Category: Jobs

Brief steps for innovation in the era of E-commerce

As the Economist Joseph Schumpeter said Entrepreneurs can’t sit idle and try to innovate. They are the people who have an uncanny sense of using the resources from less productive use to more productive use. They are the ones who do Value creation, this is what we call innovation.

E-commerce belongs to this generation and Technology is irreversible; no one can hold it back and only curiosity won’t help us. Research activity is also needed. Scientific knowledge is essential (supported). Research is also supplemented by Developmental activities (R&D), closer to practical uses.

The Technological Innovation world involves product and process development activities (converted into manifestation forms). Then it transcends to the market/people with practical uses. Invention and discoveries constitute the technology world/innovation world- product process- market development activities (Administrative capabilities needed as well).

This all has to be assembled holistically and make the tech happen/forward driven with innovation. Business world needs tech entrepreneurship and administrative skills.

We have to question what value the tech will bring to our product. Simple innovation without value creation cannot create Blue Ocean/has no meaning.

Technological importance means the value that the technology brings to a product/potential product

We have to ensure not to bring value to other products in the competition. We need technological positioning. Frontier-ending R&D investment is needed to compete with the rival companies that are deeply entrenched in technology. Keep competitive parity is not an advantage.  

A technology portfolio consists of- Bet, Draw, Cash, and Fold

Regime of Appropriability

Is the effectiveness of legal mechanisms of protection of technology, Patents, copyrights, trade secrets, tacit knowledge, and codified knowledge.

Process innovation can’t be protected by patents.

Codified knowledge is very prone to industrial espionage, in other words, Hiring people from other companies. The regime of appropriability can be from high to low depending on the technology. E.g. KFC spice formula (easy to safeguard) or a new search algorithm (hard to seep safe).

Any innovation passes through two stages-

Pre Paradigm and Paradigm stage

Pre Paradigm is when a technology is in the process of innovation. Every innovation goes through this stage when it remains in the domain of the innovators and scientists.

In the Paradigm stage product designs are fluid and the manufacturing process is loosely organized whereas in the Paradigm stage less uncertainty for the design emerges and a final design emerges. The focus is now on process design.

Our objective is to transit from the pre paradigm stage to the paradigm stage as fast as possible. Successful transit of tech to practical use is called commercialization and has to be ensured with another set of capabilities called complementary assets.

The tinkering or invention needs to be followed by research and then a complimentary stage in development. Entrepreneurs have to ensure that complementary assets have to be built around innovation to be successful. Innovators need to have certain complementary assets which are not generic (highly specialized).

There is a third category of assets called Co specialized. These assets have a bilateral dependence. These assets have no other use other than their intended use. E.g.: A spacecraft manufacturing facility.

Many innovators fail and succumb and they don’t have the complementary assets. To counter that, entrepreneurs can do collaborative strategy by collaborating with partners with complementary assets. It should exclude the possibility of any other collaboration.  

Technology has to be adopted by people otherwise, it has no meaning. Early adopters need to leverage by patronizing the products. This gives way to the early majority who are more market-orientated. If they are satisfied they give way to the late majority. This transition will secure our position in the market.

But there is a catch, when technology falls between the transition space of early adopters and the early majority. This is known as ‘Chasm’. This change in emphasis poses a problem for innovating firms since incumbents are often much better equipped to meet the desire for complete products and low-risk purchases,and once you fall into this space. It gets really difficult to get out of it. A tornado (another group of people) is needed to take it out of the chasm and hit it into the mainstream.

E-commerce implementation can have two strategies:

Bottom-up approach and Top-down approach

Introduction of Ecommerce has complemented traditional business. This has also made traditional businesses more competitive.

Top-down approach implementation is preferred on a large scale and national level but when it comes to administrative (meeting the requirements of civil services), local trade and commerce services are suited to have a bottom-up approach.

Digital infrastructure is essential for making e-commerce successful. Cradle to grave digital identity is emerging as the new measure to the unique identification of people.

Common service center: Helps in providing e-Services to rural and remote locations where availability of computers and Internet is negligible or mostly absent. With the help of Interoperability and common information center data and information can be accessed at any location.

Mobile banking is another approach that is also increasing its proliferation.  But it’s still in its nascent stages.

Another concept that is emerging is Cashless transactions where all the POS and banking services can be attained remotely. Although the security issue remains which has to be taken care of by a central agency (Government).

One of the most important things to consider is Digital literacy. A certain amount of literacy is needed for availing all these digital infrastructure and access. For a widespread utilization of digital services, we have to ensure that more people are digitally literate.

We also have to keep in mind that common support ICT infrastructure and adequate private and public partnership will help to make these services more efficient and better.  With the help of aforementioned knowledge, an E-commerce can certainly endure in the realm of digital world.

References:

https://www.reed.edu/economics/parker/f10/201/cases/appropriability.html

https://smallbusiness.chron.com/stages-paradigm-shift-organization-78904.html

Web Development

Top Web Development Companies in Hyderabad | WebHopers

Web Development Roadmaps

WEB…. The world using websites to take , give informations and converted to its useful

Let we learn about Web development

Front-End Roadmap

STEP 1

•       Learn the Basics

•       Every Web Developer must have a basic understanding of    HTML, CSS, and JavaScript.

