award at StreamCon.

  • Subscription: In the industrious world, everyone is running to balance their work and life. When the product is proven to reduce their time and efforts then it’s for sure a hit in the market. Women normally forget to refill their pads and in such cases, they use pads from their friends or from the sanitary vending machine at their workplaces. The change in brand may cause them discomfort. Hence Nua women came with a subscription plan where they can pay for a period of 3 months and pads will be automatically refilled every month.
  • Rash-free pads: Rashes are the most primary concern of women while purchasing a pad. Nua women customers are saying the rashes have considerably reduced after its usage. 
  • Stress-free Disposal: If you are the one who is irritated by the disposal of pads, Nua women has got your back. Every pad comes with a disposable cover and the way of disposal is smooth.

Funding Facts:

Initial Funding: Series A funding of 5.4 Million Dollars by LIghtBox Ventures in 2019.

Latest Funding: Pre Series B funding of 7.4 Milion Dollars by LightBox Ventures and Kae Capital in June 2021.

https://inc42.com/buzz/nua-raises-7-1-mn-in-funding-led-by-lightbox-ventures-kae-capital/

https://entrackr.com/2021/07/funding-in-indian-startups-this-week-28-june-03-july/

https://www.indiantelevision.com/iworld/over-the-top-services/divo-to-now-offer-digital-content-influencer-marketing-services-201221

https://www.vims.ac.in/blog/menstrual-hygiene/

https://inc42.com/startups/lightbox-nua-sanitary-napkins-women-wellness/

Underrated weight loss tips that actually works

UNDERRATED WEIGHT LOSS TIPS THAT ACTUALLY WORKS

There are a lot of misconceptions about weight loss. If you feel like you have tried all the diets and still can’t lose weight. Then, it may be the time to take the focus of the food and on to something a little less tangible.It’s time to reframe the sabotaging self-talk. Ever had an emotional binge eating on a Friday night and then told yourself the weekend is gone and you’ll start from next Monday, this is sabotaging self-talk. But don’t worry, here are a few tips which might help you in your weight loss fitness journey.

You bite it, You write it- Numerous studies have shown the effectiveness of food journaling for weight loss. It can help you remember what you have eaten that day and it’s one of the most effective ways to track calories. You can also see where you can improve and where you are lacking. It will help you adjust your eating schedule because it will let you see what time of day you typically get hungry. It may help you realise if you are eating out of boredom rather than hunger.

Don’t skip meals– You should always keep in mind that our bodies ultimate goal is to stay alive. Skipping meals can cause your metabolism to slow down which may cause weight gain or make it harder to lose weight. When you skip a meal or go a long time without eating, your body goes into survival mode. This can cause your body to crave food ,which causes you to eat a lot.

Schedule a workout date- As we all know that working out is considered the best way to cut off extra weight. Exercising increases metabolism and burns calories which helps in weight loss, and also help you maintain your weight. Scheduling your workout dates will help you to keep an eye on your workout regime. It will also prepare your body and mind for next workout sessions. So you can plan accordingly and you can set new goals every week for yourself.

Focus on making realistic goals- If you are someone who cannot do without your daily foods like rice and roti, then do not force yourself to not eat them just for the sake of weight loss. These foods contain carbs which will provide you with sufficient energy to follow your day-to-day functions. Follow a diet regime that you can follow for life. Because fitness is not just a goal it’s a way of living life in a better way.

Sleep well during weight loss journey- It might seem a bit weird but there is a connection between sleep and your weight. But there is much to be discovered about the intricate details of how sleep and weight are connected. It is said that poor sleep is a major risk factor for weight gain and obesity. Poor sleep can increase your appetite. So, sleep helps you fight cravings and make healthy choices. It also enhances your physical activity, so you can also focus on your workout in a better way.

Conclusion– Losing weight is quite difficult but by following these steps and tips it can help you throughout the journey.

Disclaimer– Weight loss results vary from person to person. The tapes above mentioned are as per information gained by internet and health professionals. No individual results should be seen as typical.