•       Responsive Web Design is used in all types of modern web development.

•       ECMAScript 5 (JavaScript 5) is supported in all modern browsers. Take a good look at it, especially the new array functions.

•       HTML     

•       HTMLHTTP /  XHR

•       CSS

•       CSSCSS Responsive

•       JavaScript

•       JavaScriptECMAScript 5

STEP 2
Dig Deeper

When you feel comfortable with HTML and CSS, it is time to dig deeper.

You should learn how to use Maps, Fonts and Icons in HTML.

On the JavaScript side, you should learn how to access the HTML DOM.

You should also learn how to use AJAX and JSON for making server requests.

HTML

HTML DOMGoogle MapsGoogle FontsGoogle Charts

CSS

CSS Icons

JavaScript

XMLJSONAJAX

  • STEP 3
    Choose Frameworks
  • Now it is time to look at some Frameworks.
  • On the CSS side you should choose a framework for reponsive web design:
  • Bootstrap  /  Material Design  /  W3.CSS
  • On the JavaScript side you should learn at least one modern framework:
  • React.js  /  Angular.js  /  Vue.js   /  W3.JS
  • Maybe the popularity of jQuery has passed the top, but it is still the most used JavaScript framework.
  • CSS
  • BootstrapW3.CSS
  • JavaScript
  • jQueryAngularJSVue.jsW3.JS
  • XML
  • XSLTXPathXQuery

Back-End Roadmaps

  • STEP 4
    Back-End Roadmaps
  • Fullstack
  • SQLPHPASPPython
  • Fullstack JS
  • SQLNode.jsMySQLMongo.db

Web Development

Web Development Roadmaps

WEB…. The world using websites to take , give informations and converted to its useful

Let we learn about Web development

Front-End Roadmap

STEP 1

•       Learn the Basics

•       Every Web Developer must have a basic understanding of    HTML, CSS, and JavaScript.

•       Responsive Web Design is used in all types of modern web development.

•       ECMAScript 5 (JavaScript 5) is supported in all modern browsers. Take a good look at it, especially the new array functions.

•       HTML     

•       HTMLHTTP /  XHR

•       CSS

•       CSSCSS Responsive

•       JavaScript

•       JavaScriptECMAScript 5

STEP 2
Dig Deeper

When you feel comfortable with HTML and CSS, it is time to dig deeper.

You should learn how to use Maps, Fonts and Icons in HTML.

On the JavaScript side, you should learn how to access the HTML DOM.

You should also learn how to use AJAX and JSON for making server requests.

HTML

HTML DOMGoogle MapsGoogle FontsGoogle Charts

CSS

CSS Icons

JavaScript

XMLJSONAJAX

  • STEP 3
    Choose Frameworks
  • Now it is time to look at some Frameworks.
  • On the CSS side you should choose a framework for reponsive web design:
  • Bootstrap  /  Material Design  /  W3.CSS
  • On the JavaScript side you should learn at least one modern framework:
  • React.js  /  Angular.js  /  Vue.js   /  W3.JS
  • Maybe the popularity of jQuery has passed the top, but it is still the most used JavaScript framework.
  • CSS
  • BootstrapW3.CSS
  • JavaScript
  • jQueryAngularJSVue.jsW3.JS
  • XML
  • XSLTXPathXQuery

Back-End Roadmaps

  • STEP 4
    Back-End Roadmaps
  • Fullstack
  • SQLPHPASPPython
  • Fullstack JS
  • SQLNode.jsMySQLMongo.db

What is Marketing Mix?

The term marketing sounds simple right? But do you have the clear idea about what is the whole concept of marketing mix? No worries you will have it after going through this article.

Marketing mix refers to the elements or components that are mixed by the marketers in order to interact with the customers in a much better way. These are basically the tactics used to promote the products. It provides broad guidelines for putting the right products in the right place, at the right time and price. Hence marketing mix plays a very important role for achieving the objectives . Majorly it is divided into the following elements:

Product:

Product is something that is actually offered to the customers for satisfying their needs and wants. Marketers need to clearly look out the conditions in the market before launching a product because customer is the king in today’s market scenario and if the product is not satisfactory for them they will switch over to some other brand as there is stiff competition in the market. There can be two situations the product can be known to the market or it can be the newly launched. More efforts will be required in new one because there will be the need of attracting the new customers and making them aware about that product along with the requirement of that product to the market. Product can be tangible that can be seen and touched or intangible which can’t be seen nor touched.

Price:

Price is the cost charged for a product. It is the most important element of marketing mix as it plays a very crucial role in attracting customers . Price must be set up in such a manner that it must be beneficial on behalf of both the customers and the sellers. Some products involve huge prices that gives them luxury while for some of the necessity products the prices offered are comparatively low.Marketers must link the price to the product’s real and perceived value, but they also must consider supply costs, seasonal discounts, and competitors’ prices.

Place:

It refers to the ultimate place where the product is being offered. Mostly the product is produced in one part and demanded in various parts so various distribution channels are used to make that product available to the customers who are more likely to buy it. Also product can be sold virtually the main difference in that case will be that there will be no personal touch between the buyer and the seller.

Promotion:

It involves adopting all those strategies that are responsible for making the customers aware about a particular product to increase the sale. These strategies leads to the huge changes in the profit potential of a business by helping the business to achieve its goals. It can be done through:

  • Advertising
  • Public relations or publicity.
  • Sales promotion.
  • Direct marketing.
  • Personal selling.

Thin line between pride and arrogance | Are people just envious of my success?

Am I really arrogant or am I just confident? How to deal with people calling me over-ambitious or arrogant when I am just working towards my dream?

Let’s first dive into difference between pride i.e., self-confidence and arrogance.

As we discuss previously, pride is having satisfaction over our abilities and our accomplishments.

Previous article: https://eduindex.org/2021/07/22/pride-prejudice-and-aggression/

Arrogance is having excessive pride over one’s or a particular group’s accomplishment to an extent wherein we believe that our abilities are nothing compared to others and the success would have come sooner if I had done it alone.

In psychological context, there are two kinds of pride. 

  • Authentic pride- Positive feeling about ourselves, loved one’s success, our actions after successfully coming out from comfort.
  • Hubristic pride- It usually involves ego coupled with arrogance. Has an exaggerated self-concept.

PRIDE

  1. Any act that boosts our self-esteem, building trust about what we are capable of, and recognizes it, accepts our flaws. It pushes you to perfect your talent and bring forth a blooming personality.
  2. You accept the potential of those working with you and try to form a group that will put in collective work to achieve your collective goal.
  3. Values other’s input and doesn’t hesitate to ask for guidance.
  4. Accepts constructive criticisms, filters their work to make it more productive.
  5. Never slacks off.
  6. Is aware of strengths, weaknesses, and areas which can be improved.
  7. Keeps striving better (Knows that knowledge is boundless).

ARROGANCE

  1. Believes that I have everything I need and that my gifts are beyond immeasurable.
  2. Believes that I have no flaws and cannot make a mistake or create complications from my actions.
  3. Every bad outcome is due to the people affiliated with my work.
  4. Looks for external validations.
  5. Thinks that there is no need to practice or attend meetings because I can win no matter in the end.
  6. Is okay to not follow moral rules (Legal ways) to achieve my needs.
  7. Other’s input is worthless (but will take others’ great ideas making it own saying you got this idea from me) and find them distracting.
  8. Works alone even though being a part of a group activity.

SELF-REFLECTION

If you need to know, whether you really are being arrogant due to impatience or intentionally or people are envious of your success, potential; self-reflecting on your actions, thoughts, and intention will help you resolve your doubts and get back on track with change in yourself or environment.

Self-reflection: Ability to witness and evaluate our own cognitive, emotional, and behavioral processes. To give an objective thought about your behaviors, thoughts, attitudes, and desires.

You work hard, burn the midnight oil, respect everyone and their opinions, and achieve success. But in the end, you get judged as an overachiever, arrogant and rude. Those judgements try to bring your down, make you doubt yourself.

 Well, let me just highlight that it is okay. These doubts usually arise because you care about how you respect not only yours but others’ effort that goes into bringing about results which is beneficial for everyone.

Look at few differences I have mentioned above and reflect.

Are you dismissive of your colleagues’ efforts? Do you assure them to implement their ideas but you end up doing completely different without informing them? Do you go late to meetings and displace your external anger on their capabilities?

Few more points to take note of:

  1. Not being honest about their work, where you want improvements, and blaming entire failure on their recklessness. (This is concerning leadership).
  2. Thinking you are superior and forcing rules obnoxiously while you try to put them down.
  3. Seeking constant validation.
  4. Yes, you have achieved great things, burnt that midnight oil but boasting about it is not going to change the outcome of your efforts. You have to keep learning and communicate and inculcate views of your colleagues to bring the best out of them and to bring about a team with the same goals and motivation.

Negative critics/members with less motivation, insecurity and less self-esteem may see you with the lens blurred with their issues.

Reach out, write a diary, and find out ways to bring out the best in you. People will usually have prejudices regarding your ethnicity, your way of leading, the cause of your goals, gender, religion, race, color, and everything that has nothing to do with you or your work but everything about themselves.

Do not give up because just like supporters exist, people against you will try to affect you. Believe in yourself, your teammates, reflect occasionally, and keep moving forward with your head held high.

Ways To Improve Your Work-Life Balance While Working From Home

Work is an important aspect of everyone’s lives. Our income ensures that the lights are kept on, that there is food on our table, and the rainy-day fund is full. In today’s volatile and incredibly quick corporate environment, achieving work-life balance is a difficult challenge.

As we become more linked via social media and the internet, it becomes increasingly difficult to distinguish our workplace from our personal life. It is standard practise to read emails at all periods of the day and night, to handle business calls at the dinner table, and to work on our computers on weekends. How did this come to be regarded as acceptable?

Jobs are starting to require more and more from their employees, putting them under intense pressure to provide better outcomes. As a result, employees work harder and longer and spend less time at home.

Despite overwhelming proof that working longer is damaging to both individuals and employers, several workers continue to struggle to alter their beliefs — and strongly established behaviours — about work hours.

Establishing a healthy work-life balance is not only beneficial to one’s health and wellbeing, but it could also boost one’s efficiency and, consequently, performance. Simply stated, if your employees do not see work as a chore, they will work even harder, commit fewer errors, and are much more inclined into becoming company supporters.