Audacity and controversy after its new privacy policy

Audacity is free and open-source software that is available for Linux, Windows, macOS, and other UNIX operating systems. The project was started by Dominic Mazzoni and Roger Dannenberg in the fall of 1999 at Carnegie Mellon University, Pennsylvania. The software was officially released on May 28, 2000. It is a digital audio and recording application. It is one of the most popular free and open-source software with over 100 million downloads.

In July 2021, the software was acquired by the Muse Group. The acquisition has brought several changes in the privacy policy of the software. Audacity is very popular software in the audio editing space and is being used by beginner podcasters and musicians to professionals.  The recent changes in the privacy policy under the new ownership have led to accusations that it is spyware now. The new policy states that alongside collecting user data for “app analytics” and “improving our app”, which is not unusual. But further in the policy statement, it’s mentioned that the data collected will also be used for “Legal enforcement”.

The policy is a little unclear and it states:

“It may share personal data with “any competent law enforcement body, regulatory, the government agency, court, or other third parties where we believe disclosure is necessary.”

https://www.audacityteam.org/about/desktop-privacy-notice/

The language used quite vague but roughly it can be interpreted that Audacity will share data if requested by the law enforcement or court order. But they can also transfer more data if there is a potential buyer or merger in the future.

Another concerning change is the banning of under 13 years old users which was not a case earlier. This also violates the license under which the software is currently distributed.

It has been a concern for many users of the program. But this also raises a bigger question about data collection. This also hints at the intention of the purchase. The software already has a user base of millions and the potential of data collection is rather high. The policy to further distribute the data to third parties is a decision that is being bet with the most criticism. Another thing to understand is that Audacity is a small lightweight piece of open-source standalone software. But with this new policy, the software might no longer remain offline software. But these are still speculations.

Some years back similar instance occurred when Oracle Corporation had acquired a very popular office suite: Open Office. As users and contributors were not happy with the changes under the new ownership of Open Office, a new fork of Open Office was created. Contribution for this new Open Office alternative, Libre Office had increased in a very short period of time and it emerged as a viable successor of Open Office. Soon Libre Office also replaced Open Office in most of the future Linux distributions. There is already a new fork of Audacity and it is being actively worked on.

But we can also interpret it as a case of incorrectly drafted writing. There can be a possibility that the language used in the new policy changes was understood differently and things got overblown.

References:

5 best ways to recover wifi password

Wireless Fidelity is the expansion for the term  Wifi. It is a wireless network that uses radio signals to transmit internet facilities to the devices closer to the router.

Most people secure their  wifi  connection with a wise and strong password to restrict too many people from its access. But it is wiser to note down the password as most people forget their wifi password and suffer recovering it.

Here are some of the ways that will help you recover your password:

1) Through router login

One of the easiest ways to recover your wifi password is by logging in to your router setup. It is used to set your password in the first place. This method might not be the most effective way to recover one’s password. However, 98% of the time, this method works. All you need is your router admins’ password. But, if in case you don’t have it, you can search on google for a specific router password

Steps:

  1. Grab your laptop, or sit on your desktop. Open your web browser and type the default IP address of most of the routers that are 192.168.0.1.
  2. A box asking for the username and password will appear. Type the username of your router and password.
  3. Then the setup for recovering the password open-ups.
  4. You can now see the wifi password.

2) Through iPhone or Ipad

PassFab iOS Password Manager a powerful and popular software that helps to recover wifi passwords through iPhones and Ipads. Finding ones’ wifi password can be a tricky and risky process. Apple being famous for its security makes recovering your password is a much safer process on iPhones. This method requires a few steps to do the needful.

Steps:

  1. Your PC or laptop must have the PassFab iOS Password Manager software preinstalled and connected to your iPhone or Ipad.
  2. Once you connect your device using a USB cable, begin the scan to initiate the recovery process.
  3. And as soon as the scan completes, you’ll recover your password. You can also export the password to other applications at your convenience.

3) Through windows 10\8\7

This process of recovery comes with some conditions. The first condition is that you must have connected to your wifi connection through your window/PC at least once. The second condition is that if you have connected your wifi to your windows once and then changed your password, you must connect it again with the new password, else you won’t recover your password.

4) Through file explorer

This recovery process involves any file explorer app that supports root mode. 

Steps:

  1. Open the app and enable root explorer because this will help to reach the root folders of the wifi password. 
  2. Find a folder named data under it, is a folder name misc. Open it and then open a folder name wifi and there you’ll find a file name wpa_supplicant.conf.
  3. Then open it and make sure to be careful and make no changes.
  4. There you’ll have your password.

5) Through mac system

As finding passwords on windows is easy same is the case with mac system. Apple is famous for its security and mac system has an inbuilt feature to store all the passwords making it simple to recover the password. 

Steps:

  1. Search for “Keychain Access” by accessing “utilities” from “Application”
  2. The list of login items appears.
  3. From the left pane of the windows click on ‘Airport Network Password’
  4. Once you find the wireless network for which you are recovering the password, all the information related to the network will display.
  5. Click on show password.

These are some of the most effective ways to recover your wifi password. There is a lot of other ways too. Some of them are listed below:

  1. Through the router’s web interface
  2. Through wifi key recovery.
  3. Through command prompt.

PRIME MINISTER WISHES THE DALAI LAMA ON HIS BIRTHDAY

Prime Minister Narendra Modi tweeted on Tuesday that he called spiritual leader Dalai Lama on his 86th birthday. 

This comes only the second time in PM Modi’s tenure that he greeted the Dalai Lama. The previous and current ruling governments have generally cornered themselves to make any remark on the Tibetan Leader who has been living in exile in India since 1959. 

The sudden change in India’s stance comes during the ongoing border tension between India and China. Furthermore, Chinese communist party is celebrating 100 years of its formation.

To appease China, Indian leaders and bureaucrats stumbled in the past to interact with the Dalai Lama and whenever they did China made a strong protest.

In 2017, when the Dalai Lama paid a visit to  Arunachal Pradesh, China showed its aggression through the 73 days long Doklam standoff. 

Other cabinet ministers, Nitin Gadkari, Hardeep Singh Puri and several chief ministers including Arunachal Pradesh CM wished the Dalai Lama

The persevering struggle for 62 years in exile speaks volumes about the spiritual leader His Holiness the Dalai Lama and Tibetans living around the world

NEW DIMENSIONS TO DEATH- GRAY,BROWNING AND DICKINSON

If Winter comes, can Spring be far behind?
                               -Percy Bysshe Shelley (Ode to the West Wind)

Such spirited start, isn’t it? Poets literally can change our thoughts with mere lines. So are the poems that deal with Death.

“Elegy Written in a Country Churchyard”, “Prospice” and “Because I could not stop for Death” are on top of the list when it comes to overcome the fear of death. In the three years of my graduation I read these poems in the respective order and I must say there was an orderly development in my thought which I would like to share with you. Some of you might even connect with it.

Our generation is dealing with Death more closely than any other. With the help of advanced technology and advanced mutants of novel corona virus, the world is ‘connecting’ rapidly! It’s a time where no one is untouched by the feeling of anxiety or depression. Therefore it is crucial to keep the mind afresh. Why not to give a kick start to brain by reading through the lines of poetry instead of covid news every morning.

Gray and his Elegy

“The boast of heraldry, the pomp of pow’r,
         And all that beauty, all that wealth e’er gave,
Awaits alike th’ inevitable hour.
         The paths of glory lead but to the grave.
“

In his poem Elegy Written in a Country Churchyard(1757), Thomas Gray talks about inevitability of death. While the traditional elegy form memorializes an individual’s death, but Gray expands the form to encompass death as a phenomenon that all of humankind inevitably experiences. He talks of big ambitious people who look with contempt at the poor people, they all are lying buried in the ground. Thus giving the message that death is blind to mankind’s social constructs such as class distinction. Death is the ultimate leveler.

Reading this poem makes one realise how futile is living; living by boasting of all the achievements, all the wealth; because one day when the end comes one will have to leave all these behind. Here come the reality check.

Browning’s Prospice

Written after his wife’s death whom he loved dearly, Robert Browning describes his idea of combating Death in his 1861 poem Prospice.

“I was ever a fighter, so—one fight more,
The best and the last!
I would hate that death bandaged my eyes and forbore,
And bade me creep past.
No! let me taste the whole of it, fare like my peers..”