How To Improve Your Work-Life Balance While Working From Home

Allow yourself to just let go of perfection

We should constantly aim for excellence rather than perfection; this really is especially crucial when balancing work and life while working remotely. You are unlikely to have everything you need to do your tasks exactly as you would at the office. You won’t have access to all of your files, computer, copier, or even the fax machine you barely use once a month. It’s time to make changes and just do the utmost you can with the resources you have. It’s a little mental adjustment, but it makes a massive impact.

Disconnect

If you’re always available, your working hours never conclude. You require those periods when you switch off. Allow yourself some time away from work. It might be something as easy as not reading emails in the evenings or on weekends. Give yourself periods of tranquilly rather than racing through each activity.

Exercise

Exercise should always be the first thing we make time for when our routine is interrupted in such a major way. It decreases stress, increases endorphins, and improves your mood. Don’t even have an hour to work out? Begin by stretching for 15 minutes with yoga. It will provide you with the same benefits (although on a smaller scale) as well as an extra sense of achievement and self-care.

It’s understandable that when gyms and sports centers are shut, it might be difficult to find alternative forms of exercise. Several trainers and gyms now offer online lessons, and you may even find free classes on YouTube. When working at home, exercising is a wonderful method to attain work-life balance.

Have proper meals

While munching on snacks during the day while working from home may sound appealing, it does nothing for your productivity or feeling of work-life balance. At work, we may feel more driven to take a lunch hour when our colleagues urge us to do so – this doesn’t really occur when you are working from home. Ensure that you schedule time in your day for a decent break. Create a calendar or phone alert about it.

Create transitions going in and out of the work mindset

We frequently take our transit time for granted and wish we can get there sooner. However, we rarely recognise the chance it provides to psychologically prepare. You don’t usually sign off on a large project and then head home to cook dinner. Allow your mind to press the reset button. Get a signal to serve as a buffer at the start and conclusion of your day.

Remember to socialise

When the whole company begins working from home, you are shut away from several informal everyday contacts. If you’re not accustomed to working alone, this might be isolating. Occasional social contacts can break up your day and make it feel unique, whereas isolation may make each day seem like Groundhog Day, except we’re all working.

Resist this by speaking with your coworkers several times during the day. Take a video coffee break, inquire how they did over the weekend, check up on their personal happenings, reach out and exchange that joke or meme, or simply talk about the series you’re currently binge-watching. Continue to chat to them on a certain issue if you typically do.

When working from home, these small encounters might help you maintain your work-life balance.

Freelancing hits success

In the modernized world, many hang back from working under anyone for a long term and wish to create their work independently and just offer their potentials to an entity. They are the freelancers who are always self employed and not necessarily committed to a particular employer long time. Freelancer is an independent worker who earn money on a per job or per task basis for a short term work. This has become a well known career choice for a lot of people these times. Freelancing professionals work in a wide area of fields across many industries and companies. Although there are plentiful opportunities available for freelancing, the most popular fields are content writing, designing, sales & marketing, branding, recruiting, web development, teaching, copywriting, photography, SEO, social media. The prominent fact is that you should possess the requisite skills for the job/project and make a good income out of it.

Perks of freelancing and success rate

Where many other jobs demand constraints for time and work places, Freelancers can work anytime and from anywhere with the freedom to set your own pace, take projects for several companies, so freelancing offers many flexibilities which helps to maintain a good work-life balance. The benefit of being a freelancer is that you are not restricted to a specific 9 to 5 schedule and choose work in line with your preferences and choose clients/ companies you want to work with, which allows you to pursue in your own interests and passion. According to a payoneer’s data, the average freelancer worked 36 hours a week at a rate of $21per hour, for an annual pretax salary of more than $39,000. This was significantly higher than the average salary for non-freelancers in most of the countries in the survey.

The money you make is utterly dependent upon the quality of work and how much effectually you work. While people argue that freelancing can impact a person’s financial security and long term career goals, freelances find their work to be obliging in making their lives less stressful. They have the authority to decide and demand for the the wages to be charged on their projects. Many freelancers are paid on hourly basis, so if they work long hours they will be able to make more finances. Employees tend to leave the jobs due to the the discontentment with the management, but in freelancing you work with freedom without anybody to constantly keep breathing down on your neck. With people searching out for an enduring job to obtain more income they spend half their life, freelancing makes it more accessible for people to gain good income by investing your potentials and skills in a short time. It may takes years for some people to get promoted to a higher level and have a hike in their salary but freelancing makes you get closer to the income you dreamt of in a short time with your quality work.

On the other side this may seem unstable for some without any steady income over the years. You may perceive a fluctuation in the workload, where you’ll be swamped with work one month but not the same the next month like a feast- famine cycle. It carries an unpredictable nature of work and wages with no paid time off or medical leave. Many people are susceptible to turn away from this because of such drawbacks. If you really staunch and determined about being a freelancer you should be disciplined, consistent and organized. You should engage yourself in multiple projects, never become distracted or unstable in the field. Keep a track of your work and manage them efficiently. However the work may be unsteady you should be able to market yourself. There is a just fine line between the advantages and snags, here the perks of freelancing greatly outweigh the drawbacks. If you are good at a job sky is the limit to how much you can sprout your business.