Browning treats Death as his enemy. The poet is not at all afraid of the physical troubles that come at the time of death. The symptoms of death does not deter him. Browning says that even the heroes of antiquity had to face death and fight it bravely. Common man should derive inspiration from them and be prepared to meet death bravely and cheerfully like them. If we do so, we can overcome it in one minute. Death is scary only when we are afraid of it. As a matter of fact, even the worst moment of death becomes enjoyable and appears to be the best for those who have got courage in them. After all, through death, we pass into another life and pass into Heaven if we are brave.  

This verse is an absolute necessity. It radiates optimism- the need of the hour. And also the power to fight the fear.

Because I could not stop for Death by Emily Dickinson

“Because I could not stop for Death —

He kindly stopped for me —

The Carriage held but just Ourselves —

And Immortality.“

Emily Dickinson is one of the giants of American literature. She was little known during her life time but became immensely popular after the posthumous publication of her works. Dickinson’s poems reflect her “early and lifelong fascination” with illness, dying and death. The poem contains a gentlemanly appearance of personified Death. The use of words such as ‘kindly’, ‘civility’ create a positive image of usually feared Death in our mind. There are many guesses over the poem’s actual meaning. Some interpret it as the Christian belief in the afterlife. According to the Christian faith, that first life stops and following death we encounter immortality through our existence in the after life.

My personal interpretation was related to the thought “We are born to die”; such that since the birth Death waits for us and in the whole journey of life Death is the only constant companion. Nevertheless, the whole poem gave a soothing feel and therefore evolved my perspective about death.

After 140 Years, Biologists Have ‘Resurrected’ The Genus of These Weird Yellow Cells

Deep in the tissues of sea anemones, corals, and jellyfish are strange yellow cells which are genetically distinct from the marine animals.

More than a century after these cells were first assigned a now forgotten genus, a new paper has resurrected the name and described six new species from around the world.https://7ebdf40ca650dbb49550c30c7626f99f.safeframe.googlesyndication.com/safeframe/1-0-38/html/container.html

“Because our team comprises scientists from seven countries, we were able to collect all of these samples, and some during the global pandemic,” said lead author of the study, biologist Todd LaJeunesse from Penn State University.

“This study highlights how the spirit of scientific discovery brings people together, even in times of hardship.”

First described in 1881, the yellow things were originally classified under the genus Zooxanthella by scientist Karl Brandt. Brandt also coined the term zooxanthellae, which is used colloquially to this day.

However, another scientist – a Scotsman called Patrick Geddes – was investigating these yellow cells at the same time. In 1882, without having seen Brandt’s work, Geddes discovered that not only were the cells separate from the animals they were within (something Brandt had also established), but that they were beneficial, acting as mutualistic symbiotes.

The genus Geddes established to categorize these cells was Philozoon, from the Greek words for ‘to love as a friend’ and ‘animal’. Unfortunately, Brandt came first, so the Philozoon genus was never used; Geddes switched to work in urban planning, and the newly named genus was largely forgotten.null

We are now well aware that these odd microorganisms Geddes and Brandt worked on back in the day are photosynthetic dinoflagellates – single-celled algae found in symbiosis with other marine life, such as corals – under the family Symbiodiniaceae.

In the new study, researchers took a closer look at these yellow cells, using genetic data, geographical data and morphology to analyze where exactly they should sit in the genetic tree.

And after determining that these creatures need to be put into a new genus, the team pulled the genus Philozoon out of retirement for two old species and six new ones.

“We emend the genus Philozoon Geddes and two of its species, P. medusarum and P. actiniarum, and describe six new species,” the team wrote in their paper.

“Each symbiont species exhibits high host fidelity for particular species of sea anemone, soft coral, stony coral and a rhizostome jellyfish.” 

The team wrote that Philozoon are found in shallow, temperate marine habitats around the world, including the Mediterranean Sea, eastern Australia, New Zealand, and Chile.

“Since most of the algae in the family Symbiodiniaceae have been thought to be mostly tropical where they are critical to the formation of coral reefs, finding and describing these new species in cold waters highlights the capacity of these symbioses to evolve and live under a broad range of environmental conditions,” explains LaJeunesse.

“Life finds a way to persist and proliferate.”

The research has been published in the European Journal of Phycology.