Positive Psychology

Positive psychology is one of the newest branches of psychology to emerge. This particular area of psychology focuses on how to help human beings prosper and lead healthy, happy lives. While many other branches of psychology tend to focus on dysfunction and abnormal behaviour, positive psychology is centered on helping people become happier. Positive psychology is designed to “complement and extend the problem-focused psychology that has been dominant for decades,” explained the late Christopher Peterson, author of “A Primer in Positive Psychology” and professor at the University of Michigan, in a 2008 article published in Psychology Today. “Positive psychology is…a call for psychological science and practice to be as concerned with strength as with weakness; as interested in building the best things in life as in repairing the worst; and as concerned with making the lives of normal people fulfilling as with healing pathology,” Peterson wrote.

According to leading authorities in the field, Martin Seligman and Mihaly Csikszentmihalyi, positive psychology will help achieve “scientific understanding and effective interventions to build thriving in individuals, families, and communities.” In order to understand the field of positive psychology, it is essential to start by learning more about its major theories, applications, and history.

History of Positive Psychology

“Before World War II, psychology had three distinct missions: curing mental illness, making the lives of all people more productive and fulfilling, and identifying and nurturing high talent,” wrote Seligman and Mihaly Csikszenmihalyi in 2000. Shortly after WWII, the primary focus of psychology shifted to the first priority: treating abnormal behavior and mental illness. In the 1950s, humanist thinkers like Carl Rogers, Erich Formm and Abraham Maslow helped renew interest in the other two areas by developing theories that focused on happiness and the positive aspects of human nature.

General interest in positive psychology has grown tremendously since the concept was introduced. Today, more and more people are searching for information on how they can become more fulfilled and achieve their full potential.

Uses

Positive psychology can have a range of real-world applications in areas including eduction, therapy, self-help, stress management, and workplace issues. Some of the major topics of interest in positive psychology include: Character strengths and virtues, Flow, Gratifications, Gratitude, Happiness, Pleasure, Helplessness, Hope, Mindfulness, Optimism, Positive thinking, Resilience .

Impact of Positive Psychology

Some of the major findings of positive psychology include: Money doesn’t necessarily buy well-being, but spending money on other people can make individuals happier, People are generally happy, Some of the best ways to combat disappointments and setbacks include strong social relationships and character strengths, While happiness is influenced by genetics, people can learn to be happier by developing optimism, gratitude, and altruism, Work can be important to well-being, especially when people are able to engage in work that is purposeful and meaningful.

Potential Pitfalls

Positive psychology is often confused with positive thinking, and misconstrued as self-help tactics rather than research-backed theories. Positive thinking is a way of thinking ourselves into better behavior and greater resilience, rather than behaving our way into a different frame of mind. Positive psychology, on the other hand, is the scientific study of what makes people thrive. It focuses on behaviors that can lead to a more optimized frame of mind as well as on thought patterns that lead to more functional behaviors.

“STARTUP INDIA SEED FUND SCHEME” an initiative by govt for startups

SISFS , was launched by shri Piyush Goyal minister of Commerce & Industry, Consumer Affairs & Food & Public Distribution and Textiles, 

We all are know to India’s journey of giving opportunity to startups . Though we have may startups firms in India , but they don’t survive in long run , one of the main reason behind this is Indian startup ecosystem suffers from capital inadequacy in the seed and ‘Proof of Concept’ development stage. The capital required at this stage often presents a make or break situation for startups with good business ideas. Many innovative business ideas fail to take off due to the absence of this critical capital required at an early stage. The problem starts with seed funding , here is a short note on what is seed funding :

Seed funding : For growing a tree we need seed , so as to grow our business we need capital , and that is too at an early stage , Seed funding, or seed capital, is a relatively small amount of money that is used to start a business, fund research, or develop a product. The term’s reference to a “seed” is quite fitting. A tiny seed can someday grow into a lush forest. A tiny investment can help a struggling startup grow into a successful enterprise.

About the SISF Scheme: The Startup India Seed Fund Scheme aims to provide financial assistance to startups for proof of concept, prototype development, product trials, market entry and commercialization. On February 5, 2021, the Government of India made an official announcement about the approval of SISFS. It has been approved for a period of four years and was implemented with effect from April 1, 2021. Under the guidance of our honorable prime minister , Shri Narender Modi ji & Shri Piyush Goyal , minister of commerce & industry , this scheme was launched.

  • The Scheme aims to provide financial assistance to startups at the very initial stage of their project
  • It has been approved for a time period of four years, starting from 2021-22
  • Rs. 945 Crore corpus will be divided over the next 4 years for providing seed funding to eligible startups through eligible incubators across India
  • It is expected that the Startup India Seed Fund Scheme shall help over 3600 startups in the country
  • This scheme is in line with the Atmanirbhar Bharat Campaign launched in May 2020
  • Seed Fund to an eligible startup by the incubator shall be disbursed as follows:
    • Up to Rs. 20 Lakhs as a grant for validation of Proof of Concept, or prototype development, or product trials
    • Up to Rs. 50 Lakhs of investment for market entry, commercialization, or scaling up through convertible debentures or debt or debt-linked instruments

Who are eligible for SISFS ?

The eligibility criteria for a startup to apply under the Startup India Seed Fund Scheme shall be as follows:

  • The startup must be recognised by the Department for Promotion of Industry and Internal Trade (DPIIT)
  • It must have incorporated not more than 2 years ago at the time of application
  • Preference would be given to startups creating innovative solutions in sectors such as social impact, waste management, water management, financial inclusion, education, agriculture, food processing, biotechnology, healthcare, energy, mobility, defense, space, railways, oil and gas, textiles, etc.
  • The startup should not have received more than Rs 10 lakh of monetary support under any other Central or State Government scheme
  • Shareholding by Indian promoters in the startup should be at least 51% at the time of application to the incubator for the scheme

How will SISFS work ?

1. Department for Promotion of Industry and Internal Trade

The Seed Fund will be disbursed to eligible startups through eligible incubators across India DPIIT

Nodal Department EAC

2. Experts Advisory Committee

Government Representatives & Industry Experts Incubators

3. Govt assisted/Not-Govt assisted Incubators

Operational for at least 2-3 years Startups

4. DPIIT-recognized Startups

Incorporated less than 2 years ago

Jeff Bezos

Jeff Bezos ,(born January 12, 1964) Albuquerque, New Mexico, U.S., entrepreneur who played a key role in the growth of e-commerce as the founder and chief executive officer of Amazon an online merchant of books and later of a wide variety of products. Under his guidance, Amazon became the largest retailer on the world wide Web and the model for Internet sales.

Jeff Bezos, the founder of Amazon.com, was born in Albuquerque, New Mexico in 1964. His mother, Jackie, was in her teens when he was born and she was only married to his biological father for about a year. She married Mike Bezos when Jeff was four years old. Mike was a Cuban who escaped to the United States when he was fifteen. He put himself through college in New Mexico and eventually became an engineer at Exxon.Jeff went to Princeton and studied electrical engineering and computer science. He graduated summa cum laude in 1986 with a GPA of 4.3 on a 4.0 scale.After he graduated from Princeton, Jeff joined a high-tech startup in New York called FITEL. After two years at FITEL, he joined Bankers Trust Company.

At Bankers Trust, he setup…show more content…He helped the company build the most technically advanced hedge funds on Wall Street. In 1994, Jeff read a statistic that said the Internet was growing at a rate of 2300% per year. He decided to leave D.E. Shaw and Company to form Amazon.com, which he named after the seemingly endless South American River.He and his wife, MacKenzie, drove to Seattle to be close to a book wholesaler called Ingram. Jeff, a programmer named Shel Kaphan, and a contractor named Paul Barton-Davis built the prototype for Amazon.com in Jeff’s garage in Seattle.

They spent a year developing database programs and creating the website.Jeff raised a million dollars to finance the company through twenty-two angel investors, whom consisted of family, friends, and former colleagues. On July 16, 1995, Amazon.com went live to the world and Jeff told the testers to spread the word that it was open. Within 30 days, the company had sold books to all fifty states and forty-five foreign counties. By September, the site had sales of $20,000 a week. Jeff has a unique management style. He invokes loyalty from his employees and most of them see him as a colleague. He has a distinctive, loud laugh that he uses to “charm and disarm” people. He is known as a fun person to work with, but his employees and investors know that he is serious about his company.

When Jeff Bezos first started his virtual venture, he wanted to call the company Cadabra, as in abracadabra. He phoned his Seattle lawyer to try out the name, but the attorney misheard Bezos and replied, “Cadaver! Why would you want to call your company that?” Bezos quickly reconsidered and adopted the name Amazon.com, after the world’s second-largest river.Despite Amazon’s stunning revenue numbers—the company’s gross profit in 2019 neared $115 billion—it hardly ever declares a major profit, as Bezos’ strategy has always been to reinvest profits into the company’s growth. But that doesn’t bother Jeff Bezos. “To be profitable [now] would be would be a bad decision,” he told PC Week. “This is a critical formative time if you believe in investing in the future.” By expanding the site’s offerings far beyond it’s initial book inventory, Bezos has turned Amazon into the largest online retailer in the world. “There are always three or four brands that matter,” Bezos told PC Week. “With the lead we have today, we should be the No. 1 player.”Amazon’s runaway growth has made Jeff Bezos the richest man in the world. By owning 12 percent of the company, Bezos’ net worth is estimated to be $116 billion. He maintains the world’s richest man status despite going through a divorce in with wife MacKenzie, who received 4% of Amazon in the settlement (valued at $38 billion). But you wouldn’t know how rich Bezos is from his pay stub. He has collected the same $81,840 salary from the company for over two decades.

Crowdfunding and How it works?

Crowd Funding dates back to 1713 when Alexander Pope united his subscribers to find the translation of Homer’s Iliad into English. He had promised to include the 750 donors’ names in the book in exchange for two gold guineas.

The Internet has modernized crowdfunding by connecting people in search of funds with the general public. Crowd funding is generally defined as the collective – ‘Crowd pooling funds’ to support a specific project or an organization. Crowd fund serves as an alternative source of capital to support a wide range of ideas and ventures. Crowd funding can also be a great way to fund ideas and it can also be a great way for new businesses to get some funding in the initial stages.

An entity or individual raising funds through crowd funding typically seeks small individual contributions from a large number of people. Crowdfunding campaigns have a specified target amount to be raised. It can also be a goal and an identified use of those goals.

The entrepreneur of the company usually offers donors non monetary goods in return for their donation. The reward is personal satisfaction. This makes crowd funding a very efficient and cost effective method to raise money. Some of the most popular platforms for crowdfunding are Kickstarter and Indiegogo.

But we also have to realize that not all the companies or entrepreneurs are successful in funding their campaign. The majority of the campaigns fail. They usually fail to hit their financial targets. Kickstarter’s success rate sits around 38%.

The ways to Endure a successful campaign

One of the ways to ensure a successful crowdfunding is when the entrepreneur defines the objective of their campaign. They also need to factor in how much money is being spent, thus consideration of the costs is also very critical. The entrepreneur also has to be content creator and talk with experts to improve upon the product or the idea. Wise use Networking is also very important to increase the reach of the campaign.

The different types of crowdfunding are:

Donation based crowdfunding

Donation based crowdfunding involves amassing high amounts of donations without needing to provide the investors with anything in return. It is usually used for charities and NGOs.

Rewards based crowdfunding

Rewards-based might seem similar to Donation based crowdfunding but there are key differences that make it one of the most popular forms of crowdfunding. This form of crowd funding is also the most feasible to startups to utilize. One of the main differences is that investors are provided with different tiers of rewards which directly correspond with the numerous wage pledges.

Equity based crowdfunding

This form of crowd funding is increasingly getting very popular among startups. One of the primary reasons is that startups are usually short of money and by providing investors with shares in their company can be a great way to raise funds rapidly.

Royalty based crowdfunding

It is a type of crowd funding that gives its backers a smaller percentage of the revenue that’s gained once the venture or project becomes successful and starts to generate money. One big difference between Equity based funding and this one is that backers will only get royalties based on sales that are made from the product they invested in.

Loan or debt based crowdfunding

This form of crowd funding is beneficial for the owners of the company because they do not need to give shares and royalty. Instead this is more similar to a typical loan where the project initiator has to repay the amount within a certain period of time. It can also be used to raise a comparatively large amount of money.

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STEPS TO START YOUR OWN FREELANCING BUSINESS

1. DECIDE A PARTICULAR NICHE OR SERVICE THAT YOU WANT TO OFFER.

Decide exactly what you will offer. It’s helpful when you have a clearly defined service such as logo design, web design, etc. the clients know clearly what you can offer to them.

2. CREATE YOUR  PORTFOLIO

Having a good portfolio of your niche creates a positive impact on your clients and it looks professional. You can either make your own website or there are various other platforms online available to build your portfolio. While approaching a client always give them the links to your portfolio

3. FIND YOUR FIRST CLIENT

Use your existing network to find your first client. Talk to your friends, family, relatives and ask them if anybody needed such kind of services. And if you get any client, after completing their projects you can ask them to recommend you to others.

4. GIVE YOUR BEST TO EACH AND EVERY CLIENT

Quality work is the most effective way to increase your business. It’s essential to do the best job you can so clients will recommend you to others. Doing amazing work will also lead to repeat clients that keep coming back to you.

IS THERE A GLASS CEILING?

Glass ceiling is a metaphor that is used to represent invisible barrier that prevents women from reaching the highest executive levels within their respective organizations. This term was first popularized in the 80’s to describe the challenges women face when their respective careers.

The United States Federal Glass Ceiling Commission defines the glass ceiling as “the unseen, yet unbreachable barrier that keeps minorities and women from rising to the upper rungs of the corporate ladder, regardless of their qualifications or achievements”.

REASONS WHY IT STILL EXIST:

  • Psychological differences between men and women would be the main reason for this and it can account for up to 10 percent pay gap.
  • The need child care, housework and other chores outside of work depend heavily on women than on men which eventually leads them taking the back seat.
  •  College-educated women, more often than men, avoid majors that lead to higher-earning occupations.
  • Women are still expected to be deferential, polite and timid.

EFFECTS:

It leads to unwanted

  • Stress
  • Self doubt
  • Sense of Isolation
  • Depression
  • Sadness

CRACKING THE CEILING:

However nowadays women are appointed in higher positions faster than men in high income countries, but data shows that women have still a long way to go and equalize the number of men in these roles. Also the fact that bigger the company, lesser we are to see women at the helm which has to overcome and there is a need to achieve something closer to gender balance. Raise your voice. It is you who have to stand up for yourself. Also, apart from standing up for yourself try to raise awareness and address the problem so that others can also benefit from it. One can also crack this stereotype by normalizing the practice of parental leave. A study by the Institute for Labour Market Policy Evaluation in Sweden found that a mother’s earnings increase by about 7%  for each additional month her spouse takes off work. Pair that with the fact that 87% of women want men to take the parental leave available to them. Recruit equally across all levels and departments

At the end of the day, companies win when women and other underrepresented minorities are treated with fairness. When they focus on fairness and opportunity for all, everyone wins

International MUN recruiting interns?

Gear up and apply now

Yes! You heard it right, international Model United Nations is offering an Official Campus Ambassador Internship at IMUN.

What is IMUN?

International MUN is recognized by the United Nations & has hosted MUN conferences in 5 different countries in the last 3 years i.e in Thailand, Vietnam, Egypt, China & Malaysia.

About IMUN internship?

5 weeks work from home internship with official internship certificate, letter of recommendation and many more. 5 weeks internship program that enables you to learn organisation management, International diplomacy and everything related to the world of United Nations. In this internship period every intern have to promote IMUN and IMUN Conferences through your social media accounts, through your friends.

This internship is a way to understand global issues, interacting with other culture and people.

Great performers receive best of IMUN certificate recognized by United Nations, letter of recommendation, appreciation, incentives, an opportunity to join IMUN team in different countries all sponsored and etc

What will you learn from this internship?

The main question comes in our mind is what new things we will learn from this internship.

Being an intern at IMUN you will learn leadership skills, social media marketing, digital marketing, communication skills, public speaking skills, networking and many more. Interns will also get an certificate after completing the internship, the international certificate from United Nations based on their performance. It will also prepare you for your career and help you to get a good job.

How can I apply?

You can apply through this link given below https://www.instagram.com/p/CGE5diCDSdT/?utm_medium=share_sheet

For more details you can check their official Instagram account @International_MUN

https://instagram.com/imunintern?utm_medium=copy_link

So hurry up, grab this golden opportunity and apply today…

International Model United Nations Conferences

Way towards success

IMUN conferences a way towards success. A platform where your voice matters. Before IMUN conference we have to know about IMUN first.

What is International MUN?

International MUN is recognized by the United Nations & has hosted MUN conferences in 5 different countries in the last 3 years i.e in Thailand, Vietnam, Egypt, China & Malaysia. 

About IMUN conferences.

IMUN conferences is a platform where students (or anyone) are tasked to solve global issues like women empowerment, gender equality through research drafting, lobbying and debate to pass a suitable ‘resolution’.
This conferences are held on sat-sun every week. After completing the whole registration process you will get a mail, in that mail they will give you the meeting link and the topics for the conference. You have to select one topic and have to research about that respective topic.
e.g. I completed my whole registration process, got a mail and selected a topic. Suppose my topic is women empowerment, so I have to research about that topic like what are the issues and how can we solve those issues?. So on a day of online conference I will represent india (if I get india) and the women empowerment in India. I have to discuss the problems and respective solutions about the topic with other members. If you don’t wants to talk it’s okay, you just have to interact with the members.

What is an International Model United Nations (IMUN) conference and Why should someone participate in it ?

International MUN online conference is a 2-day model UN conference where participants from around the world present solutions to global issues. They can choose topics of their choices in every conference. In a 2-day conference, they research about the topics, debate, network with other participants from different countries etc.

Participants also get study materials, free MUN training sessions, experts QnA and position paper submissions. At the end of the conference, all participants receive participation certificates recognised by the Australian embassy and the United Nations. The best participants receive two certificates, one is participation certificate and another is award certificate.

What are the benefits of attending IMUN conferences?

Participating in IMUN conferences helps students to develop leadership skills, communication skills, public speaking, writing, research and many more. You will get a international certificate of participation by United Nation which will help you to get a good job. Interesting with foreign students, discussing and solving global issues with them what would be more interesting than this!!

How can I register?
You can register through the link attached below

https://www.internationalmun.org/RegistrationForm.php?mark=YN4558

So hurry up and register today..

ARE WE ‘DECEPTIVE’ IN NATURE ?

“A lie that is half-truth is the darkest of all lies.”
― Alfred Tennyson

In true sense, the word deception implies ‘make believe’, that is, convincing a person that something exists whereas, in reality, it does not exist. Deception is a simple tool for enticing people and trapping them to believe in something unbelievable. This is an evil that has subsisted among human beings since time immemorial in literature and history we come across several uses of deceptive methods; even in our contemporary world, deception is rampant. In fact, such is the enormity of deception that it is often difficult to distinguish the real from the fake. Consequently, even today we come across reports of how many large corporations, especially related to chit funds, dupe their investors through unrealistic schemes. As a result of their ‘get-rich-quickly schemes lakhs of innocent investors lose their lifelong savings because they are shown the dream of coming out of their miseries but are pushed to the brink of perishing.

Deception is also a major tool used in forging currency notes and other negotiable instruments like cheques and drafts. Governments across the world have introduced many new techniques to ensure that their markets are not flooded by fake currency notes or negotiable instruments but, so far, there has been no fool-proof methodology to prevent the menace. Master criminals always manage to deceive by preparing exact copies of the originals. The same applies for important documents like passports and visas.

With the dawn of online shopping, fraudsters have had a free-run as it is practically easy to dupe people and escape without leaving a trace. People end up paying money for products bought online but never actually receive the goods on many occasions, or even if they do, such goods are either defective or elaborately wrapped empty boxes are provided. Consequently, tracking cyber-criminals is very difficult and the number to solved cases is low.

However, like everything else, even deception is a double-edged weapon: it can be used against a deceitful enemy and so serves as an important military tactic, especially in guerrilla warfare. We have read how Babur, the first Mughal Emperor enticed Ibrahim Lodhi to charge headlong and then fall into the covered trenches on the battlefield or how Chhatrapati Shivaji, the great Maratha warrior, used deception to kill Afzal Khan and harass Aurangzeb. Nobody can ever forget the deception carried out by Mark Antony in inciting the Romans from the Forum to rebel against the conspirators who killed Julius Caesar.

In present day military tactics, elaborate plans are drawn out to combat the enemy. The best-known methodology is to plant spies among them so that delicate information can be easily retrieved and the opponent’s actions can be monitored.